--- title: "InsideView Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about InsideView Software - reviews, pricing plans, popular comparisons to other Sales Intelligence products and more." source_url: "https://www.capterra.com/p/178108/Apex/" page_type: "product" language: "en" publication_date: "2026-10-19" --- # InsideView Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 19, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) InsideView ## What is InsideView? InsideView helps businesses drive rapid revenue growth by empowering business leaders to discover new markets, target and engage the right buyers, and manage customer data quality. Our AI-based enterprise B2B data platform delivers the industry's most relevant and reliable buyer signals and, combined with InsideViews data expertise and best-in-class customer support, is trusted by the worlds best performing companies. ## What is InsideView used for? [Sales Force Automation](https://www.capterra.com/sales-force-automation-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/) Top alternative Featured Overall rating Based on 39 user reviews Reviews sentiment Positive 95% Neutral 5% Negative 0% Starting price $99 Per Feature, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for InsideView?[Manage this product listing](https://www.g2.com/products/insideview-insideview/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### InsideView 4.4 (39) VS. [4.6 (6,130)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price $99 Per Feature, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (38) Ease Of Use 4.5 (91) Value For Money 4.1 (14) Value For Money 4.3 (63) Customer Service 4.2 (22) Customer Service 4.4 (69) ## InsideView alternatives Highest Rated [4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/) [4.2 (94)](https://www.capterra.com/p/131274/Sprinklr-Platform/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 84% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/131274/Sprinklr-Platform/) [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) [4.2 (1,151)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 81% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) ## FAQs about InsideView Overview ### Which roles and teams benefit most from InsideView? InsideView is most used by sales managers, account executives, account managers, and sales operations teams for prospect research, account intelligence, and pipeline prioritization. Marketing leaders use it to refine targeting and support campaigns, while executives and client services teams monitor company developments, identify opportunities, and prepare for customer conversations. Answer based on 33 reviews Overview ### What company size and specific industries is InsideView built for? InsideView is designed for B2B companies of all sizes, including small businesses, mid-market organizations, and enterprises that need business data and intelligence. It is suited to sales, marketing, and customer data teams across industries that rely on finding new markets, identifying buyers, and maintaining data quality. Features and Usability ### What are the key features of InsideView? InsideView offers CRM, contact database, and customer database features for organizing account and contact data. It also includes prospecting tools, competitive analysis, and campaign segmentation for sales and marketing targeting, plus filtering, monitoring, and reporting/analytics. API access, data import/export, and third-party integrations support data integration and workflow connections. Integrations ### Which third-party tools and platforms does InsideView integrate with? InsideView integrates with 6 third-party tools, including Salesforce Sales Cloud, SugarCRM, Oracle CRM On Demand, Oracle Eloqua Marketing Automation, Marketo Engage, and SAP Customer Experience. These catalog integrations cover CRM and marketing automation platforms used for sales and lead management. Answer based on 8 reviews Getting Started and Support ### What training and onboarding options does InsideView offer? InsideView provides videos to help teams get started. These videos can support self-paced learning and offer visual guidance for setup, feature use, and basic product navigation. Answer based on 1 reviews Getting Started and Support ### What customer support options does InsideView offer? InsideView offers Email/Help Desk support, a FAQ/Forum, and a Knowledge Base. Users describe the support team as helpful and easy to work with, and note that it helps resolve issues when they arise. The available self-service resources also support teams before they need to pick up the phone. Answer based on 1 reviews ## Features AI summary Based on 5,388 Sales Intelligence reviews Capterra data shows that buyers of lead management software rank the following features as their top priorities: - **Contact Management** (**44%** of reviewers rated this feature as critical) - **CRM** (**47%**) - **Lead Capture** (**42%**) InsideView supports **CRM**, giving sales teams a central place to track prospect and customer relationships. However, it does not include **Contact Management** or **Lead Capture**. Instead, it offers **Reporting/Analytics** (**37%**), which can help teams monitor pipeline activity and review lead performance trends. These features help businesses improve visibility into sales data and make better decisions about where to focus follow-up efforts. API 5.0 (1) 200.00% of 1 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Customer Segmentation 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Process of dividing customers into groups based on common characteristics Data Import/Export 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Import and export data to and from software applications Performance Metrics 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Third-Party Integrations 4.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes Campaign Segmentation Group campaigns by project, client, or campaign for better management. InsideView 18 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Personalization: Adjust communications based on previous interactions or personal preferences - Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Segmentation: Group leads or contacts based on their specific characteristics - Third-Party Integrations: Set up connections to third-party platforms to improve business processes --- Get Advice We can help you find the software with the features you need. Features 4.1 (33) 4.1 Based on 33 reviews ## Pricing Value for money 4.1 (14) Basic $99.00 Per Feature,Per Month Value for money 4.1 (14) 4.1 Based on 14 reviews ## Integrations [ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[ SAP Customer Experience](https://www.capterra.com/p/77372/SAP-CRM/)[ Oracle CRM On Demand](https://www.capterra.com/p/119990/CRM-On-Demand-Marketing/)[ Oracle Eloqua Marketing Automation](https://www.capterra.com/p/64036/Oracle-Eloqua/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (22) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (22) 4.2 Based on 22 reviews ## User reviews Overall rating 4.4 Based on 39 reviews Filter by rating Counts reflect reviews available in this feed. 5(15) 4(20) 3(3) 2(1) 1(0) Mentioned topic Recent reviews first, then most helpful Mary A. Used the software for: 1-3 years ### "Great for Building Lists" 4.0 April 28, 2016 InsideView makes it easy to build lists that target the company type, size and geographic area as well as targeting specific titles/functions of the people you want to reach out to. We also use InsideView to update company information for the companies we already have in Salesforce. Pros Extremely easy to update records with one click. Also very easy to build lists for exporting. Cons Only being able to export 2,000 records at a time. Phone numbers for people are generally the main number for the company. Also the address for a person is usually the main corporate address whether the person is at that location or not. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Client Services Lead- EMEA Used the software for: Less than 1 year ### "A good tool to increase the revenue but comes with limitations " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 August 28, 2024 Good for NA based Sales team's cold outreaches but not very helpful Pros 1\. Extensive coverage of data for all of your sales need 2. Great user interface and comes with downloadable format 3. Customer service team is very generous and helpful 4. Verified with LinkedIn for authenticity ( not all though) Cons 1\. A lot of data is much old and mayn't be useful 2. Analytics is not useful apart from the sales team 3. Not effective outside of NA territories Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jeff S. Sales Manager Used the software for: 3-5 years ### "Great product way over priced" 2.5 Overall Rating 2.5 2.5 Ease of Use 2.5 2.5 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 7/10 September 29, 2015 Pros The business card reader is absolutely phenomenal. I've turned my friends on to it and they are all hooked. It's single handedly worth the price of admission. Cons Support, Full Contact address book which is capped at 25k individuals. Why cap it at all if we are paying? I'd happily pay more to get access to more contacts. Dupes is okay but not great. I have a lot of individuals John Smith Smith because of their style of merging and it almost always chooses the wrong email address. Searching was improved but not greatly and I am always disappointed with the usability on mobile apple products. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Business Developer- Sales Ops Used the software for: 3-5 years ### "Insideview , provides you with ample insights about a company" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 May 22, 2019 We rely on Insideview for the insights about a company so our sales team can leverage their conversation based on that. Similarly our marketing can run campaigns based on company outlook and recent news. The integration within the CRM make it easy to use. Pros I like InsideView as it very easy to use and you have the access to all the updated news about a company. We mostly use it for competitive analysis and for our marketing programs. The merger acquisitions news or any recent news is also available. Cons It has ample data, for some region I find the data is not updated. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Sales Operations Used the software for: 3-5 years ### "Nice platfrom to get some basic competitive information of an account" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 30, 2019 InsideView is a great product to some basic competitive information of an account. It provides financial information of an organization, recent mergers and acquisitions, historical data. We have achieved some great results in our ABM campaigns from the database of InsideView. Pros Best fro ABM campaigns. Updated competitive information available. Can export the lead generation data into excel files. Cons They should start providing large quantity of direct contact numbers. At times email address are incorrect. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Tyler A. Principal Technical Account Manager Used the software for: 3-5 years ### "Quick and helpful support" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 17, 2020 We are able to send out marketing to companies and contacts much faster since we can get valuable data from InsideView Pros insideView allows me to quickly get a lot of really useful data on companies that would normally take a lot of time to gather. Cons none so far, this tool is doing exactly what we need it too. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Account Executive Used the software for: Less than 1 year ### "InsideView makes me a better sales rep" 5.0 April 22, 2016 Of all the competitive solutions in the market place, I must say that InsideView provided me arguable the most value of any. I was extremely impressed with its ease of use and how quickly i was able to find the critical contact information, and company intelligence I needed. Pros Ease of use Intuitive Accurate, Detailed Information Valuble Market/Company intelligence Cons I don't know how accurate of a Con this is, but I never understood how easily the solution could be integrated in to our back end system. That would be interesting for me to learn more about. I am sure it is possible. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Basil A. Technical Co-Founder Used the software for: 1-3 years ### "Easy Insights" 5.0 April 29, 2016 With Inside View you can very easily have the information lookup done within seconds. This means you can save tons of time of manual research. Your sales team can therefore close many more deals! Pros Can be easily integrated and support is great. Cons Very rarely the information lookup can go wrong if other data related to the contact is not correct. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Alister R. Director of Product Innovation Used the software for: Less than 1 year ### "leveraging apex on top of insideview data in dynamics" 5.0 August 2, 2019 would recommend to large enterprise SDRs for better target/ territory identification. Pros have been an end user for insideview company data in microsoft dynamics for a long time. Since the release of apex have been leveraging the tool as an add on to build better lead and target identification. It also allows for assessing performance on data that is used to provide understanding of sales performance. Cons limited in functionality and best to use as a bolt on to insideview company data Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Sundeep G. WaveMaker Consultant Used the software for: 1-3 years ### "Insideview is good but it can be great." 5.0 February 28, 2019 Pros Insideview is really a good tool for sales and business development teams because of the kind of insights and database of contacts it contains. Cons Insideview is not really effective when your sales teams are working globally. The data accuracy takes a hit once you start moving away from NA region. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/178108/Apex/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.