# Kit Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Kit Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/175000/ConvertKit --- # Kit Software Review 2026: Features, Integrations, Pros & Cons Last updated on May 6, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Kit ## What is Kit? Email marketing software for online creators with easy-to-embed, customizable opt-in forms to turn readers into subscribers and a visual automation builder to help you send well-timed, targeted content to those subscribers so you can stay focused on what matters most: growing your online business. By focusing solely on being an email marketing platform, Kit's main goal is to build trustworthy deliverability to make sure you land in your readers' inbox. ## What is Kit used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Management](https://www.capterra.com/email-management-software/) Recognitions Shortlist Top alternative Featured Overall rating Based on 241 user reviews Reviews sentiment Positive 93% Neutral 5% Negative 1% Pros & cons Streamlined email marketing workflows Flexible visual automation builder High cost for growing lists Starting price $33 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... - Email Marketing / 2026 Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Kit?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://convertkit.com&name=Kit) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Kit 4.6 (241) VS. [4.6 (3,466)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $33 Flat Rate, Per Month Starting Price $9 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.4 (239) Ease Of Use 4.6 (3,454) Value For Money 4.3 (200) Value For Money 4.5 (3,033) Customer Service 4.5 (183) Customer Service 4.5 (3,034) ## Kit alternatives [4.3 (2,925)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars [4.5 (6,232)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [4.7 (908)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/175000/ConvertKit/alternatives/) ## FAQs about Kit Overview ### What problems does Kit solve? Kit solves manual email follow-up, messy list management, and irrelevant mass sends by letting teams build automated sequences, tag subscribers by behavior, and target campaigns without duplicate lists. Content creators, bloggers, coaches, course sellers, and small marketing teams benefit most when managing lead magnets, onboarding, weekly newsletters, and sales funnels. Answer based on 152 reviews Overview ### Which roles and teams benefit most from Kit? Kit is most used by founders, owners, and CEOs running small businesses or creator-led brands who need email marketing, audience segmentation, and sales automation in one place. It also benefits bloggers, authors, coaches, and marketing teams managing newsletters, lead magnets, subscriber journeys, and campaign performance to grow and monetize audiences. Answer based on 238 reviews Overview ### What company size and industries is Kit built for? Kit is built for creators, entrepreneurs, and small businesses, with 99% of reviewers coming from small businesses and just 1% from enterprises. It serves Marketing and Advertising most often at 23%, followed by Health, Wellness and Fitness at 9% and E-Learning at 8%. Answer based on 241 reviews Features and Usability ### What are the key features of Kit? Kit includes core email marketing features like email campaigns, autoresponders, email sequences, and campaign analytics. Reviewers most often highlight differentiators such as visual automation workflows, tagging and segmentation, landing pages and opt-in forms, plus subscriber management and click/open tracking for targeted follow-up. Answer based on 98 reviews Pricing ### How much does it cost and what fees or limitations are included? Kit starts at $33/month for the Creator plan, or $66/month for Creator Pro, both for up to 1,000 subscribers. A free version and free trial are available. Reviewers say entry pricing can feel high for beginners, but like subscriber-based billing, single-count contacts, and note no hidden fees. Answer based on 98 reviews Integrations ### Which third-party tools and platforms does Kit integrate with? Kit integrates with WordPress, Leadpages, Teachable, Shopify, Squarespace, WooCommerce, and Acuity Scheduling, with reviewer mentions also confirming tools like LearnDash and Stripe. Official catalog listings show more than 40 integrations overall, including HubSpot CRM, Calendly, Canva, Eventbrite, Kajabi, and Notion for forms, scheduling, ecommerce, and content workflows. Answer based on 34 reviews Getting Started and Support ### How easy is it to onboard and train a team on Kit? Kit is generally quick to onboard for beginners and everyday team members, especially for basic email setup, broadcasts, and templates. Training is available through live online sessions, webinars, and documentation. Nontechnical users may need extra time with automations, tagging, and workflows, while admins typically rely on tutorials and support to get fully comfortable. Answer based on 52 reviews Getting Started and Support ### What customer support options does Kit offer, and how do users rate the experience? Kit offers email/help desk, a knowledge base, phone support, and chat. Users often describe support as responsive, helpful, and effective, with strong tutorials and step-by-step guidance. Some reviewers, however, report inconsistent experiences, including slower replies, ticket handoffs, and occasional difficulty resolving complex technical issues quickly. Answer based on 69 reviews Email ### How good is Kit for email marketing? Kit works well for simple email marketing, especially for creators, coaches, and small business owners who want fast broadcasts and tagged subscriber management. Many users like the clean editor, sequences, and segmentation, while some find design controls, advanced branding, deliverability setup, and pricing as lists grow more limiting. Answer based on 87 reviews ## Who uses Kit? Based on Capterra reviews from the past 5 years Talk to a software expert to get a free software list tailored to your business needs Company size Based on 112 reviews 100% 75% 50% 25% Smallbusiness Midsizebusinesses Enterprise Top job functions Based on 112 reviews Entrepreneurs/Owners 23% Entrepreneurs/ Owners 23% Marketing 19% Creative & Design 18% Consulting 11% Others 30% Top industries Based on 112 reviews Marketing and Advertising 48% Health, Wellness and Fitness 21% Information Technology and Services 11% E-Learning 11% Other 9% ## Pros and Cons Streamlined email marketing workflows 98% positive reviews out of 41 Most users report email automation enables efficient campaign management, nurturing subscribers, and building marketing funnels. Ricki O Founder, 1 employee. "The intuitive interface and powerful automation features have helped me streamline their email marketing and find a way to build a loyal subscriber base for them." High cost for growing lists 37% negative reviews out of 70 Some reviewers indicate pricing increases sharply with subscribers, making it expensive for small or new businesses. Tracie B Executive Director, 1 employee. "The templates provided for paid subscribers are very basic, must be edited on a desk top, and the price increases significantly with subscriber amount but the features do not improve or change." Flexible visual automation builder 94% positive reviews out of 33 Most reviewers describe automation as easy to set up, saving time with customizable, multi-step workflows. Arthur C Director, 2 - 10 employees. "Convert Kit prioritizes user experience, especially evident in its automation features." Advanced subscriber organization tools 96% positive reviews out of 24 Most reviewers find tagging and segmentation let them deliver targeted, personalized content to specific audiences. Javier M Oracle DBA - Teacher - Content Creator, 2 - 10 employees. "I have Kit integrated with WP, LearnWorlds (previously with Patreon and Teachable) and I could tag all subscribers to drive campaigns to specific audiences." ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Email Campaign Management 4.7 (67) 68.66% of 67 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns Mobile Optimization 4.6 (42) 66.67% of 42 reviewers that rated this feature as important or highly important Optimize content to ensure it is easily accessible for mobile users List Management 4.7 (37) 72.97% of 37 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists Event Triggered Actions 4.7 (33) 90.91% of 33 reviewers that rated this feature as important or highly important Predefined actions automatically performed on the occurance of specific events Marketing Automation 4.8 (32) 75.00% of 32 reviewers that rated this feature as important or highly important Automate workflows and trigger campaigns based on customer actions Landing Pages/Web Forms 4.4 (28) 71.43% of 28 reviewers that rated this feature as important or highly important Create landing pages or online forms designed to capture new leads and prospects Kit 49 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Application programming interface that allows for integration with other systems/databases Create and automatically send premade copy in response to customer messages Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Track the amount of clicks on individual products to measure campaign results Manage, organize, and store contact information Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Visualize and analyze customer experience across all touchpoints and channels Process of dividing customers into groups based on common characteristics Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Pre-designed layouts that can be customized to match preferences and requirements Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Plan, execute, and analyze email marketing campaigns Create and send email blasts/campaigns Set up automated email sequences to streamline outreach and engage leads/contacts Pre-made examples and templates for emails Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Use AI to generate content in the form of text, images, videos, etc. Organize, prioritize, and manage incoming communications Create landing pages or online forms designed to capture new leads and prospects Automatically identify and save contact information of potential customers Manage the process of attracting and converting business prospects into leads Store information about leads or contacts and track, manage and nurture them throughout the sales process Manage contacts across multiple mailing lists Automate workflows and trigger campaigns based on customer actions Optimize content to ensure it is easily accessible for mobile users Create and update newsletter content to increase engagement Adjust communications based on previous interactions or personal preferences Arrange tasks based on the level of priority or urgency Analyze and gain insights into data in real-time View and track pertinent metrics to find patterns and gain insights from data Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Group leads or contacts based on their specific characteristics Add or remove subscribers from mailing lists Attach digital tags to documents and assets for identification, search, or monitoring purposes Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Streamlining repetitive tasks and activities through automated and predefined workflows Create, design and manage workflows for repetitive tasks What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 4.5 (239) 4.5 Based on 239 reviews ## Pricing Value for money 4.3 (200) Free Trial Free Version [View pricing plan details](https://www.capterra.com/p/175000/ConvertKit/pricing/) Creator $33.00 Flat Rate,Per Month It includes: - Live Chat & Email Support - Automated Funnels & Sequences - Free Migration From Another Tool - Unlimited Visual Automations - Free Recommendations - Paid Recommendations - Remove Kit Branding - Third-Party Integrations Creator Pro $66.00 Flat Rate,Per Month It includes: - Advanced Reporting - Facebook Custom Audiences - Newsletter Referral System - Subscriber Scoring - Edit Links in Sent Broadcasts Value for money 4.3 (200) 4.3 Based on 200 reviews ## Integrations [ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Canva](https://www.capterra.com/p/168956/Canva/)[ Wix](https://www.capterra.com/p/169007/Wix/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)[ Acuity Scheduling](https://www.capterra.com/p/191978/Acuity-Scheduling/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (183) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (183) 4.5 Based on 183 reviews ## User reviews Overall rating 4.6 Based on 241 reviews Filter by rating 5(173) 4(52) 3(13) 2(2) 1(1) Mentioned topic Sorted by most recent Faydra D. F. Most-Things-Web Consultant Information Technology and Services ### "Kit's simplicity is both great and also a part of its weakness" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 2/10 April 29, 2026 Let me start off with why I say that Kit's simplicity is both a strength and a weakness. The one client I have who uses Kit was having all kinds of issues with email deliverability. Keep in mind, this client has been using Kit since 2020 and has sent out 156 email broadcasts. The client only asked for my help with finding out what was going on in the last few weeks (April 2026). Her domain and email reputations were very good. Her SPF, DKIM and DMARC was set up properly. Since I did that back when I started working with her, I knew that wasn't the issue, but I double-checked those things again just to make sure I wasn't being negligent. Turns out the issue was that she did not have a sending domain set up and verified. I was floored. Since 2020, she'd been using a Gmail email address for sending out her email broadcasts, and then when Google and Yahoo! started enforcing their SPF/DKIM/DMARC rules and caused everyone else to follow suit that's when her deliverability and open rates tanked. I've been doing web work since 1999, and in every CRM and email marketing platform I ever used for my own purposes and/or setup up for clients I was immediately directed to set up a sending domain. That was the first thing that popped up, so it did not occur to me to first make sure my client had a valid sending domain set up. Again, keep in mind that my client has been working with Kit since 2020 and has sent out 156 email broadcasts. As soon as I took the five-to-seven minutes to set up the sending domain, everything was back up and running smoothly. In all my web work years, I have never used or had a client use Gmail or Hotmail or Yahoo! or any other non-domain-specific email address on my/their CRM/email marketing platform(s). Kit is easy to use, especially for creators who want to send broadcasts, build simple automations, manage subscribers with tags and avoid the confusion of duplicate list-based systems. Its autoresponders, sequences, landing pages and forms are genuinely strong, especially for creators, coaches, course sellers, newsletter writers and digital product sellers who need a clean system without a steep learning curve. Kit makes it SO super simple to create email content and send out email broadcasts that there are hardly any customization options. That is both helpful and limiting. If your goal is to get a simple message out quickly, Kit makes that painless. If your goal is tighter control over branding, layout, CTA styling or direct HTML/CSS editing inside the email editor, Kit starts to feel restrictive very quickly. The lack of a quick WYSIWYG-to-code toggle is frustrating if you are comfortable writing HTML/CSS directly, and the limited CTA/form/email design flexibility makes Kit feel less ideal for brands that need tighter visual control. Kit is clean and simple, but simple is not always enough when you are trying to make email content feel fully branded. The pricing is another sticking point. Kit’s up to 10K email subscribers on the free tier is generous on its face, especially because it includes landing pages, forms, broadcasts and tagging. But if you allow yourself to accumulate 10,000 subscribers on the free tier, subscriber 10,001 is going to cost you, as of the time of this review, either $116/mo or $1,390/yr. That creates a real problem for bootstrapping solopreneurs. If you have invested many hours into learning all the INs and OUTs of Kit while building up to 10,001+ subscribers, you may feel held hostage once you surpass the 10K subscriber mark. At that point, switching platforms may feel disruptive, but staying may suddenly become expensive. Overall, I think Kit is very good at what it is clearly built to do: help creators grow and email an audience without getting buried in technical complexity. But it is not the best fit for every small business, and it is not the platform I would automatically recommend when customization, reply-routing flexibility, advanced reporting or budget-sensitive scaling are high priorities. Pros I've only dealt with the free plan while working with one of my clients. Kit makes it super simple to create email content and send out email broadcasts. You also do not have to duplicate the same user across multiple lists. You can simply use tagging to have one subscriber on more than one list. Customer support is speedy and useful. Cons On the free tier, customization options are limited. Also, the entry price to the first paid tier is much more than with other email marketing platforms. Going from $0 to (at the time of this review) $33/mo or $390/yr is not budget-friendly to bootstrapping solopreneurs, and I primarily work with bootstrapping solopreneurs. Also, you are not allowed to use one email for sending and another email as "reply-to" on ANY plan, free or paid. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Government Relations Coordinator Government Relations ### "Kit is a must have!!! " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 6, 2026 We are very happy with Kit and believe it compares well if not better to its competitors. You can seamlessly design in the platform and deploy dynamic elements in email campaigns. Pros Kit is very easy to personalize to our organization's style. It allowed us to have seamless communications with our audience and preserve a fluid style from our website to our communications. Kit also allowed us to gather impactful data on the successes or pitfalls of our different email campaigns--thus allowing us to improve our communications. Cons Occasionally, the user interface was clunky and led to avoidable mistakes, but most of this was more user error than an actual problem with Kit itself. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SB Sabre B. Systems Strategist Internet ### "Email marketing tool for creators " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 28, 2026 I loved using it to start my email marketing journey. It was easy to use and there was a lot of a resources and support l Pros It was easy to use. I love the UI of it and the free plan was up to 10,000 subscribers. It also integrated well with a lot of other tools. I also liked the creator profile and the link in bio. Great for those who don’t have a website yet. And is just getting started. You could run your entire business with kit Cons I didn’t like the automation limits in the free plan and I that there isn’t an app. But overall, it’s so easy to use Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Tracie B. Executive Director Non-Profit Organization Management ### "Great for starting out with email marketing" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 February 19, 2026 Good for a beginner and a small business owner! The large price increases as my email list grew was difficult on me as a small business owner. Pros Kit has a handful of premade templates that made getting started with email marketing and email list management easy to initiate. Kit made the process less overwhelming. Cons The templates provided for paid subscribers are very basic, must be edited on a desk top, and the price increases significantly with subscriber amount but the features do not improve or change. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Kit offered more features, more robust automation features, and better customer service. Alternatives considered [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) Reasons for choosing Kit It was recommended that I look further into the features of Kit for the price and Kit offered more features and an easier system. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AL Andrea L. Marketing Manager Financial Services ### "Kit - Perhaps the Best Email Software Available " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 December 4, 2025 Kit has allowed me to successfully upload my contacts and create beautiful templates for email marketing, all free and easy to do. Pros Kit is still just as fantastic as ever. Their free plan offers far more than competitive software and it's very simple to use. Cons There isn't anything that I dislike about Kit. I do believe they are still my favorite email marketing platform. Switched from [Brevo](https://www.capterra.com/p/132996/brevo/) [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) [GetResponse](https://www.capterra.com/p/153948/GetResponse/) Kit allows for more subscribers and has unlimited emails per month. Their free plan was much better than the others. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CD Caleb D. Lifecycle Marketing Manager Computer Software ### "My Go-To ESP Recommendation For Creators " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 10, 2025 Pros Kit is an easy to use Email Service Provider that makes automation easy and understandable for any skill level. I also love that their customer support team is active and will reply with solutions quickly. Cons Kit has room for improvement in advanced features, but it's prioritization of ease of use easily outweighs that shortcoming. Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) We switched for pricing, ease of use, and general reliability and support Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CD Chris D. Head of Content Information Technology and Services ### "happy I picked it" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 July 14, 2025 Pros It's easy to use, pretty quick to get used to, the automations are nice, the free version too. Overall, I liked pretty much everything about it. Cons The only thing is we had trouble importing our contacts from older sources. Other than that, nothing major to complain about with Converkit. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Life and Career Coach, HR Consultant Professional Training & Coaching ### "Software Simple, Layouts Limited" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 1.0 1.0 Likelihood to Recommend 4/10 June 16, 2025 Pros Integrations with HubSpot; system was very user-friendly--helpful for people just beginning their business and email marketing system! Cons Design and layout options were limited for emails, and it's hard to test conditional formatting / rules for each email. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing Kit Recommended by my business coach who used it for her practice Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AD Alex D. Nutritionist Health, Wellness and Fitness ### "Way to share gear" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 June 1, 2025 Pros It’s kinda lowkey but I like it. Helps me put together product recommendations fast without overthinking it. Feels casual, which I like. Cons Would be cool if there were more layout choices or ways to show stuff, but for simple lists it does the trick. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VI Vanessa I. Registered Dietitian Health, Wellness and Fitness ### "Easy to Use option for Email lists, newsletters, and funnels" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 22, 2025 Overall it's easy to use and I would recommend it for a fairly inexpensive option for email management, funnels and more. Pros It's very easy to use, most things I can do intuitively, and if not, then there are easy-to-follow videos to walk me through. Cons I wish I could edit the templates a bit more. I wish it incorporated more drag and drop and add like canva into it's templates for lead magnets and more. Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [Systeme.io](https://www.capterra.com/p/198994/Systeme/) looking for a more intuitive and cheaper option Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reasons for choosing Kit I was in a course where she was using kit and recommended it Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/175000/ConvertKit/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Brevo vs Kit](https://www.capterra.com/compare/132996-175000/brevo-vs-ConvertKit)[Mailchimp vs Kit](https://www.capterra.com/compare/110228-175000/MailChimp-vs-ConvertKit)[Gmail vs Kit](https://www.capterra.com/compare/175000-202338/ConvertKit-vs-Gmail)[MailerLite vs Kit](https://www.capterra.com/compare/136603-175000/MailerLite-vs-ConvertKit)[ActiveCampaign vs Kit](https://www.capterra.com/compare/79367-175000/ActiveCampaign-vs-ConvertKit)[Constant Contact vs Kit](https://www.capterra.com/compare/31898-175000/Constant-Contact-vs-ConvertKit)[HubSpot Marketing Hub vs Kit](https://www.capterra.com/compare/171840-175000/HubSpot-Marketing-vs-ConvertKit)[Omnisend vs Kit](https://www.capterra.com/compare/153508-175000/Omnisend-vs-ConvertKit)[Systeme.io vs Kit](https://www.capterra.com/compare/175000-198994/ConvertKit-vs-Systeme) [EngageBay CRM vs Kit](https://www.capterra.com/compare/175000-178819/ConvertKit-vs-EngageBay-Marketing)[Klaviyo vs Kit](https://www.capterra.com/compare/156699-175000/Klaviyo-vs-ConvertKit)[Salesforce Marketing Cloud vs Kit](https://www.capterra.com/compare/175000-248536/ConvertKit-vs-Salesforce-Marketing-Cloud)[Benchmark Email vs Kit](https://www.capterra.com/compare/71152-175000/Benchmark-Email-vs-ConvertKit)[EmailOctopus vs Kit](https://www.capterra.com/compare/147415-175000/EmailOctopus-vs-ConvertKit)[Success.ai vs Kit](https://www.capterra.com/compare/175000-10013316/ConvertKit-vs-Success-ai)[AWeber vs Kit](https://www.capterra.com/compare/95949-175000/AWeber-Email-Marketing-vs-ConvertKit)[GetResponse vs Kit](https://www.capterra.com/compare/153948-175000/GetResponse-vs-ConvertKit)