# Frizbit Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Frizbit the right Email Marketing solution for you? Explore 22 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/176764/frizbit/reviews --- Frizbit 4.8 (22) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Frizbit Ease of use 4.8 Customer Service 4.9 ## Pros and Cons in Reviews um umit m CofounderInternet, 2 - 10 employeesUsed the software for: 6-12 months. “You can define trigger automated messaging scenarios on email, sms and push notifications and hyper-personalise them with any parameters directly on their marketing automation dashboard without needing any API or developer effort. As we had our events and parameters defined in your Google Tag Manager, we were able to do all the installation directly there.“ August 20, 2020 CK Can K CEOMarketing and Advertising, 2 - 10 employeesUsed the software for: Less than 6 months. “The customization capabilities of the web push notifications exceeded our expectations.“ January 20, 2021 ## Showing most helpful reviews Showing 1-22 of 22 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Product Manager Online Media Used the software for: 6-12 months ### "Solid platform for event triggered journeys of push notifications" January 24, 2021 5.0 We are quite happy with the solution overall and Frizbit team were able to implement everything on our GTM within a day. We are planning to try their email campaigns as well. Pros The platform allows capturing all fields that you could imagine and use it to personalise the content of the campaigns. The user fields exist more or less in every tool, but Frizbit also has all product fields and you can also send any custom field via their javascript client. These peaked our CTR's. Cons The only thing I missed is when we are creating a campaign in multi-language we need to write if else to differentiate languages in the same field. It would be easier to have different tab for each language in UI. Alternatives considered [OneSignal](https://www.capterra.com/p/163452/OneSignal/) Reason for choosing Frizbit \- Product functionality (journeys on interface) - No development required for automation - Reasonable pricing model - Customer focus Review Source OA Ozgur A. Co-founder Real Estate Used the software for: 2+ years ### "Scenario-based web push notifications are very effective!" October 8, 2020 5.0 You set up your triggers for different campaigns, personalise them with dynamic parameters and you are done. The campaigns runs by itself in the most personalised way possible. We have generated a highly effective user retention channel thanks to Frizbit. Pros We have tested various solutions to use web push notifications on our website. But none of them has capability of using scenario-based push notifications based triggered on user behaviour. As a room rental platform, users search rooms in specific areas with specific criteria and Frizbit allows us to use all of these criteria to dynamically personalise the notifications for every user. You don't have to do any API integration or define static tags, all is defined on the dashboard. Cons It doesn't have self-service installation. So you need to wait the account manager to schedule a call with you and walk you through onboarding. However, after that everything flows very smoothly. Alternatives considered [CleverTap](https://www.capterra.com/p/155737/CleverTap/)[OneSignal](https://www.capterra.com/p/163452/OneSignal/)[Braze](https://www.capterra.com/p/155423/Appboy/)[Truepush](https://www.capterra.com/p/186794/Truepush/)[PushEngage](https://www.capterra.com/p/164501/PushEngage/) Reason for choosing Frizbit It has all the advanced features we were looking for and its pricing is quite fair for what you get. Switched from [OneSignal](https://www.capterra.com/p/163452/OneSignal/) We wanted to be able to automate our campaigns on a dashboard, without any development effort. Review Source VR Verified Reviewer Business Execution Lead Telecommunications Used the software for: Less than 6 months ### "Finally a retargeting without ads channel" March 7, 2021 5.0 The platform and the service has exceeded our expectations by far. We did a lot of research before deciding for Frizbit and there’s no other web push service provider that offers so much versatility in the creation of the campaigns, both manual and automated. Pros Web push notifications from Frizbit allows us to connect with users that are not registered in our website with messages that put across our brand’s identity thanks to how much personalization the platform allows. Cons We are used to A/B testing all of our campaigns and we are missing an option to test timings, not just content. Besides that, it’s been a great experience so far. Alternatives considered [OneSignal](https://www.capterra.com/p/163452/OneSignal/) Reason for choosing Frizbit The range of features offered by Frizbit supersedes all of the other options. The customisation, the automated sequences, the fast implementation and the customer support from them are top. Review Source uM umit M. Cofounder Internet Used the software for: 6-12 months ### "great solution for automated & personalised email & sms marketing " August 20, 2020 5.0 Frizbit is all-in-one solution for any internet company who would like to create personalised retargeting journeys to retain their users and customers via email, sms and push notifications. We set up the scenarios based on user behaviour and they run on autopilot without any manual effort. We were able to activate and retain our users. It is a great marketing solution. Pros You can define trigger automated messaging scenarios on email, sms and push notifications and hyper-personalise them with any parameters directly on their marketing automation dashboard without needing any API or developer effort. As we had our events and parameters defined in your Google Tag Manager, we were able to do all the installation directly there. Cons We needed to add some missing parameters to our Google Tag Manager datalayer for hyper-personalising our emails, sms and push notification campaigns. There were no ready templates on their dashboard, they provided it as we talked to the account manager. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Customer.io](https://www.capterra.com/p/174023/Customer-io/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) Reason for choosing Frizbit It was more affordable and had better capabilities compared to the alternative ones. Review Source VR Verified Reviewer Publisher Publishing Used the software for: 6-12 months ### "Retaining customers with high relevance messages" March 4, 2021 5.0 We are very pleased with the experience. Automating the messages to keep a communication flow with our subscribers has completely changed the experience we offer our community and we’ve been getting very good feedback. Pros The feature we like the best about Frizbit is the endless customization options. With this platform we can really make the web push notifications ours and have complete control over their use. Cons That there are no notifications for app push, we have to use another platform for that. Alternatives considered [OneSignal](https://www.capterra.com/p/163452/OneSignal/) Reason for choosing Frizbit Because of how fast they could do the entire integration and implementation and the customisation possibilities they presented. Review Source BT Burak T. Senior IT Professional Information Technology and Services Used the software for: Less than 6 months ### "Excellent Automated Communication Sequences" February 17, 2021 5.0 The integration is seamless and the automation makes work very efficient. We've seen amazing results working with automated web push notifications by creating sequences of messages to maintain an excellent communication flow. Pros The feature that outstands for us is the capacity to create sequences of messages with such a high level os personalisation. The level of customisation is beyond what we were expecting it to be. Cons Our experience has been very positive since he beginning. The only thing w is the A/B testing since it can only be done based on the content, not the timings. Alternatives considered [Braze](https://www.capterra.com/p/155423/Appboy/) Reason for choosing Frizbit The main reason we chose Frizbit is because is the most complete platform we could find and on top of that, the support and know-how of the team by solving all of our doubts and offering truly personalised service was the decision maker. Review Source CK Can K. CEO Marketing and Advertising Used the software for: Less than 6 months ### "Focus on the client engagement communication" January 20, 2021 5.0 We heard about web push notifications before and we were skeptical until we started working with Frizbit and completely changed our mind. Web push are now our favorite channel to send information to our clients. Pros The customization capabilities of the web push notifications exceeded our expectations. We feel we can really talk to our clients, you can add user name, product name, images, logos, everything you want to put your brand's personality across and make it interesting for the customer. Cons There's no plugin for Magento or Shopify, but with GTM we could do the integration with no problem. Alternatives considered [OneSignal](https://www.capterra.com/p/163452/OneSignal/)[PushEngage](https://www.capterra.com/p/164501/PushEngage/) Reason for choosing Frizbit It presented and overall more complete service with all the features the tool has, like personalisation, automation and mass campaigns. Review Source CN Cristina N. Product Owner Information Technology and Services Used the software for: Less than 6 months ### "Great tool for automating push notifications based on user journeys" March 7, 2021 5.0 The onboarding team offered implementation on GTM free of charge and also they have provided ready-to-use campaign templates. So all is quite positive so far. Pros The platform is quite easy to use, selecting the journeys writing its templates and personalising with dynamic fields and that's all. It runs on autopilot and generates conversions from this new channel. Cons Not having plugins for integration seemed like a problem. However, later we have found out that it can be done on Google Tag Manager and the implementation was easy as installing Google Analytics. So not a big problem in the end. Alternatives considered [OneSignal](https://www.capterra.com/p/163452/OneSignal/)[Indigitall](https://www.capterra.com/p/207523/Indigitall/) Reason for choosing Frizbit Their dynamic personalisation and event-based campaign triggering features were key for us to decide. Review Source EK Eylül K. Marketing Specialist Hospital & Health Care Used the software for: 2+ years ### "An easy & effective way of producing digital marketing campaigns" April 27, 2023 5.0 Pros We were applying similar functions manually, before using Frizbit. Now all the processes are automated and really easy to integrate into the web shop. It's much more efficient to sustain customer centricity with just setting a couple of desired parameters and just letting Frizbit do the rest of the job automatically. The SMS marketing campaigns and push notifications for different target groups of customers, and a better tracking of the analytics lead us to receive a significant outcome and create better road maps by tracking the events. Cons A periodic reporting system would be really efficient, but I'm quite satisfied with the performance. The support team is always there whenever I need, it's easy to update the campaigns and adapt to new projects of ours. Review Source GP Giulio P. Digital marketing manager Consumer Goods Used the software for: 2+ years ### "The best web notification tool" May 5, 2023 5.0 Pros I really like how fast it was to install and start to delivery results. Cons It can be improve the connection with other marketing tools Review Source ID Ignacio D. Gerente de Clientes Wine and Spirits Used the software for: I used a free trial ### "Excelente producto y atención al cliente" April 28, 2023 5.0 Cuando elegimos Frizbit era una prueba para ver funcionalidad push y email de carro abandonado. Nos ha ido bastante bien, es necesario eso sí que nosotros como clientes le tomemos el peso y usemos la herramienta como corresponde para generar mejores resultados. Además, siempre hemos tenido la asistencia rápida y confiable del equipo, lo que nos genera mayor confianza y nos ha permitido mejorar cosas que sin la ayuda de ellos no habría sido posible. Pros Tiene funcionalidades fáciles de implementar, además de una atención al cliente dedicada y 100% confiable. Es fundamental cuando uno tiene herramientas como esta poder tener una contraparte para atender dudas, preguntar buenas prácticas, etc y esto ocurre siempre con el equipo de Frizbit. Adicionalmente, nos ha ayudado a llegar mejor a los clientes y vender adicional justificando 100% la inversión. Cons La reportería podría mejorar, es difícil sacar de la misma plataforma datos o conclusiones. Reason for choosing Frizbit Por confianza en el equipo y porque las funcionalidades que ofrece y su valor son muy atractivos Review Source FG Ferran G. CMO Internet Used the software for: Less than 6 months ### "Facilidad y rapidez de integración y gran soporte a clientes" April 28, 2023 5.0 Frizbit nos permite monetizar a parte de la audiencia perdida. Un 6% de nuestros visitantes están haciendo opt-in a las alertas y podemos retargetizarlos con distintos programas automatizados en función de muchas variables. Tenemos varias campañas activas segmentadas en función del punto del funnel en el que el cliente ha abandonado el sitio y les podemos retargetizar dinámicamente con contenidos específicos relacionados con su experiencia de visita. Pros Gran facilidad de integración. Herramienta muy fácil de usar. Soporte a clientes top. Lo más importante: resultados positivos desde el primer mes. Cons Por el momento no hay queja. El proceso se integración y nuestra experiencia de uso hasta la fecha ha sido muy positivo. Review Source CE Clara E. CRM Retail Used the software for: 1-2 years ### "Rápido y sencillo" April 19, 2023 5.0 Creo que es un producto muy sencillo de usar e implementar y para los esfuerzos que requiere que son mínimos, genera un trafico y revenue constante en la web. Eficaz como herramienta de remarketing. Pros Es muy fácil de implementar y de activar y una vez realizada la programación va funcionando prácticamente solo y generando revenue. Cons Me gustaría que a la hora de realizar cambios en los triggers se pudiese elegir si es un cambio a realizar desde el momento o asociado al momento en el que el cliente realiza el trigger. Review Source ML Miguel L. CRM & Retention Specialist Cosmetics Used the software for: 2+ years ### "Automation rápido y flexible." April 20, 2023 4.0 Siempre proporcionan mejoras adhoc lo más rápido posible sin un requisito de requisitos de integración, lo que siempre nos da mucha libertad. Pros Frizbit es la plataforma más flexible con la que he trabajado y con el mayor grado de libertad a la hora de implementar nuevas automatizaciones. Cons Una analítica y estadísticas algo escasas. Review Source VR Verified Reviewer Socio Marketing and Advertising Used the software for: 2+ years ### "Una herramienta que no para de crecer, con un equipo de soporte increible" April 20, 2023 5.0 Pros El equipo de soporte, y como han ayudado a nuestros clientes Cons No tengo algo en contra que pueda mencionar. Review Source MP Melissa P. CRM Specialist Apparel & Fashion Used the software for: 1-2 years ### "Facilidad y rapidez" April 19, 2023 4.0 Pros Frizbit ofrece una gran facilidad y rapidez a la hora de programar notificaciones push. Es una herramienta bastante completa y personalizable. Cons Echo en falta que el contador de tiempo de supervivencia de los webpushes se pueda poner horas, en lugar del segundos. También que aparezca un aviso en la pantalla si la programación de fecha y hora es anterior al presente. Review Source OB Oscar B. Gerente de Producto Marketing and Advertising Used the software for: 1-2 years ### "Nuestra experiencia utilizando la solución de Frizbit" April 19, 2023 5.0 Muy buena. Un proveedor que valió la pena descubrir para poder trabajar en conjunto. Pros La facilidad de implementación del producto, así como el continuo soporte por parte del equipo de Frizbit. Es una solución fácil de entender y de adaptar a la necesidad de cada ecommerce, según los objetivos de nuestros clientes. Cons Algunas limitantes a la hora de trabajarlo con varios clientes, ya que no poseen una solución white label y muchas veces nosotros somos un puente entre Frizbit y nuestros clientes. Review Source LZ Luis Z. Analista de Marketing Consumer Goods Used the software for: 6-12 months ### "Frizbit mejora la eficiencia del marketing y la experiencia del cliente en Zelucash" April 19, 2023 5.0 La implementación de los servicios de Frizbit en Zelucash ha sido un gran éxito. La plataforma ha mejorado la eficiencia de las campañas de marketing y ha aumentado las tasas de conversión de los clientes que abandonan el proceso de compra. Además, su capacidad para enviar mensajes personalizados, en formato de push up, ha mejorado la experiencia del cliente. Pros Excelente atención al cliente, trato personalizado y profesional. Buenos resultados en tiempos cortos Cons La plataforma funciona muy bien, mejoraría la visibilidad del indicador del estado de las campañas Review Source AR Alberto R. E-Commerce Manager Textiles Used the software for: 1-2 years ### "Notificaciones Push en Fácil" April 24, 2023 4.0 Buena experiencia Pros Súper simple de utilizar, directo al grano, rápido y eficiente. Si quieres lo justo y necesario sin tanta parafernalia, Frizbit lo tiene. Cons Algunas vistas o módulo puede que quede un poco corto, como analítica, parametrizaciones o funcionalidades un poco más avanzadas. Reason for choosing Frizbit Tiene una buena relación precio beneficio. Review Source KM Kevin M. Ecommerce & Digital Marketing Manager Consumer Electronics Used the software for: Less than 6 months ### "Email & Web push notifications" January 19, 2021 4.0 Analizando las metricas de nuestro ecommerce vemos que las campañas de email lograron un CR superior al 4% mientras que seguimos con excelentes resultados en campañas web push notification como el primer día de implementacion! Fue un excelente complemento para nuestra estrategia de Marketing Pros Es de facil implementacion y no tiene grandes complejidades a la hora del armado y seteo de campañas. Logramos grandes resultados con ROAS increibles y CR superiores al 4% en campañas de email para atacar carritos abandonados. Cons Me gustaria contar con un panel de Analytics para poder optimizar real time las campañas en fechas importantes. Review Source MD Merve D. CRM Manager Tobacco Used the software for: Less than 6 months ### "Customer engagement in full funnel" April 13, 2021 5.0 The entire process has been completely seamless. Since the first meeting we had with Frizbit they solved all of our doubts, walked us through the entire process of implementation, campaign configuration and they’re always available when we need anything. Pros Frizbit offers the possibility to connect with even visitors (people that aren’t registered) throughout their entire shopping experience. There’s no other digital marketing channel or platform that allows to do this with such a high level of personalization like Frizbit. Cons They don’t provide mobile push notifications. But since we’re able to reach customers both on desktop and mobile, is not that big of an issue. Reason for choosing Frizbit When we had meetings with other providers, they didn't offer as much attention as Frizbit did. On top of that, Frizbit offers a great value proposition. Review Source AA Adrian A. Senior Frontend Developer Information Technology and Services Used the software for: Less than 6 months ### "Automated solution for retargeting campaigns" January 27, 2021 5.0 Pros The thing we liked the most about using Frizbit, is the campaigns automation. You just have to do it the first time and then you're all set, we have lots or workload and little time to manage additional tools, so this was just right. Cons They don't have a plugin, that means implementation has to be done by their team, but they work very fast and everything's ready in just one day. Reason for choosing Frizbit The price/value relation is really good. Review Source Similar Products Featured ## Related categories [Push Notifications](https://www.capterra.com/push-notifications-software/)[Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.