# E-shot Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about E-shot Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/176920/E-shot

---

# 

 E-shot Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

E-shot

## What is E-shot?

e-shot™ is the simple and secure digital communication platform trusted by the public sector to run highly effective campaigns. Whether it is newsletters to millions or notifications to individuals, e-shot gives you the solution and support to deliver highly personalised and accessible messaging to your audience. e-shot can help you to embrace more efficient and targeted ways of communicating, whilst also delivering on the highest data protection and security standards.

## What is E-shot used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)

Top alternative

Featured

Overall rating

Based on 29 user reviews

Reviews sentiment

Positive

97%

Neutral

3%

Negative

0%

Starting price

£99

Usage Based, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for E-shot?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.e-shot.net&name=E-shot)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### E-shot

4.7 (29)

VS.

[4.6 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

£99

Usage Based, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (29)

Ease Of Use

4.6 (13,339)

Value For Money

4.6 (21)

Value For Money

4.5 (10,098)

Customer Service

4.9 (28)

Customer Service

4.5 (9,891)

## E-shot alternatives

[4.5 (6,230)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.8 (1,379)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[Gmail](https://www.capterra.com/p/202338/Gmail/)

[4.8 (13,403)](https://www.capterra.com/p/202338/Gmail/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/202338/Gmail/)

[View all alternatives](https://www.capterra.com/p/176920/E-shot/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Email Campaign Management

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Mobile Optimization

4.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

API

Application programming interface that allows for integration with other systems/databases

Autoresponders

Create and automatically send premade copy in response to customer messages

E-shot 26 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Create and automatically send premade copy in response to customer messages

Track and interpret campaign performance metrics

Set campaign schedules by selecting start, pause, and end dates

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Track the amount of clicks on individual products to measure campaign results

Manage, organize, and store contact information

Process of dividing customers into groups based on common characteristics

Customize data fields to support various needs and use cases

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Plan, execute, and analyze email marketing campaigns

Track delivered, received, and opened emails

Predefined actions automatically performed on the occurance of specific events

Store and manage images

Create landing pages or online forms designed to capture new leads and prospects

Manage contacts across multiple mailing lists

Optimize content to ensure it is easily accessible for mobile users

Adjust communications based on previous interactions or personal preferences

View and track pertinent metrics to find patterns and gain insights from data

Add or remove subscribers from mailing lists

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

4.3 (29)

4.3

Based on 29 reviews

## Pricing

Value for money

4.6 (21)

Basic

£99.00

Usage Based,Per Month

Value for money

4.6 (21)

4.6

Based on 21 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (28)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (28)

4.9

Based on 28 reviews

## User reviews

Overall rating

4.7

Based on 29 reviews

Filter by rating

5(21)

4(7)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

BW

Ben W.

Programme Team Leader

Government Administration

### "E-shot review"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

6/10

March 21, 2023

Pros

I just want to leave a positive review for \[sensitive content hidden\], who has provided us now with two excellent and informative training sessions on E-shot. He has really helped to elevate our understanding of how to use the software to its maximum potential, and has taken the time to demonstrate exactly what we need to do in order to customise our own newsletter. Full marks!

Cons

Nothing to say here - I only wanted to leave a review for \[sensitive content hidden\], not on the capability of the software itself.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KF

Karen F.

Product & Marketing Manager

Leisure, Travel & Tourism

### "Worked with Forfront since 2011"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 17, 2023

We have worked with Forfront for 12 years, after switching from a different supplier. They are competitively priced which is an obvious advantage, but just as important in our view, is the ease of using the software and the customer service we receive. If we have an issue with something not working or, on occasion, we dont know how to do something or rectify and issue, they are available instantly. Live chatting and coming back to us if it is something which needs additional investigation or dev management. The tools are easy to use and extremely flexible, resulting in us being able to produce attractive e-mails, varying in content but maintaining our company style. We can manage and screen our clients engagement on each distribution and improve performance.

Pros

The flexibility of the software. Our product varies greatly (we are in the travel industry), depending on whether we are working with a destination partner or communicating on non-promotional material. We can apply our company design and style with ease and vary the content.Managing our contacts is very easy too. Being able to clearly see, whether as a snapshot or in-depth, who is engaged and with what part of the communication is vital in our marketing planning.

Cons

We sometimes have issue with mobile compatability of our designs. However, Forfront have always been very helpful at assisting and running analysis.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ZW

Zhila W.

Marketing Manager

Information Technology and Services

### "Outstanding customer support"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 26, 2021

An overall really positive experience. As someone who was completely new to email marketing when I first started to use e-shot, their training and support is what has gotten me to where I am now. The team are exceptionally supportive, efficient, and importantly - friendly! I have been an avid user of their chat bot feature and always leave any conversation wiser than I was before, about whatever the issue at hand was, and with a smile on my face because of their caring and personable approach to customer support.

Pros

The design feature in e-shot is easy and fun to use. Setting up an email campaign from start to finish is an efficient process, and being able to then check the deliverability of emails before sending via their email forensics features is a bonus. Although I don't have experience using an alternative email marketing platform to compare to, the features in e-shot are generally easy to use, particularly after a training session with one of their team members. They also seem pretty advanced, however you can utilise this as much as is needed. If all you want to do is create and send simple emails, you can. If you want to level up your email marketing strategy, you can. Whenever our tech team have has questions about integrations with external software, the team have been knowledgable and supported where they can.

Cons

I do feel there are aspects of analytics that could be improved. For instance there are aspects of clicking analytics that have never made sense to me - namely Link Statistics and Click Overlay, even after inquiring with the team. It seems the number of clickers is always far higher than is actually shown in the overall analytics of a campaign.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Was too basic, I don't know any more info on this.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

July 6, 2021

Thank you for your lovely review Zhila! The team are always thrilled when they hear that they have been able to make a very real impact on our customers' success. It has been a pleasure working with you... With regards to the Analytics, we are working on improving the user interface of this section in much the same way you will have seen other areas updated recently.

AU

Anonymous User

Fulfilment Director

Marketing and Advertising

### "Competitive email marketing software backed by great customer support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 23, 2021

We migrated all our email marketing activity painlessly from another provider around 3 years ago and have not looked back since.

Pros

The software is easy to use and has a good email and template editor. Delivery metrics seem good and the software support is usually very quick to respond to any queries.

Cons

We have to purge lists that are often used after a years worth of sends due to either database design oversight or the software not having a purge, or archive function. We automate a lot of emails through the API so this could be a issue that few users come across.

Switched from

[Spotler Mail+](https://www.capterra.com/p/168304/SpotlerMail/)

Pure dumped support for our bespoke perpetual license and left us with no option than to go elsewhere.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JR

Jim Ray S.

I.T Manager

Shipbuilding

### "Good software and good customer service Team. Especially \[SENSITIVE CONTENT HIDDEN\]"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 11, 2020

My experience so far has been very good.

Pros

It is user friendly. The structure is great, I'm able to find what I need quickly.

Cons

If I should mention something here, it would be the process in deleting mass contacts and re-assigning preferences.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RT

Richard T.

Co-ordinator

Marketing and Advertising

### "Support is wonderful"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 6, 2020

Pros

Customer support is fantastic. They resolve any issues in the most professional, helpful and fast way.

Cons

WYSIWYG feature is a little limited, but in line with other similar options in the marketplace

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KP

Keith P.

Managing Director

Oil & Energy

### "Forfront e-shots easy to use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 6, 2019

Easy to use, in fact I only use it for around 4 newsletters a year, but find it very easy although I am not using all the functions.

Pros

Drag and drop facility to produce newsletter very quickly.

Cons

having to re-size photos before downloading to site to use.

Reasons for choosing E-shot

n/a

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AM

Andy M.

Commercial Director

Consumer Services

### "A great platform for business growth"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

December 3, 2019

I'm sure that our use of e-shot has contributed to RED's leadership position in the driver training market.

Pros

It's simple to use and fits perfectly with our business.

Cons

Any niggles are quickly ironed out by the support team at e-shot

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DP

David P.

Managing Dirrector

Music

### "E-Shot Feedback"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 27, 2019

Very good

Pros

Easy to use and ensures my mail-outs are not caught in spam filters

Cons

Some email addresses are consistantly rejected as hard bounces despite me knowing they are correct and live

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KF

Karen F.

Administrator

Financial Services

### "E-shot is a pleasure to use and is backed by an excellent support team"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

November 27, 2019

Very good indeed. It's an effective way of keeping in touch with our clients and prospects. The reports after each mailing make very interesting reading too.

Pros

The Drag and Drop element. It makes creating our newsletters pretty straightforward. Also, the support team are fantastic at helping me when I get stuck.

Cons

The Contacts and Groups sections. The design element was pretty easy to master, but I don't always understand the bit where we upload or update contacts. I usually stab around for a while before getting it right!

Switched from

[SendBlaster](https://www.capterra.com/p/132195/SendBlaster/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/176920/E-shot/reviews/)

## Top-rated software of 2026

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Popular comparisons

[Gmail vs E-shot](https://www.capterra.com/compare/176920-202338/E-shot-vs-Gmail) 

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)