--- title: "TELUS Sales Enablement Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about TELUS Sales Enablement Software - reviews, pricing plans, popular comparisons to other Data Visualization products and more." source_url: "https://www.capterra.com/p/178728/Food-Service-Enablers/" page_type: "product" language: "en" --- # TELUS Sales Enablement Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 14, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) TELUS Sales Enablement ## What is TELUS Sales Enablement? TELUS Sales Enablement (formerly Blacksmith Sales Enablement) is an end-to-end, cloud-based platform purpose-built for foodservice and CPG sales teams. It combines CRM, product catalogs, and analytics to help you sell more efficiently, boost performance, and accelerate revenue growth. The platform provides data-driven insights (including distributor/operator data), automated sales processes (GS1-powered catalog, pipeline tools), and seamless collaboration across internal teams and brokers. Key features include an integrated ecosystem (connecting with TELUS Trade Promotion Management) and a mobile-first approach for on-the-go access. It features AI-powered insights from Tastewise and a dedicated customer success team. Would you like to book a demo? Visit telus.com/salesenablement ## What is TELUS Sales Enablement used for? [Sales Enablement](https://www.capterra.com/sales-enablement-software/)[Data Visualization](https://www.capterra.com/data-visualization-software/)[Sales Force Automation](https://www.capterra.com/sales-force-automation-software/) Top alternative Featured Overall rating Based on 21 user reviews Reviews sentiment Positive 95% Neutral 5% Negative 0% Starting price CA$1 Per User, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for TELUS Sales Enablement?[Manage this product listing](https://www.g2.com/products/anychart-qlik-sense-charts-extension/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### TELUS Sales Enablement 4.4 (21) VS. [4.7 (466)](https://www.capterra.com/p/245800/Monday-CRM/reviews/) Starting Price CA$1 Per Feature Starting Price $12 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (21) Ease Of Use 4.7 (466) Value For Money 4.3 (15) Value For Money 4.5 (405) Customer Service 4.9 (20) Customer Service 4.6 (388) ## TELUS Sales Enablement alternatives [4.4 (622)](https://www.capterra.com/p/141642/Copper/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [4.4 (18,810)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.3 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.5 (1,260)](https://www.capterra.com/p/131735/PandaDoc/reviews/) Starting price $19.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars ## FAQs about TELUS Sales Enablement Overview ### Which roles and teams benefit most from TELUS Sales Enablement? TELUS Sales Enablement is most used by sales leaders, account managers, and sales operations teams that need stronger planning, field execution, and customer coordination. Marketing managers and strategy directors use it to align campaigns and go-to-market efforts, while analysts and business excellence managers rely on it for pricing visibility, performance tracking, and process improvement. Answer based on 21 reviews Overview ### What company size and industries is TELUS Sales Enablement built for? TELUS Sales Enablement serves small businesses most often, at 38% of reviewers, and is used primarily in Food & Beverages at 52%. It is built for North American foodservice and CPG manufacturers, with additional use in Food Production at 29% and Hospital & Health Care at 10%, focused on sales enablement. Answer based on 21 reviews Features and Usability ### What are the key features of TELUS Sales Enablement? TELUS Sales Enablement offers CRM, contact management, lead management, and opportunity management for sales records and pipeline tracking. It also includes content management and content delivery, interaction tracking, sales activity management, task management, an activity dashboard, API access, and mobile app and web-based deployment. Integrations ### Which third-party tools and platforms does TELUS Sales Enablement integrate with? TELUS Sales Enablement integrates with Dynamics 365. The available catalog data in this prompt confirms this third-party connection, and reviewer mention of ERP integration points to enterprise systems support. No other specific integration brands are provided here. Answer based on 2 reviews Getting Started and Support ### What training and onboarding options does TELUS Sales Enablement offer? TELUS Sales Enablement provides webinars, documentation, and videos to help teams get started. Webinars support guided sessions with product information, documentation offers written reference material for setup and use, and videos provide visual walkthroughs for learning features and processes. Getting Started and Support ### What customer support options does TELUS Sales Enablement offer? TELUS Sales Enablement provides email/help desk support and a knowledge base. Users describe the support team as responsive and helpful, often adding changes, explaining features, and treating requests as a priority. Support is also noted for working through tweaks that make the system fit team needs. Answer based on 2 reviews ## Features AI summary Based on 14,838 Data Visualization reviews Capterra reviewers highlight these as the CRM features buyers care about most: - **Data Security** (**51%** of reviewers rated this feature as critical) - **Customer Database** (**52%**) - **Real-Time Data** (**56%**) TELUS Sales Enablement includes other CRM capabilities that reviewers also value, including **Contact Database** (**47%**), **Search/Filter** (**45%**), and **Contact Management** (**44%**). Together, these features give teams a central place to organize contact details, quickly find the right records, and manage ongoing customer interactions more efficiently, helping businesses keep sales information accessible and support faster day-to-day work. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities API Application programming interface that allows for integration with other systems/databases Contact Management Manage, organize, and store contact information Content Delivery Distributing content through various platforms or channels Content Management Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system TELUS Sales Enablement 20 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - API: Application programming interface that allows for integration with other systems/databases - Contact Management: Manage, organize, and store contact information - Content Delivery: Distributing content through various platforms or channels - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Dashboard: Alter the layout and content of dashboards - Data Management: Ability to handle large datasets - For Sales Teams/Organizations: Caters to sales teams - Interaction Tracking: Track interaction history by documenting conversations for contacts - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Mobile App: Access the system via a mobile application - Opportunity Management: Track all opportunities for potential sales and convert them into recurring revenue - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Sales Activity Management: Define, track, and/or automate sales activities and sales processes - Sales Onboarding & Training: Process of training new hires by providing them with sales tools and knowledge needed to complete the job - Sales Pipeline Management: Pipeline view and tracking lead status - Task Management: Create, manage and track all task activities and progression - Web-based Deployment: SaaS, web-based, online deployment --- Get Advice We can help you find the software with the features you need. Features 4.1 (21) 4.1 Based on 21 reviews ## Pricing Value for money 4.3 (15) Basic CA$1.00 Per Feature, Value for money 4.3 (15) 4.3 Based on 15 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (20) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (20) 4.9 Based on 20 reviews ## User reviews Overall rating 4.4 Based on 21 reviews Filter by rating 5(10) 4(10) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent DC Derek C. Sales Operations & Analyst Food & Beverages ### "Derek Chojnacki" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 21, 2021 The Blacksmith broker support team is exceptional! I do not believe any competitive product would come close to satisficing our needs like Blacksmith is able to. Pros Ability to customize often to fit the needs of our company & industry. Cons Slow load times in numerous windows slow down the user experience Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. BT Bobby T. Vice President Food & Beverages ### "Great product!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 20, 2021 Sales Enablement has been beneficial of having all of our information in one organized and efficient manner which is a great benefit to our company, as information is so important in today's environment. The reporting that we're able to pull from this software is a great asset to us, and has been for many, many years. Pros The features that I find most impactful are the objective planning/dashboard as the software makes it a simple process which doesn't take a lot of my time. FS1 is my favorite app/feature that's offered by Sales Enablement, and is utilized by our team on a daily basis. Cons The only thing that I'd like to see, and it's minor but I'd like to the menu already expanded when we bring up the homepage. Integration with other apps has been good. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. EH Erin H. Sales Operations Manager Food Production ### "What would we do without CRM?" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 20, 2021 The customer service team is the star of show when it comes to CRM - the tool is awesome and works great but the team that supports us \[SENSITIVE CONTENT\] is next level. They are constantly working to help us achieve success in whatever we are looking for or are needing and have always treated us as a priority. Pros Being able to have a live view of the team's pipeline has been such a valuable resource for our team - we are frequently asked for this type of information which is easily reportable from the tool. Additionally it has been a great resource for our team to share information, house important documents, track and measure success of initiatives i.e. SKU rationalization or Culinary Events. Cons We do have some struggles with there being different ways to enter information and how that translates into reporting. For the most part we have been able to close the loopholes but sales tends to always find a way. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. DC Dan C. Analyst Food & Beverages ### "Sales Enablement Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 20, 2021 I have great things to say about FSE and the staffs continued efforts to adapt and meet the needs of our company. They are very willing to help us create/enhance tools to ensure our teams are best suited to get the information and tools they need to perform their best. Pros The adaptability and continued efforts to enhance the software. I appreciate that this company is willing to work with us to enhance the system and sometime perform custom requests to fit the needs of our company. I like that the system is fairly easy to navigate and has access to most things all in one place. Cons The speed of some things within the system. Sometimes navigation is slow from page to page. Reports sometimes clash and take very long to run. If lots of people are pulling reports we run into issues. Some reports that are needed are very large. This causes issues. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. MM Maxwell M. Account Manager Food & Beverages ### "User friendly." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 20, 2021 Able to accurately track sales activity which allows for reporting to mnf and allows allows a look back at old sales activity to guide new activity. Pros I like that there is an option for computer and phone. Allows for retrieval of data while on the road. the platform is overall is extremely user friendly and makes inputting info quick and easy. Cons I believe the downfall will somewhat fall upon our internal administrator. Current system is missing some items from manufacturers which need to be added by internal admin and CS at Blacksmith. Blacksmith doesn't know what we are missing until we tell them. Also another thing i noticed is manufacturers that we no longer represent still populate on FS1. This is not an inconvenience but though worth mentioning. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. JD Jennifer D. Sales Operation Supervisor Food & Beverages ### "Easy to use and navigate CRM" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 October 19, 2021 Overall, the system has worked well for our business as an agency, as well as being the master database for all agencies together. It has given us a platform where we all can be connected as one. Pros The user interface is simple, straight forward and easy to use, as well as teach to new users. The support from our broker solution managers is great, they are always willing to help and provide solutions to our problems/questions. Cons In the report center, I wish there were examples of what the reports looked like or what they would be used for. Some of the report titles are vague, and with a little more description it may be easier to navigate which report to run for the correct result. Alternatives considered [kpi.com Projects](https://www.capterra.com/p/166054/kpi-com/) Reasons for choosing TELUS Sales Enablement The ability to manage our own database, the interface of the CRM, the progressive thinking of FSE, and the ability to expand as we grew. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. BC Bridget C. Customer Service Lead Food & Beverages ### "This product makes your work day easier" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 October 19, 2021 We can now easily track orders, commissions and the CRM allows us to track the calls and information the sales team does. Pros I like that the system is constantly being updated with new features and improvements. I love the import spreadsheets for the invoices, items and pricing. I use the invoice import sheet daily and it has made commissions a breeze. I also like that there are many ways to enter items on orders whether it is by a sku, GTIN, description. I like how each screen/tab can be adjusted to show the information you want to see and in the order you want to see it. Grid editing is also a great time saver. Cons I wish the reporting portion of the CRM had a place where you could schedule a time for automated reports. Also it would be nice for the person who has reports scheduled to be able to see who received what reports. From my end it will just tell me that it sent it to my email but not the 2-3 other people that should receive it. I think it would be handy to know if the person didn't receive it due to an issue or they just missed it in their email. There needs to be more guides and instructions for employees to reference when having an issue/question. The old contacts in order management for manufacturers and distributors should be able to be removed or hidden if someone is no longer at a company. When importing an invoice and payment import worksheet there isn't an option for inactive manufacturers so they have to be reactivated each time. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. KL Ken L. President Wholesale ### "Sales Enablement-CRM" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 19, 2021 This was an excellent solution for our organization as it offers an easy solution for recording sales activity and target planning while at the same time offering advanced solutions to fulfill our clients needs. Worth a look for anyone wanting a full featured CRM solution. Pros Easy to deploy with excellent support for both the users and administrators. Cons Reporting is the toughest part of the software to get everyone up to speed on. All the reports you need are there it just takes time to get them all structured properly. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reasons for choosing TELUS Sales Enablement This product was easier to use, a better value and offered great support during and after installation. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AN Anonymous User Indside Sales Manager Food & Beverages ### "FSE Review" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 October 19, 2021 Pros Customer Service is second to none. The 1FS app is a great tool. Cons Objectives can be a little challenging. But once you start using them they can be helpful. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. JM Jeannette M. Sales Manager Food & Beverages ### "Customizable" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 19, 2021 The software has been integral to our success and the support througout has been nothing shy of amazing. Pros The software has many facets of information storage and usage. We were able to learn the basics of the system and work within the guidelines to make it work for us. I like that it is adaptable and we can grow further as our business needs change. Cons There is nothing to note here that I can think of Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. [View all Reviews](https://www.capterra.com/p/178728/Food-Service-Enablers/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.