# Sakari Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Sakari the right SMS Marketing solution for you? Explore 101 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/176870/Sakari/reviews

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Sakari

4.5 (101)

[View alternatives](https://www.capterra.com/p/176870/Sakari/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Sakari

Ease of use

4.5

Customer Service

4.6

## Pros and Cons in Reviews

HJ

Harrison J

DirectorTransportation/Trucking/Railroad, 51 - 200 employeesUsed the software for: 1-2 years.

“The best things about sakari are the personalized the personalized tokens for their names and the dozens of templates we've been able to make to fire off a response to address the users' tech challenge in no time at all.“

September 7, 2022

JB

James B

PresidentInformation Technology and Services, 2 - 10 employeesUsed the software for: Less than 6 months.

“I did a Zoom meeting to get the exact changes I should make on my privacy policy and it failed because the Sakari reps are clueless about what need to be done for compliance.“

November 26, 2024

GV

Gaspard V

Inside Sales Representative Non-Profit Organization Management, 11 - 50 employeesUsed the software for: Less than 6 months.

“Quick to set up and seamless with Hubspot.“

May 25, 2023

LA

Lyndon A

FounderTelecommunications, 11 - 50 employeesUsed the software for: Less than 6 months.

“There's also no way for you to get rid of the STOP message at the end of your SMS which diminishes the response rate TREMENDOUSLY!“

September 11, 2022

VN

Varun N

Global Sales ManagerInformation Technology and Services, 51 - 200 employeesUsed the software for: Less than 6 months.

“Not to mention but their support has been brilliant and they have a very considerate team!“

February 18, 2021

## Showing most helpful reviews

Showing 1-25 of 101 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Steve M.  
Director of Digital Engagement  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "Super simple to use and great support if you happen to need it"

August 8, 2019

5.0

Our initial reason for buying a Sakari subscription was for a specific campaign sending customized messages to hundreds of users over the course of 30 days. Now we've used it for a variety of other projects as well, including surveys and engagement of all types. It's pretty amazing how easy it is to interact with hundreds (or probably hundreds of thousands, if we had that many) of users in the app as you text back and forth with your customers.

Pros

I loved the clear interface and the way it guided me through building campaigns. I had never used a text messaging/push software tool before, so I was surprised at how the software held my hand at each step and made it clear what was going on. The reliability was excellent as well--all my campaigns and messages have been delivered flawlessly during the six months that I've used it. Other users in my organization have been able to use it as well, without any help from me. A few of our teams are pretty old-school, so the fact that our people were able to use it without needing my guidance is a testament to Sakari's simple and logical menus, buttons, and overall structure. The built-in help docs are a blessing as well.

Cons

We had a specific use case that wasn't really supported by Sakari, but then again it's not supported in any SMS tool I tried. The good news is that the Sakari support team did some magic to help me create a manual workaround that allowed us to send our campaigns exactly as intended. Super helpful! Guess that wasn't really a dislike--sorry :(

Alternatives considered

[Textedly](https://www.capterra.com/p/150912/Textedly/)[SendPulse](https://www.capterra.com/p/146369/SendPulse/)[Textmagic](https://www.capterra.com/p/147342/TextMagic/)

Reason for choosing Sakari

We chose Sakari over all these other alternatives because the pricing was extremely straightforward, the usability was top-notch, and I really appreciated the pre-sales support I got in the little chat box right on the homepage before I even signed up. They answered a ton of questions with obvious expertise--I wasn't stuck in some queue waiting for a generic bot that didn't know anything. I didn't yet know it when I signed up, but my choice was validated by the amazing support I received for my specific custom campaign.

Review Source

WM

William M.  
Product Lead  
Non-Profit Organization Management  
Used the software for: Less than 6 months

### "Great SMS software that integrates with Hubspot and has its own web interface"

October 28, 2019

4.0

We are solving two business problems. The first is mundane - we want to send SMS reminders to people who have signed up by email and are ignoring their email. Lots of people do this even if they intend to respond because people have lost control of their email! An SMS reminder 7 days after the initial email helps us prompt them to act. We lose less leads. The second is harder - we sell tickets to people who don't have email addresses and so we do the entire interaction by SMS. We use Sakari with Squarespace, Google Sheets, and Zapier to create our own custom ticketing system that is entirely SMS-based.

Pros

I like three things about Sakari a lot. First, the way it integrated seamlessly with Hubspot to show all my Hubspot contacts in Sakari, let me see proper SMS coversation history in Hubspot, and allow me to include SMS messages in Hubspot workflows. It's added SMS to Hubspot in about 30 seconds with almost no config. Secondly, the way it has a web interface for sending and receiving text messages. Before this we had individual team members on their own phones. Now we have one interface the whole team uses. It just makes it so easy to handle conversations with our users. Finally, we've set it up to alert us by email whenever there is a new message - and even better, we can reply to the text message direct from our email without having to open the web interface. Oh and the customer support is amazingly responsive. They use Intercom so it's easy and rapid. And they are helpful and nice :)

Cons

The design and usability of the web interface is still a bit clunky. It doesn't seem to remember the sort order or column selections which is a pain. The mobile app keeps logging itself out and is therefore not very useful. I'm a little anxious that there is no two factor authentication on login. Everything else we use has 2FA.

Alternatives considered

[Salesmsg](https://www.capterra.com/p/160386/Salesmsg/)

Reason for choosing Sakari

Hubspot integration is the only thing I cared out! Sakari looked cheaper and had a GREAT Sakari vs Salesmsg page that totally sold me....

Review Source

JB

James B.  
President  
Information Technology and Services  
Used the software for: Less than 6 months

### "Zero Support Six Weeks of Frustration"

November 26, 2024

1.0

Awful. I did a Zoom meeting to get the exact changes I should make on my privacy policy and it failed because the Sakari reps are clueless about what need to be done for compliance.

Cons

I've been getting bad support as a new customer for six weeks. Each time a rep tells me what to change on my website to get approved, I do it, and then it gets rejected.

Alternatives considered

[EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/)

Reason for choosing Sakari

The reviews were good, but apparently, the reviews were wrong.

Review Source

Sarah N.  
Customer Service Manager  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Sakari is a great texting platform"

August 13, 2019

4.0

I'm enjoying using Sakari. I love that it connects with HubSpot and it makes it easy to keep all of our communications in one place. I like that I can text clients directly FROM HubSpot instead of needing to log into the platform separately. We're also able to use our business line as our text number, which makes it easier for clients to remember. Overall, I'm happy with Sakari for our business texting.

Pros

I love that it connects with HubSpot (our CRM) and I love the staff, to be honest. The customer representative has been super helpful in getting on the phone with me and coming up with ideas about how to make the software do what I want, which might not be natural to it's purpose. He's been great about taking my requests and ideas and actually implementing them, as well as keeping me updated when new features come out that I expressed an interest in earlier.

Cons

I feel like the template system could be more user-friendly. It's set up in a way where if you know what you're doing, you probably know how to use it. But if you're new, it looks a bit like gibberish. Once the representative walked me through what I was looking at, it makes sense. But I feel like it could use a UX overhaul.

Alternatives considered

[Avochato](https://www.capterra.com/p/161117/Avochato/)[Zipwhip](https://www.capterra.com/p/165106/Zipwhip/)

Reason for choosing Sakari

A combination of the pricing, the connectivity with HubSpot, and the customer service.

Review Source

TG

Teresa G.  
Call Center manager  
Transportation/Trucking/Railroad  
Used the software for: 6-12 months

### "Sakari makes it easy and efficient"

September 19, 2019

5.0

They really listened to what we needed and how we wanted to use Sakari. Then worked to achieve our goals. Onboarding was a breeze. Whenever we encountered a problem, we would contact for support and they were so quick to respond.

Pros

The software has been so easy and user-friendly to use and implement.

Cons

I have not found anything that I do not like about the Sakari software

Alternatives considered

[EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/)

Reason for choosing Sakari

Representative at Sakari made the difference. He took the time to listen and answer our questions and evaluate how is product could integrate into our system and do what we needed it to do. They had the best price and best service compared to anyone out there.

Review Source

RW

Ryan W.  
Marketing Director  
Legal Services  
Used the software for: Less than 6 months

### "Great for small marketing teams/departments"

October 10, 2019

5.0

The transition from SimpleTexting to Sakari has been smooth. I still cannot get over how great the support was during the switch. Working at a company that lives and dies by customer service, we greatly appreciate the support we received from Sakari. Keep it going!

Pros

We've integrated Sakari with our HubSpot dashboard so we can give clients another easy option to communicate with us during the day. It's a seamless feature within each client's file that's easy to use and manage with each of our hundreds of clients.

Cons

Not a big complaint, but an aesthetic one. When email notifications hit the inbox after an incoming text, the sender and subject line look a bit spammy and sometimes I overlook them at first when they get caught up with the rest of my inbox. Im sure it's an easy fix though!

Switched from

[SimpleTexting](https://www.capterra.com/p/145859/SimpleTexting/)

Wasn't a seamless integration with our HubSpot dashboard + pretty expensive.

Review Source

AM

Anthony M.  
Sales Manager  
Computer Software  
Used the software for: Less than 6 months

### "Great SMS solutions for Hubspot (UK)"

August 21, 2019

5.0

I was actually really impressed with the support, which was 1000x better than my previous provider Toky. I think that made a big factor in my choice.

Pros

It's a straight forward solution for sending SMS messages from within the HubSpot software. It also makes it easier than any other solution to report the number of sms sent within the HubSpot dashboard. My previous solution only left a note as a record of text which made it impossible to track.

Cons

It's a workaround solution to track sms within hubspot, but i understand it's out of there control.

Switched from

[Toky](https://www.capterra.com/p/156115/Toky/)

I was actually really impressed with the support, which was 1000x better than my previous provider Toky. I think that made a big factor in my choice.

Review Source

TJ

Tom J.  
Sales Operations  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great SMS service for Sales and CS teams"

February 25, 2020

5.0

Great solution for an over the phone sales and service team. The set up and support team have been amazing and were extremely helpful with picking the correct plan for us.

Pros

Very easy to use and set up. Simple as going to the Contact page and clicking "Send SMS" Great integration with Aircall and Hubspot

Cons

Wish the dashboard to view all of my conversations was accessible from Hubspot

Alternatives considered

[Salesmsg](https://www.capterra.com/p/160386/Salesmsg/)

Reason for choosing Sakari

Quicker to respond to my inquiry and better service

Switched from

[Dialpad](https://www.capterra.com/p/190976/Dialpad-Sell/)

Dialpad's poor integration with Hubspot

Review Source

JD

Jon D.  
Chef | Mobile Kitchen Design  
Hospitality  
Used the software for: Less than 6 months

### "Why you should use Sakari"

February 25, 2020

4.0

Sakari's integration with Hubspot has been a huge value add to our team. As our customers move from sales to design and then project management, the communication remains seamless.

Pros

Its integration into Hubspot. Sakari's integration with Hubspot has been a huge value add to our team. As our customers move from sales to design and then project management, the communication remains seamless.

Cons

When using within the Hubspot dashboard, every time I send a text, the window auto closes. Guessing this could/can be adjusted.

Switched from

[GoTo Connect](https://www.capterra.com/p/163604/GoTo-Connect/)

Texting within Jive was clunky. Also Jive does not integrate into Hubspot.

Review Source

JV

Jorge V.  
Product Manager  
Insurance  
Used the software for: Less than 6 months

### "Great tool and ready to use"

October 29, 2019

4.0

We have automatized the refer a friend process with SMS for the friend to enter the websoite or give us a call and sign in.

Pros

It has a good pricing It´s ready to use with hubspot connectivity Easy to automate

Cons

It imported ALL my contacts at first when I needed more segmented ad-hoc lists. Took a long time to erase those contacts

Alternatives considered

[Edgenexus Load Balancer/ADC](https://www.capterra.com/p/140412/jetNEXUS-Load-Balancer/)

Reason for choosing Sakari

Price and we already had the automation working on the free account

Review Source

IC

Isadora C.  
chargée de recrutement  
Consumer Services  
Used the software for: Less than 6 months

### "Using Sakari via Hubspot"

February 25, 2020

5.0

In the business I'm working in, we need to connect teachers and students though it can be really difficult to reach to ask them their availability. I used to send them a few emails before having an answer and it was such a loss of time. Thanks to sakari, I send them SMS and we figured out that we can have an answer so much quicker than before ! Such a gain of time, exactly what we needed !

Pros

I'm currently using Sakari to send messages to some of our clients directly via Hubspot. I just have to go on the page of a client and click on "sms". As soon as I receive a response from them, I receive an email with a copy of it. The best part is that the messages are kept. It's very intuitive.

Cons

I'd say that the thing I like the least is the fact that my messages can't be too long and I need to be concise when writing a message. I never really looked forward into it so it might be a problem only via hubspot I'm not sure.

Review Source

KG

Kaleb G.  
Growth Marketing Manager  
Airlines/Aviation  
Used the software for: Less than 6 months

### "Solid Integration with HS at the best price I could find"

October 29, 2019

5.0

Great support and documentation is very helpful. Big fan of this tool, I use it every day.

Pros

The integration with HS is easy and the pricing is competitive. Compared to Salesmsg

Cons

It's a bummer some of the reporting needs to be set up through custom workflows. I ended up creating a handful so I could obtain the following info that was important to me: Sent SMS Received SMS SMS Replied Date SMS Sent Date Count of SMS Sent Count of SMS Received Unsubscribed from SMS

Alternatives considered

[Salesmsg](https://www.capterra.com/p/160386/Salesmsg/)

Review Source

EN

Eloise N.  
regional account manager  
Telecommunications  
Used the software for: 6-12 months

### "Awesome features"

February 25, 2020

5.0

Pros

I love the ease of use and implementation of this product I used it at my previous workplace as well and it was super easy to implement with our sales team

Cons

I would like there to be a sakari inbox on my phone So i can differentiate personal texts from work texts

Review Source

jL

jacques L.  
Founder  
Internet  
Used the software for: Less than 6 months

### "Great SMS platform integrating with Hubspot"

February 26, 2020

4.0

Sakari helps contact directly our customers and leads by text and even send automated text in our marketing automation.

Pros

I like the fact that it integrates directly with Hubspot and that SMS can be sent directly from the lead profile. It helps getting all the conversation with a lead into one screen. I find the solution quite cost effective compared to other as you pay per use rather per month.

Cons

I am using this software within Hubspot and I miss the fact I can't be alerted when a lead reply back, meaning I need to check each of my contact one by one if a response has been received.

Review Source

SC

Sean C.  
Principal  
Information Technology and Services  
Used the software for: Less than 6 months

### "SMS Fantastic Implementation"

February 25, 2020

5.0

Great value and incredible features.

Pros

\[SENSITIVE CONTENT HIDDEN\]and the team at Sakari are incredibly responsive and helpful getting SMS enabled for your business, be it a new or existing number that may or may not already have SMS capabilities. Integration with other platforms is well documented and the support team is incredibly responsive for questions on how to implement. Pricing is great with plans from basically free/pay-as you go, scaled to large distribution, the value is best in the field that I've found.

Cons

Learning curve for our team was slow but that was simply a limitation of not understanding the platform., not really a reflection on the service at all.

Alternatives considered

[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

Reason for choosing Sakari

Value and platform support

Review Source

BP

Brian P.  
Owner  
Design  
Used the software for: Less than 6 months

### "So easy to use"

February 25, 2020

5.0

I use Hubspot for my CRM but today its mandatory I. My opinion to be able to text people as well as email and call. Safari maid it possible and even helped me set it up with aircall so I can text and call my clients from the same caller I'd.

Pros

Easy set up. 100 percent amazing support. I'm the guy with a million questions and always immediately always had answers. Software integration was the main purpose of finding the software and the integration to my CRM is seamless.

Cons

None. Everything has been so smooth. Thank you

Review Source

JN

Jonathan N.  
CEO  
Sports  
Used the software for: Less than 6 months

### "Captain Experiences Review"

February 27, 2020

4.0

It's been great to reach out to leads who don't respond to emails.

Pros

Great customer service, and I love the HubSpot integration.

Cons

A few bugs in my HubSpot integration. I still can't see some conversations in the sakari text message popup window.

Alternatives considered

[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

Reason for choosing Sakari

HubSpot integration

Review Source

JB

Judson B.  
Founder  
Individual & Family Services  
Used the software for: Less than 6 months

### "Quick and easy"

January 14, 2020

5.0

Pros

I found the integration with Hubspot to be very easy. We are a very small organization and we work with teens. Texting is the only way to reach them. Using Sakari also allowed us to keep track of all communication on 1 record.

Cons

It sometimes takes a minute to sync up so you can't put in a phone number and then text right away.

Review Source

GT

Graham T.  
VP, Sales Operations  
Renewables & Environment  
Used the software for: Less than 6 months

### "Easy and Effective"

February 25, 2020

5.0

It's allowed us to handle a much higher volume of leads while still giving our customers the contact experience they need to move to a decision.

Pros

Sakari has allowed us to connect with customers in ways that we couldn't before in a very efficient way by integrating right into Hubspot.

Cons

Glitchy in Hubspot with some conversations not showing up.

Review Source

JP

John P.  
Director  
Financial Services  
Used the software for: Less than 6 months

### "Excellent Experience With Sakari "

February 25, 2020

5.0

Pros

Easy to use and implement. There are tutorial on everything you need.

Cons

We are moving over to Pipedrive from Hubspot and it sadly doesn't look like they integrate together.

Reason for choosing Sakari

Support was instant and the guys look like they are always trying to improve and introduce new features.

Review Source

KC

Kevin C.  
Director of Sales  
Airlines/Aviation  
Used the software for: Less than 6 months

### "needs some work"

October 29, 2019

3.0

Pros

I like the slack and hubspot integrations

Cons

does not work well for scaled teams - hard to see all current transcripts laid out with an easy way to respond (I have to open each message, read it, then go back and click reply) - need ability to assign owners

Review Source

EB

Edouard B.  
CMO  
Internet  
Used the software for: Less than 6 months

### "Very useful for hubspot users"

August 21, 2019

4.0

Pros

We particularly like the fact that Sakari is synchronized and fully integrated with Hubspot.

Cons

We had issues in sending massive SMS batchs and the cost per SMS.

Review Source

QS

Quirin S.  
Co-Founder  
Real Estate  
Used the software for: Less than 6 months

### "SMS integrated in Hubspot and Aircall - So easy & efficient"

August 14, 2019

5.0

From setup to training the team, everything went smooth and we had Sakari setup and running within 2 days!

Pros

Simplicity to start and use and the integrations with Aircall, Hubspot and Slack

Cons

I wish we had found and launched Sakari earlier!

Review Source

William A.  
COO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Good software for text messaging - integrates w/ Hubspot"

January 14, 2020

5.0

Pros

Integration w/ Hubspot. The flexibility of the team to update software based on needs.

Cons

Can't attach pics, although I know this feature is coming soon.

Review Source

JS

Jaspal S.  
CFO  
Automotive  
Used the software for: Less than 6 months

### "Love the API"

February 25, 2020

4.0

Interface can be a bit clunky.

Pros

The Sakari API is huge. We're able to use the software for much more than one off texts.

Cons

The interface is a bit clunky and could be refined a bit.

Review Source

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