---
title: "Boulevard Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Boulevard the right Salon solution for you? Explore 390 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/180087/Boulevard/reviews/"
page_type: "reviews"
language: "en"
publication_date: "2026-10-21"
---

Boulevard

4.6 (389)

[View alternatives](https://www.capterra.com/p/180087/Boulevard/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 21st, 2026

# Reviews of Boulevard

Ease of use

4.6

Customer Service

4.7

## Pros and Cons in Reviews

Tami H

Massage TherapistHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“The daily calendar allows me to see who's working, and I can easily interface for available times,booking, client info, services offered and it's all color coded.“

July 23, 2026

Sarah H

General ManagerHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“We spent weeks trying to get their Book Online link removed from our Google Business listing after cancellation, and despite being told there would be no further billing, Boulevard subsequently attempted to charge our business again.“

August 26, 2026

Catherine R

ReceptionistConsumer Services, 51 - 200 employeesUsed the software for: More than 2 years.

“The features allow us to access important client details, such as completed and cancelled appointments, payment history, membership history, and more.“

August 20, 2026

AB

Ashley B

General ManagerHealth, Wellness and Fitness, 11 - 50 employeesUsed the software for: More than 2 years.

“The biggest struggles are reporting - it’s too difficult to find kpis and is time consuming to switch between locations etc. - and the lack of added features like advanced marketing options or AI integration… other issues are so minimal not even worth mentioning“

December 20, 2025

ER

Emily R

OwnerMedical Practice, 2 - 10 employeesUsed the software for: 1-2 years.

“Boulevard has all the capabilities we need as a med spa including ability for patients to self-schedule online, automatic email marketing sequences to help fill empty appointment spots, customizable charts and forms, mobile sign-off for our medical director, and time clock for employee worked hours.“

August 26, 2026

PE

Penelope E

Nail Salon OwnerConsumer Services, 11 - 50 employeesUsed the software for: More than 2 years.

“Another challenge we’ve experienced is the pricing structure for multiple locations. As we continue to grow and expand, having to pay full price for each additional location makes it difficult to scale affordably.“

November 5, 2025

SM

Sue M

CEOHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: 1-2 years.

“It truly covers all the bases — scheduling, HIPAA compliance, charting, marketing, inventory management, and Point of Sale — all in one seamless system.“

November 3, 2025

George H

OwnerMedical Practice, 2 - 10 employeesUsed the software for: Less than 6 months.

“The software looked promising during the initial Zoom demos, but once we started using it daily, we experienced several major operational problems.“

May 18, 2026

## Showing most helpful reviews

Showing 1-25 of 389 available reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

R

Reviewer  
Physician  
Used the software for: Less than 1 year

### "Doctors on Boulevard"

September 23, 2026

5.0

I have been very pleased with Boulevard. This is my first time using it and I like it better than many other systems that I have used. It is perfect for my practice needs.

Pros

I like the appearance of the application. The security is excellent. Appointment management has been great. Scheduling has been easy. Accessing the patient chart is also intuitive and quick. Adding photo documentation is user friendly the the photos are saved in high quality.

Cons

I have trouble finding the patients personal information at times. I wish a passkey could be used to sign in to the app.

Review Source

R

Reviewer  
Barbershop owner  
Used the software for: Less than 1 year

### "Blvd: customizable software, which also protects the interest of the owner, at a very reasonable price: Boulevard is the best one out there. "

September 1, 2026

5.0

The experience with humans was very nice. They were helpful and knew their materials. They gave time for me to learn and get familiar with the software before launching. The videos were very helpful and the articles were up-to-date with new features and well written concisely and precisely. The processing system set-up was seamless and robust. The reader doesn't need updating too often and does not crash so far (none). I love the iPad for the self check-in which capture all customers information without errors if it was the staff entering the information, which would waste time.

Pros

I love the most about Blvd is that it is integrated into the owner's website, and that Blvd does not market other competitors to customers. The software is very customizable to the owner's business system. The software doesn't seem to crash too often, and the payment system is very robust (no troubleshooting too often). The service descriptions are clearly laid out to customers to see, as well as the add-ons, which increases sales. Customer support is excellent with the A.I as it is more accurate than human, but human support are also excellent. Excellent features for appointments and reminder without over doing it. I love that the credit card information is securely stored in file and can't be removed by customers in case of a no-show.

Cons

The AI receptionist is a little pricey. However the software itself is a very at a reasonable price.

Review Source

R

Reviewer  
Owner  
Used the software for: 3-5 years

### "Boulevard Review"

September 1, 2026

5.0

It was the easiest transition from my previous EMR, the onboarding was extremely comprehensive. Customer Service is always so responsive!

Pros

I have used many, many EMRs over the years in the aesthetic space and not one compares to how easy and comprehensive Boulevard is.

Cons

I don't think there is currently anything that I like least about Boulevard. It has been meeting all the needs of my practice.

Review Source

R

Reviewer  
Owner  
Used the software for: 1-3 years

### "Over a year on Boulevard and stilll happy"

August 31, 2026

5.0

It has been easy to customize and use. I also frequently use the chat feature to get assistance with questions from the AI chat bot as well as the user guides.

Pros

Boulevard has all the capabilities we need as a med spa including ability for patients to self-schedule online, automatic email marketing sequences to help fill empty appointment spots, customizable charts and forms, mobile sign-off for our medical director, and time clock for employee worked hours. I know there's more features of Boulevard that I could be using and haven't yet!

Cons

Boulevard was the most expensive of the platforms I reviewed when looking to make the switch over a year ago. We felt comfortable with the platform's capabilities and not having to go elsewhere for email marketing, etc.

Review Source

Sarah H.  
General Manager  
Used the software for: Less than 1 year

### "ABSOULTELY THE WORST!!!"

August 31, 2026

1.0

Our experience with Boulevard has been extremely disappointing and costly to our business. From the beginning, we experienced significant issues with the software that directly impacted our ability to operate and properly serve our clients. Unfortunately, getting those issues resolved was equally frustrating. Customer service was often unresponsive, and when we were able to reach someone, most of the problems remained unresolved. The impact went far beyond inconvenience. Between technical and booking issues, we estimate that our business lost tens of thousands of dollars in missed revenue during the short time we used Boulevard. Ultimately, we made the decision to cancel and return to our previous platform. Unfortunately, leaving Boulevard has been nearly as difficult and time-consuming as using it. We spent weeks trying to get their Book Online link removed from our Google Business listing after cancellation, and despite being told there would be no further billing, Boulevard subsequently attempted to charge our business again. Every step of this experience—from implementation, to troubleshooting, to cancellation, and even after cancellation—has required an unreasonable amount of our time and attention. As a small business, we depend on our booking and management software to help us operate efficiently, not create additional work or interfere with our ability to generate revenue. Based on our experience, I would strongly encourage other business owners to do thorough research and carefully consider their options before choosing Boulevard.

Pros

Boulevard was presented to us as an all-inclusive, intuitive, and synergistic platform that could streamline online booking, scheduling, memberships, rewards, client communication, marketing, and business management in one system. The concept and available features were very appealing, particularly for a growing wellness business looking to simplify operations and improve the client experience.

Cons

Nothing worked correctly right from our Launch. It was beyond difficult to get anyone to help. Once we did get "customer service" to assist us, they gave us "work-arounds" that also did not work. The online booking didn't function correctly, collected deposits were difficult to locate & didn't automatically deduct from the client's total, vouchers couldn't be redeemed correctly, all of our clients were auto opted out of all marketing (even when they had opted in with our previous platform), their customer service was the worst at resolving issues, & to top it all off they made seperating our buisness from them even more difficult. I had to threaten getting our lawyer involved in order for them to remove their Book Online Link from our Google Business page. They even tried to bill us again 3 weeks after we canceled services & were assured that there would be no further billings.

Review Source

R

Reviewer  
Owner  
Used the software for: 1-3 years

### "Business with Boulevard"

August 30, 2026

5.0

Overall, I have had a great experience with Boulevard. I’ve gone through some transition. They’ve been very helpful.

Pros

Appointment management and the fact that they send out messages to clients I haven’t seen in a while or clients that may have been absent for a bit. I also love their customer support. They are always helpful with expediting any issue.

Cons

My opinion, I feel like there could be more options for their packages, maybe geared towards more smaller businesses, but overall happy

Review Source

R

Reviewer  
Owner  
Used the software for: Less than 1 year

### "Great product for salon and spa! "

August 27, 2026

5.0

We have had a great experience. The help chat is usually always available or you can find what you need in the academy

Pros

We love the versatility we have with the different reports we can pull, the memberships and referral programs and more!

Cons

The app on our phone doesn't have as many features to get things done on the go. It would be nice to be able to access some of the owner features if needed.

Review Source

R

Reviewer  
Consultant  
Used the software for: Less than 1 year

### "Consultant"

August 26, 2026

5.0

Overall, we have had great communications back and forth. In the beginning we had a dedicated team member from Boulevard that we could contact with ANY question. Now that we are beyond our initial set up it is still user friendly to ask questions.

Pros

I cannot say enough good things about this company. This is our 3rd EMR that we have used, and I believe we finally hit the jackpot. The customer support is in the USA. I don't have to wait days to get help or an answer. The academy is user friendly, and it is so easy to set up everything to customize our business.

Cons

What I like best about Boulevard is the access to live customer service and how easy it is to go in and customize everything.

Review Source

R

Reviewer  
PCC  
Used the software for: 1-3 years

### "Nice scheduling software"

August 26, 2026

4.0

Overall I've had a good experience and it's very easy software to learn and to train new employees on.

Pros

The ease of scheduling multiple providers, time off and repeat blocks, and accessing patient records easily.

Cons

Receipts cannot be itemized when sent to patients. Our patients would like to see what they pay for, as they should, and we have to convert the itemized receipt to a PDF and then email it to them. Not time efficient.

Review Source

R

Reviewer  
Receptionist  
Used the software for: 3-5 years

### "A Convenient and Reliable All-in-One Salon Management Tool"

August 25, 2026

5.0

Overall, it was a great experience. I’ve been using Boulevard for five years now, and I’ve really enjoyed seeing how much it has improved over time. The updates and new features have been great, and it continues to improve and become better overall.

Pros

Boulevard makes everything easy and convenient, from booking appointments and processing payments to tracking appointment history. It also keeps card information secure through encryption, which gives us peace of mind. Overall, it provides great value for money and helps keep our salon business organized and easy to track. The features allow us to access important client details, such as completed and cancelled appointments, payment history, membership history, and more. It’s a great tool that helps us provide efficient and effective customer support.

Cons

The biggest thing I dislike about Boulevard is that it doesn’t show when pricing changes were applied, who made the changes, or when a service was turned off. I think having this information visible in BLVD would be helpful so we can properly track and trace any changes that have been made.

Review Source

R

Reviewer  
Spa coordinator  
Used the software for: Less than 1 year

### "Excellent!"

August 24, 2026

5.0

I really like using it to complete simple work tasks. It makes making appointments very easy and fun.

Pros

Makes my work very enjoyable and a lot easier to complete while using the system. I look forward to using it each day while I do my work.

Cons

I did not dislike anything. There are absolutely no cons about using the Boulevard system. I enjoy using it.

Review Source

R

Reviewer  
Medical Aesthetician  
Used the software for: Less than 1 year

### "My experience with Boulevard"

July 28, 2026

4.0

Overall it's good. Most days it gets the job done and has been much more inclusive than what we were previously using. Support has been amazing and I love the addition of new features. I can see that you are constantly working to improve and appreciate it.

Pros

I like most that the POS, EMR and Marketing are all under one CRM system. Previously we were using 3 platforms at Innova Wellness Spa and now we only have one. I love all of the incentive features for clientele such as memberships, loyalty point and promo codes.

Cons

The lack of features and lack of consistency behind the current features. There have been times during checkout where the Duo system glitched, said a payment was processed yet the client was never charged or said a voucher was redeemed only for it not have been or it simply will not allow me to check out a client or cancel a pending transaction. Having to upload images one by one into a client's account is extremely time consuming. The lack of language options is a barrier for some of our Non-English speaking clients. There's been more things that have come up that I feel could be tweaked or incorporated.

Review Source

R

Reviewer  
Owner  
Used the software for: Less than 1 year

### "Read this before signing the 1-Year contract! "

May 21, 2026

1.0

I have a Meeting with \[sensitive content hidden\] tomorrow. Hopefully we can come to an agreement to let us part ways.

Pros

Please read this before signing the 1 year contract! If the software doesn’t work for your practice, they won’t let you cancel if your unsatisfied with their product/software.

Cons

Before signing a 1-year contract with Boulevard Software, I strongly recommend researching whether it truly fits your business workflow — especially if you own a medical spa. The software looked promising during the initial Zoom demos, but once we started using it daily, we experienced several major operational problems. Our biggest issue is client communication. Clients can reply to automated appointment reminder texts, but those messages are not reliably delivered unless someone is actively logged into the desktop dashboard. They are not properly accessible through the mobile app. This caused us to miss an important cancellation message for a $2,500 appointment on Easter Sunday, which resulted in unnecessary scheduling issues and lost family time. The mobile app is also extremely limited. There is no functional POS system for checking out clients directly from a phone, which is frustrating for businesses like ours that operate without a front desk. We also found the scheduling system, HIPAA forms, and medical intake workflows poorly designed for TRT, peptide, and wellness practices. Lastly, don’t accept the first price quote. We were initially quoted $400/month, but after negotiating, it dropped to $275/month. I’ll update this review after speaking with management tomorrow.

Review Source

R

Reviewer  
Office Manager  
Used the software for: 3-5 years

### "A Great Platform for Growing Businesses"

July 23, 2026

5.0

Overall, our experience with Boulevard has been excellent. It has helped streamline our day-to-day operations, provides a great experience for both our staff and patients, and continues to be a reliable platform for our business. The interface is user-friendly, onboarding was smooth, and the support team has been helpful whenever we've needed assistance. We look forward to seeing Boulevard continue to grow and evolve with its customers' needs.

Pros

Boulevard has a clean interface, is easy for staff to learn, and offers a great online booking experience for patients. The POS system is intuitive, patient profiles are well organized, and overall it has helped streamline many aspects of our daily operations. Customer support has also been responsive when we have needed assistance.

Cons

Pricing is a little high, especially when adding additional locations. I would also love to see more flexibility with memberships, packages, and multi-location management.

Review Source

R

Reviewer  
Owner-esthetician  
Used the software for: Less than 1 year

### "The best booking site I have used!"

July 27, 2026

5.0

My business has grown since using Boulevard, and it has also streamlined so many features that I used to have to use multiple companies for.

Pros

The scheduling and appointment management is by far more superior to anything else I have used. I also love the convenient payment processing, with the option to utilize Offset. I also think the marketing feature is very helpful, and customer support is always fantastic.

Cons

The cost is slightly high, but worth it. I cannot think of anything I do not like! I think this booking site has everything a business needs!

Review Source

R

Reviewer  
Office Manager  
Used the software for: Less than 1 year

### "Office Manager"

July 29, 2026

5.0

Outside of the couple of inputs above, I am very satisfied with the Boulevard experience. I highly recommend.

Pros

Boulevard is a very user friendly platform to maximize client and staff experience. I find the support desk to be very helpful and prompt for when I do have a question or issue. I am excited that the Klarna and Afterpay options have gone live! The transition from our previous platform was smooth and training is very intuitive and easy to navigate. I would definitely recommend Boulevard!

Cons

Maybe that there is not a way to send payment links through text or email? Also, that there is not a way to manage memberships without "auto-pay".

Review Source

R

Reviewer  
Receptionist  
Used the software for: Less than 1 year

### "Boulevard is great!"

August 23, 2026

5.0

Overall, my experience with Boulevard was positive. It simplified scheduling, improved organization, and made managing client appointments more efficient. Although there was a small learning curve, the platform became easier to use with practice.

Pros

I liked Boulevard's clean, user-friendly interface and how easy it was to manage appointments, client information, and daily tasks. The platform helped keep everything organized and made the booking process feel smooth and professional.

Cons

What I liked least was that some features took time to learn, and certain settings were not always easy to locate. I also experienced occasional slowdowns, but these issues were minor compared with the overall usefulness of the platform.

Review Source

R

Reviewer  
Esthetician  
Used the software for: Less than 1 year

### "Boulevard - THE GAME CHANGER"

November 6, 2025

5.0

I love Boulevard. It's such an easy and convenient business experience from admin to front desk to booking and to clients!

Pros

I love that Boulevard is so user friendly for clients and staff members! The features Boulevard provides are second to none when trying to manage register close out, patient packages and online booking services! The payment processing for clients is unmatched and incredibly easy to set up. You are able to link multiple devices to check out clients whether it be at the front desk or in a treatment room! The security of the system is great, and HIPPA compliant as we need for medical services and more!!

Cons

The only thing that I don't love about Boulevard is when you check out a client for a package with a voucher, it doesn't "zero" out the balance. Instead, it takes the package price and divides by vouchers to see the "discounted" price, but it messes up my end of month numbers :(

Review Source

R

Reviewer  
Owner and Practice Manager  
Used the software for: Less than 1 year

### "Highly recommend! Best practice management software out there!"

November 10, 2025

5.0

From the sales department to onboarding and on going support they have been amazing. I am so happy we switched just wish we did it sooner.

Pros

I love the ease of online scheduling, the modern look and feel of the system, tracking prepaid services, memberships, and the detailed reports. We love being able to market to our patients using the same system as well. This system covers it all!

Cons

Charting needs to be more detailed when trying to mark up the face images and I would love to have a grid system for patient photos.

Review Source

R

Reviewer  
Owner  
Used the software for: Less than 1 year

### "Pretty Good!"

November 14, 2025

5.0

Everyone has been helpful. Truly, my only complaint is the price. I think compared to other aesthetic software, it's pricey.

Pros

easy, safe to use. Support is fast and always there. I like how everything is easily accessible and very user friendly

Cons

The only con I have is the cost. I do need to reach out though- i was supposed to pay in full one time and i have been being charged monthly

Review Source

R

Reviewer  
Owner, Nurse Practitioner  
Used the software for: Less than 1 year

### "Love it! Wish we could upload multiple photos at once."

November 6, 2025

5.0

Pros

I love that I am able to chart and document all patient information in the same platform (POS, charting, photos, forms).

Cons

Photos must be added to the patient's chart individually. It is time consuming and if we could add multiple photos at once it would be much more efficient.

Review Source

R

Reviewer  
Owner  
Used the software for: Less than 1 year

### "It has potential but it isn't there yet"

May 14, 2025

3.0

So far it has been a struggle to get basic things done. They told me that the transition from A/R to their platform would be fairly flawless, yet I have had multiple issues and still trying to resolve them after a couple of months. The app has potential but if they don't listen to their users and make adjustments that are vital in a business then they won't ever get to 5 stars.

Pros

The look and functionality is better that A/R where I was. Most of it makes more sense as far as location of things within the platform

Cons

Inventory tracking is not the best for clinics that use medications like GLP-1s. You can't input quantities in decimals so there really is no way to keep up with inventory levels. I tried work around like adding 2 zeros to quantities and then I learn that the app has quantity restrictions where I can't input bigger numbers. Also, support could be better. For things that should take a few minutes to resolve you have to spend long periods of time just to get them to resolve something that should have taken a minute with a quick adjustment. I am an IT person myself with the military so I am more aware of these things. They should add a phone number that people can call for faster interactions.

Review Source

R

Reviewer  
RN Owner  
Used the software for: Less than 1 year

### "Great system!"

November 13, 2025

5.0

I had quite a bit of help getting things set up and the training was good. If I ever need assistance I usually get help pretty quickly.

Pros

The forms and charts make charting easy for later. The checkout process is pretty seamless. The online booking is super convenient and easy for clients.

Cons

Being charges extra for any extra texts being sent. I feel like for the cost of this system, this should just be included into it without any additional charges.

Review Source

R

Reviewer  
Owner  
Used the software for: 3-5 years

### "10/10 Boulevard is the Best"

April 10, 2025

5.0

Boulevard is all about supporting salons and small businesses. They want to help you grow and be successful without the headache of a faulty booking system thats difficult for clients to navigate. I highly recommend them.

Pros

What I like most about Boulevard is that its easy to use for both clients and staff. The Boulevard staff is also great. I always get a quick response if I ever have a question. I also like that they have a resources page and blog. Clients love how seamless it is to schedule and reschedule their appointments. The team loves how easy it is to view their bookings, client profiles and product purchases.

Cons

I do not have anything negative to say about Boulevard. I have tried with many booking sites and nothing compares to Boulevard.

Review Source

NE

Nathan E.  
CEO  
Used the software for: Less than 1 year

### "Boulevard Software System for Aesthetics/Medical Spa"

March 27, 2025

5.0

Overall, Boulevard has been responsive to questions posed by our business and worked to help us maximize the features of their software for the business services and products we offer at our clinic.

Pros

The Boulevard software system has been seamless for integrating our client data, forms, services, and products. Additionally, the POS system available through Boulevard is managed in-house, reducing the likelihood of cross-software communication issues that we experienced with our last backend software program. Overall, the Boulevard software has been intuitive and user-friendly for both staff and clients alike. Boulevard's seamless technology brings in and retains clients, which maximizes the growth potential of our business.

Cons

Boulevard at first may seem to be more expensive than other aesthetics/medical spa software; however, we have found that they offer many services within their bundled packages that other software companies include only as "add-ons" for additional fees -- making other software systems just as, or more, expensive than Boulevard.

Review Source

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