--- title: "Best Litmus Alternatives 2026 | Capterra" description: "Looking for alternatives to Litmus? Find out how Litmus stacks up against its competitors with real user reviews, pricing information, and what features they offer." source_url: "https://www.capterra.com/p/178360/Litmus/alternatives/" page_type: "alternatives" language: "en" --- # Litmus alternatives Last updated on September 16th, 2026 The best Litmus alternatives are Gmail (best overall), Systeme.io (best free plan), Brevo Marketing Platform (best budget option), and HubSpot Marketing Hub (most reviewed). Together they hold 25,456 verified Capterra reviews, with overall ratings from 4.5 to 4.8 out of 5. Litmus itself holds 4.6 out of 5 across 53 reviews. ### Litmus - Rating: 4.6 out of 5 (53 reviews) - Ease of use: 4.5 out of 5 - Starting price: $500.00 /mo - Key features: 1 of 6 top category features --- ## Top alternatives Litmus alternatives compared | Product | Rating difference | Ease of use | Starting price | Key features | | --- | --- | --- | --- | --- | | [GMass](https://www.capterra.com/p/168452/GMass/) — 4.8 out of 5 (1,423 reviews) | Rated 0.2 higher than this product | 4.7 out of 5 | $25.00 /mo | 1 of 6 top category features | | [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 (539 reviews) | Rated the same as this product | 4.5 out of 5 | $20.00 /usage/mo | 2 of 6 top category features | | [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,256 reviews) | Rated 0.1 lower than this product | 4.3 out of 5 | $15.00 /user/mo | 1 of 6 top category features | | [Omnisend](https://www.capterra.com/p/153508/Omnisend/) — 4.7 out of 5 (836 reviews) | Rated 0.1 higher than this product | 4.6 out of 5 | $16.00 /usage/mo | 2 of 6 top category features | | [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) — 4.6 out of 5 (3,519 reviews) | Rated the same as this product | 4.6 out of 5 | $9.00 /usage/mo | 1 of 6 top category features | | [Gmail](https://www.capterra.com/p/202338/Gmail/) — 4.8 out of 5 (13,552 reviews) | Rated 0.2 higher than this product | 4.8 out of 5 | Not available | 1 of 6 top category features | | [MailerLite](https://www.capterra.com/p/136603/MailerLite/) — 4.7 out of 5 (2,324 reviews) | Rated 0.1 higher than this product | 4.6 out of 5 | $12.00 /mo | 1 of 6 top category features | | [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) — 4.3 out of 5 (2,949 reviews) | Rated 0.3 lower than this product | 4.3 out of 5 | $12.00 /usage/mo | 1 of 6 top category features | | [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) — 4.6 out of 5 (2,568 reviews) | Rated the same as this product | 4.2 out of 5 | $15.00 /mo | 1 of 6 top category features | | [Systeme.io](https://www.capterra.com/p/198994/Systeme/) — 4.8 out of 5 (2,129 reviews) | Rated 0.2 higher than this product | 4.6 out of 5 | $17.00 /mo | 0 of 6 top category features | --- ## Top Free alternatives to Litmus The best free alternatives to Litmus are GMass, Klaviyo, and HubSpot Marketing Hub — all three offer a free plan alongside paid tiers. ### [GMass](https://www.capterra.com/p/168452/GMass/) — 4.8 out of 5 (1,423 reviews) - Free options: Free trial - Starting price: $25.00 /mo ### [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 (539 reviews) - Free options: Free trial, Free version - Starting price: $20.00 /usage/mo ### [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,256 reviews) - Free options: Free trial, Free version - Starting price: $15.00 /user/mo --- ## Top alternatives for SMBs Among reviewers from companies with 1-200 employees, the highest-rated Litmus alternatives are Omnisend (4.7), MailerLite (4.7), and Brevo Marketing Platform (4.6). ### [Omnisend](https://www.capterra.com/p/153508/Omnisend/) - 537 SMB reviewers say - Overall rating: 4.7 out of 5 across 537 SMB reviews - Ease of use: 4.6 out of 5 across 537 SMB reviews > "Omnisend delivers a lot of capability for the price, especially since billing is based on active subscribers only." — Frank A., Head of Digital (March 29, 2026) ### [MailerLite](https://www.capterra.com/p/136603/MailerLite/) - 970 SMB reviewers say - Overall rating: 4.7 out of 5 across 970 SMB reviews - Ease of use: 4.6 out of 5 across 969 SMB reviews > "Additionally, the campaign insights it provides enable quick decision-making." — Camilo H., Marketing Specialist (July 27, 2026) ### [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) - 2,388 SMB reviewers say - Overall rating: 4.6 out of 5 across 2,388 SMB reviews - Ease of use: 4.6 out of 5 across 2,386 SMB reviews > "Marketing campaigns allow me to send my most important messages for the donors of my organisation." — Konrad B., Fundraiser (February 23, 2026) --- ## Find software for your specific use case ### Data Preparation - [Simba Embedded Analytics](https://www.capterra.com/p/10005468/Logi-Symphony/) — 4.5 out of 5 (258 reviews) - [Zoho DataPrep](https://www.capterra.com/p/236580/Zoho-DataPrep/) — 4.0 out of 5 (1 reviews) - [Tableau](https://www.capterra.com/p/208764/Tableau/) — 4.6 out of 5 (2,361 reviews) ### Email Tracking - [SendGrid](https://www.capterra.com/p/204113/SendGrid/) — 4.2 out of 5 (753 reviews) - [GMass](https://www.capterra.com/p/168452/GMass/) — 4.8 out of 5 (1,423 reviews) - [InboxAlly](https://www.capterra.com/p/237293/InboxAlly/) — 4.8 out of 5 (6 reviews) ### Email Marketing - [Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/) — 4.4 out of 5 (226 reviews) - [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) — 4.3 out of 5 (716 reviews) - [Mailjet](https://www.capterra.com/p/130105/Mailjet/) — 4.2 out of 5 (456 reviews) ### Anti-spam - [ContentCatcher](https://www.capterra.com/p/178083/CLEARNETWORK/) — 4.9 out of 5 (12 reviews) - [Heimdal Email Security](https://www.capterra.com/p/250406/Heimdal-Email-Security/) — 5.0 out of 5 (1 reviews) - [Trustifi](https://www.capterra.com/p/218859/Trustifi/) — 5.0 out of 5 (20 reviews) ### Email Verification Tools - [Bouncer](https://www.capterra.com/p/178464/Bouncer/) — 4.9 out of 5 (318 reviews) - [Emailable](https://www.capterra.com/p/176754/Emailable/) — 4.7 out of 5 (333 reviews) - [Melissa Data Quality Suite](https://www.capterra.com/p/189447/Melissa/) — 4.3 out of 5 (6 reviews) ---