---
title: "Shopper Approved Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Shopper Approved Software - reviews, pricing plans, popular comparisons to other Review Management products and more."
source_url: "https://www.capterra.com/p/179680/Shopper-Approved/"
page_type: "product"
language: "en"
---

# 

 Shopper Approved Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Shopper Approved

## What is Shopper Approved?

Shopper Approved is one of the original review platforms making it simple for ecommerce websites to collect and manage reviews from verified customers, including responding to customers as well as syndicating your reviews across the web. Our Seller Ratings, Product Reviews, Video Reviews, and reputation management solutions are available separately or packaged in the Traffic & Conversion Suite along with Q&A and more, designed to increase consumer trust and customer engagement and boost sales.

## What is Shopper Approved used for?

[Review Management](https://www.capterra.com/review-management-software/)[Reputation Management](https://www.capterra.com/reputation-management-software/)[eCommerce](https://www.capterra.com/ecommerce-software/)

Top alternative

Featured

Overall rating

Based on 132 user reviews

Reviews sentiment

Positive

99%

Neutral

1%

Negative

0%

### Starting price

Free trial available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Shopper Approved?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.shopperapproved.com&name=Shopper Approved)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Shopper Approved

4.9 (132)

VS.

[5.0 (155)](https://www.capterra.com/p/210085/TrueReview/reviews/)

Starting Price

Contact vendor

Starting Price

$49

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (132)

Ease Of Use

4.9 (1,204)

Value For Money

4.7 (120)

Value For Money

4.8 (835)

Customer Service

4.8 (122)

Customer Service

5.0 (840)

## Shopper Approved alternatives

[4.7 (705)](https://www.capterra.com/p/152997/BirdEye/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.9 (57)](https://www.capterra.com/p/160682/ReputationStacker/reviews/)

Starting price

$63.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.7 (86)](https://www.capterra.com/p/207396/GiveMe5-ai/reviews/)

Starting price

$79.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.9 (231)](https://www.capterra.com/p/176189/Okendo/reviews/)

Starting price

$19.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/179680/Shopper-Approved/alternatives/)

## FAQs about Shopper Approved

Overview

### What problems does Shopper Approved solve?

Shopper Approved helps e-commerce teams solve low review volume, weak trust signals, scattered reputation management, and slow response to customer issues. It streamlines verified review collection, syndication to Google and other sites, and on-site display. Marketing, customer service, and online store managers benefit most from stronger SEO, faster issue resolution, and higher conversion confidence.

Answer based on 122 reviews

Overview

### Which roles and teams benefit most from Shopper Approved?

Shopper Approved is most used by business owners, C-suite leaders, and marketing teams that need to strengthen online reputation and drive conversions. Executives use it to monitor customer trust and brand performance, while marketing and operations managers manage review collection, showcase social proof, and support sales and customer acquisition efforts.

Answer based on 132 reviews

Overview

### What company size and industries is Shopper Approved built for?

Shopper Approved is built primarily for small ecommerce businesses and retailers, with 95% of reviewers from small businesses and Retail leading at 36%. It also serves online stores, digital marketers, brand managers, and online retailers in Consumer Goods at 8% and Automotive at 7%, with limited midsize and enterprise use.

Answer based on 132 reviews

Features and Usability

### What are the key features of Shopper Approved?

Shopper Approved includes core review collection and display tools like merchant reviews, product reviews, review requests, review widgets, and a user dashboard. Differentiating features include review syndication to Google and other review sites, Q&A, customizable survey timing and forms, verified-buyer reviews, and customer resolution workflows for negative feedback.

Answer based on 99 reviews

Integrations

### Which third-party tools and platforms does Shopper Approved integrate with?

Shopper Approved integrates with Shopify and SmartCustomer, with catalog support for over 20 integrations across ecommerce, marketing, and support tools. Notable connected platforms include BigCommerce, Klaviyo, Gorgias, Squarespace, Magento Marketplace, and Webflow, alongside additional storefront systems such as Volusion and Shift4Shop.

Answer based on 22 reviews

Getting Started and Support

### What training and onboarding options does Shopper Approved offer?

Shopper Approved provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer self-paced reference materials for setup, feature review, and ongoing training.

Answer based on 2 reviews

Getting Started and Support

### What customer support options does Shopper Approved offer, and how do users rate the experience?

Shopper Approved offers email/help desk, FAQ/forum, knowledge base, phone support, and chat. Users generally describe support as responsive, helpful, and easy to reach, with quick follow-up on tickets and access to real people. Some mention occasional technical glitches, a somewhat clunky interface, and limits when guidance on specific tasks falls short.

Answer based on 68 reviews

Features and Usability

### What features does Shopper Approved offer?

Shopper Approved offers review collection, rating badges, website widgets, Q&A, survey customization, and Google-focused syndication tools. Ecommerce teams and marketing agencies often value the easy setup and trust-building features, though some users want clearer workflows, more automation, deeper customization, and a more modern interface for managing modules and users.

Answer based on 18 reviews

Bugs and issues

### Does Shopper Approved have bugs or reliability issues?

Shopper Approved works reliably for many teams, but some users run into setup snags, dated widgets, and occasional star-display issues. Ecommerce brands and marketing agencies often say support helps resolve problems, though response times and troubleshooting clarity can feel uneven when integrations, dashboard navigation, or review updates become complicated.

Answer based on 32 reviews

## Who uses Shopper Approved?

Based on Capterra reviews from the past 6 years

Talk to a software expert

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tailored to your business needs

## Features

AI summary

Based on 2,178 Review Management reviews

Capterra data shows that buyers of review management software rank the following features as their top priorities:

-   **Review Request** (**56%** of reviewers rated this feature as critical)
-   **Feedback Management** (**48%**)
-   **Review Monitoring** (**47%**)

Shopper Approved supports all three of the features reviewers value most: **Review Request**, **Feedback Management**, and **Review Monitoring**. Together, these capabilities help businesses collect more customer reviews, manage incoming feedback in one place, and keep track of brand sentiment across channels, allowing teams to respond faster and make better decisions about the customer experience.

Review Request

4.9 (41)

53.66% of 41 reviewers that rated this feature as important or highly important

Allows businesses to request reviews from their customers

Feedback Management

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service

Review Monitoring

4.9 (42)

50.00% of 42 reviewers that rated this feature as important or highly important

Automatically monitor and receive alerts for any new online reviews

Customer Experience Management

4.8 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

Negative Feedback Management

4.8 (40)

42.50% of 40 reviewers that rated this feature as important or highly important

Identify, track, and respond to negative feedback

Response Management

4.9 (39)

48.72% of 39 reviewers that rated this feature as important or highly important

Planning and managing of resources and procedures to mitigate the impact of events and incidents

Shopper Approved 47 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Brand Management: The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience.
- Commenting/Notes: Leave comments and notes on documents for others to view
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- CRM Integration: Integration with third-party CRM systems
- Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Import/Export: Import and export data to and from software applications
- Email Reminders: Reminders sent via email
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
- Media Monitoring: Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts.
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Negative Feedback Management: Identify, track, and respond to negative feedback
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Ratings/Reviews: Ratings/Reviews
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Response Management: Planning and managing of resources and procedures to mitigate the impact of events and incidents
- Review Badge Management: Allows businesses to manage badges from review websites.
- Review Monitoring: Automatically monitor and receive alerts for any new online reviews
- Review Notification: Notifies a business when a review is left
- Review Request: Allows businesses to request reviews from their customers
- Review Sharing: Share internal and external reviews on social media platforms
- Scoring: Automatically calculate score after the assessment
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Social Promotion: Market event via social media tools
- Social Sharing: Allows businesses to share their videos on social media.
- Survey Builder: Create and manage surveys
- Survey/Poll Management: Create and administer polls and surveys
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Website Integration: Seamlessly integrates with 3rd party websites
- Widgets: An extended application or connector that enables users to perform additional services with their current set of tools

---

Get Advice

We can help you find the software with the features you need.

Features

4.7 (132)

4.7

Based on 132 reviews

## Pricing

Value for money

4.7 (120)

### Starting price

Free trial available

[View all Pricing Plans](https://www.capterra.com/p/179680/Shopper-Approved/pricing/)

Value for money

4.7 (120)

4.7

Based on 120 reviews

## Integrations

[

Wix](https://www.capterra.com/p/169007/Wix/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Squarespace](https://www.capterra.com/p/143461/Squarespace/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[

Drupal](https://www.capterra.com/p/119594/Drupal/)[

BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[

Webflow](https://www.capterra.com/p/136159/Webflow/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (122)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (122)

4.8

Based on 122 reviews

## User reviews

Overall rating

4.9

Based on 132 reviews

Filter by rating

5(115)

4(16)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AS

Alyx S.

Owner

Marketing and Advertising

### "Great, They Really Care!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

May 1, 2026

Pros

They only use approved reviews for customers with verified purchases, they don’t just allow anybody to post reviews.

Cons

It can be hard and time consuming to get ahold of support if you have made a legit purchase and are trying to get an email link to do a review.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jackie S.

Self employed

Retail

### "Highly recommend "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

September 28, 2025

Pros

We have utilized Shopper Approved for quite a number of years. Teaming up with such a respected third-party entity to gather and distribute our feedback has been highly advantageous for our business. They are prompt in addressing inquiries and provide assistance whenever necessary. I have always been able to connect with a real individual.

Cons

I have no complaints, they are doing a really great job in helping my business grow, highly recommended

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MS

Mikaela S.

Assistant Manager

Consumer Goods

### "I love Shopper Approved! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

April 10, 2025

Shopper Approved is amazing! I love using it to help with reviews!

Pros

I love how easy Shopper Approved is! All the reviews are so helpful!

Cons

I’ve had no issues with Shopper Approved! It’s great!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EB

emma B.

recruitment consultant

Staffing and Recruiting

### "great service"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 15, 2025

really good solutions great service all round a good platform to use

Pros

The reviews and the ratings for other companies

Cons

the layout a little but clunky to navigate

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AM

AMBER M.

OFFICE MANAGER

Consumer Goods

### "LOVE LOVE LOVE SOME SHOPPER APPROVED!!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 3, 2024

my overall experience with shopper approved has been genuinely positive all the way around!! the user friendliness, the excellent customer service, & ease of use of the program in general!

Pros

i love everything shopper approved has to offer!!

Cons

i like all shopper approved qualities!! so, this question doesnt really apply to me.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CL

Cory L.

CEO

Health, Wellness and Fitness

### "Love Shopper Approved1"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 14, 2024

It's been great. The customer service is always there when you need them, and the program is very easy to use.

Pros

Easy to use and love all the amazing features that allows you to show your reviews.

Cons

No Cons, everything has been working well!

Alternatives considered

[Trustpilot](https://www.capterra.com/p/169618/Trustpilot/)

Reasons for choosing Shopper Approved

They helped us get everything set up quickly when I was looking for a review company.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ES

Erik S.

Customer care specialist

Consumer Services

### "Good for reviews/not great as a customer"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

August 27, 2024

Pros

It’s a good product for companies to gain reviews from their customers and it’s easy to submit a review.

Cons

I think it can be annoying that they email you multiple times asking for a review

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JS

Justin S.

VP Marketing

Sporting Goods

### "Great Company to Work With"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 25, 2024

Pros

Syndication to Google channels. Customer service and support is one of the best I have worked with.

Cons

Not able to roll up reviews for variant products into a parent product.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DB

David B.

Director Sales amd Marketing

Retail

### "Easy to Use and Great at Collecting Customer Feedback"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 23, 2024

Pros

Shopper Approved is excellent because it makes collecting and showing customer reviews easy, which helps build trust with potential buyers. It’s simple to add to websites and works smoothly to get customer feedback at different times. The dashboard is easy to use and provides helpful data to see how things are going. Plus, it helps get your reviews seen on search engines, bringing in more visitors and boosting sales.

Cons

So far I have not had any negative things regarding the software.

Reasons for choosing Shopper Approved

Overall, it was easy to use and had excellent customer support, which continues.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KM

Khalil M.

CEO

Retail

### "Love Using Shopper Approved!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 24, 2024

Pros

The software, team, and customer satisfaction!

Cons

Nothing really, we love using Shopper Approved!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/179680/Shopper-Approved/reviews/)

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