# ROIVENUE Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is ROIVENUE the right Marketing Attribution solution for you? Explore 17 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/177026/ROIVENUE/reviews --- ROIVENUE 4.8 (17) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of ROIVENUE Ease of use 4.5 Customer Service 4.9 ## Showing most helpful reviews Showing 1-17 of 17 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Denis N. Online Sales Analyst Telecommunications Used the software for: 1-2 years ### "A perfect choice for data-driven marketing, data integration and attribution" September 13, 2021 4.0 I highly recommend Roivenue as a data-driven marketing tool for ecommerce businesses for its perfect data integration, marketing analysis and atrribution modeling. Pros The most useful feature for our company was integration data from all marketing platforms. Roivenue is the right tool for this purpose, wide scale of connectors with many export options is exactly what we need. The second most important thing is well-designed attribution modeling including custom models. After upgrade to Roivenue2 there is also very comfortable work on frontend. Cons Considering we are not standard ecommerce sales, there are some limitations in using few features, because of problematic data integration. UI bugs may be a little disturbing but this should be a temporary issue as Roivenue2 is a relatively new environment. Review Source Response from Roivenue September 15, 2021 Thank you so much for a great review, Denis. FC Filip C. CMO Retail Used the software for: 2+ years ### "Data driven performance marketing" June 17, 2022 5.0 We totally changed our point of view to performance marketing. We already saved big money for non efficient campaigns and accordingly we move part of the budget to the most effective segments. Pros It helps us to track our investments and match it with performance of marketing campaigns, also make an attribution view. Sales data are exact because of connection to ERP system, also we can see Marketing Profit which means that we can optimise all the campaigns in dependence to real margin. System is well automated and safe your time. Traditional ROAS method (we ran before) is good but doesn't count with margin and is focused on the ratio between revenue and marketing spend - that's not enough for nowadays marketers. Cons Sometimes it slower and I have to wait for results. Alternatives considered [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) Review Source LP Libor P. Marketing Manager Online Media Used the software for: Less than 6 months ### "Reivenu could be great but it depends on your business situation" March 23, 2022 5.0 It is a great tool, but our agencies did not want to use it, otherwise I believe it would helped our business to grow. Pros I liked all kinds of reports to DataStudio. I used analytics prospector, that helped me analyze gaps in our campaignes. Cons It is great tool, maybe a bit expensive. But it does a lot of things for its price. Review Source Response from Roivenue April 11, 2022 Thank you for your review, Libor! OT Ondrej T. Managing Partner Consumer Goods Used the software for: 6-12 months ### "Great marketing attribution platform!" August 11, 2021 5.0 Overall its a good user experience and I would recommend this tool to every agency or company that wants to have a better overview of their most important indicators - marketing spend, attribution and ROI. Pros Finally, we were able to find software that helps us evaluate our marketing activities and gives us the ability to instantly see performance for each marketing channel and country. It only takes a few clicks to have the important information needed for better strategic decisions. Cons During our use, we came across a few bugs, which were quite promptly resolved. The integration of the software went well and it was not extra complicated. Reason for choosing ROIVENUE Because it offered most complex solution. Review Source Response from Roivenue August 23, 2021 Thank you for a great review, Ondrej. It is good to hear that our new user interface makes it easy to access the key metrics. Martin Š. Freelance Marketing Consultant Marketing and Advertising Used the software for: 2+ years ### "Roivenue helps us evaluate every step in marketing" September 26, 2018 5.0 We were searching tool that will help us integrate all the data from marketing platforms, analytical softwares and CRM into one place. And we found it in Roivenue. Pros We can evaluate every test in marketing (marketing spend increase, freeshipping, improved product page, different pricing,..) and learn from in. It is very easy to evaluate tens of ecommerce sites within literally few minutes. Cons Setting up traffic channels would be better if sitespeed is faster. Review Source Response from Roivenue April 11, 2022 Hi Martin, Thank you for the review! Adam K. CEO Information Services Used the software for: Less than 6 months ### "great value, superb customer support" June 7, 2021 5.0 We have switched from simmilar tool (Funnel) and liked onboarding and overall experience, we have already saved quite some money. I appreciate advanced attribution. Pros We like the easiness of onboarding and overall experience. Cons They could have more marketing connectors Review Source Response from Roivenue June 21, 2021 Thank you for leaving us a review. It's great to hear that the new AI-powered attribution model is appreciated by our users. Best, Daniel from ROIVENUE DK Daniel K. Country Manager Sweden Consumer Goods Used the software for: Less than 6 months ### "Tracking & Attribution of the entire Online Marketing Mix - Done!" April 28, 2020 5.0 After working with other similar companies I am incredibly pleasantly surprised by their willingness to help, and assist when needed, as well as being very flexible when obstacles arise from our side. Pros \+ The Integration: We were more or less up and running with the entire software within a couple of weeks + The Service: From the training to ongoing problem-solving; these guys are great! + The Platform: Inside the platform we have more or less everything we as a marketing-department would like to have. We can now have one single platform to compare channels, costs and conversions over multiple regions. + The Export options: We've been able to export all of our data into other systems where we have been able to explore it even further. Cons \- I was bummed that there is no possibility to actually build our own dashboards within the platform Review Source Response from Roivenue April 11, 2022 Hi Daniel, Thank you for the review and for the suggestion where to improve, we will focus on it! OW Ondřej W. Product Manager Information Technology and Services Used the software for: Less than 6 months ### "Control your ROAS, costs and revenues throughout multiple marketing sources" March 24, 2022 4.0 Pros We usy Roivenue mostly for one reason and that is they are one of few apps that provides a lot of connectors to marketing sources and also has a mutimple ways to export the data. You can add dozens of marketing sources and pair it with Google Analytics and have a clear view of your bussines costs to roivenue ratio. They newly provide export to Google Data studio so you can easily vizualise the data. Or you can just view the raw data at their app if necessary. Cons Basically just one thing and that is the problem with exporting a lot of data is really problematic here, having 20+ Google Analytics accounts exported to GDS is really problem and every reload takes a few minutes to view the graphs. Switched from [Funnel](https://www.capterra.com/p/210707/Funnel/) The cost of revenue was significantly lower Review Source Response from Roivenue April 11, 2022 Hi Ondej, Thank you for your review! TC Tomasz C. eCommerce Data & Analytics Manager Consumer Goods Used the software for: 6-12 months ### "A tool for marketers needs" July 11, 2022 5.0 Very helpful customer service Pros There are plenty of tools on the market that share similar functionality - ads costs, multi touch attribution. Roivenue is tailored for marketing specialists (you can upload costs of freelancers, set budgets, targets) and this is where the tool shines. Cons More connectors (especially to marketplaces), site speed Review Source JU Jakub U. CEO Retail Used the software for: 1-2 years ### "Must-Have Tool for eCommerce Website" July 14, 2022 5.0 A comprehensive attribution tool perfectly adapted to e-commerce. Pros We like to use roivenue to compare attribution models in different dimensions. The system is well designed and easy to use. Cons Roivenue is time consuming to implement, but it's to be expected, it's an ongoing process. Review Source VR Verified Reviewer Marketing Retail Used the software for: Less than 6 months ### "Easy to use" August 12, 2021 5.0 Budget optimizer. Data-driven attribution. Pros Easy to use data-driven attribution with fast support Cons sometimes there are long delays in the update Review Source Response from Roivenue August 23, 2021 Thank you for a great review. We love to hear from our customers. JT Jakub T. Managing partner Furniture Used the software for: 6-12 months ### "Great tool for e-commerce sector" September 9, 2021 5.0 Pros Customer support, easy to use, a new look at data,... Cons Nothing important. Maybe little user experience issue. Review Source Response from Roivenue September 15, 2021 Thank you for an awesome review, Jakub. SK Stanislav K. Head of marketing Retail Used the software for: Less than 6 months ### "Ingenious tool - The best investment to any platform that we've ever made" July 28, 2021 5.0 Pros Very "easy to use" attribution platform. Cons Nothing important. Maybe little user experience issue. Review Source Response from Roivenue August 3, 2021 Thank you for such an awesome review. I'm pleased to hear that your ecommerce business is getting great ROI on ROIVENUE. MT Matteo T. Senior Digital Marketing Manager Retail Used the software for: Less than 6 months ### "Great marketing attribution solution" March 29, 2022 5.0 Pros It’s a very intuitive platform at an affordable price. The setup is easy and has great support. It provides the ability to slice and dice the data and compare different attribution views at a granular level. It gave us the confidence to push channels that otherwise were deemed low-performing according to the Google Analytics default attribution. With great results! Cons Eagerly waiting for their app integration. Review Source Response from Roivenue April 11, 2022 Hi Matteo, We are very happy you enjoy working with us! Thank you for a great review. AK Adam K. PPC konzultant Marketing and Advertising Used the software for: Less than 6 months ### "Data-based budget decisions" September 28, 2021 4.0 Pros Roivenue attribution model helps us to divide the overall marketing budget into channels and campaigns with reference to reach the client's performance goals. Cons Considering the high market volatility caused by COVID, it is not easy to report the added value of this tool comparing annual or monthly results. Review Source Response from Roivenue October 8, 2021 Thank you for a great review, Adam. We love to hear from our customers. RH Robin H. Analyst Marketing and Advertising Used the software for: 1-2 years ### "Roivenue provides you with all the insight you would need" December 5, 2018 5.0 Pros Great insight into your customer story. Valuable data about your conversion and non conversion paths. Variety of attribution analysis. Cons More variable date range would be great. Review Source Response from Roivenue April 11, 2022 Thank you, Robin, for the review! PK Petra K. Head of marketing Retail Used the software for: 1-2 years ### "Easy to use" December 3, 2018 5.0 Roiv. helps us to optimize our campaign budget. Pros Most of all I like compact overview. Cons Nothing Review Source Response from Roivenue April 11, 2022 Hi Petra, Thank you for the review and for enjoying our service! Similar Products Featured ## Related categories [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Marketing Attribution](https://www.capterra.com/marketing-attribution-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.