--- title: "Boulevard Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Boulevard Software - reviews, pricing plans, popular comparisons to other Salon products and more." source_url: "https://www.capterra.com/p/180087/Boulevard/" page_type: "product" language: "en" publication_date: "2026-10-21" --- # Boulevard Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 21, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Boulevard ## What is Boulevard? Whether you’re a hair salon, nail salon, beauty salon, or salon & spa, Boulevard offers the first and only complete client experience platform purpose-built for the unique needs of your business. Boulevard empowers salon owners and professionals alike to deliver personable, enjoyable experiences to their clients through online appointment scheduling, messaging, marketing, and payments that are simple, elegant, and reliable. Built to relieve stress, not create it, Boulevard delivers everything you need to optimize your time, maximize revenue, and build deeper connections that keep clients coming back. Visit joinblvd.com/salons now to learn more and request a demo. ## What is Boulevard used for? [Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)[Point of Sale](https://www.capterra.com/point-of-sale-software/)[Salon](https://www.capterra.com/salon-software/) Recognitions Shortlist Best ease of use Best value for money Top alternative Featured Overall rating Based on 390 user reviews Reviews sentiment Positive 92% Neutral 6% Negative 3% Pros & cons Responsive and knowledgeable support team Streamlined onboarding and training resources Recurring glitches and operational disruptions Starting price $159 Other, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... - Appointment Scheduling / 2026 - Medical Spa / 2026 - Scheduling / 2026 - Barbershop / 2025 - Salon / 2025 Our "Best of" badge program showcases products with the highest ratings... - Appointment Scheduling / 2025 - Barbershop / 2025 - Calendar / 2025 - Medical Spa / 2025 - Point of Sale / 2025 - Scheduling / 2025 - Spa / 2025 Our "Best of" badge program showcases products with the highest ratings... - Calendar / 2025 - Scheduling / 2025 Do you work for Boulevard?[Manage this product listing](https://www.g2.com/products/boulevard-labs-inc-boulevard/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Boulevard 4.6 (390) VS. [4.7 (3,682)](https://www.capterra.com/p/153752/Vagaro/reviews/) Starting Price $159 Other, Per Month Starting Price $23.99 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (390) Ease Of Use 4.6 (4,146) Value For Money 4.5 (333) Value For Money 4.6 (2,801) Customer Service 4.7 (354) Customer Service 4.6 (2,364) ## Boulevard alternatives [4.8 (350)](https://www.capterra.com/p/174830/GlossGenius/reviews/) Starting price $24.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars Highest Rated [4.9 (353)](https://www.capterra.com/p/187593/Mangomint/reviews/) Starting price $130.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.6 (1,487)](https://www.capterra.com/p/127994/Jobber/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Calendly](https://www.capterra.com/p/148036/Calendly/) [4.7 (4,165)](https://www.capterra.com/p/148036/Calendly/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/148036/Calendly/) [View all alternatives](https://www.capterra.com/p/180087/Boulevard/alternatives/) ## FAQs about Boulevard Overview ### What problems does Boulevard solve? Boulevard solves scheduling gaps, manual appointment coordination, and disconnected client-service workflows by combining online booking, smart scheduling, reminders, texting, client profiles, notes, forms, checkout, and payment processing. Salon, spa, medspa, and front-desk teams benefit from clearer staff calendars, faster check-ins, personalized service preparation, and reduced phone-based booking work. Answer based on 268 reviews Overview ### Which roles and teams benefit most from Boulevard? Boulevard is most used by salon and spa owners, executive leaders, managers, front-desk teams, and service professionals. Owners and executives oversee business performance and appointments, managers coordinate staff schedules and daily operations, reception teams handle booking and client communication, while estheticians, hairstylists, and stylists manage services, availability, and client records. Answer based on 390 reviews Overview ### What company size and industries is Boulevard built for? Boulevard is built for small self-care businesses, which represent 94% of reviewers, especially Health, Wellness and Fitness organizations at 28%. Its client experience platform also serves Cosmetics businesses (24%) and Consumer Services providers (19%), while supporting midsize businesses (5%) and enterprises (1%). Answer based on 390 reviews Features and Usability ### What are the key features of Boulevard? Boulevard includes core appointment tools such as online booking, appointment scheduling, calendar management, and confirmations and reminders to help clients book, confirm, reschedule, or cancel visits. It also provides client management through client profiles and customer history, plus point of sale functions for checkout, payments, inventory, sales, and tips. Answer based on 103 reviews Pricing ### How much does it cost and what fees or limitations are included? Boulevard starts at $159 per month for Essentials, with Premier at 260, Prestige at 364, Aesthetics Essentials at 199, and Aesthetics Premier at 364. Essentials includes 100 free SMS and 500 emails; higher tiers raise allowances. Reviewers often call pricing high, citing full-price additional locations and charges for extra texts. Answer based on 48 reviews Integrations ### Which third-party tools and platforms does Boulevard integrate with? Boulevard integrates with six third-party tools: Mailchimp for marketing communications, Vish for inventory and product-usage tracking, Google Calendar for scheduling, NetSuite for business operations, Okta for identity management, and Zapier for connecting additional applications. Reviewer mentions particularly confirm Mailchimp and Vish integrations. Answer based on 21 reviews Getting Started and Support ### How easy is it to onboard and train a team on Boulevard? Boulevard offers in-person training, live online sessions, and webinars, alongside Academy resources and in-product guidance. Reviewers report that front-desk staff, stylists, and new hires generally learn daily tasks quickly, including resistant-to-change users. Teams migrating account receivables or handling transition issues may need more time and support. Answer based on 29 reviews Getting Started and Support ### What customer support options does Boulevard offer, and how do users rate the experience? Boulevard offers email/help desk, FAQ/forum resources, 24/7 live representative support, and chat. Users commonly describe support as responsive, helpful, and quick to resolve questions, with accessible guidance during onboarding and daily use. Some users report occasional response delays, chat agents who struggle with complex issues, or inconsistent follow-through. Answer based on 177 reviews Security ### How does Boulevard handle data security and access control? Boulevard uses encrypted card storage and a secured site for booking, cancellations, rescheduling, calls, and payments. It supports saved cards that customers cannot remove and lets administrators disable features for specific staff; one reviewer also described it as HIPAA compliant. However, reviewers reported user-switching, unauthorized cross-business access, audit difficulties, and no secure card-entry link. Answer based on 12 reviews ## Who uses Boulevard? Based on Capterra reviews from the past 2 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Responsive and knowledgeable support team 96% positive reviews out of 92 Most reviewers indicate customer support is prompt, helpful, and consistently resolves questions or technical concerns efficiently. Recurring glitches and operational disruptions 62% negative reviews out of 39 Some reviewers report bugs and issues cause occasional crashes, glitches, and workflow interruptions, impacting daily business operations. George H. Owner, 2 - 10 employees. "The software looked promising during the initial Zoom demos, but once we started using it daily, we experienced several major operational problems." Streamlined onboarding and training resources 96% positive reviews out of 28 Most reviewers describe training and learning curve as straightforward, with accessible tutorials easing new user adoption. Intuitive and organized navigation 92% positive reviews out of 24 Most reviewers find navigation simple, with a user-friendly layout that makes locating features and information effortless. ## Features AI summary Based on 2,183 Salon reviews Capterra data shows that buyers of salon software rank the following features as their top priorities: - **Appointment Scheduling** (**65%** of reviewers rated this feature as critical) - **Calendar Management** (**56%**) - **Confirmations/Reminders** (**55%**) Boulevard supports all three features that reviewers rate most highly: **Appointment Scheduling**, **Calendar Management**, and **Confirmations/Reminders**. Together, these capabilities help salons book services efficiently, keep staff calendars organized, and reduce missed appointments through timely client follow-ups, allowing teams to manage daily operations with less manual work and deliver a more consistent customer experience. Calendar Management 4.8 (129) 76.74% of 129 reviewers that rated this feature as important or highly important Boulevard offers a clear, organized calendar that lets you easily view, adjust, and manage appointments for yourself and your team. Reviewers appreciate the drag-and-drop capability, user-friendly interface, and how it helps avoid double bookings and keeps schedules visible. Confirmations/Reminders 4.6 (121) 68.60% of 121 reviewers that rated this feature as important or highly important You benefit from automated appointment confirmations and reminders via text and email. Reviewers highlight how this reduces no-shows, keeps clients informed, and streamlines communication, though some wish for more customization and better text notification options. Online Booking 4.7 (142) 73.94% of 142 reviewers that rated this feature as important or highly important It gives you the ability to let clients book appointments anytime, integrating seamlessly with your website. Reviewers appreciate its user-friendly design, real-time alerts, and easy navigation, though some mention confusion about payment and wish for more client self-management options. Client Database 4.7 (78) 66.67% of 78 reviewers that rated this feature as important or highly important Electronic storage of stakeholder contact information Point of Sale (POS) 4.6 (54) 61.11% of 54 reviewers that rated this feature as important or highly important Accept and process customer payments for products or services using hardware and software Appointment Management 4.8 (96) 80.21% of 96 reviewers that rated this feature as important or highly important With this capability, you can efficiently organize, reschedule, and monitor appointments. Users think it’s simple to manage bookings, prevent overlaps, and keep routines consistent, though some mention issues with notifications when appointments are moved. Boulevard 98 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Appointment Management: With this capability, you can efficiently organize, reschedule, and monitor appointments. Users think it’s simple to manage bookings, prevent overlaps, and keep routines consistent, though some mention issues with notifications when appointments are moved. - Appointment Scheduling: This aspect helps you schedule appointments quickly, view services, and manage timing. Reviewers indicate it’s easy for both staff and clients to use, with a visually clear interface, though some mention the smart scheduling doesn’t always eliminate gaps as promised. - Automated Scheduling: Automatically create schedules based on business needs or employee availability and qualifications - Availability Management: Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients - Barcode/Ticket Scanning: Scan barcodes to ensure accurate pricing and label tracking - Before & After Pictures: Before and after photos of procedure(s) - Billing & Invoicing: Create, manage, and send invoices or bills to customers - Booking Management: Create, update, and manage bookings, itineraries, and reservations - Booth Rental Management: Offer to rent a booth to freelance professionals - Calendar Management: Boulevard offers a clear, organized calendar that lets you easily view, adjust, and manage appointments for yourself and your team. Reviewers appreciate the drag-and-drop capability, user-friendly interface, and how it helps avoid double bookings and keeps schedules visible. - Calendar Sync: Synchronize with other calendars to view mutual availability and schedules - Class Scheduling: Schedule in-person or online classes - Client Database: Electronic storage of stakeholder contact information - Client Management: Manage contact details and communication with clients - Client Portal: Private online space that lets businesses securely share documents and provide information access to clients - Client Profiles: Record client information and feedback - Commission Management: Tracking, calculating, and paying commissions and earnings to employees - Confirmations/Reminders: You benefit from automated appointment confirmations and reminders via text and email. Reviewers highlight how this reduces no-shows, keeps clients informed, and streamlines communication, though some wish for more customization and better text notification options. - Credit Card Processing: Accept and process credit card transactions - Customer Accounts: Record customer information, purchase history, and other notes - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer History: Access previous interactions or concerns to maintain customer relationships - Customer Surveys: Tool to send questionnaires to customers to gauge feedback - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products - Electronic Forms: Digital forms that are shared and accessed online - Electronic Payments: Electronically collect payments for goods or services - Electronic Signature: Digitally sign online documents - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Reminders: Reminders sent via email - Employee Management: Track employee schedules, availability, and performance across projects and tasks - Employee Scheduling: Assign working shifts or tasks to employees based on their availability - Facility Scheduling: Schedule facilities, such as athletic fields, venues, and convention centers based on their availability - Faculty/Staff Management: Track and manage staff profiles, recruitment, schedules, productivity, career development and performance - For Barbershops: Specific use for barbershops - For Medical Spas: Designed for medical spas - For Salons and Spas: Specific for use in spas and salons - Gift Card Management: Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus - Group Scheduling: Automatically find mutually available meeting time slots across multiple calendars - HIPAA Compliant: Compliant with HIPAA, which sets standards for sensitive patient data protection - Inventory Management: Track and manage inventory levels to maintain proper supply - Inventory Tracking: Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items - Invoice Management: Captures invoice data and maintains comprehensive records for auditing and reporting purposes - Item Management: Collect, organize, and track inventory/product data including item numbers, descriptions, etc. - Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mobile Access: Access software remotely via mobile devices - Mobile Alerts: Notifications via mobile devices - Mobile App: Access the system via a mobile application - Multi-Location: Manage and support multiple locations - Online Booking: It gives you the ability to let clients book appointments anytime, integrating seamlessly with your website. Reviewers appreciate its user-friendly design, real-time alerts, and easy navigation, though some mention confusion about payment and wish for more client self-management options. - Online Payments: Accept and process online payment transactions - Order Management: Manage and track customer orders for goods, investments, or any other purchases - Payment Processing: Accept, record, and reconcile financial transactions - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Point of Sale (POS): Accept and process customer payments for products or services using hardware and software - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Purchase Order Management: Create, send, and track purchase orders and their statuses - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Real-time Scheduling: Based on availability, instantly confirm or deny a request when a new booking is made - Receipt Management: Upload, track, and submit receipts in a central database - Recurring Appointments: Schedule repeating appointments based on a duration of time - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Rescheduling: Manage the rescheduling of appointments - Resource Scheduling: Allocate and manage resources, such as employees, equipment, facilities, and other assets - Retail Inventory Management: Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process - Retail POS: For retailers - Returns Management: Track and facilitate returns of products sold - Room Booking: Reserve available meeting space to avoid conflicts and to inform everyone involved on where their meetings will be held - Sales Reports: Reports specific to sales analysis for trends and strategies - Sales Tax Management: Calculation of consumption tax imposed on the sale of goods/services - Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. - Scheduling: Plan availability and assign specific time slots for tasks and resources - Self Service Portal: Online portal through which end users can access the system, manage tasks, or obtain information - SMS Marketing: Send promotional campaigns or transactional messages via text messages - SMS Messaging: Send messages via SMS - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Stock Management: Manage the buying, selling, and holding of stocks - Task Scheduling: Track and manage the scheduling of tasks - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Timesheet Management: Track the amount of time spent on a job or task - Transaction History: Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period - Treatment Packages: Sell multiple treatments together as a set - Website Integration: Seamlessly integrates with 3rd party websites --- Get Advice We can help you find the software with the features you need. Features 4.4 (390) 4.4 Based on 390 reviews ## Pricing Value for money 4.5 (333) [View pricing plan details](https://www.capterra.com/p/180087/Boulevard/pricing/) Essentials $159.00 Other,Per Month It includes: - Online booking with Precision Scheduling™ - Business Dashboard - Integrated Point-of-Sale - Boulevard Duo App - Basic Reporting - Staff App - Text & Email Confirmations - Admin Permission Settings - Client Profiles - Self-Booking Overlay - Staff Pricing & Durations - 100 free SMS - 500 free emails - 25 GB storage Premier $260.00 Other,Per Month It includes: - Manage check-in, walk-ins, and groups - Inventory Management - Multi-Merchant Transactions - Resource Scheduling - Custom Reporting - Booking Deposits - Admin Permission Settings - Boulevard Duo App - Business Dashboard - Client Profiles - Group Booking & Checkout - Integrated Point-of-Sale - Self-Booking Overlay - Staff App - Staff Pricing & Durations - Text & Email Confirmations - 250 free SMS - 1,000 free emails - 50 GB storage Prestige $364.00 Other,Per Month It includes: - Forms and Charts add-on included - 2,500 free text messages per location, per month - 10,000 free emails per location, per month - Dedicated Customer Success Manager - Admin Permission Settings - Booking Deposits - Boulevard Duo App - Business Dashboard - Custom Reporting - Group Booking & Checkout - Integrated Point-of-Sale - Inventory Management - Multi-Merchant Transactions - Resource Scheduling - Self-Booking Overlay - Staff App - Staff Pricing & Durations - Text & Email Confirmations - Client Profiles Enterprise Custom Quote Available It includes: - Admin Permission Settings - Booking Deposits - Boulevard Duo App - Business Dashboard - Client Profiles - Custom Reports - Dedicated Partner Manager - Engineering Support - Enterprise-Level Integrations - Group Booking & Checkout - Integrated Point-of-Sale - Inventory Management - Multi-Location Management Tools - Multi-Merchant Transactions - Public API - Reports - Resource Scheduling - Self-Booking Overlay - Service Level Agreement - Staff App - Staff Pricing & Durations - Text & Email Confirmations - Webhooks - White-Labeled Features Aesthetics Essentials $199.00 Other,Per Month It includes: - Manage check-in, walk-ins, and groups - Inventory Management - Multi-Merchant Transactions - Resource Scheduling - Custom Reporting - Booking Deposits - Admin Permission Settings - Boulevard Duo App - Business Dashboard - Client Profiles - Group Booking & Checkout - Integrated Point-of-Sale - Self-Booking Overlay - Staff App - Staff Pricing & Durations - Text & Email Confirmations - HIPAA Coverage - 1,000 free emails - 250 free SMS - 50 GB storage Aesthetics Premier $364.00 Other,Per Month It includes: - HIPAA Coverage - Online booking with Precision Scheduling™ - Business Dashboard - Integrated Point-of-Sale - Boulevard Duo App - Basic Reporting - Staff App - Text & Email Confirmations - Admin Permission Settings - Client Profiles - Self-Booking Overlay - Staff Pricing & Durations - 50 GB storage - Forms and Charts add-on included - 1,000 free emails - 250 free SMS - Custom Reports - Resource Scheduling - Manage check-in, walk-ins, and groups - Inventory Management - Custom Reporting - Multi-Merchant Transactions - Booking Deposits - Group Booking & Checkout - Multi-Location Management Tools - Reports Value for money 4.5 (333) 4.5 Based on 333 reviews ## Integrations [ Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ NetSuite](https://www.capterra.com/p/135757/NetSuite/)[ Okta](https://www.capterra.com/p/119653/Okta/)[ Vish](https://www.capterra.com/p/179327/Vish/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (354) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (354) 4.7 Based on 354 reviews ## User reviews Overall rating 4.6 Based on 390 reviews Filter by rating 5(295) 4(62) 3(22) 2(2) 1(9) Mentioned topic Sorted by most recent Sean P. Physician Health, Wellness and Fitness ### "Doctors on Boulevard" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 22, 2026 I have been very pleased with Boulevard. This is my first time using it and I like it better than many other systems that I have used. It is perfect for my practice needs. Pros I like the appearance of the application. The security is excellent. Appointment management has been great. Scheduling has been easy. Accessing the patient chart is also intuitive and quick. Adding photo documentation is user friendly the the photos are saved in high quality. Cons I have trouble finding the patients personal information at times. I wish a passkey could be used to sign in to the app. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. SM Sara M. Owner Medical Practice ### "Boulevard Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 1, 2026 It was the easiest transition from my previous EMR, the onboarding was extremely comprehensive. Customer Service is always so responsive! Pros I have used many, many EMRs over the years in the aesthetic space and not one compares to how easy and comprehensive Boulevard is. Cons I don't think there is currently anything that I like least about Boulevard. It has been meeting all the needs of my practice. Switched from [Aesthetic Record](https://www.capterra.com/p/162938/Aesthetic-Record/) I had a lot of needs that were not being met and way too complicated to complete in AR. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. EB Emile Brian N. Barbershop owner Cosmetics ### "Blvd: customizable software, which also protects the interest of the owner, at a very reasonable price: Boulevard is the best one out there. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 29, 2026 The experience with humans was very nice. They were helpful and knew their materials. They gave time for me to learn and get familiar with the software before launching. The videos were very helpful and the articles were up-to-date with new features and well written concisely and precisely. The processing system set-up was seamless and robust. The reader doesn't need updating too often and does not crash so far (none). I love the iPad for the self check-in which capture all customers information without errors if it was the staff entering the information, which would waste time. Pros I love the most about Blvd is that it is integrated into the owner's website, and that Blvd does not market other competitors to customers. The software is very customizable to the owner's business system. The software doesn't seem to crash too often, and the payment system is very robust (no troubleshooting too often). The service descriptions are clearly laid out to customers to see, as well as the add-ons, which increases sales. Customer support is excellent with the A.I as it is more accurate than human, but human support are also excellent. Excellent features for appointments and reminder without over doing it. I love that the credit card information is securely stored in file and can't be removed by customers in case of a no-show. Cons The AI receptionist is a little pricey. However the software itself is a very at a reasonable price. Switched from [Squire](https://www.capterra.com/p/10036395/Squire/) [Squire](https://www.capterra.com/p/153899/Squire-Barber-Appointment-App/) Did not like the App which market my competitors on a platform. Did not like charging the customers for booking an appt at a ridiculous price while it could be for free. Did not like frequent crashes with software and reader. Did not like that the credit card info can be removed by customers which defeat the purpose of no-show feature Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. CD carrie D. Esthetician Cosmetics ### "Get this software NOW!!!!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 28, 2026 Fantastic! 10 out of 10 recommend this to spa owners. This is an incredible product that helps streamline your spa business. Pros Customer service is outstanding! I love the fact that you can email ideas and they try to implement them into their system. Incredible value and always updating and upgrading their system. Cons I don't have any concerns at the moment. Nothing has come up that has concerned me. I will reach out if anything comes up. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. ER Emily R. Owner Medical Practice ### "Over a year on Boulevard and stilll happy" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 26, 2026 It has been easy to customize and use. I also frequently use the chat feature to get assistance with questions from the AI chat bot as well as the user guides. Pros Boulevard has all the capabilities we need as a med spa including ability for patients to self-schedule online, automatic email marketing sequences to help fill empty appointment spots, customizable charts and forms, mobile sign-off for our medical director, and time clock for employee worked hours. I know there's more features of Boulevard that I could be using and haven't yet! Cons Boulevard was the most expensive of the platforms I reviewed when looking to make the switch over a year ago. We felt comfortable with the platform's capabilities and not having to go elsewhere for email marketing, etc. Switched from [Mindbody](https://www.capterra.com/p/40229/MINDBODY/) The old platform did not have online scheduling and could not manage profession/room/device/time booking needs. Alternatives considered [PatientNow](https://www.capterra.com/p/92269/PatientNOW/) Reasons for choosing Boulevard The other products did not have the all-in-one platform like Boulevard or had parts that could not be customized. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Sarah H. General Manager Health, Wellness and Fitness ### "ABSOULTELY THE WORST!!!" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 August 26, 2026 Our experience with Boulevard has been extremely disappointing and costly to our business. From the beginning, we experienced significant issues with the software that directly impacted our ability to operate and properly serve our clients. Unfortunately, getting those issues resolved was equally frustrating. Customer service was often unresponsive, and when we were able to reach someone, most of the problems remained unresolved. The impact went far beyond inconvenience. Between technical and booking issues, we estimate that our business lost tens of thousands of dollars in missed revenue during the short time we used Boulevard. Ultimately, we made the decision to cancel and return to our previous platform. Unfortunately, leaving Boulevard has been nearly as difficult and time-consuming as using it. We spent weeks trying to get their Book Online link removed from our Google Business listing after cancellation, and despite being told there would be no further billing, Boulevard subsequently attempted to charge our business again. Every step of this experience—from implementation, to troubleshooting, to cancellation, and even after cancellation—has required an unreasonable amount of our time and attention. As a small business, we depend on our booking and management software to help us operate efficiently, not create additional work or interfere with our ability to generate revenue. Based on our experience, I would strongly encourage other business owners to do thorough research and carefully consider their options before choosing Boulevard. Pros Boulevard was presented to us as an all-inclusive, intuitive, and synergistic platform that could streamline online booking, scheduling, memberships, rewards, client communication, marketing, and business management in one system. The concept and available features were very appealing, particularly for a growing wellness business looking to simplify operations and improve the client experience. Cons Nothing worked correctly right from our Launch. It was beyond difficult to get anyone to help. Once we did get "customer service" to assist us, they gave us "work-arounds" that also did not work. The online booking didn't function correctly, collected deposits were difficult to locate & didn't automatically deduct from the client's total, vouchers couldn't be redeemed correctly, all of our clients were auto opted out of all marketing (even when they had opted in with our previous platform), their customer service was the worst at resolving issues, & to top it all off they made seperating our buisness from them even more difficult. I had to threaten getting our lawyer involved in order for them to remove their Book Online Link from our Google Business page. They even tried to bill us again 3 weeks after we canceled services & were assured that there would be no further billings. Switched from [Fresha](https://www.capterra.com/p/142138/Shedul-com/) We wanted to streamline our workload while improving the customer experience. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JP Joscelyn P. Owner Retail ### "Great product for salon and spa! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 24, 2026 We have had a great experience. The help chat is usually always available or you can find what you need in the academy Pros We love the versatility we have with the different reports we can pull, the memberships and referral programs and more! Cons The app on our phone doesn't have as many features to get things done on the go. It would be nice to be able to access some of the owner features if needed. Switched from [Momence](https://www.capterra.com/p/229516/Ribbon/) Momence was awful. We loved what boulevard had to offer Alternatives considered [GlossGenius](https://www.capterra.com/p/174830/GlossGenius/) Reasons for choosing Boulevard Boulevard had more features that we needed. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. LJ Laine J. PCC Medical Practice ### "Nice scheduling software" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 August 24, 2026 Overall I've had a good experience and it's very easy software to learn and to train new employees on. Pros The ease of scheduling multiple providers, time off and repeat blocks, and accessing patient records easily. Cons Receipts cannot be itemized when sent to patients. Our patients would like to see what they pay for, as they should, and we have to convert the itemized receipt to a PDF and then email it to them. Not time efficient. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Anna V. Owner Retail ### "Business with Boulevard" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 August 24, 2026 Overall, I have had a great experience with Boulevard. I’ve gone through some transition. They’ve been very helpful. Pros Appointment management and the fact that they send out messages to clients I haven’t seen in a while or clients that may have been absent for a bit. I also love their customer support. They are always helpful with expediting any issue. Cons My opinion, I feel like there could be more options for their packages, maybe geared towards more smaller businesses, but overall happy Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor October 19, 2026 Hi Anna, We truly appreciate you taking the time to write a review and sharing your experience. We have a stellar Customer Support team, and we're happy to hear that you've found them helpful. Thank you for the note about our packages. We hear you, and we can assure you that we're always working on improving them. Thank you for your review! BI Becky I. Consultant Mental Health Care ### "Consultant" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 24, 2026 Overall, we have had great communications back and forth. In the beginning we had a dedicated team member from Boulevard that we could contact with ANY question. Now that we are beyond our initial set up it is still user friendly to ask questions. Pros I cannot say enough good things about this company. This is our 3rd EMR that we have used, and I believe we finally hit the jackpot. The customer support is in the USA. I don't have to wait days to get help or an answer. The academy is user friendly, and it is so easy to set up everything to customize our business. Cons What I like best about Boulevard is the access to live customer service and how easy it is to go in and customize everything. Switched from [ZENOTI](https://www.capterra.com/p/131057/ZENOTI/) We made the switch for a better ease of use. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor October 1, 2026 Hi Becky, We appreciate you taking the time to write a thoughtful review. We're absolutely thrilled to hear that you're loving Boulevard. Thank you! [View all Reviews](https://www.capterra.com/p/180087/Boulevard/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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