# Kuula Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Kuula the right Virtual Tour solution for you? Explore 62 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/179213/Kuula/reviews

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Kuula

4.9 (62)

[View alternatives](https://www.capterra.com/p/179213/Kuula/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Kuula

Ease of use

4.9

Customer Service

4.9

## Pros and Cons in Reviews

Adham H

Senior Social Media Specialist, Senior Graphic DesignerMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years.

“Possibly one of the few that generates high quality virtual tours.“

January 2, 2024

KM

Kevin M

Owner / OperatorPhotography, Self-employedUsed the software for: 1-2 years.

“The software goes to a black page and you have to click too many times to find the library of icons.“

May 10, 2021

MR

Matt R

PrincipalE-Learning, Self-employedUsed the software for: More than 2 years.

“It easily allows me to achieve what I need to create.“

September 15, 2023

KT

Kea T

PhotographerPhotography, 2 - 10 employeesUsed the software for: 6-12 months.

“The main reason I stopped using the product more because I was unhappy with the quality of the images from the inexpensive camera I was using. “

May 22, 2021

MR

Matt R

PrincipalE-Learning, Self-employedUsed the software for: More than 2 years.

“I have a vision for the finished product and I get pretty close to accurate.“

September 15, 2023

ku

kalim u

FreelancerDesign, Self-employedUsed the software for: Less than 6 months.

“It vexes a bit.“

May 19, 2021

RA

Rob A

Graphic DesignerDesign, Self-employedUsed the software for: 6-12 months.

“A turnkey solution that works across multiple device types and browsers.“

May 16, 2021

## Showing most helpful reviews

Showing 1-25 of 62 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Konrad O.  
Director  
Media Production  
Used the software for: 6-12 months

### "A necessity for anything 360 related"

September 4, 2020

5.0

Very good, support is great, software is great, ease of use is great, definitely recommended for any creator who is in the 360 world as their go-to tool for fast a 360 tour creation.

Pros

Kuula is an amazing software which is very easy to use, there is literally not other software which provides such an easy to use interface and allows the integration of 360 photos into virtual tours; the image optimisation is very good and the panorama load very fast on any device regardless of the internet speed. This is a must have software for any content creator.

Cons

I'd like to see more hotspots added with more functions so we can develop more creative virtual tours; also google street view integration would be a nice addition.

Alternatives considered

[CloudPano](https://www.capterra.com/p/186477/CloudPano/)[Cupix](https://www.capterra.com/p/172374/Cupix/)

Reason for choosing Kuula

Affordable price, previous reviews and great ease of use.

Review Source

IH

Ian H.  
3D designer / CGI modeller  
Online Media  
Used the software for: Less than 6 months

### "Great for Customisation and ease of use."

November 17, 2020

5.0

Very good, well priced software and excellent customer support, usually within the hour in my experience. Keep up the good work guys!

Pros

I love Kuula and it's a great accompanying platform that allows you to work with Matterport tours. I use Kuula as an engaging start screen to then link to Matterport tours. I also place Kuula tours within Matterport tours too. Easy intuitive UI. Smooth panning, text and image placement tool is useful, as is the ability to add audio to the tour. Love the lens flare tool and the ability to import 360 CGI panos not just camera based 360s. Pro account is well priced.

Cons

I'd like to see more customisation of text placement / formatting on the interactive cards. Ability to add multiple hyperlinks to cards would be nice as well. Brandable/ customisable navigation bar to navigate between Kuula posts as well as other URLs would be a big upgrade too. Relatively big jump in price from pro to business subscription, happy to pay a bit more just to be able to use multiple client logos but not the full business account amount.

Alternatives considered

[3DVista Virtual Tour Suite](https://www.capterra.com/p/158776/3DVista-Virtual-Tour-Suite/)[True3D](https://www.capterra.com/p/186476/True3D/)

Reason for choosing Kuula

Kuula is cheaper and quicker to learn to use than 3D vista. I like the cheaper hosting costs than Matterport and the ability to edit panos and add branding which Matterport lacks. I use Kuula and Matterport in tandem they work well.

Review Source

Joshua H.  
Photographer  
Photography  
Used the software for: Less than 6 months

### "Low Cost Virtual Tour Software for Basic Projects"

July 29, 2021

4.0

Pros

Kuula is fairly easy to use and is a good entry-level software for custom virtual tours. It does not take long to build a project and share it.

Cons

The final product is not as streamlined as other software, so you won't get the look that you can from Google Street View (which is also free). Some of the better features are only available with paid versions, and I wanted those features enough that I switched to a different software.

Review Source

Adham H.  
Senior Social Media Specialist, Senior Graphic Designer  
Marketing and Advertising  
Used the software for: 1-2 years

### "The one stop shop for virtual tours."

January 2, 2024

5.0

If you are a real estate agent, or a farm booking app, or a hotel or a creative agency that has real estate client, or whatever your business industry is, you should definitely use it, it'll simple change how you market things and save you tons of money. also as a previous user, it helped me save a lot of time sending the whole link of the portfolio of all of my company's virtual tours on kuula and let the client make the choice themselves, and feel emerged in the experience.

Pros

I can link all of my 360 images and implement the links to my app to create a virtual tour of the farms and market. Possibly one of the few that generates high quality virtual tours.

Cons

Sometimes it takes a while to upload the images, and you if you don't have a propper internet connection it would take a while to load the virtual tour.

Review Source

Steve B.  
Chief Digital Officer / President  
Hospitality  
Used the software for: 6-12 months

### "Kuula Leads The Way In A Crowded 360 Panorama / VR Space"

October 5, 2018

5.0

Overall I am very impressed with Kuula. They seem dedicated to leading the pack. The quality of images seem much better than others that I have investigated. The server time (how fast the image is served) is also very good compared to others that I have tested. I have had a tremendous experience with Kuula and have been highly recommending to others.

Pros

I have searched thoroughly for a great solution to create tours, host panoramas and deliver a consistent, simple to understand, VR experience. Kuula has exceeded all that I have seen with ease of use, constant product upgrades and global ease of use. The interface is very intuitive and the finished product just works as you want and expect to work. Many of the competitors struggle in different areas where I see Kuula continue to thrive in all aspects of their offering. The customer service has been on point-- fast even in off hours. The VR presentation works very well and they continue to excel with support for all devices which I have not seen from competitors that I researched.

Cons

The flaw I have noticed -- and it is a random one that is easily fixed I'm sure -- is that when I am logged in it does not always stay logged in. I often start to work and then show that I am not logged in. I am a pro user on a paid account and need to log in to get to those features. When I do some actions I am asked to log in and don't see a login area on the page. Very strange and hope they fix this small problem soon. One other con is that they don't offer a 360 video product. I hope that is near and look forward to it, hopefully.

Review Source

Aleksey V.  
Independent Content Producer  
Media Production  
Used the software for: 6-12 months

### "Building a tour shouldn't be a puzzle, and Kuula makes it a breeze!"

October 5, 2018

5.0

I love it. I've been looking for a great VR solution for my real estate 360 tour presentation. And as soon as I tired kuula - I knew that this platform has got it right. Great customer communication and support.

Pros

I love their solution for connecting panos with hot points that are very customizable. Transitions between panos are very cool, designed to mimic directional fade. Kuula is always making updates and upgrades to its platform. Another great solution from Kuula is a customizable embed configuration that I haven't seen from any other leading platforms out there. Its minimal full-screen experience is beautiful on mobile. And may be their best feature yet - you can use your own domain if you go for their buinsess account. I've yet to try it but I'm getting close to thepoint of going for it.

Cons

Tour Upload can be a bit clunky, there were a few times where I had to restart upload process more than twice for various odd reasons. For example, it would upload all panos individually and the tour would be empty. happened only a few times. I think there's a specific workflow. I had to really think hard to list at lesat one con. So there you have something specific that hasn't happen to me lately either.

Review Source

Herb S.  
Video Producer  
E-Learning  
Used the software for: 1-2 years

### "Kuula VR 360 Authoring Software: Professional Results and Easy to Use."

October 8, 2020

4.0

Besides the ease of use and overall positive user experience is the rapid and friendly support they offer. This is a huge plus for Kuula.

Pros

This software is easy to setup and configure with many options. What I like is the ability to edit/add/modify features very quickly. They provide a large number of text and built-in graphic options to get started. You can also add your own which then becomes part of your media asset library. They also provide a robust set of HTML codes for embedding in other websites. I also appreciate the value of having a 'pro' plan which gives you a larger set of options for customizing. Their pricing structure is very competitive and should be one of the first 360 VR sites you should look when comparing options.

Cons

There is not too much I'd change except for the ability to browse for your media in a more hierarchal way. Right now, they only offer flat files of images- if you have a lot, it could take some time to scroll through.

Review Source

Cormac D.  
Archaeologist  
Environmental Services  
Used the software for: 6-12 months

### "Accessing"

January 31, 2021

5.0

We look forward to continuing to produce our interactive tours through Kuula, an easy and fast platform to navigate and use, a good range of options and features which are increasing all the time.

Pros

Our company started during last year to promote local heritage sites and bring them to a global audience. We saw the increase in virtual tourism and 360 immersive experiences as well as the technology to create them. We experimented with a number of platforms but they did not have the ease of use and versatility Kuula offer. They have everything you need to produce a virtual tour and make it as basic, complex or as intuitive as you like. There is an inspiring community producing amazing interactive content though the platform and the Kuula team is extremely supportive in promoting our content and increasing global awareness.

Cons

Our company would like to take advantage of immersive VR technology for education and tourism over the next few years, and would love to see Kuula develop a dedicated app or something for Oculus or Steam to showcase their fantastic content.

Review Source

Jason W.  
Data Center Engineer  
Financial Services  
Used the software for: 2+ years

### "Kuula is an amazing virtual tour and 360° hosting platform"

October 5, 2018

5.0

Very sasticies overall and if I ever go commercial with my work, Kuula will be my sole hosting platform.

Pros

Kuula is easy to use, extremely customizable and offers a number of features that make it the leader among virtual tour hosting services. I have uploaded all my tours and 360° interactive photos and definitely recommend it. New features are rolled out in a timely manner and improvements are always being made. The Kuula team is always very responsive to any questions and is quick to respond. I am very satisfied and will continue to recommend Kuula to anyone looking.

Cons

I have no cons right now. Any lacking features IMO are alreading being addressed and have been rolling out.

Review Source

Martin K.  
President  
Online Media  
Used the software for: 2+ years

### "Really easy 360° Virtual Tours"

November 16, 2020

5.0

Pros

Kuula makes it quick and easy to create and share 360° Virtual Tours. The continual addition of new features makes for reasonable fess makes it a market leader.

Cons

It takes effort to master all the features.

Review Source

FM

Forrest M.  
Founder  
Aviation & Aerospace  
Used the software for: 6-12 months

### "The best virtual tour software. "

July 19, 2021

5.0

Excellent.

Pros

Easy to use. Fair price. Lots of customization. Easy to ingrate into social media and websites. Clients love it.

Cons

None that I can think of at the moment.

Switched from

[Ricochet360](https://www.capterra.com/p/141932/Ricochet/)[True3D](https://www.capterra.com/p/186476/True3D/)

Matterport only supports a handful of 360 cameras and does not allow you to customize much.

Review Source

ARE

Ahmet Rustem E.  
New Media Artist  
Arts and Crafts  
Used the software for: 6-12 months

### "So Thankful "

November 20, 2020

5.0

Unlimitied capacity of adding image is amazing. We created small art fair with more than 1200 art works.

Pros

Art galleries started to close because of Covid 19 and Kuula helped art scene a lot with 360 art exhibitions. Its so easy to use. Not only its great for 360 photography its also great for 360 renders created with 3D softwares. Their weekly featured galleries shows us amazing artists all around the world. This helps us to see whats going on all over the world. Thank you Kuula team. We created amazing exhibitions with the help of you.

Cons

Just sometimes when I click on a image some other images appears in the gallery but very easy to fix.

Reason for choosing Kuula

Price and ease of use

Review Source

BP

Brian P.  
IT/Education Technologies Support  
Education Management  
Used the software for: Less than 6 months

### ""Poly will be shutting down forever on June 30, 2021" Now, what?"

May 16, 2021

5.0

Pros

After receiving the shock of Poly, one of our IT persons ran across Kuula. What a fine find! We loved how easy it was to both learn and then use. We completed a short, rebuild of our three, school vtours and replaced the old with the new on our publicly facing website. We love how intuitive the design and layout was in Kuula and how helpful the help files were. I can think of only Kuula Kudos now, so thank you to the creators and developers of this very fine product. Very well done! Brian

Cons

I'd like to see integration with Google Drive.

Reason for choosing Kuula

easy of use, highly intuitive, good pricing for what we wanted.

Review Source

RA

Rob A.  
Graphic Designer  
Design  
Used the software for: 6-12 months

### "Easy to learn, yet flexible and powerful"

May 16, 2021

5.0

I found Kuula really easy to use when building my first ever virtual tour, yet flexible and powerful enough to implement quite extensive projects. I’ve tested the virtual tours across multiple device types and browsers, and it just works - without any technical headaches. It allows me to me to focus on the design aspects, without having to learn to be a web developer. The customer service and platform reliability have both been excellent since and there is constant development of new features. Will definitely be renewing for another year.

Pros

Ease of use, yet powerful and flexible. A turnkey solution that works across multiple device types and browsers. No need for any web/programming know how, or to worry about installing software updates. Constantly adding new features, great customer service and has proved totally reliable.

Cons

The only minor issue I’ve ran in to after creating multiple large, asset-heavy tours, is that the asset interfaces are now becoming a bit cluttered (I just need to have a bit of a clear out to be honest). Nothing else comes to mind.

Review Source

RB

ROBERT B.  
ceo  
Architecture & Planning  
Used the software for: 1-2 years

### "Archviz on Kuula"

March 5, 2020

5.0

Totally happy. Works well on all levels!

Pros

Easy to upload, customize functions, share and view on multiple platforms!

Cons

Sometimes it does not save an uploaded image.

Review Source

JT

Jaco T.  
Real Estate agent South Africa  
Real Estate  
Used the software for: 6-12 months

### "Nice Product"

June 17, 2021

5.0

Happy with everything

Pros

Easy to use and very cheap. I love working with it.

Cons

Could not work on my marketing platform due to the platform using other virtual tour company.

Reason for choosing Kuula

Cheap product

Review Source

Brandon D.  
Marketing Manager  
Photography  
Used the software for: 6-12 months

### "Great software, very user friendly, but not a lot of versatility"

May 18, 2021

4.0

Overall I am a fan of Kuula

Pros

The software made it very easy to create as well as share and view.

Cons

Beyond the actions seen, there is not a whole lot of versatility and customization.

Review Source

CH

Candace H.  
Realtor and designer  
Real Estate  
Used the software for: 6-12 months

### "Fantastic tool that should be used by more Realtors"

December 1, 2020

5.0

Pros

I loved that I could easily create virtual tours of my listings for my clients myself and saved me thousands of dollars.

Cons

A little bit of a learning curve but the customer service team is fantastic

Review Source

MA

Marc A.  
Owner  
Photography  
Used the software for: Less than 6 months

### "Great software"

October 17, 2020

5.0

Ease of use is exemplified throughout the platform. Keeping the user in mind the code transitions well as the user beginner to pro gets the program up and running. Customer support thanks to \[SENSITIVE CONTENT HIDDEN\] is second to none and reminds me of how Apple software was in the past. Great to work with this team and look forward to being involved with future development!

Pros

Ease of use combined with exemplary customer support!

Cons

Platform is developing yet the growth is supported with excellent support staff.

Review Source

TH

Tyler H.  
Business Development  
Computer Software  
Used the software for: 1-2 years

### "Great tool "

February 26, 2021

5.0

Kuula was always easy to work with and their service aligned well with our needs

Pros

Setting up and deploying was straightforward and easy

Cons

We never had any issues with the service throughout the entire time we used it

Review Source

AL

Adrian L.  
VR photographer owner  
Photography  
Used the software for: 6-12 months

### "Kuula"

October 16, 2018

5.0

How easy it was to embed to my website

Pros

It's so easy to embed your images via the code to embed in a iframe on my website it's saved me a lot of hassle as my host service didn't have a 360 player

Cons

I've not found anything I don't like about kuula and they keep making it better and better

Review Source

SS

Steven S.  
Photographer  
Photography  
Used the software for: 6-12 months

### "Powerful, user-friendly, highly customizable pano/tour solution"

October 1, 2020

5.0

Fantastic in every respect. I'm building amazing tours that my clients love. Because of the high degree of customization, I get to really express my creativity in each tour. I also like the streamlined workflow which enables me to get even complex tours in under deadlines. One thing that sets me apart is my use of 3-D aerial imagery, which cannot be done in Matterport (more on this below), but which Kuula handles beautifully. One of the best things about Kuula is the customer support. Any questions I have about the features are answered by a small group of people that I actually get to know through email. Rather than just referring me to some FAQ page, they listen to me and answer my questions, and they follow up. Also one really nice thing about Kuula is the excellent community of users who post their work with the ability to leave feedback for each other. Some of this work is spectacular, and it inspires me to take new creative risks and stay relevant.

Pros

\- Ability to build highly customized tours quickly - Excellent pricing plan - Very user friendly, but also powerful - Ability to incorporate 3-D aerial panoramas into my tours - Individualized and highly responsive customer service - Good community of users/creatives which can inspire new ideas - Lens Flare effect is a nice touch

Cons

None. I'm still digging into the features, so I'm sure there are many things it does that I haven't even discovered yet.

Review Source

BL

Brian L.  
Ceo  
Marketing and Advertising  
Used the software for: I used a free trial

### "My first experience "

June 23, 2023

5.0

The best excellent

Pros

Ease of creating and how the editing made the scenes pop as well as speed of loading your for the user excellence thank you

Cons

Not being able to publish with hotspot activation

Review Source

ZD

Zain D.  
Marketing Executive  
Marketing and Advertising  
Used the software for: 6-12 months

### "Excellent software "

March 4, 2021

5.0

I’m very satisfied and will always recommend Kuula on top of other softwares and I say that after trying multiple other softwares

Pros

The software is amazing I had spent around two weeks of research to know what’s the best 360 virtual tour software and I tried a couple before settling with Kuula. Professional results: with the reasonable price range Kuula offers high quality for any tour Ease of use: Kuula is an advanced software and there is always new features added but that was never an issue I always knew how to move around and use any feature easily Excellent support team: while other softwares struggle with answering their client’s questions or concerns I found Kuula’s team responsive and extremely helpful!

Cons

There isn’t any flaws with this software and they are always working on adding new features and fixing issues right away making sure that they communicate any changes or updates on their platforms

Review Source

ST

Steven T.  
Aerial Photography/ Luxury real estate photographer/ 360 artist  
Photography  
Used the software for: 2+ years

### "Kuula makes a clean looking 360 platform"

October 10, 2018

5.0

I use Kuula for fun recreational 360's I use Kuula for 360 photo clients. I use Kuula for virtual tours Fun. Fast. Easy. Clean. Kuula's of all 360 hosting sites I've tried!

Pros

I like that this software incorporates an easy to use interface. The UI is clean and not to busy feeling. It very easy to upload, click some changes, and start sharing immediately. As an aerial photographer who loves to stitch 360s, its an ideal way to spread my images. As also doing real estate photography, it's been instrumental in growing my virtual tour business. Customers are wowed when they feel immersed in the space, and the VR goggles really helps you feel like you are actually inside the home. I also like that they are continually upgrading the platform. When I have contacted them for questions or support they have been extremely responsive.

Cons

I hope they someday add video content. Making a video walkthrough of a home, while pointing out features would be a really helpful addition for me. It would also be really cool if they could create some way to sell our 360s whether as a digital file or by partnering with a printing company. I've had several inquiries and who wouldn't want another revenue stream?

Review Source

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