# Page 3 | Act! Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 3 - Is Act! the right CRM solution for you? Explore 853 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/175860/Act/reviews

---

Act!

3.9 (853)

[View alternatives](https://www.capterra.com/p/175860/Act/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 19th, 2026

# Page 3 - Reviews of Act!

## Showing most helpful reviews

Showing 51-75 of 853 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

CM

Cesar M.  
Director of Sales and Operations  
Hospital & Health Care  
Used the software for: 1-2 years

### "Director Of Sales & Operations"

March 17, 2025

5.0

It has been very positive through out the years.

Pros

I love the simplicity of the program. I have used ACT since 1996. Increased our business from 20K permonth to over 2 mil per month.

Cons

Nothing that I could think of at the moment.

Review Source

Response from Act!

March 19, 2025

Thank you, Cesar! We love hearing from our customers and enjoy learning how Act! is helping their businesses around the world. And, we'd love to learn more about your business if you'd like to share your Act! Success Story. It's easy - just paste this link into your browser to get started. Thanks again for sharing and we wish continued success to you! https://www.act.com/success-stories/

MS

Marion S.  
SOLE TRADER  
Entertainment  
Used the software for: 2+ years

### "Excellent service"

March 27, 2026

5.0

Excellent service when need help with moving to new computer with the database .

Pros

Have been in touch with the team a few times when changing to a new computer. All the staff are brilliant and offer a superb service for any problems. M. Shennan Glasgow

Cons

There was not anything I did not like. .

Review Source

TF

Thom F.  
Owner  
Marketing and Advertising  
Used the software for: 2+ years

### "30-year user great program but could still be a little better"

December 18, 2024

5.0

Like I said the flexibility is is very good and helpful. It has grown and expanded with the times. The customer service is probably the best with any company I deal with. I wish they had longer hours or 24/7 because of my schedule I work with people all over the world and sometimes wind up needing help in the middle of the night. It's gotten too pricey but it is an extremely powerful program and I've enjoyed using it since the early '90s. I've been through several different owners of the program. The current \[sensitive content hidden\] seeing the most committed to customer service.

Pros

I've been using acts for over 30 years. I like its flexibility and how it has grown over the years. I do wish it had a better mobile application. It doesn't match the desktop well enough. The thing I like best is the customer support if you are a premium member. But it is very costly.

Cons

The price has gotten almost prohibitive. Other programs are much more affordable. The mobile app for your phone is not up to the high standards that I have come to expect from act for over 30 years.

Alternatives considered

[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)

Reason for choosing Act!

It's tough to switch after 35 years. But I'm going to do it anyhow because the cost is not prohibitive

Review Source

Response from Act!

December 20, 2024

Hi Thom, We value your feedback. If you're using our desktop version, you might want to check out Act! Premium Cloud as it's less expensive and integrates beautifully with Act! Premium Cloud Mobile, our newest and most intuitive Act! mobile app yet. You can learn more here: https://www.act.com/pricing/

DS

Danielle S.  
Co-President  
Defense & Space  
Used the software for: 2+ years

### "ACT....a great tool. "

March 5, 2025

5.0

Customer service is great, helpful and easily accessible.

Pros

ACT is a great way to manage your contacts and opportunities. We like the easy of the system for entering information whether it is a contact, a meeting or an opportunity.

Cons

We actually don't use ACT to its fullest capabilities. I am sure there is something, I haven't found it yet.

Review Source

Response from Act!

March 6, 2025

We just love hearing that Act! is helping you manage your contacts and opportunities! We hope you'll let us know if you need assistance learning about additional features and ways to streamline your business. We offer a complete digital library full of training goodness but are also available by telephone if you want to reach out at 866-873-2006. Thank you so much for taking the time to leave this review!

DM

Dave M.  
Founder and Managing Principal  
Financial Services  
Used the software for: 2+ years

### "FRC Act! Review"

June 19, 2025

5.0

Very happy with Act! I've tried other CRMs and Act! best suites my needs both in easy of use and affordability.

Pros

Easy to customize and use. Handles all of what I need to conduct and manage my business. Been a customer for over 16 years.

Cons

Does not have 24/7 customer/tech support. I work a lot evenings and weekend and need support throughout the days and evenings.

Review Source

Response from Act!

June 23, 2025

We really appreciate your review, Dave and we love hearing that Act! has been helping you manage your business for over 16 years! Thank you!

CC

Cheryl C.  
Executive Vice President  
Medical Devices  
Used the software for: 2+ years

### "Excellence in Customer Support"

February 25, 2025

5.0

I have been using ACT for over 20 years and I find it very useful in managing our accounts. Our entire sales team utilizes both the regular version as well as the web version

Pros

ease of use and customer support platform with a personal liaison \[sensitive content hidden\] and a very knowledgeable tech team to support us when we have any issues.

Cons

I prefer the regular version over the web version

Switched from

[Sales Force Automation-SFA](https://www.capterra.com/p/114993/Sales-Force-Automation-SFA/)

Liked the ACT platform better. Easier to train new staff, training online

Review Source

Response from Act!

February 26, 2025

It's great to hear, Cheryl, that Act! helps your sales team manage accounts, and our Support team has successfully resolved any issues you have encountered. We love our long-time customers!

Marc B.  
Executive Vice President  
Marketing and Advertising  
Used the software for: 2+ years

### "ACT Works for this Sales Guy"

December 28, 2024

5.0

I have used it for over 25 years and I find it invaluable.

Pros

The CRM is a good but it is great as a tool to send personalized emails and letters to groups of people.

Cons

It takes up a lot of memory and with a low gig computer can be an issue.

Switched from

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

I was the only user and while I have heard great things, it is not meant for one user without an admin.

Review Source

Response from Act!

January 3, 2025

It's great to hear that you are using Act!'s fully integrated sales and marketing features to grow your business, Marc. Thank you for letting us know!

CB

Cynthia B.  
President  
Human Resources  
Used the software for: 2+ years

### "Many year Happy ACT User!"

May 27, 2025

5.0

I have used ACT for more than 20 years! Highly recommend to other entrepreneurs to use. Effective and simple!

Pros

Act is very prompt and professional in giving customer service when I need help! Act responds within 5 to 10 minutes!

Cons

Act is the best! Multi-year user for 20 years! Go with ACT for your database management. Stay connected and Happy!

Review Source

Response from Act!

May 30, 2025

We appreciate your review, Cynthia. Thank you for sharing your insights and being a customer for over 20 years!

SM

Stevan M.  
Sales Manager  
Consumer Services  
Used the software for: Less than 6 months

### "Great affordable CRM for both small and large businesses with lots of add-ons and options"

March 28, 2025

4.0

Good - good product and service team is high quality

Pros

Intuitive, easy to use, has all the basics you need and offers nice enhancements and upgrades

Cons

its a little glitchy at times, pages don't refresh properly, when viewing lists, such as contacts, the field columns (email, phone, address, etc.) sizing is slow and clunky for the browser based web version, also could use an graphical update, looks a little dated

Review Source

Response from Act!

April 1, 2025

Stevan, it's so great to hear that you're enjoying many of the features that Act! has to offer. And, we appreciate your feedback about the grids as we are finalizing some spectacular UI/UX updates that will improve speed and performance (and rendering) for these lists. Thank you again!

KW

Karen W.  
Office Manager  
Business Supplies and Equipment  
Used the software for: 2+ years

### "Would highly recommend"

November 18, 2024

5.0

Brilliant - I would highly recommend ACT to anyone as a full on CRM system, there is definley more we could do with the system, but it is having the time to speak to \[sensitive content hidden\] who is fantastic.

Pros

We can adapt the layout to our needs and the support from \[sensitive content hidden\] is absolutely fantastic, even if it is a small query. It works well with our records with dates etc and getting the reports we require is perfect

Cons

There are no cons as we have adapted the system to suit our needs with the help of \[sensitive content hidden\]

Review Source

Response from Act!

November 26, 2024

Thank you, Karen, for taking the time to leave this review. We'd love to learn more about your business and highlight it on our Success Story webpage and social channels! If you'd like to share your Act! Success Story, it's easy - just paste this link into your browser to get started. We hope to hear from you! Thanks again for sharing and we wish continued success to you! https://www.act.com/success-stories/

ES

Eric S.  
IT Manager  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Great product to ACT! on getting"

May 20, 2025

5.0

Great support and customer satisfaction when it comes to their team and working with you and your environment

Pros

The product easily integrates with Outlook and most users find it easy to use. It always to split between groups and companies and leave notes/interactions with each person that has emailed a company. This keeps track of leads and last communications.

Cons

old looking user interface but that has recently changed. Customization takes a bit of time and not as simple but they do provide training.

Review Source

Response from Act!

May 23, 2025

Thank you for your review, Eric. We are happy to hear Act! is helping you keep track of your leads and communications!

AC

Austin C.  
Inside Sales Representative  
Telecommunications  
Used the software for: 1-2 years

### "Great User Experience"

March 19, 2025

4.0

Overall, the service has been good. I think it will be better once we start landing some more deals.

Pros

Customer service and technical support assistance.

Cons

Not as user friendly as I would like, but it's not horrible either.

Switched from

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

I am not 100% sure as I was not brought on board until after the transition.

Review Source

Response from Act!

March 20, 2025

Thank you, Austin, for taking time out of your day to leave this review. We appreciate the feedback and are happy to hear that our Support team has provided a great user experience for you. Please reach out to us at 866-873-2006 if you need any assistance navigating the features, as we want to help in any way we can.

VT

Vicki T.  
Marketing And IT Manager  
Mechanical or Industrial Engineering  
Used the software for: 2+ years

### "Liking AMA"

November 12, 2024

4.0

Mostly positive. Use the CRM and AMA. AMA is easy to use and the stats go into the CRM. One Stop Shop.

Pros

All in one affordable solution for a CRM with AMA.

Cons

APC does not have all the functionality of the Desktop version. Therefore we have RDB's and sync so that we have the extra functionality. Often times the ACT servers are too busy for us to sync successfully during the day. We have to wait until after hours to sync.

Review Source

Response from Act!

November 19, 2024

We are happy to hear, Vicki, that you are leveraging the power of an all-in-one CRM and marketing automation solution. We appreciate you sharing your syncing experiences with us and have forwarded them to our internal teams for resolution. Please feel free to reach out to our Support team if you continue to experience issues, as we're always here to help. You can reach us at 866-873-2006.

SS

Sam S.  
Owner  
Construction  
Used the software for: 2+ years

### "Simple Software That's Stuck in the 90's"

April 3, 2025

1.0

Act's software is very dated. It's best for simple, mom-and-pop businesses that don't want to overly embrace technology.

Pros

Very simple, bare bones software that is as cheap as it gets compared to other CRMs.

Cons

It's like a glorified Excel spreadsheet, but not as good.

Review Source

Response from Act!

April 9, 2025

Sam, We are sorry to hear that you are not having a positive experience with Act!. Perhaps you are not using our current cloud software. We want to help and hope you'll reach out to us at 866-873-2006 to see how we can provide some assistance. We look forward to speaking with you.

SS

Shawna S.  
Senior Manager Marketing and Business Development  
Consumer Services  
Used the software for: 6-12 months

### "User Friendly & Great Customer support team"

April 8, 2025

4.0

I've had a 9/10 experience with Act. I would compare it to the other competitor platforms out there, but Act's customer service is better.

Pros

The platform is pretty user friendly and their customer service is excellent. we needed a few screen share tutorials and they were easy to book and navigate solutions to our issues and queries.

Cons

It can sometimes be a little buggy, especially at the company level and the marketing automation.

Review Source

Response from Act!

April 9, 2025

We appreciate your feedback, Shawna, and are happy to hear that our Support team has optimized your use of Act!. Thank you for letting us know.

SM

Sam M.  
CEO-Founder  
Plastics  
Used the software for: 2+ years

### "Email Campaign"

February 12, 2025

4.0

The tech support person was very friendly and really knows the system. He found an error that prevented the email campaign from going out.

Pros

Like to use this system for emailing my customers instead the other emailing services, saves time and money and records.

Cons

Too techy for me. I don't have the tech skills to work a lot of the programs and need help.

Review Source

Response from Act!

February 15, 2025

We appreciate you letting us know, Sam, that Act! is helping you with your email marketing, and we're so happy to hear that our tech support has resolved your campaign issue.

PC

Peter C.  
Principal  
Real Estate  
Used the software for: 2+ years

### "A reliable product "

October 13, 2024

5.0

Great product that is reliable, affordability and great customer support

Pros

the easy way to synchronize with outlook

Cons

Not able to create links between contact

Review Source

Response from Act!

October 25, 2024

Hi Peter! It means a lot to us that you'd take the time to leave this review, letting us know you appreciate the value Act! brings to your real estate business! We put our customers first and invest in our team to ensure they receive the support they need to be successful.

FL

Frank L.  
Owner  
Computer Software  
Used the software for: 2+ years

### "Using Act for a long, long time. "

December 31, 2024

4.0

I've been using it since the 1980's... It was a DOS application! I've added thousands of contacts and used it for mail merge purposes.

Pros

It has a lot of CRM features at a reasonable price.

Cons

There's no integration between it, and Google Contacts, or the integration is not comprehensive...

Review Source

Response from Act!

January 3, 2025

Thanks for taking the time to leave this review, Frank. Please reach out to our Support team at support@act.com for assistance with the integration issues you mentioned. That said, we're happy to hear that Act! is helping you manage your large number of contacts and your communications to keep them engaged with your business

SW

Steve W.  
Owner  
Education Management  
Used the software for: 2+ years

### "Great Product and Tech Support"

December 2, 2024

5.0

ACT is an excellent product with great tech support

Pros

ACT works well and the customer service is excellent. The tech support is great as well

Cons

Hard to understand the tech support but he got my problem solved

Review Source

Response from Act!

December 12, 2024

We're happy to hear that our Support team was helpful to you, Steve. We are proud of our experts and strive to provide exemplary customer support to ensure our customers are successful.

SK

SUSAN K.  
manufacturers rep  
Luxury Goods & Jewelry  
Used the software for: 2+ years

### "ACT is indespensible!"

October 26, 2024

5.0

I could not do my business without it! Syncing to my phone is so critical

Pros

I have been an ACT user for over 30 years. It has evovled with my business. I think I used to snyc it with my Palm Pilot! Today I continue to appreciate how it keeps the info on my precious clients. I am also very appreciative of the top-notch screen sharing technical support I get so quickly .

Cons

I wish I had the time to learn to use more features.

Review Source

Response from Act!

November 5, 2024

Thank you, Susan! We just love hearing from our customers and enjoy learning how Act! is helping their businesses around the world. And, we'd love to learn more about your business if you'd like to share your Act! Success Story. It's easy - just paste this link into your browser to get started. Thanks again for sharing and we wish continued success to you! https://www.act.com/success-stories/

GJ

Gerry J.  
President  
Airlines/Aviation  
Used the software for: 2+ years

### "One Act user's experience. "

October 14, 2024

4.0

It's been a learning experience. There have been several occasions that required technical support. Fortunately support has been good even though it requires awaiting an email response.

Pros

Very powerful app with lots of flexibility to meet a variety of needs.

Cons

I wish they would have created an email program to go with it.

Review Source

Response from Act!

October 23, 2024

Thank you, Gerry. It's great to hear that Act! is helping you manage your business in many ways. Regarding email, Act! is fully integrated with Outlook and GSuite and includes a full-featured email/marketing automation suite. We hope you'll give us a call at 866-873-2006 so we can get a few more details and provide some solutions to the email limitations you're experiencing.

TG

Tina G.  
Sales and Marketing Manager  
Warehousing  
Used the software for: 2+ years

### "It's gotten so much better over time!!"

November 19, 2024

5.0

Seems like I am always finding new things to do with the program. Very user friendly and I find it easy to navigate. Like with anything, you have to be willing to put some time into seeing what it can do specifically for you.

Pros

I have used several versions of Act for years now. I like the easy conversions of making excel spreadsheets to share data.

Cons

The Cons go back to the very early versions.

Review Source

Response from Act!

November 26, 2024

It's always great to hear from our long-time customers, Tina, and learn how Act! continues to help them manage and grow their businesses. Thank you for this review.

JR

James R.  
Business owner  
Photography  
Used the software for: 2+ years

### "Difficulties !!!"

August 20, 2024

2.0

In the last two years I have accumulated a list of difficulties that I have experienced with ACT. Until two weeks ago there were 45 items on the list as well as screen grabs showing the error messages and bizarre things that have taken place. I finally discontinued using one ACT business services. I've had more than six sales people contact me in an effort to upgrade or whatever and each time i complained about problems. Only one person out of that group responded with a solution Warren Meredith. He instructed me to contact ACT Support. I very recently upgraded and contacted ACT Support and I am presently in the process of HOPEFULLY solving the problems. We'll see once I have finished.

Pros

Act is a great program when it works. I have been using it for well over 25 years.

Cons

After purchasing ACT from Costco 25 or more years ago the software ownership has changed multiple times. Each time the customer service has gotten worse and the program updates have gotten more expensive. Subcontractor customer service people have been really poor and unable to solve problems when contacted and in some cases made the problems worse. For example having to restart the program 11 times in one eight hour period of time because it crashed.... among many other problems

Review Source

Response from Act!

September 13, 2024

James, we appreciate you taking the time to leave this review and are sorry to hear that you had issues with your older version of Act!. We are here to help and are standing by to provide assistance, should you need it, with your upgrade. Please don't hesitate to contact us at 866-873-2006 if you experience any issues so we can ensure you're up and running smoothly.

GA

Gerry A.  
Advisor  
Insurance  
Used the software for: 2+ years

### "Act is like a diesel engine, will never let you down."

November 4, 2024

5.0

I did used it for years and plan to stick with it

Pros

Very easy to customize, with lots of add-ons and a decent price.

Cons

they are not too quick to respond to the other companies developments

Review Source

Response from Act!

November 15, 2024

We love your metaphor, Gerry! Thanks for the compliment and for taking the time to leave this review! We strive to provide SMBs with affordable and feature rich CRM and email marketing solutions!

MZ

Maggi Z.  
Office Manager  
Automotive  
Used the software for: 2+ years

### "Thank you ACT!"

December 9, 2024

5.0

Overall we are very happy with the program.

Pros

Able to keep all customer information in one place & do emails to specific customers.

Cons

Sometimes it glitches and had no support from until recently.

Review Source

Response from Act!

December 12, 2024

We appreciate your review, Maggi, and love hearing that Act! is helping you manage information and send customer-specific communications to keep your customers engaged.

Similar Products

Featured