# Kit Pricing: A Comprehensive Guide | Capterra > Check out the Kit pricing guide to understand the cost of different pricing plans, features, and insights on how to choose the right plan. Source: https://www.capterra.com/p/175000/ConvertKit/pricing --- Kit Pricing Guide 2025 Last updated on June 11, 2025 Written by [Shephalii Kapoor](https://www.capterra.com/resources/author/skapoor/) Writer Edited by [Caroline Rousseau](https://www.capterra.com/resources/author/caroline-rousseau/) Editor Pricing for Kit [4.6 (241)](#reviews) User rating:[ 4.6 ](#reviews) Based on (241) reviews ## Overview of Kit pricing [Kit](https://www.capterra.com/p/175000/ConvertKit/) (formerly known as ConvertKit) is a highly rated [email marketing solution](https://www.capterra.com/email-marketing-software/) that offers various features to help creators, bloggers, and small businesses grow their audience and connect with their subscribers, including landing pages, sign-up forms, an email editor, and segmentation. There are three subscription tiers available for Kit: Newsletter, Creator, and Creator Pro. Each plan varies in terms of features and functionalities, allowing teams of all sizes to find a solution that meets their requirements. We analyzed our database of verified user reviews and interactions to identify the key distinctions between each plan and help you choose the right one based on your team size and project complexity. Let’s compare these plans in detail: Creator $33.00 Flat Rate,Per Month * * * It Includes - Live Chat & Email Support - Automated Funnels & Sequences - Free Migration From Another Tool - Unlimited Visual Automations - Free Recommendations - Paid Recommendations Creator Pro $66.00 Flat Rate,Per Month * * * It Includes - Advanced Reporting - Facebook Custom Audiences - Newsletter Referral System - Subscriber Scoring - Edit Links in Sent Broadcasts The latest pricing information is available on Kit’s website. ## Cost breakdown Kit offers a flexible pricing structure to meet the needs of different types of users, from small teams to large organizations. With multiple pricing tiers and various feature sets, teams can select the plan that best aligns with their goals and budget. ### Starting price The Newsletter plan is a forever-free plan for small businesses with up to 10,000 subscribers. It supports one user and allows you to build a single email sequence. Kit offers tiers of paid plans, which are priced according to the number of active subscribers. The Creator plan supports two users, unlimited email sequences, and the ability to remove Kit’s branding. This plan starts at $9 per month when billed annually or $15 per month billed monthly for up to 300 subscribers and costs $49 per month when billed annually for up to 3,000 subscribers. The Creator Pro plan supports unlimited users and starts at  $25 per month, billed annually, or $29 per month when billed monthly for up to  300 subscribers, or $79 per month, billed annually for up to 3,000 subscribers. Kit also offers a 14-day free trial of its Creator and Creator Pro plans, which allows you to explore and experience the features and capabilities of the platform without any financial commitment. This trial period lets you assess how well the plans meet your email marketing needs, helping you make an informed decision about upgrading. ### Billing options Kit offers two billing options—annual and monthly, with a discount provided when you choose an annual payment plan. On annual plans, users pay for 10 months but get 12 months of service. This helps you save $30 per year for 300 subscribers and $58 per year for up to 1,000 subscribers, as compared to the monthly plan. The cost of Kit’s plans depends on the number of active subscribers, which means the price increases as you increase your subscribers.  ### Feature differentiation All the Kit plans offer different levels of functionality. - **User limit:** While the Newsletter plan supports one user, the Creator plan offers support for up to two users. The Creator Pro plan, designed for larger businesses, allows unlimited users.  - **Email sequence:** With the free newsletter plan, you can build one email sequence, such as a welcome email sequence. Both paid plans allow you to build unlimited email sequences.  - **Visual automations:** While the Newsletter plan allows you to build one basic visual automation, the paid plans help you build unlimited visual automations. Visual automation involves a multistep split-path email funnel that automatically tags subscribers and triggers a new email sequence based on set events and conditions.    - **Subscriber limit:** The Newsletter plan, which is a forever-free plan, supports up to 10,000 subscribers. In its lowest-priced paid plans, Kit supports up to 300 subscribers each. The pricing for the paid plans increases as you increase the number of subscribers.  - **Integrations:** The Newsletter plan does not offer direct integrations. However, the Creator and Creator Pro plans allow you to connect your system with over 100 tools to help simplify workflows and expand the functionality of your Kit software.  ## What users say about Kit pricing Our team analyzed over 40 reviews left by verified users of Kit on our website over the past two years to understand their views about the software’s pricing. Reviewers feel that Kit offers transparent pricing with no hidden costs, providing access to numerous features in each plan. While the service can be expensive for those with smaller subscriber lists or limited budgets, many users find the higher price justified due to the quality of services offered. Opinions on pricing vary, with some considering it costly but worth it, while others find it reasonably priced. Although the free plan has limited features compared to the paid plans, reviewers feel it is a decent option for beginners. Overall, Kit is seen as a product whose pricing reflects the value of its comprehensive services. Here are some user review excerpts about Kit pricing[\[1\]](#footnotes): Emilie V.FondatriceManagement Consulting6-12 months With Convertkit \[Kit\], there are no hidden fees. When you are a member, you have access to everything included in your plan, and the features are numerous. As a bonus, the clean design allows me to be efficient. November 6, 2022 Tchameni C.Creative Motion Graphic Designer And WordPress Web Designer Graphic DesignLess than 6 months I adore the fact that there is a free version, however, it only supports a few subscribers which can be little compared to some other software. October 17, 2023 Favour N.CEOMarketing and Advertising6-12 months If you're a startup business without much capital but you're looking for a business automation software, I would recommend this software to you, it's easy to use, not expensive and it does exactly what it is meant for. December 21, 2022 [Read more Kit reviews here](https://www.capterra.com/p/175000/ConvertKit/reviews/). ## Detailed breakdown of Kit pricing plans ### Newsletter plan **Priced at:** Free **Ideal for:** New creators, bloggers, and small businesses just starting out. Kit's Newsletter plan could work well for solopreneurs with limited subscribers. This plan offers support for one user and allows you to build unlimited landing pages and email opt-in forms. It also offers landing page and form templates, a customizable domain, and smart recommendations to help you grow your audience. You can also build a single one-path email funnel to trigger sequences based on user behaviors. **Newsletter plan features**[\[2\]](#footnotes): - **Custom email templates:** Create your own custom email templates with HTML/CSS. You can save and reuse these templates to ensure consistent branding across your email campaigns. - **Subscriber tagging:** Tag your subscribers using facets such as entry point, interests, actions, and more. This feature is useful for organizing subscribers on your email list.   - **Customizable domain:** Customize your free Kit domain or connect your own domain for landing pages. Replacing the default Kit URL with your custom domain can help enhance your brand's professionalism and trust. - **Landing pages:** Create visually appealing landing pages to capture emails, test ideas, or promote specific offers. The Newsletter plan allows you to create unlimited landing pages. - **Content snippets:** Create reusable blocks of text, lists, and images. These snippets can then be added to your emails, helping you save time and ensuring consistent branding. _Visual automation in Kit (_[_Source_](https://www.capterra.com/p/175000/ConvertKit/)_)_ ### Creator plan **Priced at:** $9 per month (billed annually) or $15 per month (billed monthly) for 300 subscribers **Ideal for:** Growing businesses looking to scale their email marketing efforts. Kit's Creator plan supports up to two users and allows you to build unlimited email sequences and multi-path visual automations. In addition to the features included in the Newsletter plan, this plan offers advanced features, including paid recommendations, polls, and RSS campaigns to engage your audience more deeply, gather valuable feedback, and automate content delivery. Additionally, it offers free migration from any other platform.  **Creator plan features**[\[2\]](#footnotes): - **Automated email sequences:** Create and send a series of emails automatically, such as a series of welcome emails or a series of your best content. This plan allows you to send unlimited email sequences.  - **Subscriber segmentation:** Segment your subscribers by grouping tags in the same category. This helps you send targeted emails that are more relevant to each segment, increasing engagement and conversions. - **List growth reporting:** Get detailed analytics of how your audiences grow over time. You can check which forms and pages people sign up for and even track unsubscribers.  - **Email opt-in forms:** Create unlimited email opt-in forms that can be embedded on your website as a modal, sticky bar, slide-in, or inline embed. These forms help you grow your email list and capture leads. - **RSS campaigns:** Set up campaigns to automatically create and send emails when publishing new blog content or updates to an RSS feed. You can customize the emails' frequency, format, and content, saving time and ensuring your audience stays up-to-date with your latest content. _A/B testing in Kit (_[_Source_](https://www.capterra.com/p/175000/ConvertKit/)_)_ ### Creator Pro plan **Priced at:** $25 per month (billed annually) or $29 per month (billed monthly) for 300 subscribers **Ideal for:** Established creators and businesses who need advanced features and support. Kit's Creator Pro plan allows you to accommodate unlimited users. It offers everything in the Creator plan along with additional features such as an insights dashboard, deliverability reporting, and subscriber engagement scoring. The plan also offers 24/7 priority support for user queries, and similar to the Creator plan, users can take advantage of the free migration service to help them move to Kit from other platforms and  **Creator Pro plan features**[\[2\]](#footnotes): - **Insights dashboard:** Provides actionable insights about your marketing and sales performance. It offers a comprehensive look at how your traffic turns into subscribers and customers. - **Deliverability reporting:** View how your open and click rates are trending over time. You have the option to view deliverability reports for both broadcasts and sequences within particular subsets of your list or email service provider. - **Image library:** Store and manage images for quick access within your email campaigns, landing pages, forms, and other marketing assets. You can either use your own images or stock images from integrated services. - **Subscriber engagement scoring:** Have your subscribers automatically scored based on engagement level and incorporate the score into your subscriber segmentation. Subscriber scoring gives you a breakdown of your list's engagement based on a scale of one to five stars. - **Email broadcasts:** Send one-time emails to your entire subscriber list or a specific segment. This feature is useful for time-sensitive announcements, promotional campaigns, and content promotion.  _Deliverability reporting in Kit (_[_Source_](https://www.capterra.com/p/175000/ConvertKit/)_)_ ## Total cost of ownership When evaluating Kit for your email marketing needs, it’s important to consider the total cost of ownership (TCO), including the upfront costs and any additional one-off or recurring costs. Here’s a breakdown to help you understand all potential expenses: ### Upfront costs Upfront costs are the initial expenses incurred when purchasing or subscribing to the software, such as licensing, installation, setup, and training. Setup fees typically include customization, data migration, configuration, training, and installation charges. Kit has no upfront costs. You pay only for the plan you choose monthly or annually. There are no additional fees for installation, setup, or training. The software offers a knowledge base that provides detailed instructions and tutorials on navigating the platform, reducing the need for formal training.  ### Additional costs to consider  Data migration, staff training, hardware and IT, and maintenance and upgrades are some of the most common additional costs across different vendors. So, it’s important to include them in your budget.  Kit does not charge extra for data migration, staff training, hardware and IT, or maintenance and upgrades. These are all included in the monthly or annual subscription fee. For the paid plans, Kit offers an in-house team to rebuild your forms, templates, and automations. However, it's important to note that Kit does charge a transaction fee of 3.5% plus $0.30 per transaction for selling digital products through its platform. Kit also has a paid recommendation feature in its Creator and Creator Pro plans, which helps you earn revenue by including sponsored placements in your newsletter. Kit charges 23.5% recommendation fees for earnings paid through paid recommendations.  #### Services needed to implement or manage the platform Kit offers a knowledge base with instructions and tutorials for using the platform, allowing you to learn at your own pace. The knowledge base covers a range of topics, from basic setup to advanced features such as automation and segmentation. These resources can help you navigate the platform and understand its features effectively. The software also offers other support options, including chat and email.  In addition to the above, Kit also offers access to Creator University, featuring workshops and technical tutorials that can teach you how to grow your audience and increase your income.   #### Internal resources needed for ongoing platform management Kit offers a self-serve knowledge base to help users find answers to common questions and troubleshooting tips. However, depending on the size and complexity of your organization, you may need to dedicate some resources to: - **Email marketing management:** A dedicated email marketing manager may be required for strategy creation, campaign execution, and performance analysis. - **Content creation:** You may also need a content creator to develop engaging content, including blog posts, articles, and newsletters that can enhance your email campaigns.  ## How to choose the right Kit pricing plan Here are some considerations you should keep in mind when choosing the best Kit pricing plan for your business: _Key considerations while choosing the right Kit plan_ - **Assess your business needs.** To select the optimal ConvertKit plan, carefully assess your business needs. Consider your subscriber count, the complexity of your email campaigns, and the advanced features you require. For instance, if you're a solopreneur with a small audience and basic email needs, the Newsletter plan might suffice.  - However, the Creator Pro plan would be more suitable if you're a growing business with advanced automation requirements and a large subscriber base. Ninety-two percent of small businesses who have left reviews for email marketing software on our site say campaign management is a highly important feature of email marketing software. Eighty-five percent also consider email tracking to be a critical feature.[\[3\]](#footnotes)  - **Consider your budget.** Consider your budget carefully when selecting a Kit plan. Evaluate the cost of each plan against your business's financial resources and the value it provides. While the Newsletter plan is a great option for beginners, it may not be sufficient for businesses with growing subscriber lists and complex email marketing needs. Higher-tier plans offer advanced features and increased subscriber limits, but they come with a higher monthly cost. You can choose the most cost-effective plan that aligns with your business goals by carefully assessing your budget and the specific features you require. - **Compare the features of each pricing plan.** Comparing the features of each Kit pricing plan is crucial for selecting the right one. Analyze the specific features offered by each plan, such as subscriber limits, email automation capabilities, A/B testing, landing pages, and advanced analytics. Consider which features are essential for your business and which are nice. By carefully comparing the features and their corresponding costs, you can choose a plan that provides the best value for your money and meets your specific email marketing needs. ## How to maximize the value of your Kit subscription Maximizing the value of your Kit subscription involves a combination of feature utilization, team education, and strategic planning. Here are a few practical ways to get the most out of the platform: _Ways to maximize the value of your Kit subscription_ ### Utilize all the key features To simplify workflows and increase productivity, make sure to explore Kit’s key features: - **Landing page builder:** Design professional-looking landing pages to capture leads and grow your email list. - **Subscriber segmentation:** Divide your audience into targeted segments based on various criteria to deliver personalized email content. - **A/B testing:** Experiment with different email variations, such as subject lines and body content, to optimize your campaigns and improve results. - **Advanced analytics:** Use metrics such as open rates, click-through rates, conversion rates, and subscriber behavior to gain valuable insights into your email performance. ### Leverage customer support and learning resources Take advantage of Kit’s support options and resources to help you maximize platform adoption: - **Support channels:** Kit offers various support options, such as live chat, email, and a Facebook group. You can leverage these to share and get answers to your queries about the platform.  - **Knowledge base:** Access a repository of articles, tutorials, and FAQs covering a wide range of topics, from basic setup to advanced features. ### Tips for getting the most out of your plan - **Master the basics:** Familiarize yourself with the platform's interface, then create visually appealing opt-in forms and strategically place them on your website and social media to grow your subscriber list.  - **Leverage advanced features:** Utilize Kit’s advanced features to enhance your email marketing efforts. Create automated email sequences to nurture leads and drive conversions, experiment with A/B testing to optimize your campaigns, and design high-converting landing pages to capture leads and drive traffic. - **Integrate Kit with other tools:** Integrate Kit with various other tools, such as social media platforms and payment processors. These integrations allow you to automate tasks, sync data, and create a seamless experience for your audience. - **Stay updated with Kit features:** Stay up-to-date with the platform's latest features and improvements. By doing so, you can leverage these new tools to simplify your workflows and achieve better results. ## Is it worth paying for Kit? Whether Kit is worth investing in depends on your business needs and budget. Here's a breakdown to help you decide: ### Value for money A top-rated email marketing software solution, Kit has a **value-for-money rating of 4.3 out of 5**, reflecting its ability to deliver powerful features at a reasonable price point. Here are some review excerpts from verified users of Kit that helped us understand its value proposition relative to cost[\[1\]](#footnotes): Elisa A.AuthorEntertainment6-12 months I love everything about Convertkit \[Kit\]. Their system is easy and efficient compared to others I've tried before. A few years ago, I tried a couple different email services but recently switched back to Convertkit. Their price is higher than others but totally worth it because of their top services. February 18, 2023 Shaikat R.CEOMarketing and Advertising1-2 years It has many exciting and advanced features for marketers, making it a powerful marketing solution. The free plan is a decent option for beginners getting started in this industry. March 20, 2023 Edward N.Affiliate Marketing SpecialistMarketing and AdvertisingI used a free trial The cost of the service can be expensive for those with smaller subscriber lists or limited budget resources. January 20, 2023 [Read more Kit reviews here](https://www.capterra.com/p/175000/ConvertKit/reviews/). ### Included features Kit offers an extensive range of features designed to simplify your email marketing operations. Some of the key features offered by the tool include: - **Landing pages**: Create landing pages using the software’s customizable templates. These templates are fully responsive, so they can be viewed on any device. - **Forms**: Create email forms to convert website visitors into subscribers. Customize these forms with your brand colors, fonts, and style so that they look like part of your website.  - **Creator network**: Find creators you want to work with, cross-promote your content, and grow your business. By recommending other creators to your subscribers, you can help them discover new content while also growing your own list. - **Email designer**: Create professional-looking emails using email templates, which allow you to add layout blocks and customize your elements without coding.  - **Visualizations**: Use the visual automation tool to set up your customer journeys and ensure that the right content reaches the right people at the right time. The automation builder shows you how to segment and interact with your audience.  - **Paid recommendations**: Keep the revenue flow within the creator community by getting paid to recommend newsletters and paying other creators to recommend you.  ### Customer support options Kit offers a variety of customer support options. Here’s a closer look at the support options available:  Depending on your plan, Kit offers a variety of support options to help you get the most out of the platform: - **Comprehensive knowledge base:** A repository of articles, tutorials, and FAQs covering a wide range of topics to help you solve common issues.  - **Community forum:** A platform for users to connect, share experiences, and seek help from other Kit users. - **Email support:** Users can contact the support team directly via email for specific inquiries or troubleshooting. - **Live chat support:** Users can chat with a support agent during business hours for immediate assistance. - **Product specialists:** Dedicated experts available to help with more complex issues and provide personalized guidance. - **Developer documentation**: If you want to develop an app or integrate with Kit, you also get access to API documentation to get started.  ## Is Kit right for you? ### Assessing your requirements To determine if Kit is the right fit for you, assess your specific requirements and compare them against the software's offerings. Start by identifying the key aspects of email marketing that are most important to your team. Ask yourself the following questions: - **How many subscribers do we have?** Your current subscriber count is a crucial factor in determining the right Kit plan. If you have a small list of up to 10,000 subscribers, the Newsletter plan may suffice. However, as your list grows, you'll likely need to upgrade to the paid plans to accommodate the increased number of subscribers. In its Creator and Creator Pro plans, you can manage over 500,000 subscribers. However, the pricing of both these plans increases with your subscriber count. For example, the lowest Creator plan, with up to 300 subscribers, costs $9 per month, billed annually. The amount goes up to $25 per month as you increase your subscriber count to 1,000 and $41 per month as you increase further to 3,000 subscribers. - **Do we need to cross-promote our content?** Kit's recommendations feature allows you to grow your email list organically. By recommending other creators in your niche, you can tap into their audience and attract new subscribers who are genuinely interested in your content. With the Free plan, you can recommend a creator. While you can edit who you recommend, you must recommend at least one creator. However, the paid plans provide complete flexibility over your recommendations, which means you can strategically choose which creators to recommend to your audience. The Creator and Creator Pro plans also offer paid recommendations, allowing you to generate more revenue by opening up paid spots alongside your free recommendations. - **Do we need to integrate Kit with other tools?** Consider the tools you currently use for your business, such as CRM, marketing automation, or eCommerce platforms. As of now, Kit’s Newsletter plan does not offer direct integrations. You will therefore need a paid plan if you need to integrate Kit with these tools to simplify your workflow. Paid plans offer integration options, allowing you to automate tasks, sync data, and create an enhanced user experience. By carefully assessing your integration needs, you can choose a Kit plan that aligns with your workflow requirements. - **What kind of product support do we need?** Kit offers different product support options such as live chat and email support. Before finalizing your Kit plan, consider the level of support that you require. If you're a beginner with little to no technical knowledge or have complex technical needs, the Creator Pro plan with priority support might be beneficial. However, if you're a more experienced user and primarily rely on self-service support, the free or Creator plans might suffice. We recommend further exploring Kit's pricing plans and features in detail to make the best choice. ### Alternatives to Kit  Kit is a highly rated email marketing tool with an **overall rating of 4.5 stars out of 5**. But how does Kit compare to competitors in the email marketing space when it comes to pricing? When considering value for money, Kit has an average rating of 4.3 out of 5. However, some of its competitors fare better in this category. **Gmail**, for example, has a value-for-money rating of 4.7. This tool is available as a part of the Google Workspace suite, which has paid plans starting at $6 per user, per month, billed monthly.  Likewise, **MailerLite** has a value-for-money rating of 4.7, with paid plans starting from $9 per month, billed annually. **Brevo**, follows closely with 4.4 out of 5 and paid prices starting from $8.08 monthly, billed annually. Next is **Mailchimp,** with a 4.2 ratings and pricing starting from $6.75 for the first 12 months, billed monthly. **ActiveCampaign** scores 4.2 with plans starting from $15 per month, billed monthly. Each of these alternatives has unique strengths: [Gmail’s](https://www.capterra.com/p/202338/Gmail/) mobile optimization capability has an average rating of 4.9. This feature automatically adjusts the layout of emails to fit smaller mobile screens. This ensures emails are readable and easy to navigate on smartphones and tablets.  [MailerLite’s](https://www.capterra.com/p/136603/MailerLite/) customizable fields have received an average rating of 4.8 from verified reviewers on our website. This feature allows you to collect specific information from your subscribers, such as their name, address, birthday, or any other relevant data. [Brevo](https://www.capterra.com/p/132996/brevo/) has received an average rating of 4.7 for its click-tracking capabilities from our verified reviewers. It allows you to monitor the performance of your email campaigns by tracking which links in your emails are being clicked. [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) also has an average rating of 4.8 for its engagement tracking capabilities, which allows you to monitor how your subscribers interact with your emails. You can track metrics such as open rates, click-through rates, and bounce rates to measure the effectiveness of your campaigns.  [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) has received an average rating of 4.6 from our verified reviewers for its campaign scheduling capabilities. This tool allows you to plan and schedule your email campaigns in advance. You can specify the exact date and time for your emails to be sent, ensuring timely delivery and maximizing impact.  Check out the top [Kit alternatives](https://www.capterra.com/p/175000/ConvertKit/alternatives/) that are comparable to Kit in terms of core features, pricing, and usability. ### Cost comparison: Kit vs. popular alternatives [4.6 (3439)](https://www.capterra.com/p/132996/brevo/#reviews) * * * Starting Price $9.00 Usage Based , Per Month * * * ### Making the final decision Overall, Kit stands out as a highly-rated email marketing software with a functionality rating of 4.5 out 5 and an overall rating of 4.5 out of 5. Based on user reviews on Capterra, Kit has particularly high scores in campaign management (4.6). However, with paid plans starting from $9 per month, Kit offers a mid-range value-for-money rating of 4.3 out of 5 in comparison to its competitors. To determine if Kit is the right fit for your email marketing needs, assessing your specific requirements and comparing them with the features available in different Kit plans is important. While the Newsletter plan offers a cost-effective way to start with Kit, it might not be sufficient for extensive email marketing needs, and you might have to upgrade to the Creator or Creator Pro plans.  Consider requesting a demo, trying out the free trial, and reading additional user reviews if needed. This evaluation will help you select the plan that best meets your goals and enhances your team's productivity. ## FAQs Was ConvertKit renamed to Kit? Yes, ConvertKit was renamed to Kit. ConvertKit's platform has expanded beyond its original focus of helping creators convert audience members into customers. The new name and brand identity reflect the company's vision of helping creators build valuable businesses. What is cheaper than Kit? There are several cheaper alternatives to Kit. To see the full list of Kit alternatives, [click here.](https://www.capterra.com/p/175000/ConvertKit/alternatives/) How many emails can I send with Kit for free? With Kit's free Newsletter plan, you can send **unlimited emails** to up to 10,000 subscribers. This makes it a great option for creators and businesses of all sizes, especially those just starting out. Is Kit worth it? The answer depends largely on your specific needs and budget. However, given its features and competitive pricing, many email marketers will definitely consider it. Does Kit have a free plan? Yes, Kit does have a free plan, which allows you to manage up to 10,000 subscribers and includes features such as unlimited emails, forms, and landing pages. However, it has limitations on advanced features such as visual automations and email sequences. What is comparable to Kit? There are several popular alternatives to Kit. For a complete list, [click here](https://www.capterra.com/p/175000/ConvertKit/alternatives/). How many emails can I send with Kit? There are no sending limits on any of the plans. You can send as many emails as you want. What happens when my trial of the Creator or Creator Pro Plan ends? Once your 14-day trial is over, you’ll be required to add a credit card to continue using your Creator or Creator Pro Plans. You can add in your billing information before your trial is over to continue with the plan. Is it hard to switch to Kit if I already have an email list somewhere else? Moving to a new email marketing platform can be time-consuming. Kit offers a free migration service for creators with over 5,000 subscribers on its paid plans. Their team handles everything from subscriber lists to automations to ensure easy migration. Does Kit offer any special discounts? As of now, Kit doesn't typically offer specific discount codes or promotions. However, they have annual plans with a discount, essentially giving you a few months free when you pay upfront. It is always a good idea to check their website or social media channels for any current promotions or seasonal discounts. #### Methodology 1. Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. Excerpts represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar. 2. Our research team identified these features from vendor websites (as of Dec. 06, 2024) based on their analysis of what users find valuable or expect from email marketing software. This list is not exhaustive. For additional features, refer to the vendor’s website. 3. To identify the key features, we asked users to rate, on a scale of “low importance” to “critical,” how important different features are for email marketing software. The features showcased are those that the highest percentage of reviewers rated as “highly important” or “critical” over the past two years (as of December 6, 2024). [Shephalii Kapoor](https://www.capterra.com/resources/author/skapoor/) Shephalii Kapoor is a writer at Capterra. She helps small businesses identify the right software for their needs by analyzing user reviews for top-rated software products. Prior to Capterra, she worked as an assistant content manager at InfoEdge India Ltd. She has also worked in company law, aviation, and real estate. She is a published author and has contributed to various magazines and websites. During her free time, she enjoys reading. [Caroline Rousseau](https://www.capterra.com/resources/author/caroline-rousseau/) Caroline Rousseau is a content editor at Capterra. A former content analyst, Caroline has, for the past five years, built, written, and edited research reports about technological trends, opportunities, and challenges with a small and midsize business audience in mind. Her content has been featured in French tier 1 media including Le Monde, L’Express, and Le Figaro, among other publications. Her previous experience as a graphic designer, translator, and LQA specialist in various industries... Related reading Table of Contents - [Overview of Kit pricing](#overview-of-kit-pricing) - [Cost breakdown](#cost-breakdown) - [What users say about Kit pricing](#what-users-say-about-kit-pricing) - [Detailed breakdown of Kit pricing plans](#detailed-breakdown-of-kit-pricing-plans) - [Total cost of ownership](#total-cost-of-ownership) - [How to choose the right Kit pricing plan](#how-to-choose-the-right-kit-pricing-plan) - [How to maximize the value of your Kit subscription](#how-to-maximize-the-value-of-your-kit-subscription) - [Is it worth paying for Kit?](#is-it-worth-paying-for-kit) - [Is Kit right for you?](#is-kit-right-for-you) - [FAQs](#faqs)