---
title: "Avion Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Avion Software - reviews, pricing plans, popular comparisons to other Innovation Management products and more."
source_url: "https://www.capterra.com/p/178906/Avion/"
page_type: "product"
language: "en"
---

# 

 Avion Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Avion

## What is Avion?

Avion is the #1 story mapping tool used by product teams. Break down complexity, build powerful user-focused backlogs and focus on outcomes over output. Avion integrates with the top backlog tools like Jira, Azure, GitHub and Trello. World-leading companies use Avion to plan their backlog and user journeys. Keep focused on your end-users and turn big ideas into working software.

## What is Avion used for?

[Customer Journey Mapping Tools](https://www.capterra.com/customer-journey-mapping-tools-software/)[Agile Project Management](https://www.capterra.com/agile-project-management-tools-software/)[Product Roadmap](https://www.capterra.com/product-roadmap-software/)

Top alternative

Featured

Overall rating

Based on 11 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$83

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Avion?[Manage this product listing](https://www.g2.com/products/avion/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Avion

4.8 (11)

VS.

[4.7 (565)](https://www.capterra.com/p/144020/Aha/reviews/)

Starting Price

$83

Flat Rate, Per Month

Starting Price

$59

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (11)

Ease Of Use

4.4 (2,214)

Value For Money

4.8 (10)

Value For Money

4.6 (1,544)

Customer Service

5.0 (11)

Customer Service

4.8 (1,318)

## Avion alternatives

[4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Airtable](https://www.capterra.com/p/146652/Airtable/)

[4.6 (2,244)](https://www.capterra.com/p/146652/Airtable/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/146652/Airtable/)

Highest Rated

[Miro](https://www.capterra.com/p/128955/Miro/)

[4.7 (1,705)](https://www.capterra.com/p/128955/Miro/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/128955/Miro/)

[Productboard](https://www.capterra.com/p/160651/productboard/)

[4.7 (154)](https://www.capterra.com/p/160651/productboard/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/160651/productboard/)

## FAQs about Avion

Overview

### Which roles and teams benefit most from Avion?

Avion is most used by product managers, product owners, and business analysts who need to turn requirements into clear roadmaps, prioritize features, and align delivery plans. Agile coaches and platform leads use it to support backlog refinement and cross-team visibility, while directors, founders, and executives track strategy, progress, and stakeholder alignment.

Answer based on 11 reviews

Overview

### What company size and specific industries is Avion built for?

Avion is designed for product-focused software and technology teams, especially product owners, product managers, Scrum Masters, engineers, developers, agile coaches, and technical leaders in small businesses, mid-market companies, and larger organizations that manage product development and agile delivery.

Features and Usability

### What are the key features of Avion?

Avion offers product roadmapping, product lifecycle management, and release planning for product strategy, plus requirements management, backlog management, and prioritization for planning work. It also includes task management, milestone tracking, progress reports, customizable fields, role-based permissions, team management, and third-party integrations for project coordination.

Pricing

### How much does it cost and what fees or limitations are included?

Avion starts at $83 per month for the Starter plan, with the Business plan at $166 per month and Enterprise pricing not listed. A free trial is available. Starter includes 10 story maps, 10k cards, and 3 projects; Business raises limits to 20 story maps, 50k cards, and 5 projects.

Integrations

### Which third-party tools and platforms does Avion integrate with?

Avion integrates with over 10 third-party tools, including Azure DevOps, Jira, GitHub, Slack, Trello, Figma, Adobe XD, and Axure. Its catalog also includes Framer, YouTube, ZenHub, and inVision, covering development, project tracking, design, and communication platforms.

Answer based on 1 reviews

Getting Started and Support

### What training and onboarding options does Avion offer?

Avion provides in person training, live online sessions, documentation, and videos to help teams get started. In person and live online formats support guided instruction, while documentation offers written reference material and videos provide self-paced walkthroughs of product features and setup steps.

Getting Started and Support

### What customer support options does Avion offer?

Avion provides email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. User feedback on support is not available here, so no claims can be made about response times, helpfulness, or common frustrations with these channels.

## Features

AI summary

Based on 274 Innovation Management reviews

Capterra reviewers highlight these as the features buyers care about most when choosing customer journey mapping tools:

-   **Conversion Tracking** (**57%** of reviewers rated this feature as critical)
-   **Performance Metrics** (**50%**)
-   **Data Import/Export** (**54%**)

Avion includes **Data Import/Export**, which can make it easier to move journey data in and out of the system for reporting and planning. However, it does not offer **Conversion Tracking** or **Performance Metrics**. Instead, Avion provides **Collaboration Tools** (**56%**), a feature many reviewers also see as important. This gives teams a shared space to coordinate journey maps, collect feedback, and keep stakeholders aligned, helping businesses improve cross-functional planning and make customer experience work easier to manage.

Collaboration Tools

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Provides a channel for team members to share AI models, media files, communicate, and work together

Prioritization

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Arrange tasks based on the level of priority or urgency

Requirements Management

4.5 (2)

0.00% of 2 reviewers that rated this feature as important or highly important

Enables creation, management, and tracking of product requirements & features during product production/development

Agile Methodologies

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Iterative project Management approach that involves technologies such as Kanban, Scrum, XP, APF, XPM and more

Alerts/Notifications

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Customer Journey Mapping

4.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Visualize and analyze customer experience across all touchpoints and channels

Avion 44 features

### All Features
- @mentions: An @mention is a way to tag or notify a specific person about a message/post
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Agile Methodologies: Iterative project Management approach that involves technologies such as Kanban, Scrum, XP, APF, XPM and more
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- Backlog Management: The process of evaluating, scheduling, and assigning tasks that have been put on the back burner in favor of higher priority items.
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Commenting/Notes: Leave comments and notes on documents for others to view
- Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels
- Customizable Fields: Customize data fields to support various needs and use cases
- Data Import/Export: Import and export data to and from software applications
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Due Date Tracking: Ability to identify, sort on and alert participating parties about the approaching date by which action has to be taken
- Idea Management: Create, collect, discuss, improve, and evaluate insights or alternative thinking before starting projects
- Ideation: The creation, development, and sharing of potentially innovative new ideas
- Milestone Tracking: Monitor task progress and planned accomplishments to better manage project status
- Multiple Projects: Ability to handle several projects simultaneously
- Negative Feedback Management: Identify, track, and respond to negative feedback
- Prioritization: Arrange tasks based on the level of priority or urgency
- Product Lifecycle Management: Manage and track all stages of a product lifecycle, from its conception, design, development, and deployment
- Product Roadmapping: Identifying desired outcomes and important milestones and creating a plan on how to achieve them
- Progress Reports: Document and report the progress of ongoing projects
- Progress Tracking: Reporting on how each user, task or process has advanced since its initiation
- Project Management: Plan and coordinate all the resources, costs and time needed to execute assignments
- Project Planning: Organize and schedule projects
- Project Tracking: Monitor the progress of projects from start to finish
- Project Workflow: Create, manage, or update project workflows.
- Real-Time Data: Receive data and information in real time
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Real-Time Updates: Receive system updates as soon as any changes are made
- Release Planning: A timeline for taking a project live that outlines what features should be operational at the go-live date
- Requirements Management: Enables creation, management, and tracking of product requirements & features during product production/development
- Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals
- Single Sign On: Allow users to access multiple services after entering their login credentials once
- Status Tracking: Track the status over time for a request, process, asset, or transaction
- Supports Scrum: Ability to accommodate the methodology that incorporates frequent work reassessment and continuous short periods of focused work.
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Task Management: Create, manage and track all task activities and progression
- Task Progress Tracking: Track the status and progress of tasks
- Team Management: Organizing a group of people to accomplish a task
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- To-Do List: A digital list of items that need to be completed
- Visualization: Graphical representation of data or processes
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

Get Advice

We can help you find the software with the features you need.

Features

4.5 (11)

4.5

Based on 11 reviews

## Pricing

Value for money

4.8 (10)

Free Trial

[View pricing plan details](https://www.capterra.com/p/178906/Avion/pricing/)

Starter

$83.00

Flat Rate,Per Month

It includes:

-   Unlimited users
-   3 projects
-   10 story maps
-   10k cards
-   GitHub integration
-   Trello integration
-   Export to CSV, PDF, Excel
-   Visual dependencies
-   Chat support
-   Everything included in Free plan

Business

$166.00

Flat Rate,Per Month

It includes:

-   Unlimited users
-   5 projects
-   20 story maps
-   50k cards
-   Jira Cloud integration
-   Azure DevOps integration
-   Password-protect share links
-   Custom workflows
-   Priority support
-   Everything included in Starter plan

Enterprise

Contact Vendor for Pricing

It includes:

-   Unlimited users
-   Custom quota for projects
-   Custom quota for story maps
-   Unlimited cards
-   Jira Server integration
-   Single sign-on (SSO)
-   Dedicated infrastructure
-   Choice of server region
-   Custom contracts
-   Advanced security settings
-   Dedicated support
-   Everything included in Business plan

Value for money

4.8 (10)

4.8

Based on 10 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Trello](https://www.capterra.com/p/211559/Trello/)[

Jira](https://www.capterra.com/p/19319/JIRA/)[

GitHub](https://www.capterra.com/p/129067/GitHub/)[

Adobe XD](https://www.capterra.com/p/168423/Adobe-XD/)[

YouTube](https://www.capterra.com/p/237905/YouTube/)[

Figma](https://www.capterra.com/p/175027/Figma/)[

Azure DevOps](https://www.capterra.com/p/170547/VSTS-DevOps/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (11)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (11)

5.0

Based on 11 reviews

## User reviews

Overall rating

4.8

Based on 11 reviews

Filter by rating

5(9)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Ryan B.

Director of Product Management

Information Technology and Services

### "First 2 months review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 31, 2022

Pros

Customer journey mapping is extremely important and not covered by existing tools like Jira

Cons

Roadmapping is still roadmap haha! So are some basic features - poor text editor, no cross board dependencies

Reasons for choosing Avion

Read a book by \[SENSITIVE CONTENT\]

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Thomas H.

Agile Coach

Farming

### "Great user story mapping tool"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

October 27, 2022

The simplicity and structure of Avion has really helped us improve collaboration between our stakeholders, product and engineering teams. The support from the Avion team when issues/questions have arisen has been excellent and it have been really refreshing to have such active engagement and support. The roadmap for Avion aligns brilliantly with our requirements and I am excited to see the new features!

Pros

Getting started with Avion was incredibly straightforward and the functionality is totally intuitive. Our Product Owners were able start mapping their user journeys immediately and the boards provide a raft of really useful features. Because Avion has been designed specifically for story mapping it provides a framework that supports our team in adhering to best practices and consistency. There is a lot of flexibility around integrations with other tools (ADO/Jira) which has allowed us to easily integrate our Avion boards into our wider workflow.

Cons

There are a few things that our Product team have suggested they would like to see enhanced:-The ability to paste images directly into the description field and sync these to ADO-The ability to turn on a "compact view" of the story map to reduce empty space and allow more to fit on the screen-The ability to selectively pull tickets back from ADO (Already implemented)-The ability to sync an Avion release to an ADO hierarchy level (e.g. Epic/Feature), which is supported in Jira

Switched from

[Miro](https://www.capterra.com/p/128955/Miro/)

We needed a strong story mapping tool to compliment our ADO environment. SpecFlow lacked the functionality and usability we were hoping for and Miro required an enterprise license to access integration. Miro also does not provide the level of structure and functionality that is available in Avion.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RM

Romana M.

Founder

Computer Software

### "Fantastic product for development teams"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 4, 2022

Pros

Easy to use, fantastic product! This is an amazing find, getting support from avion brought us 100 steps closer to our goal! Keep up the good work guys!

Cons

Nothing is missing , everything we need is inside

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

May 10, 2022

Hey Romana, thank you for the kind words! Great to have you with us

AN

Anonymous User

Lead Product Owner

Oil & Energy

### "The best story mapping tool on the market"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 15, 2022

The overall experience with Avion has been great. Tim and James could not be nicer, the community is great and I am sure there is much more to come.

Pros

Avion has a very intuitive user interface that provides a first-class user experience. All features are very well thought out and you can tell that a large amount of user feedback goes into the development process. The Jira integration, often a problem with competitors, works smoothly and adds significant value. New features are constantly being added and you get the feeling that the product is "alive".

Cons

There were a few minor issues here and there, but they were all addressed and fixed immediately.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LP

Louise P.

Business Analyst

Retail

### "Nice story mapping tool with great ADO (Azure DevOps) integration"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 31, 2022

Customer service is exceptional with these guys - they are so tuned in to what their customers are asking for and are so responsive when questions or issues get raised. They frequently release updates and regularly keep us informed as to what they're working on or what's coming next - it's great to see them so invested in their product.

Pros

The UI is intuitive and responsive and makes it a really nice easy tool to use and to visualise product roadmaps, with limited training needed for those new to story mapping. There's also lots of new features already been added with lots more to come. The integration with ADO is great - the set up process was seamless - and the auto syncing of tags and states is handy and also customisable across story maps.

Cons

Some like-for-like comparisons from a previous tool we were using such as the ability to capture full details on journeys and steps and to be able choose which of these (and when) get synced to ADO but we understand this is on the roadmap to be done. Some additional missing syncing details to ADO - notably personas and comments but again these are part of some future development to be done. Also the ability to see all story maps across our workspace (we have quite a lot!) - again in the roadmap to be done - and they did provide us with a short term fix to help us with this which was great.

Switched from

[StoriesOnBoard](https://www.capterra.com/p/138042/StoriesOnBoard/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AC

Arnau C.

Product Owner

Environmental Services

### "Great tool with great Jira integration capabilities"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 9, 2020

Pros

Overall I am really happy about the software. What has delighted me the most and was key in my purchase decision is the Jira integration capabilities. The integration is seamless, easy and really straightforward. I am really looking forward to seeing how the team at Avion continues improving the product.

Cons

The main feature I would recommend adding is to be able to push attachements from Avion stories to Jira

Switched from

[Miro](https://www.capterra.com/p/128955/Miro/)

Jira integration capabilities, overall user experience and the dedicated demo I received from the management of Avion.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

July 10, 2020

Really appreciate the review Arnau, glad you're enjoying using Avion!

RF

Robert F.

Director

Computer Software

### "User Story Mapping"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 18, 2020

Pros

All the fundamental story mapping functionality is there with plenty of improvements coming down the pipeline. Integration with Jira is easy and innovative. Avion's interface is intuitive and the addition of a dark mode was appreciated.

Cons

Some minor improvements to user personas visibility for individual stories but it's already on the roadmap.

Switched from

[CardBoard](https://www.capterra.com/p/176690/CardBoard/)

Alternatives considered

[StoriesOnBoard](https://www.capterra.com/p/138042/StoriesOnBoard/)

[CardBoard](https://www.capterra.com/p/176690/CardBoard/)

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

July 10, 2020

Thanks Robert! Glad you're getting use and value from the tool

WW

Winston W.

Assistant Director

Accounting

### "Great tool for story mapping"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 8, 2020

I love it.

Pros

Avion is really easy to use. The learning curve is minimal. I feel like I got it the sec I completed the signup process.

Cons

The temporary -- But the limit of the type of files that you can upload is a a slight frustration.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

June 19, 2020

Thank you Winston! Just a note to say that we now support many more file attachment types. Our documentation covers this here: https://help.avion.io/docs/faqs/attachments

SG

Shushanik G.

Product Manager

Financial Services

### "The most helpful app"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 10, 2020

We use Avion for user story mapping, creating epics and managing user personas

Pros

This software is very organized, it lets you make your work more simple and to the point. Also it is very easy to use.

Cons

The software is in the startup stage yet and has some little usability issues which do not matter that much as guys work very hard and solve them immediately

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 11, 2020

Hey Shushanik, thanks for the review and the kind words! Looking forward to seeing your product successes in the coming months

Ben B.

COO

Internet

### "Does exactly what we need for a user story mapping tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 4, 2020

We had a very real need to have a much better view on our user story maps, which we could use collaboratively with a distributed team. It also needed to slot into our existing workflows.

Pros

Avion is a really focused product, delivering exactly what we need in terms of how we build out our user story maps. The Jira integrations make it super easy to create stories, and track where we're up to. It's like someone took Jeff Patton's book and turned it into a product.

Cons

Not really a con but as we were early adopters some features were not fully fleshed out, which have been coming through in their roadmap.

Switched from

[Miro](https://www.capterra.com/p/128955/Miro/)

We needed a more focused and clear product.

Alternatives considered

[Aha!](https://www.capterra.com/p/144020/Aha/)

Reasons for choosing Avion

Better suited to the needs we had, cheaper, and more focused.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 9, 2020

Hey Ben, thank you so much for the great review. Really appreciate all your feedback thus far!

[View all Reviews](https://www.capterra.com/p/178906/Avion/reviews/)

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