# Page 2 | Attentive Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is Attentive the right SMS Marketing solution for you? Explore 108 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/179576/Attentive/reviews --- Attentive 4.8 (108) [View alternatives](https://www.capterra.com/p/179576/Attentive/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 2 - Reviews of Attentive ## Showing most helpful reviews Showing 26-50 of 108 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use RS Rebecca S. Digital Marketing Specialist Consumer Goods Used the software for: 6-12 months ### "Great SMS Marketing Option" September 6, 2022 5.0 Overall, the experience has been awesome. Incredible ROI, competent team, and they're always trying to get us a great deal along the way. Pros The set up was super easy, Attentive's White Glove service was amazing. We were ready to go within just a few days of starting their free trial. The ROI is excellent and was immediately apparent for us. They meet with us regularly to help us optimize our campaigns and always provide excellent advice. Cons I feel like there could be more room for in-text customizations - other than just inserting customer name or product name. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Retention Science (ReSci)](https://www.capterra.com/p/168933/Retention-Science/) Review Source JP Justin P. Director of Ecommerce Apparel & Fashion Used the software for: 6-12 months ### "Value with unique features" May 17, 2024 5.0 Pros Attentive is a great product with a solid offering. We love the audio message functionality Cons Wish it integrated with more platforms. Review Source JP Jchon P. Director of IT Apparel & Fashion Used the software for: 6-12 months ### "The support and education can't be beat!" July 22, 2021 5.0 It was a long(-ish) process in deciding to move from our previous SMS provider to Attentive. We didn't take the matter lightly, as SMS is one of our highest-converting platforms for our business. We made the decision to move to Attentive and haven't looked back! Pros SMS companies are everywhere these days. Attentive stands out with their customer service and the efforts they put behind educating their customers and putting on virtual events to help us achieve our goals. Cons Analytics and reporting are lacking for sure. You would expect that an online company in 2021 would much more in this area without having to export data or run individual reports. Reason for choosing Attentive Cost, support and education. Switched from [Postscript](https://www.capterra.com/p/199013/Postscript/) Cost. Review Source MM Meghan M. Director of Marketing Consumer Goods Used the software for: 6-12 months ### "Your biggest asset: The People" July 30, 2021 5.0 Amazing. Pros The people. Our rep \[SENSITIVE CONTENT\] is amazing. Her attention to detail; willing to jump in and help along with guidance on overall best practices and strategy is tremendous. She is a valued asset and quickly became a critical extension of the Simon Pearce team. \[SENSITIVE CONTENT\] was a wonderful sales representative and amazing to work with. Answered all of our questions and made our onboarding seamless. Cons The only thing I wish is that it had a two way integration with our ESP Bluecore. Currently only 1 way and we have to do custom dev for 2 way. I want to keep attentive the people have made it but I will have to think hard about having an ESP that does not talk to our SMS. I want to keep both separate as we LOVE Attentive that much; however, not having this does give me pause for next year and I will have to think long and hard before signing another contract with Attentive. Reason for choosing Attentive Bronto was sub par in their email game. Of course they were going to be sub par for SMS However, they were considered due to the 2 way integration of information. Ability to create and launch campaigns in 1 place. Review Source NC Nick C. Digital Marketing Manager Consumer Electronics Used the software for: 1-2 years ### "An overall incredible SMS service" July 30, 2021 5.0 Overall I have love using Attentive! From support to the growth of this new market channel. Pros Loved the mass sending, automated responses, as well the customer support we get bi-weekly from a manager who knows SMS, the service. Cons I think reporting could be better, as well a better way to have one one one conversations with customers. Being able to reach out to them without them having to contact us. Review Source DB Danielle B. Digital Marketing Manager Retail Used the software for: 2+ years ### "Leader in SMS" June 23, 2021 5.0 Pros Easy to use. It has an extremely intuitive interface as well as an accessible customer service team. They are always beta-testing new features and have tons of educational opportunities to hear about the new features and connect with their team. Cons There were a few things I thought their tool was lacking initially but their innovation team is constantly cranking out new functionality and connecting with clients for feedback. I have seen several of these new developments launch already and others are in testing phases to launch soon. Switched from [Vibes](https://www.capterra.com/p/174605/Vibes/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Attentive has established themselves as a thought leader in this space. They continue to invest in expanding their platform Review Source MO Mihaela O. Senior affiliate program manager Marketing and Advertising Used the software for: Less than 6 months ### "Great way to reach and engage prospective audiences" October 27, 2023 5.0 Excellent support, easy setup, great features Pros I love the possibility of reaching prospective buyers and re-engaging existing customers where they spend most of their time - on their phone. Cons I wish they offered a performance-based alternative, where users pay per click or sale. Alternatives considered [SMSEdge](https://www.capterra.com/p/176186/SMSEdge/) Reason for choosing Attentive Better offer and some client awareness Review Source CM Chris M. Digital Marketing & E-Commerce Manager Consumer Electronics Used the software for: 2+ years ### "Extremely Happy with My Decision to Go with Attentive" September 1, 2022 5.0 We've found that response on SMS are much higher than it is on email. Our open and click rates significantly better. With this we implemented an abandoned cart campaign for SMS in addition to our existing email campaign. SMS has proven to be one of our most viable channels. Pros The personal care that they show is what makes Attentive stand out to me. Since Day 1 I've had a dedicated account manager that not only got me started, but also makes sure I am keeping up with enhancements added to the platform and offers suggestions on future campaigns. Cons There's not much to dislike. If there was one thing I'd like to see would be the ability to manage my own database of subscribers rather than having to go to their white-glove team to remove subscribers. When we get requests from customers related to CCPA it would be nice to have manual control over our contacts. Review Source KH Kirsten H. Director of E-Commerce Consumer Services Used the software for: 6-12 months ### "Great product, excellent customer service" July 23, 2021 5.0 We are very happy with Attentive. It's a strong revenue-driving channel for our business and I cannot say enough good things about the customer support team. Our Account Manager is so responsive, he tailors his strategic recommendations to suit the needs of our business, and it's clear that he has our best interest in mind. The team at Attentive is also great at providing us access to BETAs and ensuring we're maximizing our use of the platform. Pros Attentive is very user-friendly. It's a turnkey, impactful solution for driving results with SMS marketing. It has completely changed the game for us in terms of lower funnel marketing strategies. Cons Since I'm not the primary user of our account, I don't have as much insight into this. At this point, the software suits all of our needs. The one thing we would benefit from is more robust reporting so that we can build on learnings and always be improving our strategies. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Attentive We felt that Attentive was best-in-class due to their customer support, their strong book of business and their turnkey SMS solutions. Review Source KP Katie P. Executive Director Retail Used the software for: 2+ years ### "Attentive is a great SMS provider." September 26, 2022 4.0 Overall, Attentive has been a strong partner for our brand and we are consistently happy with the level of support we receive. Pros The ease of use and functionality for our growing company and marketing team is key. Attentive is a great partner when it comes to impactful initiatives that help us grow our lists. What is most beneficial is that we have a partner in Attentive and not just a software. Cons The only con we have encountered is not always having the capabilities to integrate new services due to web integrations. It would be ideal if these were out of the box integrations but result in significant development on our side. Review Source HN Heather N. Senior Manager Retail Used the software for: 2+ years ### "Attentive is truly the best. " June 30, 2025 5.0 Overall, a great partner for our brand. I’ve been working with them for over 6 years and they are consistently wonderful. Pros They are constantly innovating and always bring the latest technology to the table. They offer great service and always offer opportunities to participate in beta tests. Cons Some of their tools require additional costs that are unfortunately not within our budget. We had to forgo using as a result. Review Source aY alia Y. Digital marketing manager Apparel & Fashion Used the software for: 6-12 months ### "After Our Free Trial SMS was our 2nd Highest Revenue Channel" March 4, 2021 5.0 Amazing, we had no idea how much money we left on the table by not having an sms program. Pros Onboarding process and white glove is top notch. We were guided through by our account manager and were able to have a comprehensive SMS strategy super quickly. Attentive automatically comes with a pop-up modal to collect email AND sms which is not something many other SMS providers have. It’s a super simple sign up process for our customers. They start you off with a shared shortcode (this is phasing out) but most other sms platforms we explored did longcode and didn’t offer any solutions to get quickly set up with shortcode. Recently, they just added new segmentation features! Exciting to see everything on their product roadmap. Cons I think there could be some improvements to analytics. They do have dashboards that give you some high level stats. Generally, I end up exporting all my reports anyway and that’s what I find myself doing here as well. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Drip](https://www.capterra.com/p/164933/Drip/)[Emotive](https://www.capterra.com/p/202425/Emotive/) Reason for choosing Attentive \- onboarding - shortcode - integrated pop-up - integrations with other tech stack - funding and product roadmap Review Source CJ Connor J. Owner Retail Used the software for: 1-2 years ### "A good platform, but very expensive for SMS" September 13, 2022 5.0 Pros I liked the performance of the software, but despite the great performance the pricing structure for month-to-month plans as well as long-term agreements didn't make sense. Cons I disliked the requirement to sign long-term agreements to get decent pricing. Additionally, some of the sales presentations had carrier charges listed in a small, gray text that made it more difficult to see the overall cost per SMS you were getting. Alternatives considered [Postscript](https://www.capterra.com/p/199013/Postscript/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Switched from [Postscript](https://www.capterra.com/p/199013/Postscript/) I made the switch to see if Attentive was able to provide much better results that could justify the higher price. Review Source ZP Zenia P. Marketing Retail Used the software for: 6-12 months ### "You won't regret it" December 14, 2023 5.0 Very positive. The sales person was a little... persistent for my personal tastes, but very friendly and professional - and you know what? It worked for her so I can't even judge. They've done great things for our email sign ups, and while SMS has been slower to grow, we see good returns and that growth is continuous. Pros The Attentive team are... well... Attentive! They stayed lock-step with me every step of onboarding, and have been extremely quick and helpful if I run into questions. The platform works well and we've seen good returns. I was especially pleased that they haven't charged us their minimum charge, only for what messages we've sent. (But don't tell them that... ;) ) OH! I forgot the best part! The sign up units work like a hot damn. We saw massive amounts of sign ups in comparison to our old system. Very happy. Cons Once or twice I've run into issues with not being able to delete campaigns. I also dislike the way they set up the dropdown for choosing a send time... very small complaints! Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Emotive](https://www.capterra.com/p/202425/Emotive/) Reason for choosing Attentive The sales presentation and their patented sign up process. They did the best job of convincing me that not only would I have results, but the support to get them. Review Source VR Verified Reviewer Marketing Director Marketing and Advertising Used the software for: 2+ years ### "Great SMS Software though expensive" August 29, 2022 4.0 overall things have been great - we really enjoy the ease of use and the dedicated account rep Pros very easy to use and also provides a good platform for all our sms needs Cons costs are high as compared to other competitors in the space Review Source Jordan C. Digital Marketing Specialist Printing Used the software for: 2+ years ### "Great SMS Tool" August 30, 2022 5.0 Pros Great for launching sms marketing for our company. Good pop up tool for sign ups. Great campaigns. Cons Not fully integrated with our email marketing and other databases. Limited data on users, no profile page for an individual user like you see with email tools. Review Source LP Lisa P. Email Marketing Lead Health, Wellness and Fitness Used the software for: Less than 6 months ### "Highly Recommend" March 4, 2021 5.0 We've seen conversions happen quicker making ROI increase. The tools Attentive provides us with make marketing via SMS easy and viable. Pros Integration with our ESP was flawless and the reports you have access to quickly help you audit what is and possibly is not working so you can adjust quickly. Campaigns, Journey, and Sign Up Forms are easy to create and the UX of each step creates instant fail-safes. I'd say the best parts are the communication with the Whiteglove service & our Account Manager; it's quick and business casual so you can get the answers & fixes you need quickly (even past working hours). I love that they schedule calls with their customers so their Product Team can get a real insight into what we would like for platform updates that would help with any areas we get stuck in. What possibly tops the quick communication would be the legality fail-safes involved. Attentive has you covered with all the FCC/FTC guidelines and you can tell the partnerships they have with the Carriers are positive. The best SMS Marketing program I've ever used. Cons I can't say I do. They are constantly upgrading features. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Ease of use (UX is much smoother with Attentive), legal knowledge, and quick service. Review Source KL Katie L. Associate Marketing Manager Marketing and Advertising Used the software for: 6-12 months ### "Would Recommend! " July 22, 2021 4.0 Pros Attentive is very easy to get setup on whether you are switching over from another SMS platform or are new to SMS. The Attentive team is there to support you every step of the way. The website pop ups and other features are very effective at growing an SMS list, and the platform is very user-friendly. Cons Lots of room for improvement on the reporting and analytics side, though I know this is something that they are working on, so will be excited to see it roll out. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Lack of deliverability Review Source PW Patrick W. E-Commerce Director Retail Used the software for: 2+ years ### "RUFSKIN and Attentive Mobile" August 29, 2022 4.0 Great experience overall, checks all the boxes. Excited to see updated analytics. Pros Ease of use, visually pleasing, quick load times. Cons The analytic dashboard could have more features. Reason for choosing Attentive Easy integration with Shopify Review Source Rochelle W. Director of Acquisition and Monetization Marketing and Advertising Used the software for: 1-2 years ### "Proven ROI & Top Notch Account Management" March 10, 2021 5.0 My overall experience with Attentive is positive. They give us so much support as an agency partner. Pros I love our dedicated account manager \[SENSITIVE CONTENT HIDDEN\]! She's been so helpful in managing all of our clients' unique needs. We're constantly improving our revenue numbers and engagement rates and she's a big part of that. Attentive is also very easy to use and intuitive. I can make quick changes to campaigns, journeys and pop-ups. I also love how they visualize A/B tests and journeys. Cons I'm unable to see billing settings for our clients which is crucial to know so we can accurately report on total marketing spend which includes software costs. I would also like to be able to pull reports within the platform and not be directed to download an Excel spreadsheet. Review Source BW Briana W. Digital Marketing Specialist Cosmetics Used the software for: 1-2 years ### "Easy to Use & Constantly Adding Features" July 22, 2021 5.0 Pros Attentive's platform is very straightforward and easy to use. But, if I did have any questions, my rep was always quick to respond and assist. Cons Certain features are in very new stages and aren't as flushed out as we'd like them to ideally be, but Attentive is currently working on improving those features to make them better down the line Review Source LC Leo C. CEO Consumer Goods Used the software for: 6-12 months ### "Best Tech Investment of 2020" March 4, 2021 5.0 Pros Love how easy it is to use the technology. Out of all the tech vendors we use daily, Attentive is by far the most engaged with the client in ensuring that we are satisfied but also constantly looking to be at the forefront of SMS. Working at an agency for many years, we always said to wow the client. Doesn't matter who you interact with \[white glove\] to your sales rep, everyone puts the client first. One Account Manager that I've worked with \[SENSITIVE CONTENT HIDDEN\] has been an absolute rockstar and truly feel like he's been a partner to our business. Q1 has been our best quarter yet because of the SMS strategies he recommended. This shows what type of people the company hires. I always believe you're only as great as your team. Love that they also are continuously improving the tech. Cons Wouldn't call it a con as I know the team is working on this, the easeability to create a landing page. Review Source KM Katie M. CMO Defense & Space Used the software for: 2+ years ### "Easy to Implement!" August 30, 2022 5.0 Postive! Pros I love Attentive! They are 100% accountable and deliver on everything they promise. The white glove service and the platform design make it EASY to use. Cons We reeeeallly need transactional emails. Review Source VR Verified Reviewer Digital Marketing Manager Consumer Goods Used the software for: Less than 6 months ### "Highly Recommend Attentive" July 27, 2021 5.0 Working with the Attentive team and platform has been a really positive experience so far. Pros We have been super impressed with the ease of use and effectiveness of Attentive to help us get started and grow our SMS marketing strategy. The Attentive team has been an amazing resource for us as well - always making sure we are maximizing our SMS campaigns and automations in a compliant manner, and we're excited to see where this platform can take us. Cons Right now, the only complaint I have is with analytics, especially with A/B testing. It would be nice to see campaign results during the testing period as opposed to the campaign overall. Reason for choosing Attentive The platform was better, easy to use, and the team has much more experience to help us make our SMS marketing strategy a success. Review Source Lee K. Head of Digital + Acquisition Consumer Goods Used the software for: 6-12 months ### "Best in class product" March 9, 2021 5.0 Great service, great platform, great people. Pros In addition to an outstanding platform, I have seen Attentive evolve over the 9 months we have used them. They have also been great at building our lists for both SMS and email. Cons The analytics are slowly improving. I'd like to see them integrated with other BI platforms. Reason for choosing Attentive Better Trial Review Source Similar Products Featured