# Page 2 | Nightwatch Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Nightwatch the right SEO solution for you? Explore 39 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/177363/Nightwatch/reviews

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Nightwatch

4.8 (39)

[View alternatives](https://www.capterra.com/p/177363/Nightwatch/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 2 - Reviews of Nightwatch

## Showing most helpful reviews

Showing 26-39 of 39 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

JS

Jonathan S.  
Co-Founder  
Marketing and Advertising  
Used the software for: 6-12 months

### "Great SEO tool for a newbie a seasoned pro"

December 2, 2019

5.0

Pros

I like that it's able to be customized and easy to use. I use a bunch of different tracking tools and Nightwatch is one of the easier to measure rankings, compare against competitors and complete additional site audits and backlink checking. It's also got a nice reporting tool that I can send to clients to keep them happy as we are working through deliverables.

Cons

Not much that's a con. It's not a robust tool like an SEMRush or Ahrefs, but that's not why I use this. It does exactly what I need it to do.

Alternatives considered

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[RankWatch](https://www.capterra.com/p/144817/RankWatch/)[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Switched from

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)

RankTracker went down and I needed an alternative. But I also didn't love the results it produced

Review Source

ME

Mike E.  
Owner  
Marketing and Advertising  
Used the software for: 6-12 months

### "Daily User of Nightwatch"

January 31, 2020

5.0

They are great to work with, if you have any questions - they respond quickly and troubleshoot anything you need.

Pros

I love the ability to track both keyword rankings and backlinks. The pricing is way better than any other competitor out there.

Cons

Nothing at this time. The software provides everything you need to monitor your websites that you are trying to rank.

Review Source

DD

Daniel D.  
Head of Marketing  
Marketing and Advertising  
Used the software for: 6-12 months

### "Incredibly cheap and pulls data from competitors tools also..."

May 23, 2019

5.0

We use it daily to track keywords, rankings and trending topics This then ties into our outreach efforts via Mailshake

Pros

Great design Night mode styling and UI Easy to use interface Super cheap Pulls data from other tools

Cons

Its hard to find an issue If a tool doesnt meet our needs, we'll quickly find a competitor that does, regardless of price We have zero issues with Nightwatch Could perhaps improve by adding a menu bar plugin for Firefox/chrome to get data but thats looking for issues tbh

Review Source

EW

Ed W.  
Owner  
Information Technology and Services  
Used the software for: 6-12 months

### "Nightwatch is a solid product getting me a strong Return on Investment"

January 19, 2019

5.0

Pros

great product, great reporting features, accurate rankings & other info available for us to utilize in tracking client data. I have used & tested many other products but Nightwatch has been head and shoulders above the rest. I highly recommend considering it for your needs as you will, without a doubt be pleased. Customer service & support is top notch as well. I am confident in my decision and comfortable in recommending it. Best product I have used in years. Thank you for investing in listening to people's needs & exceeding expectations.

Cons

nothing to complain about, price is good, everything is great.

Review Source

AAK

Azhar Ali K.  
Photographer  
Photography  
Used the software for: 6-12 months

### "Excellent Product and even better service"

July 10, 2023

5.0

Pros

I like their desktop interface and the excellent customer service

Cons

I would like an iOS app to monitor the progress

Review Source

Joshua P.  
Founder, Managing Director  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great Value for Money"

December 19, 2018

5.0

Pros

Great value for money. It's relatively low starting price, easy to use, easy to setup. Some hiccups, but works great overall and does exactly what you want it to do.

Cons

Some reports can look better, and the analytics display can be a bit more powerful. But they're ok for the price.

Review Source

JPM

John Paulo M.  
Freelance SEO  
Internet  
Used the software for: 2+ years

### "Great Rank Tracking Tool for SEOs on a Budget"

December 25, 2018

5.0

I have been using nightwatch for over 2 years now and I will continue to use this tool on my SEO Projects

Pros

The software is easy to use, very interactive and customizable and is a great value for the money.

Cons

I wish the backlinks feature have a filter to only count a single referring domain backlink instead of all backlinks of that referring domain.

Review Source

KW

Kjell W.  
Directory  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great reporting, great functionality, easy to use, competitively priced"

August 31, 2018

5.0

I need to monitor backlinks more closely and check that the people I am paying to do them are actually doing what I paid them to do.

Pros

I like the fact that there is almost always someone online to help answer any questions.

Cons

The fact that I had to upgrade because of getting to many backlinks for me to continue, i had to upgrade. This should be unlimited backlinks, they will grow by the thousands monthly, I will have to upgrade again soon just to continue to count backlinks. Also would like this to cost less. If you charge less you will have more clients for what is otherwise a great product. listen to what your reviews say :)

Review Source

Anthony T.  
Digital Analyst  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Excellent SEO tool for my marketing stack"

November 23, 2018

5.0

Pros

\- Clean design - Ease of use - Competitive pricing - Responsive customer service

Cons

\- Ability to group keywords - More information pricing plans

Review Source

Rolly C.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: I used a free trial

### "Excellent Dashboard for SEO Metrics"

April 29, 2019

4.0

Pros

I love SEO Metrics in only one dashboard, this is very useful.

Cons

Very few functionalities, with more SEO features could be better.

Review Source

DS

Dominik S.  
Founder germanymore.de  
Online Media  
Used the software for: 6-12 months

### "Very simple yet powerful SEO tool"

November 5, 2018

5.0

Pros

I really enjoy using Nightwatch as it is a simple yet powerful SEO tool. Unlike other SEO tools, Nightwatch has a very clean and organized user interface and it is very easy to adjust it to your needs. Needless to say that the pricing is very competitive compared to other tools on the market.

Cons

I do not have any cons... Everything works as expected

Review Source

TM

Tom M.  
SEO Manager  
Retail  
Used the software for: Less than 6 months

### "Time Saving, In-Depth Software"

October 16, 2018

5.0

Pros

I like the depth at which I'm able to segment keywords - mobile/desktop, above/below a certain search volume, location, position in image carousel etc. This subsequently creates really targeted reports for us.

Cons

Just from a design perspective the menu drop down could be wider. As far as keyword tracking goes it does everything we ask for and more.

Review Source

RS

Rickard S.  
CEO  
Printing  
Used the software for: Less than 6 months

### "Great overview tool"

October 22, 2018

5.0

As mentioned, for us it's a great tool to get a nice overview of our seo stats. Also, the support is world class!

Pros

That you get seo metrics from several of the top online tools in one place, paying only one subscription. For us there is no need for all the detailed information from all of the tools online such as ahrefs, majestic or moz. The basic metrics from those combined with a great keyword tracking tool is exactly what we need = Nightwatch.

Cons

Some metrics seem to only be trackable a couple of months back in time. But that could be just me not knowing how to check since I am a new user...

Review Source

JC

Jorge C.  
CEO  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Tool that you should to use every day"

December 13, 2018

4.0

Pros

Amazing and very nice integrated UI. Easy to use

Cons

Te report system it´s quite simple, so they have to improve to get more data

Review Source

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