# RealOffice360 Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is RealOffice360 the right Real Estate CRM solution for you? Explore 140 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/176934/RealOffice360/reviews

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RealOffice360

4.6 (140)

[View alternatives](https://www.capterra.com/p/176934/RealOffice360/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 30th, 2026

# Reviews of RealOffice360

Ease of use

4.8

Customer Service

4.8

## Pros and Cons in Reviews

Rob D

AssociateReal Estate, 11 - 50 employeesUsed the software for: 1-2 years.

“Certainly helps keep a busy agent 100% organized.“

December 12, 2025

MM

Malisa M

BrokerReal Estate, 201 - 500 employeesUsed the software for: More than 2 years.

“Customer Service is not instantaneous.“

April 28, 2024

SN

Sandy N

BrokerReal Estate, 10,001+ employeesUsed the software for: Less than 6 months.

“I am looking forward to making RealOffice360 an integral part of my real estate tool box!“

October 1, 2025

BS

Brandy S

Unlicensed AssistantReal Estate, 2 - 10 employeesUsed the software for: 6-12 months.

“This creates double up events and is frustrating as dates changes often.“

April 27, 2024

PS

Peter S

RealtorReal Estate, Self-employedUsed the software for: 1-2 years.

“Is very easy to use completes the tracking of your appliance and makes sure your notes and important dates are in front of you very easily integrated with your Google business suite“

April 29, 2024

Isaac S

Real Estate AgentReal Estate, 2 - 10 employeesUsed the software for: More than 2 years.

“I do not like that the app is slow. If the app could be better optimized I would be estatic.“

April 25, 2024

RV

Rita V

REALTORReal Estate, Self-employedUsed the software for: Less than 6 months.

“I was easily able to upload my contact lists, set up my pipeline, track my transactions, and sync my daily tasks with my Google calendar, allowing me to receive notifications of tasks I need to complete.“

April 26, 2024

Gustavo G

Real Estate AgentReal Estate, 11 - 50 employeesUsed the software for: 1-2 years.

“so I have to put it manually unfortunately.“

April 26, 2024

## Showing most helpful reviews

Showing 1-25 of 140 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Rob D.  
Associate  
Real Estate  
Used the software for: 1-2 years

### "Great CRM program"

December 12, 2025

5.0

Fantastic aid for any real estate agent! The support team is amazingly responsive and helpful as well.

Pros

The functionality is great, and it's very intuitive to use. Certainly helps keep a busy agent 100% organized.

Cons

Sometimes it can be a little glitchy, however the support team is so quick to help out and correct things it hardly matters.

Review Source

Response from Home Investment Advisors

December 17, 2025

Here's a professional reply for Rob's Capterra review: Hi Rob, Thank you so much for this fantastic review and the 10/10 recommendation! We're thrilled to hear RealOffice360 is helping keep you 100% organized as a busy agent. Your feedback about the product is really valuable, as we're continuously working to improve the usability, performance and overall experience for real estate agents. We're glad our support team has been able to help you quickly whenever issues come up! We truly appreciate you taking the time to share your experience. Reviews like yours help other agents discover a CRM that's built specifically for real estate professionals. Best, Jason

RV

Rita V.  
REALTOR  
Real Estate  
Used the software for: Less than 6 months

### "Loving the simplicity of RealOffice360"

April 26, 2024

5.0

My transition has been smooth. I was able to navigate quite easily on my own, but when I did have a question, support quickly responded.

Pros

RealOffice360 has been super easy to navigate. I was easily able to upload my contact lists, set up my pipeline, track my transactions, and sync my daily tasks with my Google calendar, allowing me to receive notifications of tasks I need to complete.

Cons

I wish that I was able to add prospecting tasks to a large group of contacts at the same time rather than individually.

Switched from

[IXACT Contact](https://www.capterra.com/p/130605/IXACT-Contact/)

A price increase caused me to look at other available products. I find RealOffice360 more compatible with my business for nearly half the price.

Review Source

JS

Jonathan S.  
Broker  
Real Estate  
Used the software for: 6-12 months

### "Real Office 360"

December 14, 2018

3.0

Lead tracking and development is the primary use and function of the program.

Pros

The interface is simple and easy to use. Most features are intuitive and allow for quick implementation.

Cons

At heart, this is a database interface. The marketing of the product comes down to offering features, but restricting access. At one time unlimited "opportunity" tabs were available on a basic subscription. Now, even the top tier subscription limits the opportunities to what I would consider a bare minimum for an active realtor.

Review Source

Response from Home Investment Advisors

December 19, 2018

Thanks for your review Jonathan! We are so pleased to hear that you find RealOffice360 simple and easy to use. Mission Accomplished! As one of our earlier customers, you rightly point out that we have made changes to our pricing over time. We continue to try and find the right balance and welcome your feedback! Sincerely, Mike McAra, CEO.

Dr Vinay Preet S.  
Chief Managing Director  
Education Management  
Used the software for: 1-2 years

### "Realoffice360 " Excellent Value for Money"."

June 23, 2021

5.0

The entire involvement in RealOffice360 is remarkable; it's instinctive, keeps me engaged, incredible responsiveness from the care group, and just that it is so smooth to utilize. It's anything but's a colleague wherever I go. Generally, this instrument keeps me responsible to my business.

Pros

This has been the best CRM that I've attempted so far and it's really moderate! It's incredibly simple to utilize, easy to understand, and has an extraordinary dashboard. In particular, it assists with keeping me coordinated and keep in contact with my customers. As one who fears long haul responsibility, this is cash all around spent particularly as I'm getting into the propensity for utilizing it's anything but a predictable premise.

Cons

Missing a group capacity to interface group accounts, anyway I realize that they are currently dealing with this. They even called me requesting that my necessities see this capacity become animated.

Reason for choosing RealOffice360

Cost effective, easy to use , great customer support & functionality.

Review Source

RC

Randi C.  
Realtor  
Real Estate  
Used the software for: 1-2 years

### "An affordable MUST for realtors!"

May 9, 2024

5.0

Pros

I started using RealOffice360 after a friend told me they looked into every CRM and this one was very user friendly and specific to real estate deals. She was absolutely right. I love how you can track your deals and sort clients with different tags, or in your pipeline. It makes keeping track of my deals and certain dates very easy. The big reason why I continue to use RealOffice360 is the affordable pricing compared to other CRM's and the very quick customer service. I highly recommend this platform to my colleagues to operate business smoothly.

Cons

I definitely don't use the entire system to it's maximum capability yet, however as a surface level user, I do wish that you would stay logged into the app (similar to a Facebook account) instead of having to sign in every single time. Or at least allow the app to save the sign in information so that we can just click 'log in.' Additionally, when looking at a contact, I wish you could just hit 'next' to go to the next one in order instead of having to go back and click the next client. This would be useful when going through clients individually to update them.

Review Source

GK

Graham K.  
Realtor  
Real Estate  
Used the software for: 1-2 years

### "Quantum Leap CRM"

March 5, 2019

5.0

Pros

\-- Client organization and ease of access -- RO does a great job keeping your clients and the priorities pertaining to each client front of mind and organized. -- Front of mind Goal tracking-- Through statistics, the RO team has developed an easy and trivial method of setting your commission goals for the year. The RO philosophy then directs you towards a specific clientele goal to have within your managed database. -- B2B Partnerships -- Within the platform, you will be able to connect to the MLS statistics for easy to download images of macro & micro markets. There are also partnerships with website developers & mass email marketing agencies, such as Mail Chimp. -- Blue Ocean Strategy -- Once you've gotten an understanding behind how RO was founded, you'll soon realize the powerful Blue Ocean Strategy behind the brand. So long as you're able to stay disciplined and execute on the strategy.

Cons

\-- Self Customization Required -- This gripe is also a pro, as all CRM's aren't made equal and often I've found the need to customize the system to fit my own needs. When decided the 'process' by which you take each client through, RO has a templated check point system. However this will surely require your own customization. -- No Mass Communication -- Unlike newer CRMs that are beginning to come up. The ability to mass communicate with your database through multiple avenues (text, email, voice mail) isn't available.

Review Source

Response from Home Investment Advisors

March 8, 2019

Hi Graham, Thanks for your awesome review! We are so pleased to hear that you are loving the platform. We should point out a few things just for clarity: 1) You can text, email, mass email and call using RealOffice360! You can do this from your mobile device using the App or your browser! As for the mass email, we integrate directly with MailChimp, the worlds leader in Email Marketing! 2)The Market Stats are only available in select MLS markets so it isn't a core trait to the platform. Other than that thank you once again and we look forward to helping you grow your business with our CRM! Sincerely, Mike McAra, CEO

Isaac S.  
Real Estate Agent  
Real Estate  
Used the software for: 2+ years

### "Be Referred to Your Friends and Clients as Intentional"

April 25, 2024

5.0

Pros

I can set up anniversaries and sync them with my calendar to never miss an important day again. I can use it to print out Avery labels for my monthly mailers with ease. Remembering a friend's significant event or thought can be easily recorded. They have implemented many of the features I have desired for a while. Email sending is very easy with email integration tool and custom templates.

Cons

I do not like that the app is slow. If the app could be better optimized I would be estatic.

Reason for choosing RealOffice360

\- Avery mailers - Email integration - Mailchimp integration - Note-taking - Easy custom anniversary tracking

Review Source

CC

Carrie C.  
Real Estate Agent  
Real Estate  
Used the software for: 2+ years

### "Very simple to use CRM"

April 25, 2024

5.0

I love that it is very easy to learn the interface, customize to my own needs and be up and running right away. As my business has grow, RealOffice 360 grew right along with me.

Pros

I looked at other CRMs and used free trials. Only to find myself spending hours learning the system was too complicated for my needs.

Cons

I haven't really looked into mass email campaigns but I think some people might like to have that feature...I do think there is integration with MailChimp maybe. I don't like mass emails so I am not really interested in that feature, I just think other people might be looking for that.

Review Source

JS

Jeff S.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Great, easy to use tool for growing and running your real estate business."

July 21, 2022

5.0

Love the product. It makes sense. I'm not techy but I am a prospector and I can't survive without a good database. It's practical and does everything I need it to do. Stores info, alerts me to tasks and duties, and gives me a great pipeline tool.

Pros

It was simple, meant for Real Estate and had a great visual for the pipeline. I can work that list easily as deals or opportunities change.

Cons

It would be nice to have a place to put someone Town/City etc if you don't have their formal address. If I meet someone quickly, maybe from out of town, and all I know is he's from the Detroit area, I want to note that right under where email is.

Review Source

VR

Verified Reviewer  
Realtor  
Real Estate  
Used the software for: I used a free trial

### "This is a great CRM"

June 26, 2019

5.0

I recommend this CRM to the folks that I mentor who are just starting out in lead generation. It is a great platform, and I highly recommend it.

Pros

This is a GREAT CRM...easy to use and easy to navigate. And it's a great price. It is the perfect solution for folks first getting started with a CRM. Very intuitive.

Cons

I did the free trial and enjoyed the experience. Ultimately, I did not choose this CRM, and here's why. I am a high performing Realtor, with a team, with a lot of different lead sources coming in. I chose a system specific for real estate that would funnel the streams coming in to the appropriate team member.

Alternatives considered

[Follow Up Boss](https://www.capterra.com/p/130020/Follow-Up-Boss/)

Reason for choosing RealOffice360

I chose Followup Boss

Review Source

Response from Home Investment Advisors

June 27, 2019

Hi there! We agree with you 100%. We designed RealOffice360 for agents that are just starting out, work independently or focus more on a relationship based business model. While we do work with online lead generation, this wasn't the focus so we can see why this didn't work for you. That said, we are thrilled to hear that you think we are a great product for most agents and that you will continue to recommend us! Thank you! In the future as we add more features, perhaps we can even earn your business back too :) Sincerely, Mike McAra, CEO

JG

Jessica G.  
Broker  
Real Estate  
Used the software for: Less than 6 months

### "You can stop searching now!"

May 7, 2024

5.0

It has been 10/10. I absolutely love this platform.

Pros

Organization, date capturing and transaction management all in one platform.

Cons

I don't see any issues with this software.

Switched from

[BoldTrail](https://www.capterra.com/p/176447/BoldTrail/)

They did not allow me to manage everything in one platform.

Review Source

KM

Kathy M.  
REALTOR®  
Real Estate  
Used the software for: Less than 6 months

### "Great Value!"

August 8, 2019

5.0

Amazing!

Pros

I love the free options. It is great for a new agent just starting out. EVERYONE needs a database but new agents often can't afford it. RealOffice360 is an amazing option with all the bells and whistles!

Cons

I do wish they would allow more than 5 opportunities in the free plan.

Alternatives considered

[BoomTown](https://www.capterra.com/p/151892/BoomTown/)

Reason for choosing RealOffice360

The look and ease of use.

Switched from

[LionDesk](https://www.capterra.com/p/151891/LionDesk/)

I was looking for something cheaper and more aesthetically pleasing....it makes it more fun to use.

Review Source

Response from Home Investment Advisors

August 9, 2019

Hi Kathy, Thank you so much for your glowing review! It makes us so happy to hear that you are loving RealOffice360! We are constantly improving so please don't be a stranger as we welcome all feedback! Welcome to the RealOffice360 community! Sincerely, Mike McAra, CEO

BL

Bonnie L.  
Broker Associate  
Real Estate  
Used the software for: 2+ years

### "Perfect for a small office. "

April 25, 2024

5.0

It has been great for our company and we look forward to any additional updates and improvements.

Pros

It has been the perfect for our office, as a small boutique brokerage it has everything we need for a client database.

Cons

A way to label the phone number and email address nobody@stapletonrealty.com (Bonnie) 262-111-1111 (Bonnie)

Review Source

JH

Jolyn H.  
Real Estate Agent  
Real Estate  
Used the software for: 6-12 months

### "Great all in one CRM"

September 23, 2020

4.0

Anytime I've had issues, support is responsive and addresses the concern. This company does take suggested features often which is nice to know they are listening to those who use the program. I look forward to future releases with more bells and whistles.

Pros

I've tried a number of different CRMs but found Real Office 360 was the most comprehensive CRM where I didn't need another program to manage another part of my business. The client contact features everything I want, I like the follow up and tracking tools, and really love the opportunity tracker. The opportunity dashboard is my go-to screen to start and end my day and keeps me organized and on top of all active client files.

Cons

I'm waiting for more developments to the professionals section - I'd like to track professional details the same way I track clients, as referrals from other business professionals is a large part of my business. Once I can have better professional access and be able to better send emails to clients linking professionals - I will absolutely love Real Office 360

Review Source

KB

Kathi B.  
Broker associate  
Real Estate  
Used the software for: 6-12 months

### "Very Please"

September 24, 2020

4.0

It's great! It's easy! It helps me manage my databank and transaction without an assistant.

Pros

What I love most about Real Office 360 is the ease of setting the system up. It's so intuitive for even the most novice computer users. I have the premium level mainly for the transaction tracker. I'm able to track my pipeline and my current business with my own customized checklists. The reminders tools are amazing at keeping me on time/task for connections as well as my transactions. I've been using a system like "numberal" for years. Now I have a way to track it all so much easier. Everything for your connections is right here in this system!!!

Cons

I've had trouble setting up my mailchimp account with RO 360. The 360 support team has been great working with me. It seems to be a mailchimp issue. Hoping that when I set up a new account with mailchimp, the API key will sync and I can get full access to the RO 360 toolbox.

Reason for choosing RealOffice360

Cost was a big factor. It also did what we needed it to do for all of the agents in the office not just me. It is super easy to use!

Review Source

JS

Joe S.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Good for simpleCRM"

April 28, 2024

4.0

Pros

I like the pricing for a single agent and the ability to set up custom flows to prompt me to touch base with my network on a monthly basis.

Cons

It is a little simplistic. The app logs out a lot.

Review Source

OV

Oscar V.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Great for new agents like my self!!"

December 7, 2018

4.0

I happen to read about it on an email from my board of realtors and I decided to tried it and I love it

Pros

The website on the computer is really easy to understand and use, I have told a couple of co-workers about it that are paying for their CRM and they actually liked it and one of my co-workers started to use it after telling him of it.

Cons

I downloaded the app but it doesn't really work good for me, I can not get to the notes from it and it frustrates me because I have important notes that I need to read on the go.

Review Source

Response from Home Investment Advisors

December 10, 2018

Thank you very much for your review Oscar! It makes us so happy to hear that you have been telling your co-workers about us and that some have even switched! This is the ultimate compliment! As for your experience with the notes on the app, we will have the team look at this immediately and hope to have it resolved as soon as possible! Thank you for letting us know and if you ever have any other feedback we would love to hear it! Thank you.

LH

Laurie H.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Real Estate Agent"

May 31, 2019

5.0

RealOffice360 has provided phenomenal customer support throughout my journey from a free member to a paying customer.

Pros

I love the planner, calendar and professionals sections.

Cons

I would love to see an additional contacts area for agents - Leads, Professionals and Agents. Sometimes we help our friends and need to keep track of tasks without adding to our own sales pipeline.

Review Source

Response from Home Investment Advisors

June 25, 2019

Hi Laurie, It is so great to hear that you love the planner, calendar and professionals sections! We have worked hard to deliver a bunch of different, real estate specific features throughout the entire program like this, so your feedback is extremely rewarding to hear. As for your comments, we envision rolling that style of tracking out when we push out our team feature which is on our roadmap of future development. Until then, we hope we can continue to deliver an awesome product and amazing customer service. We truly value having you as a client. Sincerely, Mike McAra, CEO

JT

James T.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Overall, exactly what I was looking for"

June 19, 2019

5.0

So far it has been great. Customer service is impeccable and I look forward to continued use.

Pros

Visually it is very easy to use on my laptop. I enjoy the ability to drag and drop when organizing. I like the ability to input contacts seamlessly and it is an easy way to keep track of my sales.

Cons

Honestly, I wish the app were more user friendly. Many times we, as Realtors, are away from our computers and our smart phone is the only way for us to look up the information we need. I find the to be 50% of the quality that the desktop version provides.

Review Source

Response from Home Investment Advisors

June 25, 2019

Hi James, Thank you so much for taking the time to review RealOffice360 on Capterra. We are so happy to hear that you find the visual component easy to use on your laptop and that adding and moving deals is simple. We agree that we have some work to do on the mobile app and we will be focusing on this in the coming months to ensure that we continue to improve the mobile experience for you and our other amazing clients. If you have any further questions you know where to find us, we love hearing for our agents! Thank you once again and have a fantastic day, Mike McAra, CEO

VR

Verified Reviewer  
Real Estate Associate, REALTOR  
Real Estate  
Used the software for: Less than 6 months

### "Ninja Selling Based CRM"

December 19, 2018

4.0

Realty enjoy using the system and developers team is great in implementing new features and ideas.

Pros

Easy of use with following Ninja Selling System Principles

Cons

Some bugs and slow speed, especially for iphone app

Review Source

Response from Home Investment Advisors

January 11, 2019

Hi there, Thank you so much for your review and response. We are so happy to hear that you are finding value when using RealOffice360 as your CRM when practicing the Ninja Selling philosophy! Regarding your comment on speed and bugs, we continually release new versions and as of today (January 11, 2019) we have yet another new version which is much faster and updated all known bugs. We highly value your feedback! Thank you once again. Sincerely, Mike McAra, CEO. RealOffice360

Susan L.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "Easy to use!"

September 24, 2020

5.0

So far so good!

Pros

Very easy to use, and navigate. I like how you can really customize things in it to your needs.

Cons

Can't find anything yet I don't like. I will keep trying to find something tho lol!

Review Source

JG

Joe G.  
Realtor  
Real Estate  
Used the software for: 6-12 months

### "RealOffice Makes tracking clients and leads a breeze!"

September 23, 2020

5.0

Pros

I really like the tracking tool. I can easily add a client transaction and drag and drop to the current state the file is in. The reminder follow up are also great to help keep me on track with communication with buyer/seller, title company, and other participants involved in the transaction. I also really like the lead capturing feature. I can easily link my Zillow account and leads are added to app seamlessly.

Cons

So far I have not come across anything I don't like.

Reason for choosing RealOffice360

For ease of use, CRM capabilities, lead syncing to 3rd party apps, and status tracking.

Review Source

KG

Kenneth G.  
Real Estate Negotiator  
Real Estate  
Used the software for: I used a free trial

### "Does what it does CRM for Real Estate Agent"

January 4, 2019

4.0

Overall experience is good, take me less than 30 mins to get it running and import all my contact. It's easy to use. Now, I can spend more time on marketing and sales.

Pros

I have tried multiple CRM such as ZOHOCRM, HUBSPOT and BITRIX24 and none suit my needs for real estate agent. RealOffice is the choice for real estate agent as it has all the functionality and featured ready for use and tailor made for real estate agent. I would have save a lot of times if I have found out real office earlier.

Cons

It will be good if there is a multiple select or select all to execute an action to selected group of contact. Currently I have to click one by one to change some of the field columns.

Review Source

Response from Home Investment Advisors

January 11, 2019

Hi Kenneth, Thank you very much for your review. We are so pleased to hear that you believe RealOffice360 is much better for your business (and other Realtors business) than ZohoCRM, Hubspot and Bitrix24. We are also thrilled to hear that you were able to set up your entire platform, including import, in less than 30 minutes! Time is money so we are so happy with this! In addition, we have added your feedback regarding the multi-select to our roadmap for future enhancements as we strive to get better each day! Please keep the feedback coming! Sincerely, Mike McAra, CEO

ET

Erin T.  
Admin and Realtor  
Real Estate  
Used the software for: 1-2 years

### "Used for Follow Ups"

April 25, 2024

5.0

Pros

The automated email reminders of follow ups that I need to keep track of past sales.

Cons

I would like to see a check box to be reminded to follow up on deals that are marked sold/closed.

Reason for choosing RealOffice360

The Cost and efficiency was better than other products

Review Source

DL

Diana L.  
Real Estate Agent  
Real Estate  
Used the software for: 1-2 years

### "Perfect for Real Estate Agents "

February 8, 2022

5.0

I like that I can easily print my contact list. I am the kind of person that likes to have paper to make notes and highlight things. I like to utilize the leads category as well to keep track of important clients for follow up.

Pros

I love that there is a free option for when you're just starting out, very user friendly and easy to learn.

Cons

Office 360 is all I have ever used, so I don't have anything to compare it to, but, that being said, I have no complaints. It meets all of my needs.

Review Source

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