# Traackr Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Traackr Software - reviews, pricing plans, popular comparisons to other Influencer Marketing products and more.

Source: https://www.capterra.com/p/175485/IRM

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# 

 Traackr Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Traackr

## What is Traackr?

Traackr provides influencer discovery, vetting, relationship management, campaign organization, measurement, and the industrys only influencer market performance benchmark. More than twenty of the top global advertisers and hundreds of emerging brands and agencies depend on Traackr everyday to make smarter influencer marketing decisions. Traackr was named “Best Influencer Marketing Management Platform” in the 2022 MarTech Breakthrough Awards.

## What is Traackr used for?

[Influencer Marketing](https://www.capterra.com/influencer-marketing-software/)[Social Media Marketing](https://www.capterra.com/social-media-marketing-software/)

Top alternative

Featured

Overall rating

Based on 32 user reviews

Reviews sentiment

Positive

97%

Neutral

3%

Negative

0%

Starting price

$17000

Per User, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Traackr?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.traackr.com&name=Traackr)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Traackr

4.6 (32)

VS.

[4.7 (686)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/)

Starting Price

$17000

per user, per month

Starting Price

$129

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (32)

Ease Of Use

4.3 (135)

Value For Money

4.5 (22)

Value For Money

4.5 (112)

Customer Service

4.8 (30)

Customer Service

4.7 (128)

## Traackr alternatives

[Later Influence](https://www.capterra.com/p/186912/Mavrck/)

[4.6 (135)](https://www.capterra.com/p/186912/Mavrck/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/186912/Mavrck/)

[#paid](https://www.capterra.com/p/232104/Hashtag-Paid/)

[4.7 (42)](https://www.capterra.com/p/232104/Hashtag-Paid/reviews/)

Starting price

$449.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/232104/Hashtag-Paid/)

Highest Rated

[Brinfer](https://www.capterra.com/p/10022531/Brinfer/)

[4.9 (20)](https://www.capterra.com/p/10022531/Brinfer/reviews/)

Starting price

$87.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10022531/Brinfer/)

[Grin](https://www.capterra.com/p/173654/GRIN/)

[4.7 (147)](https://www.capterra.com/p/173654/GRIN/reviews/)

Starting price

$999.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/173654/GRIN/)

[View all alternatives](https://www.capterra.com/p/175485/IRM/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Influencer Discovery

4.7 (10)

70.00% of 10 reviewers that rated this feature as important or highly important

Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks

Content Management

4.7 (9)

88.89% of 9 reviewers that rated this feature as important or highly important

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Faceted Search/Filter

4.8 (9)

77.78% of 9 reviewers that rated this feature as important or highly important

Allows users to narrow down search results by applying multiple filters that specify different aspects/qualities of the search query

Campaign Management

4.6 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

ROI Tracking

4.0 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Social Media Monitoring

4.3 (8)

75.00% of 8 reviewers that rated this feature as important or highly important

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Traackr 28 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage and track all internal and external communication conducted via calls, email, text, or chat

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Import and export data to and from software applications

Graphical representation of data

Tracks metrics that provide insight into how a user interacts with any interface or product

Allows users to narrow down search results by applying multiple filters that specify different aspects/qualities of the search query

Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks

Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat

Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Analyze and gain insights into data in real-time

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Search and filter data across systems to locate required information by entering keywords or certain criteria

Create and manage advertising campaigns on social media networks

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Market event via social media tools

Review data from past periods to reveal recurring tendencies and predict future performance

Get Advice

We can help you find the software with the features you need.

Features

4.3 (32)

4.3

Based on 32 reviews

## Pricing

Value for money

4.5 (22)

Basic

$17,000

Value for money

4.5 (22)

4.5

Based on 22 reviews

## Integrations

[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Twitter/X](https://www.capterra.com/p/214056/Twitter/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (30)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (30)

4.8

Based on 30 reviews

## User reviews

Overall rating

4.6

Based on 32 reviews

Filter by rating

5(19)

4(12)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

MM

Morgan M.

Strategist

Marketing and Advertising

### "Review "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

June 26, 2023

Pros

The estimated cost calculator is my favorite and most used tool

Cons

Influencer sourcing comes with a lot of unrelated influencers at times

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JM

Julia M.

Influencer Marketing Coordinator

Marketing and Advertising

### "Traackr "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

June 26, 2023

Pros

Traacker is a great tool for keeping track of creator in multiple campaigns

Cons

Content tracking seems to be delayed which makes it difficult to maintain full social monitoring

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MB

Mila B.

Branding Project Manager

Apparel & Fashion

### "Good"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

June 20, 2023

Pros

Price, reports, easy to use, influencer database.

Cons

Limited numbers of inluncers in a campaign, conversions not well developped.

Switched from

[Grin](https://www.capterra.com/p/173654/GRIN/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

LR

Lea R.

Influencer Marketing Coordinator

Public Relations and Communications

### "Would recommend!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

June 16, 2023

Great!

Pros

Easy to set up campaigns for clients which has been super helpful compared to GRIN.

Cons

Not much to say. We often use this platform to set up campaigns and monitor.

Switched from

[Grin](https://www.capterra.com/p/173654/GRIN/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RC

Raquel C.

content analyst

Marketing and Advertising

### "traackr review"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 12, 2023

Pros

The platform offers several metrics of influencers that help when analyzing which is the best content creator for the action that I will create, from engagement rates to reach after action.

Cons

When some functions give an error, such as selecting something in a campaign and then showing that nothing has been selected, as well as slight delays in uploading content creators that have not yet been sought on the platform. Not everything is very simple to use.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MG

Mariana G.

Social Midia

Marketing and Advertising

### "Effective management for influencer marketing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

June 1, 2023

The tool is very complete, and for me, who works directly with influencers, it's a perfect tool. It helps me with the organization and also with the right choice for each campaign.

Pros

In the tool I can get a 360 view of all the main steps of a campaign. I believe that the tool that helps me the most is the search for influencers by filter.

Cons

Influencers who are not registered take time to appear in the tool. When we have a predefined influencer and we need to know their results, the tool ends up making it difficult.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

KU

Karen U.

Estagiária

Marketing and Advertising

### "Feedback Traacker"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 1, 2023

Ótima, traz bastante flexibilidade e melhor gestão de tempo.

Pros

É fácil de usar e é bem complexo e amplo.

Cons

Poderia ter mais opções para configurar linguagem.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MC

Michelle C.

Social Media

Public Relations and Communications

### "Good plataform to find influencers"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

June 1, 2023

Pros

I like that Traackrt make it easy to find out influencers to campains and give us good insights and reports about them

Cons

The fact that influencers not registered takes a couple days to be able to access at the plataform

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

OV

Olivia V.

Content Analyst

Public Relations and Communications

### "Traackr user"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

June 1, 2023

Pros

It\`s a very intuitive platform and easy to manage

Cons

I have nothing to say negative about Traackr

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Stephanie L.

Content Manager

Marketing and Advertising

### "A great plataform"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 26, 2023

Pros

The ease we have in discovering influencers and everything about them without having to contact them.

Cons

Not available in other languages ​​like Portuguese.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/175485/IRM/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)