# Page 4 | Winmo Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 4 - Is Winmo the right Sales Enablement solution for you? Explore 131 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/176403/Winmo/reviews --- Winmo 4.5 (131) [View alternatives](https://www.capterra.com/p/176403/Winmo/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 4 - Reviews of Winmo ## Showing most helpful reviews Showing 76-100 of 131 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use TP Trishul P. Director Strategic Partnerships Broadcast Media Used the software for: 1-2 years ### "Great Lead Gen Service" May 14, 2019 5.0 Pros I love the ease of use of Winmo. It's easy to find the companies and the folks who work there Cons Sometimes the data is inaccurate however the research team is prompt in finding a solution Review Source ML Michelle L. Business Director Financial Services Used the software for: 1-2 years ### "Winmo Review " May 14, 2019 5.0 Use Winmo every day to get information on companies such as contacts and media information. Pros Very easy to use. Great information to work with. Cons At certain times, the media information seems to be outdated. Review Source CM Caitlin M. Sales Operations Analyst Marketing and Advertising Used the software for: 2+ years ### "Highly Recommend " May 14, 2019 5.0 Grew our database exponentially over the past few years and Wimno has been a driving force. Pros What I like most about winmo is ease of use, high quality contact info where it is easy to find the decision makers in each organization, and up to date data. WinmoEdge is great for articles and up to date information as well! Cons Limited number of downloads per month and no competitive spend information Review Source VR Verified Reviewer Account Executive Marketing and Advertising Used the software for: 1-2 years ### "Great Prospecting and Informational Tool" May 14, 2019 5.0 Pros They have a lot of great reports that you can customize. They're Winmo Edge emails are helpful as well. Cons Sometimes the information is outdated or a couple months too late. Review Source LB Lisa B. VP Media Sales, Central Online Media Used the software for: 1-2 years ### "Media Sales Tool Review" May 24, 2019 3.0 Decent for prospecting. Not good at all for figuring out who to reach out to Pros I like the Kantar spending data being available by type of medium Cons I wish the spending data was updated sooner. I am not impressed with the contact information. Pretty decent on the client side, though very outdated. Terrible for agency contacts and agency affiliations. Should have more in-depth info. as to what the agency handles for the account, what the media people handle for an account - especially with big conglomerate accounts with many brands Review Source ZS Zev S. Project Leader Marketing and Advertising Used the software for: I used a free trial ### "Quality Prospects At Your Fingertips" September 16, 2019 4.0 This product was explored as an option but ultimately our company went to Salesforce instead. It was considered downstream to use at a later date Pros Large amount of contacts in their database so that you can get in contact with the correct person. The information is not outdated and typically up to date. Really liked the list building feature Cons there are some occasions where the information is not correct but that is to be expected. I'd like to see more integrations with other sales software tools Switched from [Outreach](https://www.capterra.com/p/159318/Outreach/) Pricing Review Source AG ANita G. Manager Marketing and Advertising Used the software for: 1-2 years ### "Business Development Manager" May 14, 2019 5.0 Terrific. Especially Christine! Pros Accuracy of information. Great customer service Cons Wish more info could be provided for colleges and universities and smaller businesses. Review Source SF Steven F. Associate Media Manager Marketing and Advertising Used the software for: 2+ years ### "Perfect for competitive information in media" April 29, 2021 5.0 Overall, a great resource for BD Professionals looking for competitive information and locating contacts within companies. Pros This resource allows you to find competitive information about agencies and their clients. Great tool for business development professionals. Cons The platform is a little clunky. There is a lot of information clumped together and sometimes it is a challenge to get to what you need Review Source VR Verified Reviewer sales operations coordinator Sports Used the software for: 6-12 months ### "winmo review" May 24, 2019 4.0 Winmo is very useful in a sales ops role for prospecting and research - i use it daily Pros edge news feature, search function with filters by location/industry, contacts Cons infrequent updates, lack of filter by sport/property, little information on sports marketing agencies Reason for choosing Winmo price point, features Review Source sW sheri W. bus dev mgr Broadcast Media Used the software for: 1-2 years ### "great resource" May 14, 2019 5.0 Pros email addresses are up to date. edge is up to date Cons company vs advertising agency listing is not segregated Review Source VR Verified Reviewer Demand Generation Specialist Marketing and Advertising Used the software for: 1-2 years ### "Good product that gets the job done!" May 14, 2019 4.0 Pros This software is easy to use even without any training. There are extensive fields that help you target the exact geographic area you're looking for as well as what disciplines. Cons The only real complaint I have is that when you filter by number of employees for example, it won't include all agencies/brands. This is because not every company in Winmo has an associated number of employees which makes sense but that can skew date when outlining your TAM. Review Source VR Verified Reviewer Sales Planner Broadcast Media Used the software for: 2+ years ### "Winmo for Prospecting" May 14, 2019 4.0 Winmo has been a major tool since redbooks closed. Pros For some clients there is fantastic information and links about the client and their spend. Cons The lack of information for some major clients. There should be as much basic info as possible for all clients in system. A lot of clients needs to be updated Review Source KM Kyle M. Business Development Representative Marketing and Advertising Used the software for: 6-12 months ### "Gr8ness" May 24, 2019 5.0 Identify Decision Makers, and Correct Points of Contact and gaining their contact info. Pros Simple, easy to use, allows me to Mark Out of date information and will respond within 24 hours with the correct information! Cons Would be nice to receive a response faster than 24 hours. Review Source AA Aidan A. Sales Associate, Video Media Production Used the software for: 1-2 years ### "Lead Generator 10.0" May 14, 2019 5.0 I can find the people I need to reach at the client and the industry news that serves as a great conversation starter. Pros They publish articles that drive real business. I use Winmo for all my new business prospect reports and finding relevant contacts. It rarely lets me down. Cons Occasionally, the information is out of date or incomplete. But, it can be difficult to always have current, accurate, and streamlined agency relationship information. Review Source VR Verified Reviewer Client Partnerships Director Marketing and Advertising Used the software for: 6-12 months ### "Great data and easy to use." May 14, 2019 5.0 Pros Winmo provides a tremendous amount of data and information right at the fingertips. I love that I can download a full lists of contacts in a simple CSV. Cons Not every contact has all of the contact fields, such as LinkedIn profiles. Review Source Christine L. Account Executive Marketing and Advertising Used the software for: 6-12 months ### "Recommended " May 14, 2019 5.0 \- Pros Winmo provides information on smaller local and regional clients that other competitive software companies cannot provide. Cons Can’t think of anything at the moment. Currently satisfied. Review Source TP Tom P. Executive Director of Brand Development Graphic Design Used the software for: Less than 6 months ### "Great Value Product" May 24, 2019 5.0 I can't fathom doing what I do without Winmo. I could do it, but it would be a lot harder. Pros Winmo has clean and neat aggregation of more information than I have seen anywhere else. Finding some of the most obscure information is super easy to find in fewer clicks than anything else. Cons Sometimes the contact information has major flaws that make it useless to connect to various companies without going outside the tool, but I can't tell if it's a Winmo problem or not, and also, I can't tell why some companies made it into Winmo and others didn't. Review Source VR Verified Reviewer Director of Sales Marketing and Advertising Used the software for: 6-12 months ### "Good Database and News" May 14, 2019 4.0 Pros The database is fairly accurate and the news stories have good leads. Cons Paying per download, when a lot of emails bounce, and lack of some other more advanced tech features. Review Source AH Awab H. Senior Manager, Basketball Partnerships Sports Used the software for: 6-12 months ### "Making life easier" May 14, 2019 5.0 it's been great. I use it every day Pros It allows me to save time and generate a list of recommended leads Cons sometimes it doenst have companies that I am looking for or the correct data Review Source AM Adrienne M. Account Supervisor, Growth Marketing and Advertising Used the software for: 1-2 years ### "Great Tool" May 21, 2019 4.0 Pros Great interface, easy to find key pieces of critical information. Winmo Edge is a great service in and of itself as well - interesting insights to high-growth spaces or areas of my agency's particular interest. Cons I have found certain pieces of information to be out of date - i.e. spend, agency roster, etc. Tough to get a list of prospects based on industry. Review Source VR Verified Reviewer Sr. Director of Sales Marketing and Advertising Used the software for: 6-12 months ### "Great Company Information, Unreliable Contact Information" May 14, 2019 3.0 Pros I love the daily updates on brand and agency news as well as the ad spend breakdowns for advertisers Cons I find that the contact information for people is often outdated Review Source VR Verified Reviewer Director, Corporate Partnership Entertainment Used the software for: 2+ years ### "Go To aid" May 21, 2019 5.0 Pros It's very easy to use and has relevant, accurate insights on our industry. Cons Some of the contacts are out of date. Would be great to have more information on activation agencies and not just media agency. Review Source GF Gaby F. Svp media and agency Market Research Used the software for: 2+ years ### "Spotty for updates" May 21, 2019 3.0 I'm finding more success with media radar for smaller agencies in smaller conurbations. Pros It's easy to use. Clean interface. Search is prominent. Cons Doesn't link to sfdc no one click link to help desk if I can't find a contact. Review Source CA Chelsea A. Regional Vice President, West Computer Software Used the software for: 6-12 months ### "Easy to Use!" May 24, 2019 4.0 Pretty great. Customer service is pretty on top of it too! Pros Intuitive software and have a lot of accounts! Cons Sometimes the site won't search for key accounts I'm looking for Review Source VR Verified Reviewer VP Sales Public Relations and Communications Used the software for: 1-2 years ### "Makes finding contacts a breeze!" May 22, 2019 4.0 Doing a deep dive on an organization chart, and knowing which people to contact in which roles, was very beneficial. Pros How easy it was to find the contact info, including email addresses, of multiple people within an organization. Cons Very often they did not have any info on newer companies and start-ups. They seem to focus on more established, old-school organizations. 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