---
title: "Attentive Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Attentive Software - reviews, pricing plans, popular comparisons to other SMS Marketing products and more."
source_url: "https://www.capterra.com/p/179576/Attentive/"
page_type: "product"
language: "en"
---

# 

 Attentive Software Review 2026: Features, Integrations, Pros & Cons

Last updated on February 15, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Attentive

## What is Attentive?

Send messages your customers want to read (and act on). Attentive’s AI-powered SMS & email platform helps retail enterprises to e-commerce entrepreneurs engage customers and drive billions in revenue. We'll help you target the right audience and measure your most important metrics to optimize your marketing program. And with over 100 flexible integrations, you can seamlessly connect to the rest of your marketing stack. Learn more about our free 30-day trial.

## What is Attentive used for?

[SMS Marketing](https://www.capterra.com/sms-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)

Top alternative

Featured

Overall rating

Based on 108 user reviews

Reviews sentiment

Positive

98%

Neutral

1%

Negative

1%

### Starting price

Free trial available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Attentive?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://attentivemobile.com/&name=Attentive)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Attentive

4.8 (108)

VS.

[4.9 (648)](https://www.capterra.com/p/10015149/Project-Broadcast/reviews/)

Starting Price

Contact vendor

Starting Price

$21

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (108)

Ease Of Use

4.5 (648)

Value For Money

4.4 (100)

Value For Money

4.7 (615)

Customer Service

4.8 (108)

Customer Service

4.8 (587)

## Attentive alternatives

[4.8 (268)](https://www.capterra.com/p/155430/SlickText-com/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.5 (273)](https://www.capterra.com/p/145848/Ez-Texting/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

Highest Rated

[5.0 (129)](https://www.capterra.com/p/183310/Text-P2P/reviews/)

Starting price

$21.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.8 (692)](https://www.capterra.com/p/158103/Clearstream/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/179576/Attentive/alternatives/)

## FAQs about Attentive

Overview

### What problems does Attentive solve?

Attentive solves low mobile engagement, weak list growth, and slow campaign execution by helping ecommerce and marketing teams capture SMS and email subscribers, segment audiences, automate journeys like abandoned cart texts, and track performance. It also reduces compliance risk and onboarding friction for agencies, retention marketers, and brands launching SMS.

Answer based on 82 reviews

Overview

### Which roles and teams benefit most from Attentive?

Attentive is most used by marketing teams, ecommerce leaders, and business owners who need to drive customer engagement and revenue through SMS campaigns. Marketing managers and specialists use it for audience segmentation, promotions, and lifecycle messaging, while executives and operations leaders rely on it to support growth, retention, and streamlined customer communication.

Answer based on 108 reviews

Overview

### What company size and industries is Attentive built for?

Attentive is built mainly for small businesses in retail and e-commerce, with 82% of reviewers from small companies and Apparel & Fashion leading at 22%. It also serves Retail at 21% and Consumer Goods at 20%, aligning with its focus on retail, food and beverage, and media and entertainment.

Answer based on 108 reviews

Features and Usability

### What are the key features of Attentive?

Attentive includes core SMS marketing tools like campaign scheduling, mass texting, automated responses, and 2-way messaging. Differentiating features include sign-up forms for SMS and email capture, audience segmentation, A/B testing, and campaign reporting through an analytics dashboard. Reviewers also frequently mention integrations for email and customer support workflows.

Answer based on 54 reviews

Integrations

### Which third-party tools and platforms does Attentive integrate with?

Attentive integrates with Klaviyo, WooCommerce, and Gorgias in reviewer-confirmed workflows, and it also connects natively to ecommerce and marketing platforms such as Adobe Commerce, BigCommerce, ActiveCampaign, AfterShip, and AWeber. The official catalog shows Attentive supports over 50 integrations across ecommerce, customer support, and email marketing.

Answer based on 18 reviews

Getting Started and Support

### What training and onboarding options does Attentive offer?

Attentive provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided learning, while documentation and videos offer self-paced reference materials for setup, feature review, and ongoing training.

Answer based on 4 reviews

Getting Started and Support

### What customer support options does Attentive offer, and how do users rate the experience?

Attentive offers email/help desk, FAQ/forum, knowledge base, and phone support. Users often describe support as fast, accessible, and hands-on, with helpful account managers and proactive guidance during onboarding and ongoing use. Some reviewers mention technical issues, limited customer service tooling, and occasional gaps between expectations and delivery.

Answer based on 53 reviews

Features and Usability

### How good is Attentive's campaign reporting?

Attentive gives marketing teams a clear view of campaign performance, but reporting often feels limited for deeper analysis. Many users like the dashboard and quick access to high-level metrics, while others want more flexible filtering, combined cost-and-revenue reporting, in-platform exports, and easier A/B test visibility.

Answer based on 30 reviews

Features and Usability

### Is Attentive easy to use for SMS marketing?

Attentive makes SMS marketing easy to learn and manage for beginners, agencies, and ecommerce teams. Many users find the interface intuitive for building campaigns, journeys, segments, and pop-ups, and they value the helpful support resources. Some teams still mention a few clunky areas and more setup effort on certain ecommerce platforms.

Answer based on 20 reviews

## Who uses Attentive?

Based on Capterra reviews from the past 6 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 3,848 SMS Marketing reviews

Capterra data shows that buyers of SMS Marketing software rank the following features as their top priorities:

-   **SMS Messaging** (**59%** of reviewers rated this feature as critical)
-   **Mass Texting** (**54%**)
-   **Message Personalization** (**46%**)

Attentive supports all three features reviewers rate most highly: **SMS Messaging**, **Mass Texting**, and **Message Personalization**. Together, these capabilities help businesses send campaigns at scale, tailor messages to individual customers, and manage direct mobile communication more effectively, allowing teams to improve outreach, increase relevance, and drive stronger customer response.

SMS Messaging

5.0 (6)

100.00% of 6 reviewers that rated this feature as important or highly important

Send messages via SMS

Mass Texting

4.8 (41)

63.41% of 41 reviewers that rated this feature as important or highly important

Send messages to multiple subscribers at the same time

Message Personalization

4.5 (29)

51.72% of 29 reviewers that rated this feature as important or highly important

Personalize text messages using templates and custom fields

Scheduled Messaging

4.8 (40)

62.50% of 40 reviewers that rated this feature as important or highly important

Send individual or bulk text messages at predetermined times

Contact Management

4.0 (14)

35.71% of 14 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Reporting/Analytics

4.0 (22)

59.09% of 22 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Attentive 46 features

### All Features
- 2-Way Messaging: Send and receive text messages to communicate with clients or prospects in real-time
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- API: Application programming interface that allows for integration with other systems/databases
- Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
- Automated Responses: Automatic reply functionality for incoming messages
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Chat/Messaging: Communicate using direct chat or messages within the system
- Contact Management: Manage, organize, and store contact information
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Data Import/Export: Import and export data to and from software applications
- Email Marketing: Create and send email blasts/campaigns
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Group Messaging: Group messaging lets multiple people carry on a group conversation
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mass Texting: Send messages to multiple subscribers at the same time
- Message Personalization: Personalize text messages using templates and custom fields
- Mobile Access: Access software remotely via mobile devices
- Mobile Alerts: Notifications via mobile devices
- Mobile Coupons: Electronic coupons delivered to a mobile device that can be exchanged for a discount
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- One-to-One Messaging: Send personal messages to clients or attendees
- Push Notifications: Trigger clickable pop-up messages
- Real-time Conversations: Send and receive messages in real-time via an online communication channel
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)
- Scheduled Messaging: Send individual or bulk text messages at predetermined times
- Segmentation: Group leads or contacts based on their specific characteristics
- Shortcodes: Short phone numbers that used to opt-in to SMS campaigns
- SMS Marketing: Send promotional campaigns or transactional messages via text messages
- SMS Messaging: Send messages via SMS
- Text-to-Win: Messaging system designed for contests and sweepstakes
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes

---

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Features

4.5 (108)

4.5

Based on 108 reviews

## Pricing

Value for money

4.4 (100)

### Starting price

Free trial available

[View all Pricing Plans](https://www.capterra.com/p/179576/Attentive/pricing/)

Value for money

4.4 (100)

4.4

Based on 100 reviews

## Integrations

[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[

Freshdesk](https://www.capterra.com/p/124981/Freshdesk/)[

ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[

Omnisend](https://www.capterra.com/p/153508/Omnisend/)[

Adobe Commerce](https://www.capterra.com/p/227129/Magento-Commerce/)[

Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (108)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (108)

4.8

Based on 108 reviews

## User reviews

Overall rating

4.8

Based on 108 reviews

Filter by rating

5(88)

4(18)

3(1)

2(0)

1(1)

Mentioned topic

Sorted by most recent

MM

Mario M.

Founder

Apparel & Fashion

### "Good fit at start…."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

July 25, 2026

We’re pausing on it for now. Keeping our options open for other companies as we continue to grow our SMB.

Pros

I liked the interface that merged data with opportunities for growth. Segmentation was key for us when using the app.

Cons

It didn’t really give us any different setups aside from postscript, klaviyo, ect. They’re all sms apps but the functionality we were initially sold on it being best in class but the functionality was the same. We didn’t grow our sms channel much with it.

Switched from

[Postscript](https://www.capterra.com/p/199013/Postscript/)

In market for best fit for sms for e-commerce brand

Alternatives considered

[Postscript](https://www.capterra.com/p/199013/Postscript/)

Reasons for choosing Attentive

Customer service and onboarding call was great.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SC

Stephen C.

Co-Owner

Consumer Goods

### "A great platform for SMS"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 16, 2026

Happy with all the features they offer, the price point is competitive, and the support is top-notch.

Pros

It was really easy to learn, and the layout was very intuitive. Support was amazing, and if we ever had a question or a glitch, we could get it handled almost immediately through live chat. We also never had issues with segmentation and delivery. And when building campaigns, you have an AI block that helps you come up with more creative language.

Cons

We used it as a standalone sms program, so integrating with our email platform and trying to navigate who does what where added some time and difficulty.

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reasons for choosing Attentive

They had a better price and more features than Klaviyo at the time.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HN

Heather N.

Senior Manager

Retail

### "Attentive is truly the best. "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 30, 2025

Overall, a great partner for our brand. I’ve been working with them for over 6 years and they are consistently wonderful.

Pros

They are constantly innovating and always bring the latest technology to the table. They offer great service and always offer opportunities to participate in beta tests.

Cons

Some of their tools require additional costs that are unfortunately not within our budget. We had to forgo using as a result.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BL

Bill L.

Principal Owner

Staffing and Recruiting

### "It's doing ok, can see improvement needed"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

January 19, 2025

Its ok not too bad but as a startup, I wish there was more integration.

Pros

I like the fact it can help us automate things in marketing and help us grow by controlling SMS and email going out. It has AI as well which is life changer.

Cons

its growing fast and got a lot of product to choose from so makes it more complicated

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AB

Alec B.

Sales Manager

Marketing and Advertising

### "Attentive is the best in the market"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

October 8, 2024

Great overall experience. Got the job done and gave us the tools we needed to be able to make successful business decisions when running marketing campaigns.

Pros

Easy to use and gave our team all of the data to be able to send SMS marketing messages and successfully segment to the right audience and track KPIs that were important to us.

Cons

No real downside to Attentive other than it being more expensive compared to some of their competitors.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SF

Sarah F.

Owner

Apparel & Fashion

### "Attentive text messaging service helped my business to an extent "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

September 11, 2024

Overall they were helpful but i had so many technical issues that i ended up not being able to properly use the service to it's fullest potential

Pros

I enjoyed the automated cart reminders and text alerts and text blasts

Cons

I didnt like the pricing, and their landing page to sign up for texts was awful It wouldnt finalize the sign up for text alerts if the customer clicked the landing page from facebook

Switched from

[Sentext2win](https://www.capterra.com/p/228044/Sentext2win/)

They offered a free trial and lowered pricing

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JP

Justin P.

Director of Ecommerce

Apparel & Fashion

### "Value with unique features"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

2/10

May 17, 2024

Pros

Attentive is a great product with a solid offering. We love the audio message functionality

Cons

Wish it integrated with more platforms.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RD

Rachel D.

Owner

Retail

### "Attentive is an integral part of our marketing strategy!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 14, 2024

Excellent! It is great for a small business like ours and the scheduling and analytics are extremely helpful. The app itself doesn't require consistent attention outside of that as long as you have your flows set up correctly.

Pros

I love the ease of use, the extremely quick and efficient customer service, and how often they launch new products.

Cons

Integration of some of their new features was not possible without hiring a developer on our end. Since we don't have a developer in-house this was an additional cost to us that we didn't forsee. I was not impressed with the email platform in comparison to Klaviyo which we've used for 10+ years.

Switched from

[Emotive](https://www.capterra.com/p/202425/Emotive/)

They were far behind the technology of Attentive at the time.

Alternatives considered

[Postscript](https://www.capterra.com/p/199013/Postscript/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

ZP

Zenia P.

Marketing

Retail

### "You won't regret it"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 14, 2023

Very positive. The sales person was a little... persistent for my personal tastes, but very friendly and professional - and you know what? It worked for her so I can't even judge. They've done great things for our email sign ups, and while SMS has been slower to grow, we see good returns and that growth is continuous.

Pros

The Attentive team are... well... Attentive! They stayed lock-step with me every step of onboarding, and have been extremely quick and helpful if I run into questions. The platform works well and we've seen good returns. I was especially pleased that they haven't charged us their minimum charge, only for what messages we've sent. (But don't tell them that... ;) ) OH! I forgot the best part! The sign up units work like a hot damn. We saw massive amounts of sign ups in comparison to our old system. Very happy.

Cons

Once or twice I've run into issues with not being able to delete campaigns. I also dislike the way they set up the dropdown for choosing a send time... very small complaints!

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

[Emotive](https://www.capterra.com/p/202425/Emotive/)

Reasons for choosing Attentive

The sales presentation and their patented sign up process. They did the best job of convincing me that not only would I have results, but the support to get them.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MO

Mihaela O.

Senior affiliate program manager

Marketing and Advertising

### "Great way to reach and engage prospective audiences"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 27, 2023

Excellent support, easy setup, great features

Pros

I love the possibility of reaching prospective buyers and re-engaging existing customers where they spend most of their time - on their phone.

Cons

I wish they offered a performance-based alternative, where users pay per click or sale.

Alternatives considered

[SMSEdge](https://www.capterra.com/p/176186/SMSEdge/)

Reasons for choosing Attentive

Better offer and some client awareness

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/179576/Attentive/reviews/)

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Popular comparisons

[Project Broadcast vs Attentive](https://www.capterra.com/compare/179576-10015149/Attentive-vs-Project-Broadcast)[SlickText vs Attentive](https://www.capterra.com/compare/155430-179576/SlickText-com-vs-Attentive)[EZ Texting vs Attentive](https://www.capterra.com/compare/145848-179576/Ez-Texting-vs-Attentive)[TextP2P vs Attentive](https://www.capterra.com/compare/179576-183310/Attentive-vs-Text-P2P)

[Clearstream vs Attentive](https://www.capterra.com/compare/158103-179576/Clearstream-vs-Attentive)[Emotive vs Attentive](https://www.capterra.com/compare/179576-202425/Attentive-vs-Emotive)[Klaviyo vs Attentive](https://www.capterra.com/compare/156699-179576/Klaviyo-vs-Attentive)