# HighLevel Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is HighLevel the right CRM solution for you? Explore 86 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/177156/HighLevel/reviews --- HighLevel 4.1 (86) [View alternatives](https://www.capterra.com/p/177156/HighLevel/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of HighLevel Ease of use 3.7 Customer Service 3.7 ## Pros and Cons in Reviews AL Alexandra L Customer success managerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “Overall is a great system to sell to clients if you are building funnels and email automations, they keep adding new features which keeps you up to date and has new ideas on what new services to provide to your clients (as an agency).“ September 17, 2025 ZM Zack M FounderOnline Media, 2 - 10 employeesUsed the software for: 6-12 months. “Everything from creating a basic landing page sign up, to communities, to courses is SO SO SO complicated to set up, run and scale.“ November 3, 2024 ZM Zack M FounderOnline Media, 2 - 10 employeesUsed the software for: 6-12 months. “I'm currently using Kajabi for various projects, and I wanted to give GHL a shot because it's receiving a lot of attention via their affiliates who are strongly incentivized to promote the product because they earn money doing so.“ November 3, 2024 JG Julia G Dance Teacher and ChoreographerRecreational Facilities and Services, 11 - 50 employeesUsed the software for: 6-12 months. “Took a while to navigate, there are a lot of features, many I did not need and the screen can feel overwhelming and hard to find what I need.“ February 4, 2025 JG Julia G Dance Teacher and ChoreographerRecreational Facilities and Services, 11 - 50 employeesUsed the software for: 6-12 months. “It was good for what I needed - having multiple employees contacting clients using our business phone number at the same time“ February 4, 2025 AB Amy B OwnerConsumer Goods, 2 - 10 employeesUsed the software for: Less than 6 months. “Then worked for about 10 days, I put dozens of hours into my websites and back to the account being messed up again.“ June 15, 2024 AL Alexandra L Customer success managerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “As an agency, it’s a good system to deliver to small size business clients.“ September 17, 2025 Chad W Project ArchitectMarketing and Advertising, 2 - 10 employeesUsed the software for: Less than 6 months. “Lots of thibgs to configure which csn make some area frustrating“ April 8, 2025 ## Showing most helpful reviews Showing 1-25 of 86 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Kassidy K. Chiropractor Health, Wellness and Fitness Used the software for: 6-12 months ### "All inclusive marketing software" February 12, 2026 5.0 Overall, we have been pretty happy with how go high-level as allowed us to automate so much of the marketing in our chiropractic Practice Pros The functions seem unlimited. There’s so much you can do to grow and manage your business in this one platform. Cons Because there’s so much that you can do with this software, there is a large learning curve. Implementation takes quite a while because of the complex complexity Switched from [Flodesk](https://www.capterra.com/p/207268/Flodesk/) We use PX marketing and they have built out so many sequences for us that it was a no brainer Review Source Response from Innovate Fast February 19, 2026 Thanks for the review! You're right in that the possibilities with HighLevel are virtually limitless : ) We're always just a Zoom away if you need help with anything 👍 VR Verified Reviewer GHL Review Media Production Used the software for: 6-12 months ### "GHL Automation and Marketing" December 1, 2025 5.0 Great, could be better, but for our agency it's done wonders. Once you get the hang of it, it will be easier, but important to learn how to use it. Pros We use it to provide extra value for our clients and help them with marketing automation and customer relationship management, with omni-channel integration between whatsapp Business API,Meta, Email and possibility of adding automations for our clients to automate processes such as new lead flows. Cons The problem with GoHighLevel comes at the expense of certain things, such as you providing a sub account to a client, you become their software provider as well, which means you will have to take care of certain technical things as set up, building workflows, training AI. Has a learning curve and is a little bit slow. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing HighLevel Cost effectiveness, and scalability for our clients, we white-labelled GHL and are able to help our clients with added value. Review Source CW Colene W. Office Manager Health, Wellness and Fitness Used the software for: 2+ years ### "Easy to use/ A lot of different features" April 20, 2026 5.0 Pros I like how easy it is to set up automations for appointment reminders using a calendar set up in the same platform Cons It has a lot of features that I do not know how to use. I wish there was more of a guidance in there on how to use everything because it can sometimes seem overwhelming. Review Source ZM Zack M. Founder Online Media Used the software for: 6-12 months ### "Be Aware! Read This Review First - $100K + per month on Kajabi $0 on HighLevel" November 3, 2024 1.0 I'm currently using Kajabi for various projects, and I wanted to give GHL a shot because it's receiving a lot of attention via their affiliates who are strongly incentivized to promote the product because they earn money doing so. I ended up joining at ther $497 level, with real motivation to not only build out a course but also earn on the software side by connecting my students to built out done for you snapshots for their own businesses. This was much more of an undertaking that I estimated. Note that I am successful in the online course space, and live from this type of business currently. I ended up having to hire a team of people to build out the "agency" side, and could never get things working properly. I'd try to go into the platform myself to update things and would have to spend HOURS watching tutorials on how to do BASIC things. The platform is for computer programmers, not for marketers. Everything from creating a basic landing page sign up, to communities, to courses is SO SO SO complicated to set up, run and scale. Their business model is DO EVERYTHING, but DO NOTHING WELL. I'd say none of their product work to expectation, or even close. I've spent 10's of thousands of dollars trying to get this going but it's just a hopeless money pit. I would not recommend for anyone that does not have the budget to hire a staff of 10 to get the project going. I've ended up pulling the plug on the project, and feel relieved but also so annoyed that I wasted to much time and money learning this clunky platform thinking it was going to be a great solution for me. Pros The platform is inspiring, and instills a "you can do anything with GHL" mindset through all of their marketing channels. This mindset is about the only positive thing I can say about the platform. Cons Everything is overly complicated, clunky, poorly designed, glitched, and difficult to navigate. I can't say anything positive about my experience with GHL. Switched from [ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/)[Kajabi](https://www.capterra.com/p/154682/Kajabi/) Because of the opportunity they portray in marketing. Review Source AL Alexandra L. Customer success manager Marketing and Advertising Used the software for: 2+ years ### "Great to sell to clients as an agency" September 17, 2025 4.0 Overall is a great system to sell to clients if you are building funnels and email automations, they keep adding new features which keeps you up to date and has new ideas on what new services to provide to your clients (as an agency). It’s a great system for marketing agencies. Pros As an agency, it’s a good system to deliver to small size business clients. It can be used as a CRM, marketing automation, landing pages, SMS messages, AI chat. For our clients it’s a ve try easy to use system. Cons Building landing pages in this system is very annoying. It has very limited functions. The AI chat, it’s confusing to build and train. And setting up a phone number for SMS took us 5 weeks. It also lags sometimes. Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) We needed a system that could handle sub-accounts for different clients. Instead of creating a new account for each client, we can have all in one hub. Review Source CE Cameron E. Chief Operations Officer Music Used the software for: 2+ years ### "Great Way To Contact and Stay In Touch With Your Leads" May 12, 2025 4.0 Overall, working with high-level has been better than the other systems we used to use and has definitely improved our lead conversion rate Pros The best thing about high-level is the ability to customize it to whatever your use case is and design workflows to reach your leads in the most efficient way possible Cons The only frustrating part about high-level is sometimes the speed of the server can get slow, preventing me from making the kind of progress I want in a particular work session Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Hubspot was more limiting on what we could do in the realm of dialers and cost more than high-level Review Source EK Edward K. App Integrations Specialist Computer Software Used the software for: 2+ years ### "Very impressive marketing automation system" September 22, 2025 5.0 Pros Genuinely impressed. The HighLevel team have implemented a high quality product couple with a crazy high pace of innovation: certainly not an easy feat. Cons Very little. If I was being picky, their documentation could be improved for both clarity and findability. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Flexibility and pricing. High Level outshines HubSpot in every way. Review Source JC Jamie C. Director Marketing and Advertising Used the software for: 2+ years ### "HighLevel is a great value all-in-one CRM" July 3, 2025 4.0 Generally good. I have used the software to manage client accounts, with a lot of features (CRM, landing pages, websites, SMS, email etc), at minimum extra cost to add on new clients. Pros HighLevel is one of the most versatile all-in-one CRM systems on the market giving marketers lots of functionality and features Cons The main issue that most marketers have with HighLevel is that it can be a bit buggy, and the company seem to focus on new features rather than optimizing existing ones. Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) HighLevel is a cheaper alternative and easier to manage multiple clients cost effectively. Review Source Cornell A. CEO Information Technology and Services Used the software for: Less than 6 months ### "Great, affordable services & tools" February 14, 2023 5.0 HighLevel has really changed the way I do business. With its easy to use platform and endless tutorials, I can effectively manage every aspect of my business and my clients business(es) within one platform. Pros With its easy to use platform and endless tutorials, I could easily integrate HighLevel with all other outside platforms and software that I have been using for years and manage everything within one platform essentially. Cons Integrating text automations was a bit difficult at first. In order to get them to work, you'll need to ceate an LC account or a Twilio account and setup them up with HighLevel Switched from [Wix](https://www.capterra.com/p/169007/Wix/)[Yelp Guest Manager](https://www.capterra.com/p/130358/Yelp-Reservations/)[Vendasta](https://www.capterra.com/p/168614/Vendasta-Platform/)[DashClicks](https://www.capterra.com/p/179692/DashClicks/)[Groove](https://www.capterra.com/p/177789/Groove/) I made the switch to HighLevel very smoothly. Once I had seen a few YouTube videos about the platform, I chose to give it a try. Man, was it the right move for my business. I can easily do the same things and more that I was doing previously with multiple other platforms and tools in one with HighLevel. Review Source GC Garnet C. Appointment setter Marketing and Advertising Used the software for: 6-12 months ### "HighLevel from a Sales CRM Perspective " February 13, 2025 5.0 Used as a sales rep pipeline CRM. Was very easy to use after learning the software. Occasionally there were some connectivity issues between call lines, which I believe were powered by Ring Central at the time. Eventually that got sorted out and was seamless to operate on. Pros Ability to organize sales pipeline by progression of relationship, calendars to zoomlinks, and ability to have an integrated call out line from HighLevel. Cons It did take a little time to get used to the interface and to get customizations done to my liking. Aside from that its a wonderful service. Review Source JG Julia G. Dance Teacher and Choreographer Recreational Facilities and Services Used the software for: 6-12 months ### "Great for communicating with clients through business phone number" February 4, 2025 4.0 It was good for what I needed - having multiple employees contacting clients using our business phone number at the same time Pros Ability to help out my admin team with calling and messaging clients through my own phone without having my personal phone number show up. Cons Took a while to navigate, there are a lot of features, many I did not need and the screen can feel overwhelming and hard to find what I need. Review Source AS Austin S. Junior Accountant Accounting Used the software for: 6-12 months ### "Great multi channel integration" September 26, 2024 4.0 Overall the app worked well for me and it helped my company reach its advertising goals. Pros I love how HighLevel integrates multiple communication channels (email, texting, ads) from the touch of my phone. Cons The user interface was a little bit clunky but it worked. Review Source MT Marisa T. Marketing Manager Marketing and Advertising Used the software for: 1-2 years ### "The BEST CRM for agencies" April 4, 2022 5.0 I have tried multiple CRM programs and GHL is far the best and more complex. It is not for the faint hearted. I was close to give up just because of the many options and wide variety of programs GHL can replace. Already very complex but as soon as you understand the link between each of the parts, you will love it. Pros This has been a great experience using the HighLevel platform for our agency an also for our clients. It is simply a win-win for everyone. The white label option is amazing and gives us unlimited options to generate incomes many different ways. The funnel builder and the calendar parts are the best. Cons Support can be slow a bit. The constant upgrading is amazing and annoying at the same time. Alternatives considered [ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing HighLevel Price, functionality and support. Switched from [Plutio](https://www.capterra.com/p/179406/Plutio/) Price and functionality. Review Source JS Jen S. CEO Marketing and Advertising Used the software for: 2+ years ### "HighLevel is the best system for my business and my clients" June 29, 2023 5.0 Pros The all-in-one platform is easy to manage and communicate with my leads and my clients love all the features that it offers Cons It is robust, so it does take time to learn all of the features. Reason for choosing HighLevel I wanted my own agency account with the platform to be able to use with my own clients and this software is a perfect fit. There are competitors but I haven't seen another platform that offers all that I need in one place Review Source IH Inayet H. Owner Computer & Network Security Used the software for: 6-12 months ### "Why GoHighLevel is the best Operating System for small businesses" July 13, 2022 4.0 I am happy with the experience with the software but their tech support can improve a lot. Pros 1\. The software is easy to use and can be customized to fit the specific needs of a business if you have the talent. 2. The software is affordable and includes a wide range of features that are helpful for small if you can sell the SaaS platform. 3. Open API allows businesses to integrate the software with other systems, can do amazing stuff to build on the platform. Cons 1\. HighLevel can be expensive, depending on the features you need and the size of your agency. 2. It can be difficult to customize HighLevel to fit your specific needs. 3. It can be challenging to learn how to use all the features HighLevel offers. Reason for choosing HighLevel HighLevel is definitely worth the investment because of the multitude of ready-to-use services it offers for clients. Not only that, but their API integrations make it powerful to connect with other services making the whole process enjoyable. The tech support could use some improvement, but overall, HighLevel is a great tool for agencies! Review Source CL Cub L. Clinical Director Mental Health Care Used the software for: 1-2 years ### "Confusing and Bugging Interface" April 25, 2024 2.0 Pros One of the de facto lead management platforms. Lots of integration options. Cons The interface is very confusing and the website is quite buggy. Often when I launch the website it loads with a blank web page. Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Review Source Sonnal S S. Director Computer Software Used the software for: I used a free trial ### "I signed up for 14 days trial and they immediately charged my card $299 USD" August 3, 2023 1.0 Pros NO Pros only cons. On their main landing page they say no contract, no obligation, cancel anytime and sign up now. 14 days trial period.Well its a lie. Cons I signed up for 14 days trial and they immediately charged my card $299 USD Now i can't get hold of them to get my refund. Thats how horrible the system is. Review Source VR Verified Reviewer CEO Retail Used the software for: I used a free trial ### "Good Software but horrible customer support and dubious business practices" March 15, 2023 5.0 I actually want to use high level and even introduce it to other businesses on mass, however the above issue which I can't even get help on, are a genuine concern. I read other reviews with similar issues and I just assumed they would have fixed these things by now. But nope! Pros Great functionality and business model. Good community of people that are working with the software Cons They have attempted to charge me even though I cancelled my trial days earlier. I also can't even access the support portal, as my log in details are not recognised, even though they work for logging into my account. Can't even reset password as it says I'm not the administrator, when I clearly am and have been the only person to access the account. Review Source JH Jessica H. Owner Health, Wellness and Fitness Used the software for: 1-2 years ### "Great system for automations" January 1, 2024 5.0 Pros The automations and appointment scheduling Cons Our notifications stopped working. I no longer get emails when leads schedule appointment requests Review Source VR Verified Reviewer Owner and Business Consultant specializing in Mobile apps, sales, marketing, and small businesses. Computer Software Used the software for: 6-12 months ### "Perfect CRM for small business" April 29, 2020 5.0 This software is continuously being enhanced. It really is an all in one CRM. Pros This platform has a lot of all in one tools. It has texting, emailing, funnel building, and automation all in one. Cons Still in development stage. Some features have not been developed yet. The email system still needs some work. Review Source Response from Innovate Fast April 29, 2020 Wow thank you so much this means a lot to us and the whole team, we're lucky to have great customers like you! RE Robert E. Director Marketing and Advertising Used the software for: Less than 6 months ### "Alot Of features - but complicated to use" June 3, 2020 3.0 once it works, it does a really good job of managing your campaigns and leads. The key is getting ti to work for you. Pros There are a ton of features in this app, and it really COULD do 90% of all your marketing and Sales Cons Support and it is complicated as all heck to use! You will need a lot PATIENCE if you want to get this app to work the way that you want it to, with LOTS and LOTS of support tickets that take a LONNNNNG time to get answered or resolved Reason for choosing HighLevel at first glance the feature look awsome, its just tom bad that they are so complicated to use Review Source Response from Innovate Fast June 11, 2020 Hi Robert, thank you for the feedback, I completely agree with you, we do have a lot of features in one place and that does make things more powerful, but also harder to learn and get going. We're in the process now of hiring additional support staff to help new customers onboard onto the software and provide more one on one setup help to get you off and running right. I really appreciate you giving us your honest feedback because it helps us improve and make a better product for everyone! Matt M. Founder Marketing and Advertising Used the software for: Less than 6 months ### "The best CRM + Marketing tool for agencies" March 29, 2019 5.0 So far my experience has been fantastic. great product. Easy to setup. Tons of features. Amazing team Pros I love how they've focused on the needs of marketing agencies and are building a platform specifically for my needs. And they have the best customer support I've ever experienced. Blows any other company out of the water with how fast they respond and fix and problems you find. Cons Hard to find anything I don't like... but I would say that the email marketing options are a bit limited and not robust enough for me to switch from my Email marketing software Review Source AC Amy C. Ops Manager Marketing and Advertising Used the software for: 6-12 months ### "Super easy to use, highly recommend" November 17, 2020 5.0 Very good, although its missing very important features regarding different languages, such as spanish. Pros Its very easy to use, at first it might be a little confusing but once you understand how it all works together its very easy to figure everything else out. Cons Theres a lot of features they're still missing and they do updates every so often but also have some crashes. Last update they did messed up all our calendars and if it weren't by chance that we saw what had happened we would've had big problems. Review Source HS Hunter S. Developer Marketing and Advertising Used the software for: 6-12 months ### "Good software that is constantly being improved" March 2, 2022 4.0 Pros New features are always being added to the software and to their APIs. Cons Sometimes things go down without warning and new features normally take 3-6 months longer than expected. Review Source TM Tom M. Founder Marketing and Advertising Used the software for: 6-12 months ### "Changed our Business" December 6, 2019 5.0 WE sell the CRM as a part of our bundled services. Pros We have impletmented theHighlevel crm into our products and service offerings. The functionality has been tremendous and the additional revenues have been significant Cons The software can be slow at times and the email functionality could use some improvement Review Source Similar Products Featured ## Related categories [CRM](https://www.capterra.com/customer-relationship-management-software/)[Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)