# RocketLink Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is RocketLink the right Link Management Tools solution for you? Explore 54 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/178436/RocketLink/reviews --- RocketLink 4.7 (54) [View alternatives](https://www.capterra.com/p/178436/RocketLink/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated February 10th, 2026 # Reviews of RocketLink Ease of use 4.6 Customer Service 4.6 ## Pros and Cons in Reviews JV Joshua V Senior CopywriterMarketing and Advertising, Self-employedUsed the software for: 1-2 years. “Rocket link is super easy to setup, allows you to shorten all of your links, search through them easily, use custom domains for link cloaking purposes (on those ugly affiliate links), and has robust tracking features.“ February 28, 2021 AR Adeeb R FounderE-Learning, 2 - 10 employeesUsed the software for: 1-2 years. “Features not updated regularly.“ May 30, 2020 Anna O Head of GrowthInternet, 2 - 10 employeesUsed the software for: I used a free trial. “RocketLink is intuitive and easy to use tool for shortening links.“ July 17, 2020 AR Adeeb R FounderE-Learning, 2 - 10 employeesUsed the software for: 1-2 years. “Easy to use.“ May 30, 2020 ## Showing most helpful reviews Showing 1-25 of 54 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Matthias S. Ownership Professional Training & Coaching Used the software for: Less than 6 months ### "Insights and cash you otherwise would'nt get" September 4, 2018 5.0 Since around 3 months I am using this tool daily. That means that I am showing daily on the great dashboards to monitor my traffic and see if I should change something. It gives me a great overview without beeing forced to dig deep into Google Analytics or other not-easy-to-use-tools. Also my experiences with the support are great. Pros If you are a little bit familiar with links and data analysis in the web you will know immediately why this tool is a must-have. With it, it is very easy not only to link and grab data from your links / referrals. No: Furthermore you can use UTM or to name your link and even to use your own domain like "links.my-domain.com/my-link-1 to grab data you otherwise would'nt have and to get a lot more insights (and money) you would'nt otherwise be able to take from the table. Cons If you are a complete beginner, you will have to learn a bit about links and why and what for you need those data this tool is able to deliver. Review Source JV Joshua V. Senior Copywriter Marketing and Advertising Used the software for: 1-2 years ### "Rocketlink is perfect for shortening URL's, and having quick access to your links for sharing" February 28, 2021 5.0 The problem I'm using Rocket Link to solve is I needed software to shorten and cloak all of my ugly affiliate links. I also needed all of my important links in one place so I could easily share them with new clients. For example just the other day a client asked me for software recommendations and told me I could send my affiliate links too. Rocket Link made this process only take 3 minutes at a very casual pace. Before I had to log into every affiliate platform and grab my link, or just say forget it. Pros Rocket link is super easy to setup, allows you to shorten all of your links, search through them easily, use custom domains for link cloaking purposes (on those ugly affiliate links), and has robust tracking features. You can even add FB tracking pixels to your links for retargeting purposes. Cons Adding tracking pixels seems to slow down page loading time so while it's a powerful feature I stopped adding tracking pixels to my links. I think the pixel tracking feature might be worth it if you have links that are being clicked over 1000 times so you can use those clicks to launch a FB retargeting ad campaign. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) Bitly is old, and Rocket Link seemed fresh with more unique features at a better price. Review Source VR Verified Reviewer Founder Media Production Used the software for: Less than 6 months ### "A good tool but disappointing Customer Support Services and product development!" September 10, 2018 2.0 Best at the beginning and awful nowadays. Suggestion to the duo, please increase the human power and address each customer's concern or create support forum. Seen and not replying isn't way to deal with your paid customers. Period. Pros It's really damn simple and must tool for everyone. It certainly has most of the essential features in it. Cons There's nothing called Customer Support at all. at beginning Woj and Ola used to reply to each and every query but nowadays they don't even reply to some essential queries at all. Even if you remind and request them n number of times. Review Source Response from RocketLink January 31, 2019 I am sorry you're disappointed but as you know we have replied to all your questions and pointed tutorials in our documentation that answered your problems. We have also explained that setting up a custom domain to work with our service needs the proper DNS configuration - which we explained. Unfortunately we couldn't solve your problem with long domain propagation time as this something we don't have access to. We did our best to explain how it works, assisted with the DNS configuration and suggested to contact your domain registrar to solve the issue on their end. Unfortunately, we can't allow to be flooded by the same message after we explained what needs to be done. Regards, Wojciech Jasnos Founder & CEO at RocketLink Jeff B. Maintenance Technician II Consumer Goods Used the software for: Less than 6 months ### "Good for shortlinks" September 4, 2018 5.0 Overall my experience with them has been decent. The dev's are very active and support has been good as well. I just hope they add the features they advertised instead of relegating them to the back of the list. They seem more intent on added misc bells and whistles that weren't originally listed as a feature than than to add/update those that were. Pros Overall ease of setting up and creating shortlinks (also a con, read below). Ability to add different pixels is a big plus. Ability to use custom URL's is fantastic for adding brand value. Has a Chrome extension (also a con, read below). Cons While they do have a chrome extension, it does not allow you to use your custom URL or to change the slug. You have to log in to do either.... so the extension needs some improvement. Also even though adding clients and teams was one of their earliest roadmap features, it's still not there and they have no clue when it will be added. Review Source Jenn Z. Owner, Creative Business Strategist Arts and Crafts Used the software for: 1-2 years ### "A great way to retarget and track link activity!" January 15, 2019 5.0 RocketLink has really helped me get a handle on what content performs best as well as helping me with retargeting. It's great to be able to remarket to people who click a link, not just those who visit my own site! Pros I love that you can use custom domains and tracking pixels within RocketLink. It's intended for affiliate marketing purposes, but I also use it for A/B testing with my social media graphics, especially on Pinterest. RocketLink is a simple product, but there are a lot of use cases for it if you get creative! Cons I would love to have more in-depth analytics, but what they do provide is still helpful. The UI is also very basic, but that isn't necessarily a bad thing - it just isn't extra pretty like some UI's these days. Review Source Nitesh M. Founder Writing and Editing Used the software for: 6-12 months ### "My current URL shortner" January 5, 2019 5.0 Overall, I am a happy paid user of RocketLink. Pros It has all the features that I was looking for plus it's easy to use. I love how easily I can set-up unlimited custom domains under one account. I also how conveniently I can manage my multiple brands along with their specific retargetting pixels. Cons The UI of the dashboard can be better... Also, SSL doesn't yet work for custom domains. ( SSL works perfectly well for custom subdomains though. ) Review Source James I. Digital Marketer Marketing and Advertising Used the software for: Less than 6 months ### "Links that Rocket your Growth" November 27, 2018 5.0 This will enable me and my clients to conduct richer data driven social media campaigns. Very cool. Pros This tool is amazing. Simple, clean, highly effective. Pixelating links (think Google Analytics, FB, Pinterest, Twitter, WOW) and you can create multiple or your own subdomains -- great tracking interface. Two very cool features are iFrames, i.e. you can send a blog post from another domain and have it on your own branded domain. Secondly, also an iFrame feature, you can created a custom call to action. Very cool Cons If you are not very tech savvy, there is a small learning and experimentation curve. I would also like to see a Zapier integration with the tool to facilitate retargeting and auto link generation with or from within other tools. Review Source Response from RocketLink November 29, 2018 Hi James! Thank you for your review and feedback. Sean E. Head Of Digital - Freelance Food & Beverages Used the software for: 6-12 months ### "Tracking links at the speed of life light" September 4, 2018 4.0 Quick and robust with loads of future potential once organisational tools are in place. Pros Set up branded tracking links quickly. The chrome plugin streamlines link set up even faster. Integration with Facebook pixel is very practical. Cons Organisation tools not yet in place for sorting and organising links for different clients. Old links get lost at the bottom of your feed. Review Source Krzysztof A. Prezes Zarzdu Education Management Used the software for: 1-2 years ### "SkyRocket your links" February 8, 2019 5.0 I use it to link to my stuff and have access to customer data. Pros Simplicity, features, support, dashboard. Cons I would like better tutorials about UTMs Review Source Steve O. Internet Marketing Evangelist Marketing and Advertising Used the software for: Less than 6 months ### "This just keeps getting better!" September 5, 2018 5.0 I've barely scratched the surface of what I can do for my clients with RocketLink, but it's already saving me time AND helping me do a better job. I don't know of any other tool that does what RocketLink does. Get it! I got in practically on the ground floor, and the support has been very friendly and responsive. The support community on Facebook is the easiest way (for me) to get help or suggestions. Pros It is super easy to add tracking pixels from Facebook, Adwords, Pinterest and more. Awesome for retargeting, and did I say it was easy? You also get shortened links, and you can use your own domain for those. And the Call to Action feature - wow! Link to an article from your website or social media, and there will be a widget on that site where you can suggest follow-up! Cons There is a slight learning curve, and some time needs to be spent setting up the pixels, and the custom domain if you want it. And it takes a little while to create a nice looking Call to Action. After that, though, you just select the tracking you want to use, and create a link! Review Source UR Urszula R. Owner Chemicals Used the software for: 6-12 months ### "A must have tool in the internet marketing industry!" July 15, 2019 5.0 Thanks to RocketLink I saved a lot of money and gained more clients. I don't use half of the function, and still new ones are added! The team always answered my questions quickly and explained the functions that I didn't know. I love RocketLink and I'm very happy with the subscription. It's a must have tool! Get it now! Pros This tool is great, very easy to use and the support is simply great. Nice interface, the features are fantastic and the team keeps adding more. RocketLink has all the essential features. It's far better than other similar tools - I've tested them all... RocketLink also has simple but powerful Chrome & FF plugins and nice FB Group. Cons Absolutely nothing. I'm totally happy with RL. Review Source Response from RocketLink July 16, 2019 Thank you for your review and for being with us! Craige Hardel -. Owner Marketing and Advertising Used the software for: Less than 6 months ### "Good link management solution" November 20, 2018 5.0 Decent software for managing links and has lots of functionality for the cost. Useful for most marketers Pros Rocketlink makes managing your social media post links easier allowing you to get an even higher roi on your social media marketing and track what's working The ability to retarget makes it easy to develop and implement a multi-platform marketing strategy Cons it would nice to have an mobile app for this just other link management counterparts do it would be also nice to organize links by folders or tags for easier retrieval Review Source FK Frank K. Founder Events Services Used the software for: 6-12 months ### "Use it weekly for business" December 18, 2018 5.0 Adding Facebook pixels to SoMe links and getting easy access to geo data and quick 'n dirty stats. Pros The saved settings for brands, which autocompletes shortened URL and pixels, as well as the recently added option to rename the custom URL part directly from the dashboard. Cons I would like to see more filtering options, such as brands, but since this is easily done via the search field, I gueess I am asking for a feature which is, indeed, already there. Review Source Response from RocketLink December 19, 2018 Thank you so much for the review. We really appreciate your valuable feedback. AR Adeeb R. Founder E-Learning Used the software for: 1-2 years ### "RocketLink: A quick way to do link tracking across social" May 30, 2020 4.0 Pros Easy to use. Very intuitive UI that takes minimum explanation. Has support for custom domains, which is vital for many brands. Supports pixels for all major socials. Cons Limited integrations with other social media tools. Features not updated regularly. Reason for choosing RocketLink Had a deal running so seemed like worth a shot. Review Source Syed S. Senior Network Engineer Information Services Used the software for: Less than 6 months ### "Great App got it via App Sumo " September 7, 2018 5.0 Pros Easy to use Great feature Good for the mass marketing CTA is a great feature, making it one stop shop for the redirection traffic Cons The software is really good and they are updating all the time, but need to improve. IP based tracking Traffic integration with the Google Analytics (But honestly i can grab them from Google) Review Source NS Nicole S. Owner Health, Wellness and Fitness Used the software for: 6-12 months ### "Customer Service Need Improve" January 16, 2019 4.0 Not happy how the founder of this software treat the customer like us Pros 1) Easy to use 2) Improve a lot on the new user on boarding Cons 1) no daily click analysis 2) no click reset button 2) no bare domain available and only sub-domain 3) customer service needs to improve Review Source Konrad C. CEO Internet Used the software for: Less than 6 months ### "Simple and great at the same time" September 28, 2019 5.0 Pros Simplicity of the interface. Everything is clear and you just know what to do, how and where. Cons Not much included in the free version. ;) Review Source CG Cyprien G. Growth Manager Health, Wellness and Fitness Used the software for: Less than 6 months ### "Do the job" September 4, 2018 4.0 Pros Allow to create good personalized audiences easily Cons URL shortner isn't recognize by Facebook, so I have to use custom domain Interface that could be improve It doesn't taking into account og graph tags when I add a CTA on the redirection Review Source KH Konrad H. CEO Computer Software Used the software for: 1-2 years ### "If you're interested in linksharing or retargeting then this is the right company" May 27, 2019 5.0 I've used Rocket Link to provide digital marketing services for my own business and for those of customers. If you're a medium-sized business and looking for an edge then this is it. Pros If I listed everything that I liked about Rocketlink I'd be here all day. When it comes to digital marketing I am somewhere between an intermediary and an expert Retargeting pixels have always been important, but I'll be the first to admit, it's always been a week point of mine. I've gone through several other companies and while they get the job done, they just didn't deliver the way I thought they would. Then I met rocketlink and my digital marketing game changed. 1. Super easy to use. By far the easiest retargeting, link sharing software i've ever seen 2. They go out of their way to integrate pixels for fb, tw, linkedin, google etc. You can even share links via a QR code 3. Everything is just clean and organized. Which is so important. I know where all my links, pixels and domains are. Tracking them is easy as pie. And then the customer service is A1. They respond very quickly to any and all questions I have. They basically held my hand through any setup steps. And they've accommodated all my requests. I honestly can't recommend this enough. Cons Sometimes I'll create a new link and then click on it from my phone to test if it's working properly. This increases the link count. It's not a real issue, but if there was a way to exclude my own clinks then that'd be nice. It makes 0 difference to me in the long run though. Review Source Response from RocketLink May 28, 2019 Thank you Konrad for a wonderful review! VR Verified Reviewer Founder Information Services Used the software for: Less than 6 months ### "Awesome URL Shortener" September 4, 2018 4.0 I'm very happy with the software. Pros With the announced death of Goo.gl is necessary to find another URL shortener, and RocketLink is the perfect substitute. You can shorten your URL and also add your pixel from different platforms, like Facebook, LinkedIn and Google Analytics. With this data, you can build your audiences, unique CTA's and retarget the audience. The main advantage over Bitly, for example, is that you can add the pixels and track the audience and the unique CTA's. The number of visitors and links is also pretty high, it all depends on the plan you get, but it's cheaper than the competition. Last, but not least, there is the possibility to use custom URL, which is a major advantage, in terms of branding and deliverability. I strongly recommend using it. Cons The only thing I didn't like about the software is the way you organize the links. I suggested they create folders so we can add the links to groups. But this is a minor thing Review Source Brian A. President Health, Wellness and Fitness Used the software for: 1-2 years ### "Very Effective!" January 13, 2020 4.0 I have seen a few other versions of software products like this one, but they really didn't offer that many more features for the price. So, we just went with RocketLink and are quite happy with what it does. Pros It is very easy and straightforward to use. Just set up the links you want with a few clicks, post them, and then build your audiences for retargeting. This really opens up a whole new set of possibilities to grow your audience beyond your own content. Cons The user interface could be modernized a bit, but it is certainly not a deal-breaker by any means. Review Source RR Ram R. Owner Information Technology and Services Used the software for: 1-2 years ### "URL Shortener + Tracking Pixels + CTA = RocketLink" February 13, 2019 5.0 Myself and my colleagues are super happy with the software and its abilities. Pros I love RocketLink and what it does. I can convert my long urls to short URLs and I have the option to use my own custom domain. I can also insert CTAs of any URL just like that. I can add all pixels to retarget my visitors, all in all this is a amazing and simple software that every digital marketing guy needs. Cons Need in-depth analytics, dashboard can be improved, its too simple right now. No segmentation yet. Hopefully these will be improved or implemented this year. Review Source VR Verified Reviewer Founder Marketing and Advertising Used the software for: 6-12 months ### "Increasing Sales with RocketLink" February 6, 2019 5.0 My overall experience is excellent. I am able to track all of my prospect's activity using RocketLink, and increase my opportunities to make sales. Pros It works as advertised. Not only is it a great tool for tracking, and it is also a great tool for converting that traffic into customers. Cons Would like to see Bing added for pixel intgration. Review Source Ashley M. Owner | CEO | Consultant | Freelancer Marketing and Advertising Used the software for: Less than 6 months ### "A very helpful tool!" September 7, 2018 5.0 Rocketlink has helped me immensely! Their customer service is always on point and the platform is easy to navigate. Pros I love having a second method and platform to track the number of clicks on all of my campaigns. It helps to keep other platforms honest and is really helpful to have all in one place. Cons I do wish there was additional functionalities and ways to use the links and data collected from them. View-through and conversion data would be great to derrive from these as well as the ability to retarget. I would also appreciate a more robust "Help" section. Review Source PC Phillip C. Marketing Design Used the software for: 6-12 months ### "Create Your Tracking Links at Rocket Speed" February 26, 2019 4.0 Rocketlink is one of the tool we love using :) Pros Not quite exactly rocket-fast but still quick if you've installed their chrome extension. We normally first organize the associated pixels under brands (which we use as a category instead) in the dashboard, then use the chrome extension for fast retargeting depending on campaign types. The other feature we like also is the CTA. Non-intrusive but effective to get better click through rates Cons We will be defintely more delighted if it provides more integrations with other Saas products that uses their own tracking links features. Review Source Similar Products Featured