--- title: "Page 2 | Attentive Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Page 2 - Is Attentive the right Marketing Automation solution for you? Explore 110 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/179576/Attentive/reviews/?page=2" page_type: "reviews" language: "en" publication_date: "2026-09-29" --- Attentive 4.8 (110) [View alternatives](https://www.capterra.com/p/179576/Attentive/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated September 29th, 2026 # Page 2 - Reviews of Attentive ## Showing most helpful reviews Showing 26-50 of 110 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use CK Cortney K. Director of People Arts and Crafts Used the software for: 1-2 years ### "attentive review " August 1, 2026 5.0 We have had the best experience with attentive! The functionality is truly amazing and and the customer service is the best. Pros Attentive customer service is top notch. They have amazing resources and make creating campaigns so easy. Cons It’s a little bit expensive but honestly so worth the money for the level of support you get from setup and beyond Review Source MV Michele V. Director of Client Services Marketing and Advertising Used the software for: 2+ years ### "Nothing Compares to Attentive" July 22, 2021 5.0 We are an agency with several clients who have either never used SMS or are using a different SMS platform. Many have switched over or started with Attentive and have been blown away by the results from SMS. So thank you Attentive for making our jobs easier! Pros Attentive lives up to its name by providing outstanding service & support for every type of user - novice to expert. We love all the new features that keep coming out. We love the peace of mind that we get knowing that all our clients are fully compliant from the start. Attentive is very customer-centric and will go above and beyond to ensure you are satisfied. Cons If you are on Shopify, the integration is super simple and easy... like they were made for each other. If you are on Magento or WooCommerce, you will need a few extra steps on the Magento and WooCommerce side. This isn't always simple if you are not well-versed with those platforms. Review Source RS Rebecca S. Digital Marketing Specialist Consumer Goods Used the software for: 6-12 months ### "Great SMS Marketing Option" September 6, 2022 5.0 Overall, the experience has been awesome. Incredible ROI, competent team, and they're always trying to get us a great deal along the way. Pros The set up was super easy, Attentive's White Glove service was amazing. We were ready to go within just a few days of starting their free trial. The ROI is excellent and was immediately apparent for us. They meet with us regularly to help us optimize our campaigns and always provide excellent advice. Cons I feel like there could be more room for in-text customizations - other than just inserting customer name or product name. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Retention Science (ReSci)](https://www.capterra.com/p/168933/Retention-Science/) Review Source AB Andres B. Sr. Digital Marketing Manager, Retention Retail Used the software for: 2+ years ### "Great partner to have by your side" August 31, 2022 5.0 Everyone at Attentive is committed to our company's success, quick to offer support and always open to explore new opportunities. Pros The interface is very user-friendly, making the messaging scheduling process far more effective and streamlined. Cons Apparent perception of scaling limitation, specially when other Business Units are required. Each is treated as an individual entity. Review Source NC Nick C. Digital Marketing Manager Consumer Electronics Used the software for: 1-2 years ### "An overall incredible SMS service" July 30, 2021 5.0 Overall I have love using Attentive! From support to the growth of this new market channel. Pros Loved the mass sending, automated responses, as well the customer support we get bi-weekly from a manager who knows SMS, the service. Cons I think reporting could be better, as well a better way to have one one one conversations with customers. Being able to reach out to them without them having to contact us. Review Source CC Connor C. Marketing Coordinator Automotive Used the software for: 2+ years ### "Attentive Review" July 27, 2021 5.0 Overall, Attentive is an A+ company. They have, and continuously release, great features, have amazing customer service, and offer a premium product product with a friendly UI. Pros Attentive has a user-friendly interface that allows a user to get familiar with the application quickly to deploy SMS marketing campaigns. I also appreciate Attentive's steadfast dedication to deploying advanced new features, as well as their welcoming approach to addressing customer feedback. Cons I believe Attentive is weakest is their reporting - I would like to be able to slice-and-dice data more thoroughly to really be able to get granular insights. I would also appreciate if they would fix a bug with their message notifications - it constantly shows more notifications than you have. Reason for choosing Attentive Price, UI, accessibility to support, features. Review Source CM Chris M. Digital Marketing & E-Commerce Manager Consumer Electronics Used the software for: 2+ years ### "Extremely Happy with My Decision to Go with Attentive" September 1, 2022 5.0 We've found that response on SMS are much higher than it is on email. Our open and click rates significantly better. With this we implemented an abandoned cart campaign for SMS in addition to our existing email campaign. SMS has proven to be one of our most viable channels. Pros The personal care that they show is what makes Attentive stand out to me. Since Day 1 I've had a dedicated account manager that not only got me started, but also makes sure I am keeping up with enhancements added to the platform and offers suggestions on future campaigns. Cons There's not much to dislike. If there was one thing I'd like to see would be the ability to manage my own database of subscribers rather than having to go to their white-glove team to remove subscribers. When we get requests from customers related to CCPA it would be nice to have manual control over our contacts. Review Source KH Kirsten H. Director of E-Commerce Consumer Services Used the software for: 6-12 months ### "Great product, excellent customer service" July 23, 2021 5.0 We are very happy with Attentive. It's a strong revenue-driving channel for our business and I cannot say enough good things about the customer support team. Our Account Manager is so responsive, he tailors his strategic recommendations to suit the needs of our business, and it's clear that he has our best interest in mind. The team at Attentive is also great at providing us access to BETAs and ensuring we're maximizing our use of the platform. Pros Attentive is very user-friendly. It's a turnkey, impactful solution for driving results with SMS marketing. It has completely changed the game for us in terms of lower funnel marketing strategies. Cons Since I'm not the primary user of our account, I don't have as much insight into this. At this point, the software suits all of our needs. The one thing we would benefit from is more robust reporting so that we can build on learnings and always be improving our strategies. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Reason for choosing Attentive We felt that Attentive was best-in-class due to their customer support, their strong book of business and their turnkey SMS solutions. Review Source HN Heather N. Senior Manager Retail Used the software for: 2+ years ### "Attentive is truly the best. " June 30, 2025 5.0 Overall, a great partner for our brand. I’ve been working with them for over 6 years and they are consistently wonderful. Pros They are constantly innovating and always bring the latest technology to the table. They offer great service and always offer opportunities to participate in beta tests. Cons Some of their tools require additional costs that are unfortunately not within our budget. We had to forgo using as a result. Review Source aY alia Y. Digital marketing manager Apparel & Fashion Used the software for: 6-12 months ### "After Our Free Trial SMS was our 2nd Highest Revenue Channel" March 4, 2021 5.0 Amazing, we had no idea how much money we left on the table by not having an sms program. Pros Onboarding process and white glove is top notch. We were guided through by our account manager and were able to have a comprehensive SMS strategy super quickly. Attentive automatically comes with a pop-up modal to collect email AND sms which is not something many other SMS providers have. It’s a super simple sign up process for our customers. They start you off with a shared shortcode (this is phasing out) but most other sms platforms we explored did longcode and didn’t offer any solutions to get quickly set up with shortcode. Recently, they just added new segmentation features! Exciting to see everything on their product roadmap. Cons I think there could be some improvements to analytics. They do have dashboards that give you some high level stats. Generally, I end up exporting all my reports anyway and that’s what I find myself doing here as well. Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Drip](https://www.capterra.com/p/164933/Drip/)[Emotive](https://www.capterra.com/p/202425/Emotive/) Reason for choosing Attentive \- onboarding - shortcode - integrated pop-up - integrations with other tech stack - funding and product roadmap Review Source SF Sarah F. Owner Apparel & Fashion Used the software for: 6-12 months ### "Attentive text messaging service helped my business to an extent " September 11, 2024 4.0 Overall they were helpful but i had so many technical issues that i ended up not being able to properly use the service to it's fullest potential Pros I enjoyed the automated cart reminders and text alerts and text blasts Cons I didnt like the pricing, and their landing page to sign up for texts was awful It wouldnt finalize the sign up for text alerts if the customer clicked the landing page from facebook Review Source JD Jeremy D. VP of Digital Commerce Consumer Goods Used the software for: 2+ years ### "SMS You Can Trust" August 30, 2022 5.0 I can trust that we are using the platform that ensures the best deliverability and focus my time on SMS strategy and execution. Pros The SMS industry is nascent so it is important to find a partner that helps navigate regulatory challenges to a successful SMS strategy. Attentive makes it so I don't even have to question whether or not we are using best practices. Cons It gets expensive fast at 1 cent per message, but so far it has always been worth it to send out a campaign. Reason for choosing Attentive Their main focus is SMS, everyone else is offering it as an add on to another core competency. Review Source CJ Connor J. Owner Retail Used the software for: 1-2 years ### "A good platform, but very expensive for SMS" September 13, 2022 5.0 Pros I liked the performance of the software, but despite the great performance the pricing structure for month-to-month plans as well as long-term agreements didn't make sense. Cons I disliked the requirement to sign long-term agreements to get decent pricing. Additionally, some of the sales presentations had carrier charges listed in a small, gray text that made it more difficult to see the overall cost per SMS you were getting. Alternatives considered [Postscript](https://www.capterra.com/p/199013/Postscript/)[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Switched from [Postscript](https://www.capterra.com/p/199013/Postscript/) I made the switch to see if Attentive was able to provide much better results that could justify the higher price. Review Source ZP Zenia P. Marketing Retail Used the software for: 6-12 months ### "You won't regret it" December 14, 2023 5.0 Very positive. The sales person was a little... persistent for my personal tastes, but very friendly and professional - and you know what? It worked for her so I can't even judge. They've done great things for our email sign ups, and while SMS has been slower to grow, we see good returns and that growth is continuous. Pros The Attentive team are... well... Attentive! They stayed lock-step with me every step of onboarding, and have been extremely quick and helpful if I run into questions. The platform works well and we've seen good returns. I was especially pleased that they haven't charged us their minimum charge, only for what messages we've sent. (But don't tell them that... ;) ) OH! I forgot the best part! The sign up units work like a hot damn. We saw massive amounts of sign ups in comparison to our old system. Very happy. Cons Once or twice I've run into issues with not being able to delete campaigns. I also dislike the way they set up the dropdown for choosing a send time... very small complaints! Alternatives considered [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[Emotive](https://www.capterra.com/p/202425/Emotive/) Reason for choosing Attentive The sales presentation and their patented sign up process. They did the best job of convincing me that not only would I have results, but the support to get them. Review Source VR Verified Reviewer Marketing Director Marketing and Advertising Used the software for: 2+ years ### "Great SMS Software though expensive" August 29, 2022 4.0 overall things have been great - we really enjoy the ease of use and the dedicated account rep Pros very easy to use and also provides a good platform for all our sms needs Cons costs are high as compared to other competitors in the space Review Source Jordan C. Digital Marketing Specialist Printing Used the software for: 2+ years ### "Great SMS Tool" August 30, 2022 5.0 Pros Great for launching sms marketing for our company. Good pop up tool for sign ups. Great campaigns. Cons Not fully integrated with our email marketing and other databases. Limited data on users, no profile page for an individual user like you see with email tools. Review Source LP Lisa P. Email Marketing Lead Health, Wellness and Fitness Used the software for: Less than 6 months ### "Highly Recommend" March 4, 2021 5.0 We've seen conversions happen quicker making ROI increase. The tools Attentive provides us with make marketing via SMS easy and viable. Pros Integration with our ESP was flawless and the reports you have access to quickly help you audit what is and possibly is not working so you can adjust quickly. Campaigns, Journey, and Sign Up Forms are easy to create and the UX of each step creates instant fail-safes. I'd say the best parts are the communication with the Whiteglove service & our Account Manager; it's quick and business casual so you can get the answers & fixes you need quickly (even past working hours). I love that they schedule calls with their customers so their Product Team can get a real insight into what we would like for platform updates that would help with any areas we get stuck in. What possibly tops the quick communication would be the legality fail-safes involved. Attentive has you covered with all the FCC/FTC guidelines and you can tell the partnerships they have with the Carriers are positive. The best SMS Marketing program I've ever used. Cons I can't say I do. They are constantly upgrading features. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Ease of use (UX is much smoother with Attentive), legal knowledge, and quick service. Review Source KL Katie L. Associate Marketing Manager Marketing and Advertising Used the software for: 6-12 months ### "Would Recommend! " July 22, 2021 4.0 Pros Attentive is very easy to get setup on whether you are switching over from another SMS platform or are new to SMS. The Attentive team is there to support you every step of the way. The website pop ups and other features are very effective at growing an SMS list, and the platform is very user-friendly. Cons Lots of room for improvement on the reporting and analytics side, though I know this is something that they are working on, so will be excited to see it roll out. Switched from [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) Lack of deliverability Review Source Rochelle W. Director of Acquisition and Monetization Marketing and Advertising Used the software for: 1-2 years ### "Proven ROI & Top Notch Account Management" March 10, 2021 5.0 My overall experience with Attentive is positive. They give us so much support as an agency partner. Pros I love our dedicated account manager \[SENSITIVE CONTENT HIDDEN\]! She's been so helpful in managing all of our clients' unique needs. We're constantly improving our revenue numbers and engagement rates and she's a big part of that. Attentive is also very easy to use and intuitive. I can make quick changes to campaigns, journeys and pop-ups. I also love how they visualize A/B tests and journeys. Cons I'm unable to see billing settings for our clients which is crucial to know so we can accurately report on total marketing spend which includes software costs. I would also like to be able to pull reports within the platform and not be directed to download an Excel spreadsheet. Review Source JP Justin P. Director of Ecommerce Apparel & Fashion Used the software for: 6-12 months ### "Value with unique features" May 17, 2024 5.0 Pros Attentive is a great product with a solid offering. We love the audio message functionality Cons Wish it integrated with more platforms. Review Source LW Lauren W. Assistant Chief of Communications Government Relations Used the software for: 1-2 years ### "A valuable tool for direct marketing" August 30, 2022 4.0 Attentive has helped us to disseminate specific messages to their intended audiences in a way that is intimate and immediate. We have a great success rate with activities we promote via SMS. Pros We have tailored our customer journey to our needs and have been able to build segments for more effective targeted marketing. Cons I would prefer a bit more hands-on help with implementation of new ideas, rather than a how-to from the white glove team on how to make something a reality. Even just an upsell option like "we can go ahead and implement this for $x more" Review Source BW Briana W. Digital Marketing Specialist Cosmetics Used the software for: 1-2 years ### "Easy to Use & Constantly Adding Features" July 22, 2021 5.0 Pros Attentive's platform is very straightforward and easy to use. But, if I did have any questions, my rep was always quick to respond and assist. Cons Certain features are in very new stages and aren't as flushed out as we'd like them to ideally be, but Attentive is currently working on improving those features to make them better down the line Review Source LC Leo C. CEO Consumer Goods Used the software for: 6-12 months ### "Best Tech Investment of 2020" March 4, 2021 5.0 Pros Love how easy it is to use the technology. Out of all the tech vendors we use daily, Attentive is by far the most engaged with the client in ensuring that we are satisfied but also constantly looking to be at the forefront of SMS. Working at an agency for many years, we always said to wow the client. Doesn't matter who you interact with \[white glove\] to your sales rep, everyone puts the client first. One Account Manager that I've worked with \[SENSITIVE CONTENT HIDDEN\] has been an absolute rockstar and truly feel like he's been a partner to our business. Q1 has been our best quarter yet because of the SMS strategies he recommended. This shows what type of people the company hires. I always believe you're only as great as your team. Love that they also are continuously improving the tech. Cons Wouldn't call it a con as I know the team is working on this, the easeability to create a landing page. Review Source WC West C. Director of Marketing Retail Used the software for: 1-2 years ### "Easy to Use, Great Results" April 27, 2021 5.0 Pros We have been using Attentive for over a year and could not be happier with the results. The team made the set up incredibly easy and have been with us each step of the way with best practices and helping us with new campaigns / auto capture and we have seen substantial growth in our marketing lists. In addition, their University series are incredible and we have learned so much from amazing influencers in the industry. I truly do not have enough great things to say about Attentive and I have recommended it to many of my colleagues in Marketing. Cons The only thing that is a bit difficult is making edits to your main campaigns. It's super easy to set up new campaigns but our standard capture campaigns must have assistance to make changes. Review Source VR Verified Reviewer Digital Marketing Manager Consumer Goods Used the software for: Less than 6 months ### "Highly Recommend Attentive" July 27, 2021 5.0 Working with the Attentive team and platform has been a really positive experience so far. Pros We have been super impressed with the ease of use and effectiveness of Attentive to help us get started and grow our SMS marketing strategy. The Attentive team has been an amazing resource for us as well - always making sure we are maximizing our SMS campaigns and automations in a compliant manner, and we're excited to see where this platform can take us. Cons Right now, the only complaint I have is with analytics, especially with A/B testing. It would be nice to see campaign results during the testing period as opposed to the campaign overall. Reason for choosing Attentive The platform was better, easy to use, and the team has much more experience to help us make our SMS marketing strategy a success. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.