--- title: "RocketLink Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about RocketLink Software - reviews, pricing plans, popular comparisons to other Other Marketing Software products and more." source_url: "https://www.capterra.com/p/178436/RocketLink/" page_type: "product" language: "en" publication_date: "2026-09-29" --- # RocketLink Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 29, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) RocketLink ## What is RocketLink? URL Shortening and Link Retargeting Platform that allows adding retargeting pixels to any link. RocketLink allows customization of the title, description, and image of any link shared on social media. Links can be customized using own branded domain. Other features include: - Adding Call-to-Action or custom scripts and third-party widgets like opt-in popups, live chat, push notifications - UTM Tags - Custom root domain redirects RocketLink allows retargeting anyone who clicks on any link. ## What is RocketLink used for? [Other Marketing Software](https://www.capterra.com/other-marketing-software/)[Link Management Tools](https://www.capterra.com/link-management-tools-software/)[URL Shortener](https://www.capterra.com/url-shortener-software/) Top alternative Featured Overall rating Based on 54 user reviews Reviews sentiment Positive 96% Neutral 2% Negative 2% Starting price $19 Other, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for RocketLink?[Manage this product listing](https://www.g2.com/products/rocketlink/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### RocketLink 4.7 (54) VS. [5.0 (3)](https://www.capterra.com/p/153590/CampaignTrackly/#reviews) Starting Price $19 Other, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (54) Ease Of Use 5.0 (117) Value For Money 4.7 (49) Value For Money 5.0 (107) Customer Service 4.6 (50) Customer Service 5.0 (99) ## RocketLink alternatives Highest Rated [redirect.pizza](https://www.capterra.com/p/231009/redirectpizza/) [5.0 (117)](https://www.capterra.com/p/231009/redirectpizza/reviews/) Starting price $14.95 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/231009/redirectpizza/) [Linkly](https://www.capterra.com/p/187554/Linkly/) [4.8 (70)](https://www.capterra.com/p/187554/Linkly/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/187554/Linkly/) [Bitly](https://www.capterra.com/p/172575/Bitly/) [4.8 (1,297)](https://www.capterra.com/p/172575/Bitly/reviews/) Starting price $35.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/172575/Bitly/) [TLinky](https://www.capterra.com/p/10013154/TLinky/) [4.7 (167)](https://www.capterra.com/p/10013154/TLinky/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10013154/TLinky/) [View all alternatives](https://www.capterra.com/p/178436/RocketLink/alternatives/) ## FAQs about RocketLink Overview ### What problems does RocketLink solve? RocketLink solves the challenge of turning shared, affiliate, and third-party URLs into branded, trackable marketing links. It lets marketers add retargeting pixels, UTM parameters, custom domains, and calls to action, helping digital marketers, agencies, affiliate publishers, and local businesses measure clicks, build audiences, and coordinate campaigns across email, social media, and ads. Answer based on 32 reviews Overview ### Which roles and teams benefit most from RocketLink? RocketLink is most used by founders, CEOs, owners, and other business leaders who manage branded links, campaign tracking, and audience retargeting. Marketing teams, content managers, copywriters, and creative consultants use it to share trackable content, measure engagement, and direct visitors to relevant offers. Project managers and network engineers can maintain organized link libraries and access controls. Answer based on 54 reviews Overview ### What company size and specific industries is RocketLink built for? RocketLink is designed for small businesses and growth-focused teams in marketing, publishing, e-commerce, and social media. It suits marketers, bloggers, publishers, Amazon sellers, social media managers, and growth hackers who need a link management tool for online promotion and audience tracking. Features and Usability ### What are the key features of RocketLink? RocketLink includes link management, URL shortening, and custom domains for creating branded tracking links. Its differentiating capabilities center on pixel tracking and retargeting, letting marketers build audiences from link clicks. Campaign analytics, UTM-based link tracking, geotargeting, QR codes, and call-to-action overlays support campaign measurement and shared-content promotion. Answer based on 24 reviews Getting Started and Support ### How easy is it to onboard and train a team on RocketLink? RocketLink offers live online training and documentation, but reviewers indicate that onboarding is easiest for users already familiar with links, UTMs, and web analytics. Beginners and those configuring initial setup may need more time, especially because instructions and tutorials can be hard to find or need greater depth. Answer based on 14 reviews Getting Started and Support ### What customer support options does RocketLink offer, and how do users rate the experience? RocketLink offers email/help desk, FAQ/forum, knowledge base, and chat support. Many users describe the team as friendly, responsive, and helpful with setup, often receiving solutions within hours. However, some reviewers report unanswered essential queries, delayed follow-ups, and inconsistent service compared with earlier experiences. Answer based on 23 reviews Features and Usability ### How well does RocketLink handle pixel tracking? RocketLink makes retargeting link clicks practical by attaching marketing pixels to shortened, branded URLs. Marketing teams and local businesses use pixels for Facebook, Google, LinkedIn, and other campaign audiences without changing destination pages. Setup is generally approachable, though pixel configuration takes initial attention and added tracking can affect page-load speed for some campaigns. Answer based on 24 reviews Features and Usability ### How well does RocketLink manage marketing links? RocketLink lets marketers create, shorten, cloak, customize, and track branded links from a central workspace. Browser extensions and custom domains help teams share campaign and affiliate URLs quickly, while click data supports content decisions. Link organization is the main limitation: reviewers want folders, tags, categories, and easier retrieval as link libraries grow. Answer based on 23 reviews Features and Usability ### Can RocketLink help build retargeting audiences? RocketLink helps marketing teams build retargeting audiences from people who click shared links, including third-party content. Pixels, UTM parameters, branded URLs, and calls to action support cross-platform social and advertising campaigns. Small businesses and agencies find the workflow approachable for audience growth, testing creative, and turning referral traffic into follow-up marketing opportunities. Answer based on 18 reviews ## Features AI summary Based on 837 Other Marketing Software reviews Capterra data shows that buyers of Link Management Tools rank the following features as their top priorities: - **SEO Management** (**54%** of reviewers rated this feature as critical) - **URL Customization** (**51%**) - **URL Shortener** (**49%**) RocketLink supports **URL Customization** and **URL Shortener**, so teams can create branded, easy-to-share links while keeping long URLs more manageable. However, it does not offer **SEO Management**. Instead, it provides other features that reviewers also rate as important, including **Link Analytics** (**45%**), **Custom Domains** (**43%**), and **Campaign Management** (**40%**). These features help businesses track link performance, maintain brand consistency across shared URLs, and organize marketing efforts more effectively, allowing teams to improve visibility and measure results with greater confidence. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Audience Targeting Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Campaign Analytics Track and interpret campaign performance metrics Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Custom Domains Create branded link campaigns or short links with one or multiple custom domains. Dashboard Assembly of graphs and charts for visualizing and tracking statistics/metrics RocketLink 24 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Custom Domains: Create branded link campaigns or short links with one or multiple custom domains. - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - For Marketing and Advertising: Used by marketers and advertisers - Geotargeting: Geographic location of visitors determines behavior of the software - Link Analytics: Track, analyze and report on click-through rates from URLs - Link Editing: Change or redirect the destination URL of a short link - Link Management: Monitoring and organizing references from a webpage to external sites and internal pages - Link Sharing: Distribution of URLs across various platforms, such as email, social media, or messaging apps - Link Shortening: Shorten long links into custom or branded links - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - QR Codes: Matrix barcode that stores information - Real-Time Analytics: Analyze and gain insights into data in real-time - Referral Tracking: Log and store the source of contacts/leads - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Retargeting: Adding retargeting pixels to track users who click a link and show them targeted ads - Tag Management: Generate or append custom campaign parameters to URLs - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment - URL Shortener: Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques - Website Analytics: Track and analyze information regarding website visitors --- Features 4.5 (54) 4.5 Based on 54 reviews ## Pricing Value for money 4.7 (49) Free Trial Basic $19.00 Other,Per Month Value for money 4.7 (49) 4.7 Based on 49 reviews ## Support, customer service and training options Customer Service 4.6 (50) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (50) 4.6 Based on 50 reviews ## User reviews Overall rating 4.7 Based on 54 reviews Filter by rating Counts reflect reviews available in this feed. 5(39) 4(13) 3(1) 2(1) 1(0) Mentioned topic Recent reviews first, then most helpful Matthias Schwehm S. Ownership Used the software for: Less than 1 year ### "Insights and cash you otherwise would'nt get" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 5, 2018 Since around 3 months I am using this tool daily. That means that I am showing daily on the great dashboards to monitor my traffic and see if I should change something. It gives me a great overview without beeing forced to dig deep into Google Analytics or other not-easy-to-use-tools. Also my experiences with the support are great. Pros If you are a little bit familiar with links and data analysis in the web you will know immediately why this tool is a must-have. With it, it is very easy not only to link and grab data from your links / referrals. No: Furthermore you can use UTM or to name your link and even to use your own domain like "links.my-domain.com/my-link-1 to grab data you otherwise would'nt have and to get a lot more insights (and money) you would'nt otherwise be able to take from the table. Cons If you are a complete beginner, you will have to learn a bit about links and why and what for you need those data this tool is able to deliver. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Joshua V. Senior Copywriter Used the software for: 1-3 years ### "Rocketlink is perfect for shortening URL's, and having quick access to your links for sharing" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 2, 2021 The problem I'm using Rocket Link to solve is I needed software to shorten and cloak all of my ugly affiliate links. I also needed all of my important links in one place so I could easily share them with new clients. For example just the other day a client asked me for software recommendations and told me I could send my affiliate links too. Rocket Link made this process only take 3 minutes at a very casual pace. Before I had to log into every affiliate platform and grab my link, or just say forget it. Pros Rocket link is super easy to setup, allows you to shorten all of your links, search through them easily, use custom domains for link cloaking purposes (on those ugly affiliate links), and has robust tracking features. You can even add FB tracking pixels to your links for retargeting purposes. Cons Adding tracking pixels seems to slow down page loading time so while it's a powerful feature I stopped adding tracking pixels to my links. I think the pixel tracking feature might be worth it if you have links that are being clicked over 1000 times so you can use those clicks to launch a FB retargeting ad campaign. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Founder Used the software for: Less than 1 year ### "A good tool but disappointing Customer Support Services and product development!" 2.0 Overall Rating 2.0 2.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 3/10 September 11, 2018 Best at the beginning and awful nowadays. Suggestion to the duo, please increase the human power and address each customer's concern or create support forum. Seen and not replying isn't way to deal with your paid customers. Period. Pros It's really damn simple and must tool for everyone. It certainly has most of the essential features in it. Cons There's nothing called Customer Support at all. at beginning Woj and Ola used to reply to each and every query but nowadays they don't even reply to some essential queries at all. Even if you remind and request them n number of times. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jeff B. Maintenance Technician II Used the software for: Less than 1 year ### "Good for shortlinks" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 5, 2018 Overall my experience with them has been decent. The dev's are very active and support has been good as well. I just hope they add the features they advertised instead of relegating them to the back of the list. They seem more intent on added misc bells and whistles that weren't originally listed as a feature than than to add/update those that were. Pros Overall ease of setting up and creating shortlinks (also a con, read below). Ability to add different pixels is a big plus. Ability to use custom URL's is fantastic for adding brand value. Has a Chrome extension (also a con, read below). Cons While they do have a chrome extension, it does not allow you to use your custom URL or to change the slug. You have to log in to do either.... so the extension needs some improvement. Also even though adding clients and teams was one of their earliest roadmap features, it's still not there and they have no clue when it will be added. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jenn Z. Owner, Creative Business Strategist Used the software for: 1-3 years ### "A great way to retarget and track link activity!" 5.0 January 16, 2019 RocketLink has really helped me get a handle on what content performs best as well as helping me with retargeting. It's great to be able to remarket to people who click a link, not just those who visit my own site! Pros I love that you can use custom domains and tracking pixels within RocketLink. It's intended for affiliate marketing purposes, but I also use it for A/B testing with my social media graphics, especially on Pinterest. RocketLink is a simple product, but there are a lot of use cases for it if you get creative! Cons I would love to have more in-depth analytics, but what they do provide is still helpful. The UI is also very basic, but that isn't necessarily a bad thing - it just isn't extra pretty like some UI's these days. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Nitesh M. Founder Used the software for: Less than 1 year ### "My current URL shortner" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 9/10 January 7, 2019 Overall, I am a happy paid user of RocketLink. Pros It has all the features that I was looking for plus it's easy to use. I love how easily I can set-up unlimited custom domains under one account. I also how conveniently I can manage my multiple brands along with their specific retargetting pixels. Cons The UI of the dashboard can be better... Also, SSL doesn't yet work for custom domains. ( SSL works perfectly well for custom subdomains though. ) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Digital Marketer Used the software for: Less than 1 year ### "Links that Rocket your Growth" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 29, 2018 This will enable me and my clients to conduct richer data driven social media campaigns. Very cool. Pros This tool is amazing. Simple, clean, highly effective. Pixelating links (think Google Analytics, FB, Pinterest, Twitter, WOW) and you can create multiple or your own subdomains -- great tracking interface. Two very cool features are iFrames, i.e. you can send a blog post from another domain and have it on your own branded domain. Secondly, also an iFrame feature, you can created a custom call to action. Very cool Cons If you are not very tech savvy, there is a small learning and experimentation curve. I would also like to see a Zapier integration with the tool to facilitate retargeting and auto link generation with or from within other tools. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Sean E. Head Of Digital - Freelance Used the software for: Less than 1 year ### "Tracking links at the speed of life light" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 5, 2018 Quick and robust with loads of future potential once organisational tools are in place. Pros Set up branded tracking links quickly. The chrome plugin streamlines link set up even faster. Integration with Facebook pixel is very practical. Cons Organisation tools not yet in place for sorting and organising links for different clients. Old links get lost at the bottom of your feed. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Krzysztof A. Prezes Zarzdu Used the software for: 1-3 years ### "SkyRocket your links" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 21, 2019 I use it to link to my stuff and have access to customer data. Pros Simplicity, features, support, dashboard. Cons I would like better tutorials about UTMs Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Steve O. Internet Marketing Evangelist Used the software for: Less than 1 year ### "This just keeps getting better!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 6, 2018 I've barely scratched the surface of what I can do for my clients with RocketLink, but it's already saving me time AND helping me do a better job. I don't know of any other tool that does what RocketLink does. Get it! I got in practically on the ground floor, and the support has been very friendly and responsive. The support community on Facebook is the easiest way (for me) to get help or suggestions. Pros It is super easy to add tracking pixels from Facebook, Adwords, Pinterest and more. Awesome for retargeting, and did I say it was easy? You also get shortened links, and you can use your own domain for those. And the Call to Action feature - wow! Link to an article from your website or social media, and there will be a widget on that site where you can suggest follow-up! Cons There is a slight learning curve, and some time needs to be spent setting up the pixels, and the custom domain if you want it. And it takes a little while to create a nice looking Call to Action. After that, though, you just select the tracking you want to use, and create a link! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/178436/RocketLink/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Bitly vs RocketLink](https://www.capterra.com/compare/172575-178436/Bitly-vs-RocketLink)