--- title: "InsideView Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about InsideView Software - reviews, pricing plans, popular comparisons to other Lead Management products and more." source_url: "https://www.capterra.com/p/178108/Apex/" page_type: "product" language: "en" --- # InsideView Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) InsideView ## What is InsideView? InsideView helps businesses drive rapid revenue growth by empowering business leaders to discover new markets, target and engage the right buyers, and manage customer data quality. Our AI-based enterprise B2B data platform delivers the industry's most relevant and reliable buyer signals and, combined with InsideViews data expertise and best-in-class customer support, is trusted by the worlds best performing companies. ## What is InsideView used for? [Sales Force Automation](https://www.capterra.com/sales-force-automation-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/) Top alternative Featured Overall rating Based on 39 user reviews Reviews sentiment Positive 95% Neutral 5% Negative 0% Starting price $99 Per Feature, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for InsideView?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.insideview.com&name=InsideView) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### InsideView 4.4 (39) VS. [4.4 (18,800)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting Price $99 Per Feature, Per Month Starting Price $25 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (38) Ease Of Use 4.0 (18,135) Value For Money 4.1 (14) Value For Money 4.0 (12,821) Customer Service 4.2 (22) Customer Service 4.1 (14,053) ## InsideView alternatives [4.2 (531)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [4.5 (255)](https://www.capterra.com/p/123868/Claritysoft-CRM/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars Highest Rated [4.6 (6,079)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/178108/Apex/alternatives/) ## FAQs about InsideView Overview ### Which roles and teams benefit most from InsideView? InsideView is most used by sales teams, business development roles, account managers, and revenue leaders who need accurate prospecting data and account intelligence. Marketing and client-facing teams use it to refine targeting and outreach, while executives and sales operations leaders rely on it to guide pipeline strategy, territory planning, and growth decisions. Answer based on 33 reviews Overview ### What company size and specific industries is InsideView built for? InsideView is designed for B2B companies of all sizes, especially sales and marketing teams that need data and intelligence to find new markets, identify buyers, and keep customer records accurate. It fits organizations selling to business customers across industries rather than a single sector. Features and Usability ### What are the key features of InsideView? InsideView offers CRM, contact database, and customer database features for organizing account and prospect data. It includes customer segmentation, campaign segmentation, and filtering for audience targeting, plus marketing automation and event triggered actions. Additional capabilities include competitive analysis, reporting/analytics, data integration, and third-party integrations. Integrations ### Which third-party tools and platforms does InsideView integrate with? InsideView integrates with 7 third-party tools, including CRM and marketing platforms such as Salesforce Sales Cloud, SAP Customer Experience, SugarCRM, NetSuite CRM, Oracle CRM On Demand, Oracle Eloqua Marketing Automation, and Marketo Engage. Answer based on 8 reviews Getting Started and Support ### What training and onboarding options does InsideView offer? InsideView provides videos for training and onboarding. These videos support self-paced learning and can be used to review product features, follow setup steps, and reference core functions as needed. Answer based on 1 reviews Getting Started and Support ### What customer support options does InsideView offer? InsideView provides email/help desk support, FAQ/forum resources, and a knowledge base. Users describe the customer service team as helpful and easy to work with, saying it resolves issues when they come up and supports faster, better-informed work. Answer based on 1 reviews ## Features AI summary Based on 5,335 Lead Management reviews Not all lead management software covers every feature buyers care about most. Here is what Capterra reviewers highlight as essential when choosing a solution: - **Contact Management** (**44%** of reviewers rated this feature as critical) - **CRM** (**47%**) - **Lead Capture** (**42%**) InsideView includes **CRM**, which gives teams a central place to track prospect and customer relationships. However, it does not include **Contact Management** or **Lead Capture**. Instead, it offers **Reporting/Analytics** (**38%**), which can help teams monitor sales activity, review lead trends, and make better decisions based on performance data, helping businesses improve visibility into pipeline results and sales progress. API 5.0 (1) 200.00% of 1 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Customer Segmentation 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Process of dividing customers into groups based on common characteristics Data Import/Export 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Import and export data to and from software applications Performance Metrics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Third-Party Integrations 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes Campaign Segmentation Group campaigns by project, client, or campaign for better management. InsideView 18 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Segmentation: Group leads or contacts based on their specific characteristics - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. Features 4.1 (33) 4.1 Based on 33 reviews ## Pricing Value for money 4.1 (14) Basic $99.00 Per Feature,Per Month Value for money 4.1 (14) 4.1 Based on 14 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[ SugarCRM](https://www.capterra.com/p/231638/SugarCRM/)[ SAP Customer Experience](https://www.capterra.com/p/77372/SAP-CRM/)[ Oracle CRM On Demand](https://www.capterra.com/p/119990/CRM-On-Demand-Marketing/)[ Oracle Eloqua Marketing Automation](https://www.capterra.com/p/64036/Oracle-Eloqua/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (22) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (22) 4.2 Based on 22 reviews ## User reviews Overall rating 4.4 Based on 39 reviews Filter by rating 5(15) 4(20) 3(3) 2(1) 1(0) Mentioned topic Sorted by most recent AN Anonymous User Client Services Lead- EMEA Marketing and Advertising ### "A good tool to increase the revenue but comes with limitations " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 August 23, 2024 Good for NA based Sales team's cold outreaches but not very helpful Pros 1\. Extensive coverage of data for all of your sales need 2. Great user interface and comes with downloadable format 3. Customer service team is very generous and helpful 4. Verified with LinkedIn for authenticity ( not all though) Cons 1\. A lot of data is much old and mayn't be useful 2. Analytics is not useful apart from the sales team 3. Not effective outside of NA territories Switched from [Birdeye](https://www.capterra.com/p/152997/BirdEye/) Limited access and the contacts were not verified Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MP Maria Pilar L. sales representative Information Technology and Services ### "Love this tool " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 23, 2021 It´s a really amazing tool to work with prospects. You can use it to your taste and needs, use it every day. Pros I really like the display of everything, it´s really easy to find contacts and it has all the infomation. Its really helpful that you can export a list of contacts. Cons That it doesnt have so much credits to download contacts. And there is no information about the small companys Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JW julie W. Business Development Manager Information Technology and Services ### "Great Customer Service!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 14, 2021 I have had great experience with their customer support Pros I liked the fact that when I have a problem pulling a list they take the time to open a support case and work with me to teach me what I need to know. Cons I have no issues with the software. It works and their support is always ready to help Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Tyler A. Principal Technical Account Manager Telecommunications ### "Quick and helpful support" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 14, 2020 We are able to send out marketing to companies and contacts much faster since we can get valuable data from InsideView Pros insideView allows me to quickly get a lot of really useful data on companies that would normally take a lot of time to gather. Cons none so far, this tool is doing exactly what we need it too. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. HA Haley A. BDR Information Technology and Services ### "Great resource for a multitude of teams across the board" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 April 24, 2020 InsideView is helpful and easy to work with. It makes my team more efficient and have more information to help them be even more successful before they pick up the phone. Their customer service team is helpful if there's ever an issue. Pros This tool makes it easier for my team to efficiently prospect and find new contacts within our own org. The fact I can integrate it directly with my CRM makes it easier for my team to work within the org and not waste time waiting for uploads or manual processes. I like the news insights too with updates on the companies. Cons Sometimes the information can be out of date. More regular or just access to org charts would be incredibly helpful. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Alister R. Director of Product Innovation Computer Software ### "leveraging apex on top of insideview data in dynamics" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 August 1, 2019 would recommend to large enterprise SDRs for better target/ territory identification. Pros have been an end user for insideview company data in microsoft dynamics for a long time. Since the release of apex have been leveraging the tool as an add on to build better lead and target identification. It also allows for assessing performance on data that is used to provide understanding of sales performance. Cons limited in functionality and best to use as a bolt on to insideview company data Switched from [pharosIQ](https://www.capterra.com/p/166593/Prelytix/) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Business Developer- Sales Ops Information Technology and Services ### "Insideview , provides you with ample insights about a company" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 May 21, 2019 We rely on Insideview for the insights about a company so our sales team can leverage their conversation based on that. Similarly our marketing can run campaigns based on company outlook and recent news. The integration within the CRM make it easy to use. Pros I like InsideView as it very easy to use and you have the access to all the updated news about a company. We mostly use it for competitive analysis and for our marketing programs. The merger acquisitions news or any recent news is also available. Cons It has ample data, for some region I find the data is not updated. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. PS Pradeep S. ### "" 5.0 Overall Rating 5.0 5.0 Ease of Use 0.0 0.0 Features 0.0 0.0 Customer Service 0.0 0.0 Likelihood to Recommend 0/10 March 28, 2019 Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Sales Operations Computer & Network Security ### "Nice platfrom to get some basic competitive information of an account" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 28, 2019 InsideView is a great product to some basic competitive information of an account. It provides financial information of an organization, recent mergers and acquisitions, historical data. We have achieved some great results in our ABM campaigns from the database of InsideView. Pros Best fro ABM campaigns. Updated competitive information available. Can export the lead generation data into excel files. Cons They should start providing large quantity of direct contact numbers. At times email address are incorrect. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Senior Manager, Global Social Media Computer Software ### "Great tool for sales teams" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 March 26, 2019 Pros Overall, a great tool for anyone on the sales team who are used to working in Salesforce. The integration is super helpful - with the info you need, in an easy to find location. Cons I've noticed lag times in the integration between Inside View and Salesforce accounts - sometimes the data does not update as quickly as I'd like for sales opportunities. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/178108/Apex/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Salesforce Sales Cloud vs InsideView](https://www.capterra.com/compare/61368-178108/Salesforce-vs-Apex)