# Page 8 | Google Analytics 360 Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 8 - Is Google Analytics 360 the right Web Analytics solution for you? Explore 8090 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/177042/Google-Analytics/reviews --- Google Analytics 360 4.7 (8090) [View alternatives](https://www.capterra.com/p/177042/Google-Analytics/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 8 - Reviews of Google Analytics 360 ## Showing most helpful reviews Showing 176-200 of 8090 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use RF Robert F. Free Lancer E-Learning Used the software for: 2+ years ### "Spend the money and never look back --- Get Google Analytics 360" February 18, 2022 5.0 I can use this tool to make more money by helping my clients make more money. Pros Hmmmm. Good question. This is a very simplistic answer: This platform is Google Analytics with genuine superpowers. It does so much more, like way more...I really don't have a MOST out of all the stuff I can do, and so that will be my MUST: I like most is everything. Cons Well, I am essentially very cheap, and the price is breathtaking. But once you get over that part, you are good to go. Reason for choosing Google Analytics 360 Reputation. Review Source RP Ryan P. Freelancer Computer Software Used the software for: 2+ years ### "A excellent Analytical Platform" May 23, 2022 5.0 Google Analytics 360 includes a number of analytical tracking features. All reports may be kept on the dashboard. In addition, we will be able to create many Custom and Metric Dimensions for our project. Pros I've been using Google Analytics 360 for my online business for the past two years. It gives me detailed insights based on consumer data, allowing me to make the best decisions possible at the appropriate moment. The nicest part of Google Analytics 360 is that it is simple to combine with other Google products. The user interface is simple to use and packed with remarkable and useful features. Customer segmentation, data visualization, and interactive reporting are just a few of its outstanding features. Cons It might be clumsy and sluggish to use. There is a need for more recent training materials with simple tips on new features so that the user is always up to date. If Google Analytics feels a feature is valuable for my business, I'd like to receive updates about it. Review Source Ambar Y. SEO Team Lead Outsourcing/Offshoring Used the software for: 6-12 months ### "Perfect And Advanced Data Analytics Tool." March 9, 2023 5.0 very useful and excellent data analysis tool. Pros \- It's a fantastic asset, in my opinion, for any company. Once set up, it is very simple to use and offers helpful insights to help your business grow.- The best approach to immediately extract data from the tool and create a completely unique dashboard with the key indicators that you consistently monitor each day is with Google Data Studio.- You can design unique dashboards and reports in Google Analytics to meet your unique requirements. Cons I think there is no negative or downside, Google Analytics 360 is an excellent data analytics platform. Not a single con for this awesome tool. Review Source RH Rosie H. Lead Designer Information Technology and Services Used the software for: 2+ years ### "Great tool but needs to be simplified" August 16, 2022 5.0 Google analytics are a must have tool. Website SEO tools often require connection to google analytics to get a better result. So, worth learning how to connect and create the needed codes for tracking how your online presence is working. If you are new use a simpler system to interpret the data, but you will still need to make the connection. Pros Great for thorough analytics and tracking. Keep track of different metrics that are great for knowing whats working if anything on your online business. Cons Not as easy to use or setup for the average person. The metrics are very complex and extensive which can be confusing if you don't know what you are doing. Review Source KC Katherine C. UI/UX Analyst Retail Used the software for: 2+ years ### "The Must-Have Website Health-check Analysis Tool" September 8, 2021 5.0 So far it has been great, but there's still a lot of functionalities of the platform that we are still learning how to dominate. Pros It's a quick way to scan the status of our website, understand where most of our traffic is coming from, learn about the demographics of our audience, learn about the different browsers and devices for which our website should be optimized, and learn more about the user experience of each landing page. Cons You really need to be very careful about the set up of your analytics and make sure it's recording the different channels correctly. Review Source Julia Maria M. Market Specialist Information Services Used the software for: 1-2 years ### "Basic web analysis tools you use every day" August 14, 2022 4.0 From the site management point of view, when upgrading from the normal version to 360, the upper limit of PV measurement will be extended from 10 million to 1 billion, and the advantage is that unsampled reports can be used that can calculate accurate raw log numbers. For large sites, accurate numbers are needed for site publication figures and ad ops reports, so non-sampling reports are an essential function for the operation. Pros As this is a site with a large amount of tracking, the data can be analyzed without the need for sampling. In addition to analyzing the website, we are also considering the measurement of store visits as one of the indicators of user trends, as we manage stores. Cons You can check the details of user behavior with the user explorer function, but it is difficult to visually check each one, so I want to visualize the overall behavior (more detailed version of the behavior flow). Alternatives considered [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/) Reason for choosing Google Analytics 360 The tool's interface is easy to understand, and even non-IT departments, such as sales, use it on a daily basis to check numerical values and create reports. In addition, marketers can use customized reports, user segments, etc., to extend the reports and to some extent meet their analysis objectives, so they are used to summarize campaign results. Switched from [Mixpanel](https://www.capterra.com/p/158740/Mixpanel/) As a tool designed to be easily usable by everyone, there are many things that cannot be done depending on the type and combination of elements and indicators, and the chart display format. Review Source Bayo A. Digital Marketing Manager Marketing and Advertising Used the software for: 2+ years ### "Excellent solution to website analytics" January 5, 2022 5.0 My overall experience with Google analytics is really great and wonderful. It has tremendously helped my business and my clients to attain greater results in our marketing efforts. Pros The best thing I like about this tool is that it gives detailed demographics of the website traffic which helped my business to get better because I knew where to spend money to get better results. Cons It can be difficult to set up, so the tool should be made easier to navigate so beginners can understand its usage easily. Switched from [Dayforce HCM](https://www.capterra.com/p/205376/Dayforce-HCM/)[NetSuite](https://www.capterra.com/p/135757/NetSuite/)[HeavyBid](https://www.capterra.com/p/34221/HeavyBid/)[Fresha](https://www.capterra.com/p/142138/Shedul-com/) I made the switch because I wasn't getting the best results from previous tools and wanted to try out Google analytics. Review Source PB Prachi B. Blog Writer Leisure, Travel & Tourism Used the software for: Less than 6 months ### "Google Analytics - An online expert of SEO" August 20, 2021 5.0 Google analytics is a user friendly feature for people like us who are dealing with digital world. It's a genuine way to attract traffic and analyse the users needs so we can better our performance I like the transparency it has with the owner and the user. The data is real time and gives a great idea about on which flaws to work on. Pros I would say customer segmentation and user traffic analysis, as these both features helps me to work more on how the experience should be given to my valuable users. I also like about how I can convert the statistical data of traffic into the report I like to view, thanks to its customisation feature, also I like about how the secondary website can lead traffic to my own website Cons Google analytics I think is currently one of the best search engine optimization and I think many of people dealing with digital platform, marketing should use it because it's user friendly and I did not find any flaws as of now Reason for choosing Google Analytics 360 My first choice was Google analytics because it includes a little tour guide which makes it easier to step in world of digital marketing. Review Source GL Gustavo L. Licenciado en Administración de Empresas Medical Devices Used the software for: 1-2 years ### "Google Analytics.... Amigo o enemigo?" March 14, 2022 4.0 En lo personal me gustó y agradó mucho, sin duda es una herramienta práctica para integrar datos y mucha información sin perder la escencia de la misma, podrían mejorar ciertos aspectos visuales pero en general me agrada mucho usar esta herramienta Pros Su funcionalidad, practicidad y que siempre puedes agregar, cambiar, mover o integrar algo nuevo al sistema, integrando usuarios o a plataformas para hacerlo más comercial o que más gente la conozca y sea compatible con todo el público Cons Quizá el hecho de usar cierta cantidad de información que no se optimiza de forma concreta o más llamativa, al final cada quien le da uso o funcionalidad dependiendo la necesidad que se tenga, pero podrían variar un poco en eso para que sea más concreto para el usuario y no tan aburrido Reason for choosing Google Analytics 360 Por la facilidad y practicidad del mismo producto y para el tipo de información que se usa es la herramienta idónea Review Source alimou B. Freelancer Computer Networking Used the software for: 2+ years ### "Google Analytics Review" March 27, 2021 5.0 Google robots are flockers, they can perceive what i won't ever see! I've make my choice this is a perfect tool! Pros Google Analytics is the magic tool utilized to screen your site guests just as analyze key measurements identified with your site traffic, for example, ricochet rate, pages per meeting and so forth Presently, all things considered how would we utilize this for our potential benefit? All things considered, the most self-evident yet likely most significant is you can use the data you get from Google Analytics and utilize that to support your advertising endeavors. An exemplary illustration of this would be through observing what channels your traffic comes from. Utilizing the screen capture from Google Analytics beneath, in the event that we investigate plainly we can see that each wellspring of traffic (Google CPC, Facebook, Organic traffic) is shading coded to show what number of visits are from that channel. Presently, with this data what we can derive is that a great deal of our traffic might be coming from natural inquiry, so with that data, we might need to coordinate a greater amount of our advertising spending plan toward something like SEO (website improvement) to help support the natural pursuit rankings and eventually your hunt traffic. Or then again perhaps you've recognized and failing to meet expectations channel that you might need to cut from your showcasing endeavors, this data can likewise be gathered from Google Analytics. To every one of you site proprietors, Google Analytics is your best partner for checking your exhibition on the web. Cons I have nothing to reproach google analytics it is the perfect tool in my view. Without it, i will be less effective in my daily targeting. It signals me the least lack of referencing and that is priceless! Here i am supposed to criticize but i can only praise this wonderful tool! Review Source CG Caroline G. Marketing Associate Financial Services Used the software for: 1-2 years ### "A great place to start if you are launching a new website" March 22, 2022 4.0 If you have any sort of marketing team for your company, I highly recommend starting with and using Google Analytics. It's a great place to keep track of potential leads for your company and learning about the inside of the user's mind... you can really get into specifics to narrow in on audiences and appeal to the type of people you are attracting to your website. With the information you gather, you can cater to the needs of who is visiting your site, which in turn, excels and expands your marketing efforts. Pros I love how easily I can access the data I am looking for. On an average week, I monitor who is visiting my website, where they go to on my site, where they drop off, and most importantly, keep track of how they are finding us. I also like the customer service aspect - if I have an issue, I can access the chat function (something I actively look for when utilizing a product or service) and if we cannot find the problem today, scheduling a meeting with an Analytics pro is easy and free. Cons We have run into many bugs and spiders from across the world. Sometimes our data was skewed because what should have been us monitoring users from the United States becomes sorting through which data is accurate from the US vs. spammers from other countries. I also had a problem with bounce rate for weeks in 2021. I couldn't get a good read of bounce rate because it was constantly 0 for week and weeks. I would have to contact customer support and sometimes the representatives don't know how to fix the issue - which is an issue in itself. (Though it was ultimately fixed). It is discouraging when a customer support representative can't figure out the issue with a product, service, or software they represent and lowers credibility. Review Source AH Ava H. Software Development Engineer Wireless Used the software for: 6-12 months ### "A tool with all the necessary functions to increase the level of understanding of the clients." April 11, 2022 4.0 From Google Analytics 360 there are several fruits obtained since this tool is used, we have achieved a greater interaction of users with the site, make changes that are impressive and they feel pleased, get that when browsing the site it is light and with access easy and fast if you are from a mobile device, because not having an optimized site can be really harmful, especially in these times. In addition, knowing what are the flaws in the aesthetics of the web gives us the advantage of carrying out personalized transformations, which increases trust and increased use of our services. Pros I like this Google tool because it is vital when knowing how we should manage our website so that our customers feel satisfied and comfortable, that is, if they find the content, the services offered, attractive when entering the website, whether navigation is easy or not, all this allows us to provide comfort and better understand what each one wants. Google Analytics 360 allows the analysis of a large amount of data, such as tracking the profiles of each person who accesses our website, knowing where they come from and even from which device they do so, tracking the behavior of our users gives the advantage of knowing what kind of actions to take when there is more interaction on the site or, on the contrary, knowing what are the elements that influence the decrease in visits if access to the web is heavy or if its navigation and structure it is complex. In addition, having knowledge of the most used devices makes it easier for us to adjust to customer preferences. For example, if the input is from mobile devices, the ideal is to provide a fully optimized and agile site. Cons I have noticed that when it processes a large amount of data, its performance can be affected, being more precise slows down, so obtaining the analyzes can take longer than expected, but it is a matter of being patient, especially if you are in the presence of a large company. Its level of configuration can be complex if you are a beginner, so the ideal is to go to your support team or a specialist. Review Source VR Verified Reviewer Software Engineer Computer Software Used the software for: 2+ years ### "Analytics solution that grows with your project" September 19, 2019 5.0 I have been using Google analytics for several years both for professional enterprise software as well as personal projects. Google analytics is different from some other competitive products in that with GA, you get an aggregate view of the user behavior. Generally, this has been sufficient for new and growing apps, where I am trying to understand use behavior as a whole. I am extremely grateful that Google has offered this product for free to developers with lower traffic rates. The information I can learn from analytics is absolutely vital in the early stages when trying to understand what is working and what is not working; long before the operation becomes profitable. I have some projects that steadily get thousands of hits per day and others that get near 0 hits, but in both scenarios the analytics software works perfectly as expected even when the audience size scales. Some of the great features of google analytics are not discoverable until you have significant amounts of traffic, but I can attest the product overall is extremely helpful at that point. Most recently I added Google Analytics to my project yesterday. after several years of usage it is still - and will continue to be - my #1 go to product when choosing an analytics package. Pros Google Analytics offers lots of great features that make me choose it over competitive products: - Easy setup and customization; I have used it with websites rendered on a server and single-page apps - Ability to observe user behavior in real time - Web interface has excellent tools for creating custom reports and dashboards - Native apps let me check on the data when I'm away from my desk -- in fact the mobile app is my favorite way to study the data - When working with multiple apps, the program does a good job keeping everything organized - The free quota is very liberal, and this is very helpful and necessary when launching new bootstrapped apps and when funds are limited Cons Here are some of my pain points with Google Analytics: - When I add new projects in the mobile app, I must spend a lot of time to set up the reporting views. The app comes with built-in views, but I prefer my own. I have setup these custom views for other projects before. I wish I could easily clone my previous report view into the new project. If this feature does exist, it is too difficult to find even though I am a frequent user. I would like to see Google implement this feature. - Sharing reports and views in the GA web application works well between two or more projects that I own; however, sharing dashboard template with team members who are collaborating with you on a project has always been challenging. I have tried a couple of times and so far I have not been able to do this successfully Review Source BT Brahim T. Freelancer Marketing and Advertising Used the software for: 1-2 years ### "Google Analytics 360 Review" March 25, 2022 5.0 I would recommend Google Analytics 360 to anyone who is looking to improve their business. It is so easy to set up and can be used by anyone in the company, with just a few clicks. The cost of the program is also low so it won't hurt your budget at all. I would definitely recommend it to any small business owner. Pros I am not an expert in the field of analytics but I've been using Google Analytics for over a year and it's always been easy to use and has helped me with my website. The most impactful feature has been the ability to see which pages are getting the most views and what other content is attracting clicks. Cons I have been using Google Analytics 360 for a little over a year now. I am not an expert in software. I would say, there are some features that I feel are missing or could be improved upon. For example, the API integrations with other platforms are not as strong as they could be and it is difficult to set up custom reports without some help from someone Review Source KC Karen C. Teacher E-Learning Used the software for: 6-12 months ### "Worth trying: It's the Best!!!" May 10, 2024 5.0 My overall experience with Google Analytics 360 has been exceptional. The software provides comprehensive web traffic monitoring and reporting capabilities, allowing for in-depth analysis and insights into user behavior. Its customized reports, scheduling options, and easy-to-use interface have significantly contributed to optimizing my website and app performance. Pros Google Analytics 360 offers several impressive features, but what I think that stands out the most is its ability to handle large volumes of data and provide accurate insights. Again, I also like its customization options, scalability, and enterprise-level support which makes it a comprehensive solution for optimizing site performance and marketing campaigns. Cons One significant drawback of Google Analytics 360 is its high cost compared to the standard version, making it less accessible for smaller businesses like mine. Review Source JM Jerome M. Operations manager Consumer Services Used the software for: 2+ years ### "Google Analytics 360" March 17, 2023 5.0 It was great! This is a very useful application. Pros I liked the option to personalize the dashboard which gives me real-time data that I can extract and use third-party applications. Cons Overall it is best if all features will be available on mobile devices. Review Source VR Verified Reviewer Naima khamlich Biotechnology Used the software for: 6-12 months ### "Naima khamlich" January 3, 2023 4.0 Il est facile à utiliser et vous permet de personnaliser le contenu et le design votre site, et de bien , répondre a vos besoins, et aussi en facilitant la localisation de votre public sur le site et en ce faisant interagir avec vous, en fin c’est un site bien et digne de confiance a bien des égards Pros Un site qui présente plusieurs avantages, notamment : il est facile d'attirer facilement n'importe qui pour visiter votre site, et donne également des tableaux et des graphiques faciles et tout le monde les comprend et donne des analyses de votre site Web, et il contient également d'autres éléments tels que la possibilité de déterminer les sources de trafic et les heures de la journée qui visitent Les utilisateurs de votre site sont un excellent outil, et je suis satisfait de mon expérience. Cons C'est un site rapide à comprendre et facile, et à première vue, il semble compliqué jusqu'à ce que vous vous y habituiez avec la pratique. Reason for choosing Google Analytics 360 Il est facile à utiliser et vous permet de personnaliser le contenu et le design votre site, et de bien , répondre a vos besoins, et aussi en facilitant la localisation de votre public sur le site et en ce faisant interagir avec vous, en fin c’est un site bien et digne de confiance a bien des égards Review Source RM Rebekah M. Marketing Consultant Marketing and Advertising Used the software for: 2+ years ### "The Gold Standard for Digital Analytics" January 8, 2022 5.0 Google Analytics single-handedly brought my family business' website from "good enough" to "precisely attuned." By seeing where users fell out of the funnel, which pages saw clicks, where users did not want to spend time on certain pages, etc--we learned exactly which the most important parts were and rebuilt the site around them. The site is not a big part of our business so we haven't seen a huge uptick in sales or anything, but it is one piece of the puzzle done that much better. Pros Everything is so clean and user-friendly, making the actual work of analysis very easy. Reports can be read without issue by higher-ups in other departments, and trends and weak points are so easy to spot. Cons Set up can be a bit of a pain, but it's really only fair considering all that you get back (and that, unfortunately, there is no magic button on the internet to do ALL of your analytical work for you). Review Source Yahaya G. Sales Representative Telecommunications Used the software for: 2+ years ### "Google Analytics 360 Review for Fund Raising Website." March 22, 2024 5.0 I would rate my overall experience with Google Analytics 360 as beyond satisfactory. Pros The thing I liked most about Google Analytics 360 is that there is a feature to see live statistics on the website. The website is very good. I use it daily, and it really helps me track my return on investment. Cons I think the thing I liked least about Google Analytics 360 was that it was not very beginner friendly. One has to spend time navigating the platform to get a hang of it. I recommend taking courses to help acclimate to the platform. Alternatives considered [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Google Analytics 360 I believe it is worth the money. Also love the fact that it has a free tier. Review Source Guido N. Digital Media Manager Marketing and Advertising Used the software for: 2+ years ### "Measure what matters" June 3, 2021 5.0 Almost all the clients of my agency use it on their websites. Sometimes I install it, sometimes I get access to what is already there and as soon as you "switch it on" you can really start getting your data and having fun. Pros Flexibility, access control, support from a wide community of users and developers, integration with many Google (and non-Google) tools, built-in reports that cover most of the basic needs, the real-time reports are extremely useful for debugging Cons Little control on how data are "digested": this makes some reports not totally reliable (things are better with the new Analytics 4, which is still in beta testing, by the way). Reason for choosing Google Analytics 360 Analytics is cheaper (free), easier to setup and guarantees most of the features we needed. As for our clients, most of them are ok with Analytics, only a very few have adopted Adobe, none has other solutions (as it's hard to get internal analytics team that can invest time in other tools: Analytics is plug-n-play and it requires little to no maintenance) Review Source RF Ranil F. Freelancer Internet Used the software for: 2+ years ### "Best up to date transparent metric tool.." January 9, 2021 5.0 My overall conclusion is, Google Analytics is a great tool. I recommend without any doubt and I can say, your satisfaction will be guaranteed! IT saves your time, makes your work easy and it's very easy to use. I personally found out it's amazing. If you're using Adobe Analytics or something else I invite you to give it a try and you won't be disappointed. Pros As a freelancer one of my main activity is web traffic providing. With many years of experience in this field I know how important is to have a good metric tool to monitor the traffic and it's behavior. In that point the google analytics comes handy. It helps to track the visit of the customer until the last point, the time spent in the site/app which helps to improve the functionality. It's up to date, transparent and easy to use. When it comes to SEO it plays a nice roll to fulfill my customers' requirements. With the bounce rate of the visits it provides, ensure the my customers the quality of traffic I provide. That's why I always recommend my customers Google Analytics together with the tracking link. It has a nice dashboard that impress me. Cons To be honest there're some suggestions I would like to highlight. 1 - It need some direct support other than too much automated which will be very useful for a new user. (Previously I had to involve in some complains of my costumers regarding setting it up) 2 - It'll be awesome if google can provide the possibility to track the direct sales as well. 3 - In my point of view, the most common method of trouble shooting is (specially when you're new) to go and watch a video tutorial. There're lot of features in Google Analytics which will be very useful such demonstrations to understand how they work and what they do as well as to fix the problems you find. Reason for choosing Google Analytics 360 I first preferred Google Analytics by the name of its provider the Google. Then I found lot of positive feedback by its users and it's a well known tool all around the world. The most important thing, It gives you a great service. Review Source SP Suzan P. Business Development Manager Marketing and Advertising Used the software for: 2+ years ### "Google Analytics " July 27, 2021 5.0 Overall, as I just mentioned, Google Analytics has been a complete go-to tool for me on a regular basis, because I use it for everything when it comes to my work with SEO (search engine optimization), and gaining the information I need to know how to adjust content on my clients websites to properly drive traffic, and cater the proper information out to attract the demographic that should be looking at certain products and services that my clients are selling. Pros The thing I like most about Google Analytics is how detailed it's reports are when it comes to the information they provide you with for traffic data. Because the information Google Analytics is so detailed, right down to how long each user is on each page of a website, to how many new and unique visitors are visiting in certain time periods, it helps me keep my clients websites up to date, and I can cater the content areas of my clients websites to what the Google Analytics reports are telling me. Cons Honestly, I have never had any problems with Google Analytics. It's always been extremely consistent, very detailed, and very user friendly. It's definitely a main 'go to' tool for me in my daily job/industry. Review Source Biswajit S. Technical Recruiter Staffing and Recruiting Used the software for: Less than 6 months ### "A Deep Dive into Google Analytics 360"" May 13, 2024 4.0 It's powerful, customizable, and the support is top-notch. It's really helped me understand and improve how my website performs online. Pros its robust data handling, insightful reporting, and seamless integration with other Google tools. Cons The complexity of setting up and configuring advanced features can be a drawback. Switched from [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/) I switched from Adobe Analytics to Google Analytics 360 for its user-friendly interface, seamless integration with other Google products, and more cost-effective pricing structure, which better suited our business needs. Review Source NY Nash Y. Freelancer Computer Software Used the software for: 6-12 months ### "Why To Use Google Analytics 360" February 20, 2022 5.0 Pros It’s free of charge, so anyone can use it. You can use it on different digital environments such as websites, mobile applications, kiosks, or anything with an internet connection. There's a Google Analytics Academy, where you can get in-depth information on the platform. You can connect your Google Analytics account with your Google Ads account. You can collect data from different platforms and sources like commerce connections, industry benchmarks and more. You can create custom goals and track your ecommerce platform. You can create custom reports based on your needs. This way you can track specific information depending on your industry. It's simple enough to self-navigate, though some ecommerce managers seek help from a Google Analytics consultant. Cons Lacks personally identifiable information: Despite having excellent site analytics, Google Analytics does not provide for contact-level data. Larger learning curve: When compared to any other tool, Google Analytics allows you to conduct more traffic/usability analytics reports. Balancing compliance and data completeness is difficult. Review Source desmond A. Head of quality standards and accreditation Education Management Used the software for: 2+ years ### "Google Analytics 360: A great software for complete comprehensive web traffic monitoring and report" September 2, 2022 4.0 Fast overwhelming response times in the views, as well as the flexibility to examine your site in real-time, have aided me in a variety of ways, from monitoring deploys on our site to unexpected changes in user behaviour owing to changes in our buying funnel. Pros There are several customization possibilities for creating reports and segments. Essentially, it has the capacity to follow the whole behavioural analytics of Google users. Secondly, the free version punches home enough energy to support most small and medium scale entreprises that cannot afford the premium version. Cons Pageviews and sessions are two examples of baseline metrics that are challenging to comprehend that demand a lot of technical know-how. Secondly, getting the 360 version is quite expensive for both small-scale and medium companies and organizations. Alternatives considered [Gauges](https://www.capterra.com/p/171476/Gauges/) Reason for choosing Google Analytics 360 popularity and usage testimonies from colleagues Switched from [SmartyAds Quantum Analytics](https://www.capterra.com/p/185154/SmartyAds-Quantum-Analytics/) Google is a big brand, and we decided to take a leap to experience what their app had to offer. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.