Email Marketing Software
Platformly
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About Platformly

Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth. Platformly makes marketing attribution easy by precisely tracking interactions across different campaigns and channels throughout your entire marketing funnel. It helps you understand in unparalleled detail which marketing activities drive the most sales, who your most loyal customers are and what drives growth. Learn more about Platformly

Platformly Ratings

Overall
4.8
Ease of Use
4.3
Customer Service
4.8
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  • "My first marketing automation tool. Great support, unique features, I trusted and am happy with the choice."
  • "Great command center for online marketing and great for tracking performance."
  • "It's a great product and the team at platformly is always integrating new apps into their platform. The support is also very good and they usually respond back in less the 24 hours."
  • "So far I've found the App perfect to my needs and great value. The support in my experience has been great."
  • "The functionality of the landing page designer. No detailed text knowledge base, only video tutorials - not possible to search for answers."
  • "Email sequence stopped by email opening needs to be added."
  • "The UI/UX are definitely their weak spot in my opinion."
  • "Initial setup is a little tricky if you're not familiar with this type of software."

Pros

  • "My first marketing automation tool. Great support, unique features, I trusted and am happy with the choice."
  • "Great command center for online marketing and great for tracking performance."
  • "It's a great product and the team at platformly is always integrating new apps into their platform. The support is also very good and they usually respond back in less the 24 hours."
  • "So far I've found the App perfect to my needs and great value. The support in my experience has been great."

Cons

  • "The functionality of the landing page designer. No detailed text knowledge base, only video tutorials - not possible to search for answers."
  • "Email sequence stopped by email opening needs to be added."
  • "The UI/UX are definitely their weak spot in my opinion."
  • "Initial setup is a little tricky if you're not familiar with this type of software."

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Avatar Image
Terry H.
CEO
Publishing, Self-employed
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
3.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Robust Email Marketing Automation”
ProsI really enjoy the email marketing automation that this tool provides. I am an advanced email marketing user and this tool is perfect for my needs. The event tracking is also really good and last but not least I love the clear dashboard I get with ply.
ConsI would like to see a more polished user interface. The tool is fast and easy to use but I would like to see a better internal design.
Alternatives ConsideredMautic
Switched FromMautic
Reasons for Switching to PlatformlyRep. is really good but in my experience the self hosted thing was pain. I was able to set it up but it was an extra step and maintenance that I didn't like.
Reviewer Source 
Source: Capterra
October 28, 2019
Pablo G.
Owner
Education Management, 1-10 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 11, 2019
“Great email marketing software!”
OverallBefore use platformly I have been using active campgain, infusiosoft and aweber and all I can tell this app is very and more powerful than their competition and all at a good price.
ProsEvery feature, events, link tracking, sales report, price, great app
Consat the beginning were few bugs but support is great, and they are on top of everything.
Alternatives ConsideredAWeber and Mautic
Reasons for Choosing Platformlyprice, beautiful UI, great support, powerful feature
Switched FromAWeber and Mautic
Reasons for Switching to PlatformlyFlexibility and price
Reviewer Source 
Source: Capterra
November 11, 2019
olivier g.
managing partner
Education Management, 1-10 employees
Used the software for: 1-2 years
Overall Rating
4.0
Ease of Use
3.0
Customer Service
4.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
6/10
Reviewer Source 
Source: Capterra
October 28, 2019
“many features - steep learning curve”
Prosmany features almost everything can be done pricing
Consit is a steep learning curve. You need a lot of time to find out how the different functionalitites work. The support needs some time to figure out why something does not work or how you could solve it.
Switched FromMailchimp
Reasons for Switching to Platformlynew pricing model of mailchimp did not work anymore for our company
Reviewer Source 
Source: Capterra
October 28, 2019
Avatar Image
Tatiana I.
Marketing Automation Consultant
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 7, 2019
“Awesome marketing automation tool”
ProsI love Platformly's advanced segmentation possibility, the topnotch automation, and even the email builder. The system is so simple to use: from the moment you log in the first time, you feel comfortable with it's UI like you were using it all your life. One more feature that I was very excited to discover: Platformly has the link tracking. You can create the links in Tracking with all UTM data, and then just choose to include these links in your email - is that simple! Also if you don't need advanced CRM it will work like a charm. With Platformly you can add custom fields to your contacts, score them while they "travel" trough you funnel
ConsI only have one request that I am missing in the Platformly, its to be able to compare numbers while creating email automation. For example: if the x > y send A campaign, if x < y then send B campaign.
Alternatives ConsideredZoho CRM and Mailchimp
Reasons for Choosing PlatformlyIt's more intuitive and so simple in use that I can make automation almost on the go. I just love it
Reviewer Source 
Source: Capterra
November 7, 2019
Avatar Image
Kyle L.
Owner
Computer Software, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Great product, great service, great pricing and great development.”
OverallI'm setting it up for donor and advocacy campaigns. This'll allow us to give our donors and followers a customized experience to draw them into our work.
Pros- Powerful builders for forms, landing pages & email campaigns - High email deliverability - Great service from the team - Quick development of new features - All-in-one with advanced reports - Many native integrations to improve the automations
Cons- Some of the templates look outdated - Needs more templates for form builder, landing page builder & email campaigns - Back-end UI could look a little smoother - Only allows "text" custom fields - Since it is a "newer" product, many 3rd party services have not integrated with them yet
Switched FromMailchimp
Reasons for Switching to PlatformlyI've been using Mailchimp, but it is more expensive, and is more limited to marketing automation rather than all-in-one CRM along with marketing automation.
Reviewer Source 
Source: Capterra
October 28, 2019
Callum B.
Manager
Retail, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 11, 2019
“A great alternative to 'the chimp'”
OverallVery good CRM for customers, great way of keeping in touch
ProsIt just works, and the landing page builder is now much better than it was
ConsNeeds a dedicated Shopify app. I understand that's being worked on.
Switched FromMailchimp
Reasons for Switching to PlatformlyMailchimp seems to be on a downward spiral lately and Shopify doesn't permit it on their stores anymore
Reviewer Source 
Source: Capterra
November 11, 2019
Avatar Image
Dana R.
Creative Director
Online Media, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 28, 2019
“It's a beautifully functional piece to my business puzzle.”
OverallI've tried almost every similar platform out there just to find something that made sense for my business in a common sense, not-too-complicated kind of way. And I finally found it with Platform.ly. It's robust, deeply connected and integrated within itself, and it's truly an all-in-one for us.
ProsIt's a beautiful cohesion of marketing, sales, metrics, automation and CRM. It connects easily to my payment processors and pulls in all my accounts with ease and straight-forwardness. I especially appreciate the fact that I can setup and organize multiple projects, domains, sender profiles, automations, payment processors, tracking links, etc. Being able to stay organized is a huge kicker for me, and the visual reports make using Platform.ly a serious pleasure for this vision-minded, see'er of a geek.
ConsI wasn't fully sure what I was getting myself into when I started the trial. I kind of knew, but I just didn't know, ya know. Sure, I knew the overarching idea but I didn't know how deeply things would integrate. I didn't feel the website explained it enough, nor did it seem like a simple process for a new user like myself; I just wasn't sure how it was going to work with the systems I already have in place. But once I got in and started digging, I was able to put the missing pieces together and make all the connections (visually and mentally) that I needed and ended up being like, "Heck yeah, this is sweet!" You can expect a learning curve - just like every new platform - but everything really does flow seamlessly and it's quite a beautiful thing when it all comes together. I do, however, wish there were more landing page templates and integrations that don't require Zapier (not a fan).
Reviewer Source 
Source: Capterra
October 28, 2019
Avatar Image
Dennis M.
Founder
Professional Training & Coaching, Self-employed
Used the software for: 1-2 years
Overall Rating
4.0
Ease of Use
4.0
Customer Service
4.0
Features
5.0
Value for Money
4.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
September 22, 2020
“Manage your whole business with this one tool”
OverallThe support team are super-helpful and respond very quickly. They have really put a lot of effort into this tool. It's really powerful and I'm only really scratching the surface. I can see it covering most of my needs as my business grows.
ProsI can manage my whole business with Platfromly. From email automation, sending SMS, seeing sales stats directly from Stripe and more. It also has tracking links which are useful to see how often a link has been clicked. This is especially useful to get external data outside of what any tool (like Facebook) will tell you - so you can compare what has actually happened. They also have webhooks, so it's easy to connect other tools and send data into Platformly.
ConsSome elements need more explanations. Although they have improved with video tutorials, they need to go into more details for some areas - like how to use the funnels feature, and how to use Events. Also, why to use split tracking etc...
Reviewer Source 
Source: Capterra
September 22, 2020
Avatar Image
Suvran R.
Co-Founder
Internet, 11-50 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 21, 2019
“Platformly is an all in one tool consisting of multichannel automation ”
OverallIt is a total one stop solution for making the best use of marketing strength of a company by taking care of attributions related to email listings, tracking of engagements across various campaigns and networks throughout the pool of email marketing campaigns.
Pros The business dashboard- One of the most important feature of the tool is the dashboard. It fully customizable. The dashboard showcases real time data in overview format of what is happening to business. This helps in extracting the exact needful strategies to implement with timely data with right drill down capability. Email marketing - One of the biggest plus point of the tool is that it can deliver right email to the right person at the right time. Using platformly's visual email builder one can send ideal responsive campaign driven emails and broadcast it as well. The tool is said to have best delivery rates. CRM- the CRM by platformly is a hub point where in one location a business can manage and strengthen their customer relationships. A business can see through the overview all contacts and can choose any contact to see the detail history and associations with them. The data in CRM is automatically update don real time basis.
ConsThe only cons I could point out would be a little bit of learning curve for non techies to start with. But the customer support is brilliant.
Reviewer Source 
Source: Capterra
November 21, 2019
Avatar Image
Yevhen S.
Marketing Manager
Outsourcing/Offshoring, 11-50 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
4.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
April 23, 2019
“Solid service with great features”
OverallWe are increasing retention. Platformly helps us to be closer to our customers and improve their loyalty and lifetime value by nurturing them daily. Also, we are using the software for collecting email addresses, send newsletters, and create custom workflows for automatic interactions with customers.
ProsThe simplicity of the interface. It's intuitive and powerful - you can do so much you can't imagine. I currently use autoresponders, business dashboards, link tracking, reports and CRM. This is very helpful to manage everything in one place.
ConsDifficult UX of the landing page builder, slow to load pages.

Vendor Response

By Platformly on April 26, 2019
Thank you very much Yevhen for the great review. As for the page builder, our v2 is in progress as we speak, slated to launch in less than 6 weeks :) So excited to roll it out as it really will take our landing pages to the next level :)
Reviewer Source 
Source: Capterra
April 23, 2019
reinoud v.
founder-ceo
Computer Software, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 7, 2019
“Just use it”
OverallFor our SAAS (emergency) notification business we needed a solution that could help us catch , manage and identify users while on our website and in our APP. SO that we could start a relation with the help of email marketing based on the user actions... As add on we got integrated options like the business dashboard. We are very happy with Ply!
ProsThere where mulltiple things that stood out for us. One of them the possibilty to, easily manage the marketing process of multiple products/ brands from within 1 user interface/experience. Really good. Furthermore you can see/feel that the team at Platformly know their stuff. Good email segmentation options. Be able to build different "funnels" based on user events on your website or in your APP. Together with the CRM options... those where the most important features for me.
ConsAt first, when we started >12 months ago...the integrated forms to catch userinfo and events on your website, where not the best. However, the Platformly team promissed and delivered a good new version. Together with the options that you can also use external tools like ConvertFul ( they jave full integration now as well) you have more than enough options.
Reasons for Switching to Platformlya number of factors. we had the feeling PLY had a good foundation to grow into something big with some advanced fuctionality. Together with a good price it made us "jump"
Reviewer Source 
Source: Capterra
November 7, 2019
Alicia C.
Digital Communication Consultant
Marketing and Advertising, Self-employed
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
March 20, 2019
“Cool Features, Decently Priced, Friendly Support Team”
OverallOverall I'm very satisfied with this platform. It comes with all the features I need, it's affordable and relatively easy to use. I tried a few other platforms but Platformly is the one that best answers my needs. Thanks for Platformly I was able to save several hours of work per week, which I can now dedicate to other important areas of my business.
ProsWhat I like the most about Platformly is that it comes with plenty of features, under a single roof. I can store my subscribers, email them whenever I want, build optin forms and landing pages... I even started using the automation builder and got my first automation up and running. First I was reluctant to use this feature because I thought it was too advanced for me but in the end I was able to get set up very quickly. Platformly is decently priced, unlike many other platforms out there... Their support team is friendly.
ConsThere are not enough landing page templates. I encountered a few usability issues in the past, but they have become very rare now.
Reviewer Source 
Source: Capterra
March 20, 2019
Avatar Image
Francisco O.
CEO - Director
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
January 9, 2019
“Your business all in one box!”
OverallI'm using platformly everyday for more than 6 months, and even though at the beginning the learning curve was a bit long, with the help of the support team, I was able to do the setup and run everything smoothly. If you need upgrades, this are at 1 click and at competitive price. one advantage is that you can create DKIM records for unlimited domains and manage more than one business in the account, we have 3 brands and we are using one dashboard per each getting updates everyday and tracking everything!
ProsEmail deliverability is skyrocketing my newsletters! Tracking conversions and the whole funnel for our online sales is very handy. And the poweful dashboard let me review everyday the progress of my sales, and analytics from Google. Support Rocks! The Support team is amazing, always ready to provide assistance, I have setup integrations for stripe and Paypal and I've got some problems with Paypal and they take more than 2 hours on Sunday to get it sorted.
ConsLanding Page Builder has room for improvement, but still working pretty well.
Reviewer Source 
Source: Capterra
January 9, 2019
Avatar Image
Alex K.
Marketing Director
Information Technology and Services, 11-50 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
July 17, 2019
“Great product that is saving me a bunch of money”
OverallWe are keeping in touch with a large number of clients. Platformly allows us to deal with this problem easily and quickly.
ProsIt is easy to use and extremely affordable. I like that Platformly combines powerful marketing automation, CRM, business dashboards, landing page and optin builders, advanced reports and many other tools in one place. Moreover, it's good to have all audiences organized in one place, correctly tagged, which allows communicating with them effectively depending on their behavior.
ConsAt the point I haven't found too much. I believe that navigation is a bit clunky for automations but that is about it.
Reviewer Source 
Source: Capterra
July 17, 2019
Avatar Image
Maryna N.
SMM Specialist
Computer Software, 11-50 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
August 22, 2019
“Platformly has been life changing for our business”
OverallPlatformly has helped us automate our email follow-up and keep in touch with our clients. It's been a huge win to quickly and easily setup automations with complex lead scoring and other rules. We have seen a huge increase in sales because of the power of email marketing with Platformly.
ProsWe had about 10K contacts, but we struggled to communicate with them in a meaningful way because they were in random lists that never got updated. We had no simple way to identify if individual contacts were engaged. With Platfomly, we are using tags and segments to reach the right people and using automation to identify and segment those that are engaged and disengaged.
ConsThere is not much to dislike but room for improvements would be there CRM. I miss sales pipeline too much. But overalll very good CRM for its price.
Reviewer Source 
Source: Capterra
August 22, 2019
Avatar Image
Valeria T.
PR Manager
Computer Software, 11-50 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
April 8, 2019
“Flexible Automation Tool”
OverallI would highly recommend Platformly to any of my colleagues and friends. It has been a positive change for me in the right direction of my business.
ProsThe best thing about Platformly is the people behind the software. They listen and take action. The guys do a great job in terms of development and support. It seems that they are rolling out new features every month (I receive emails from them and read their blog). The most important thing for me is that they are adding features based on customer request.
ConsMake some improvement in reporting and add more helpful reports for different types of businesses.
Reviewer Source 
Source: Capterra
April 8, 2019
Avatar Image
Sofiia B.
PR-manager
Public Relations and Communications, 1-10 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
4.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
July 9, 2019
“Platformly completely exceeded my expectations”
OverallPlatformly helps me a lot to automate business processes. We already automated customer onboarding and our promotional campaigns.
ProsOne of my favorite things at Platformly is automations. You can do almost everything you can think with this feature using a simple drag-and-drop builder. Also, I love their tagging - this makes segmenting your list a breeze, making every marketing campaign powerful. The price of Platformly is unbeatable. The relation between quality and price is one of the best in the market."
ConsI'd like to see more out of the box integrations.
Reviewer Source 
Source: Capterra
July 9, 2019
Avatar Image
Paul L.
Partner
Design, 1-10 employees
Used the software for: 6-12 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
4.0
Features
5.0
Value for Money
4.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
January 7, 2019
“PLATFORM.ly is shaking things up in this space!”
OverallFantastic experience so far, I'm very happy to be on board with this product for 2019. I was close to signing up to one of the market leaders, but then this came along and ticked more boxes for the right price.
ProsPLATFORM.ly provides serious power to the website oener / marketer. There are some big names in this space, and PLATFORM.ly is going to be making them a bit nervous. What I like about PLATFORM.ly the most is the seamless combination of CRM with email marketing and automation tools. It can be used as a broadcast system, and onboarding system alike - the segmentation, tagging and scoring for users is super powerful. I'm quite new to these kinds of tools, yet I find this so simple and intuitive - it makes creating campaigns fun. The reporting possibilities (which I haven't even leveraged yet) look super awesome.
ConsThere are a few user interface gripes, however the team are very responsive to suggestions. When manually adding a contact (who does that anyway right lol?) it would be nice to have the name field simply with the same fields as all the other meta data.
Reviewer Source 
Source: Capterra
January 7, 2019
Avatar Image
Jacky C.
Founder
Marketing and Advertising, 1-10 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 8, 2019
“Awesome Marketing Automation Tool!!!!”
OverallI am running email automation campaign for my clients by using platformly and it work great. I highly recommend this tool if you are looking CRM and EDM system. reply
ProsThe email automation system is awesome! Also the user interface is clean and beautiful.
ConsEDM builder is not user friendly enough. Also they don't have enough edm template.
Alternatives ConsideredCustomerly
Reasons for Switching to PlatformlyPlatformly CRM system is more powerful than Mailchimp and more user friendly.
Reviewer Source 
Source: Capterra
November 8, 2019
Avatar Image
Carlos R.
CEO
Marketing and Advertising, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
4.0
Ease of Use
3.0
Customer Service
4.0
Features
3.0
Value for Money
4.0
Likelihood to Recommend
7/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Platformly a very promising tool”
OverallI'm happy but waiting for the improves, I know the team is growing and working to deliver a great tool, so I keep on waiting and have big expectations in the future.
ProsI like the fact of having all in one place, from email marketing, to CRM, link tracking, landing pages...
ConsSome features need to be improved, CRM contacts not banned by detecting what the tool think is a not correct email. Email sequence stopped by email opening needs to be added. Email automation needs to be instant and not coming with a delay.
Alternatives ConsideredMoosend
Reasons for Choosing PlatformlyBecause PLY was more complete than Moosend.
Reviewer Source 
Source: Capterra
October 28, 2019
Karen K.
Founder
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
November 14, 2019
“Platformly is the best email marketing tool”
ProsPlatformly is one of the better priced Email marketing tools I have used. I manage my lists and the platform is perfect for my needs. It also have a great service regarding the analytics of the emails. You can see who from the list reads it and who clicks on the links.
ConsEven if you can easily modify the templates, sometimes with Platformly you need some video guide for a better understanding. Other than that the app is great!
Switched FromMailchimp
Reviewer Source 
Source: Capterra
November 14, 2019
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Kahlil W.
CEO
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 11, 2019
“Our new email automation marketing tool”
OverallWe have been looking for an alternative tool that could give us a simple easy to use automation sequence and found platformly to be the software that fulfilled this need. Wish we found this a few years ago.
ProsEase of use we like the robust automation and prebuilt dashboard templates
ConsOn first glance the dashboard was a bit daunting but after going through tutorials we found it easier to understand
Switched FromMailchimp
Reasons for Switching to Platformlymore value and feature
Reviewer Source 
Source: Capterra
November 11, 2019
Avatar Image
Andrew A.
Project Manager
Information Technology and Services, 11-50 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
4.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
August 27, 2019
“ Finally the ease of automation I've been looking for”
OverallWe build out subscriber list with ease and are able to automatically drop new subscribers into a drip funnel, depending on where they came from.
ProsWhat I like most about Platformly is its simplicity, how easy it is to create a campaign and, of course, its deliverability. It is a tool in which email managers trust so you make sure that all your campaigns reach the inbox.
ConsNo cons found yet. We are still learning the system and looking forward to working with it more.
Reviewer Source 
Source: Capterra
August 27, 2019
Avatar Image
João A.
Digital Strategist
Marketing and Advertising, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 29, 2019
“Marketing automation made simple (even for the likes of me)”
OverallI only started using it for a few days and already see the potential of what can be done in Platformly, to the point I get a little intimitaded with the possibilities. When people think in marketing automation tools, they think about having to hire expensive developers or plucking their hair out trying to use the platform. I know, I feel overwhelmed myself. But once you login, you are gently onboarded, as the chat window asks you to "add contacts", etc, so you're learning by doing. The way they do this is very seamless, and makes what is usually a complicated product - easy to learn.
ProsIt's true that many users get put off by complicated software. It's a fine line to being able to have a powerful set of features and present it in an intuitive and clear manner. With Plaformly you get both.
ConsI'd like the email delivery rate to be better.
Reasons for Choosing PlatformlyEase of use, customer support, constantly improving.
Reviewer Source 
Source: Capterra
October 29, 2019
Lucien G.
Entrepreneur
Marketing and Advertising, Self-employed
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
3.0
Customer Service
4.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 12, 2019
“All in One Marketing suite for a reasonable price”
OverallI really like the platform and would recommend it to anyone who is in need of marketing automation and basic CRM and Reporting capabilities. For me, it hit the sweetspot of features and open architecture so I can compensate it´s weaknesses by using third party provider.
ProsI quite enjoy having an end to end solution that starts with linktracking for incoming traffic, over marketing automation to the reporting in form of business dashboards. In addition platformly comes with an CRM to keep track of your client/prospect base so you don´t have to integrate it with an external CRM provider (but you certainly could). In addition, I like that the platform is build with connectivity and third party integration in mind, so you can hook it up with pretty much any tool as long as it supports Webhooks.
ConsThe strength of tying to cover everything is, in my opinion, the platforms weakness. It makes the setup and onboarding process a bit daunting. The platform has also it´s weakpoints in regards to the landingpagebuilder, which will become obvious if you worked with best in class builders like Elementor before.
Reviewer Source 
Source: Capterra
November 12, 2019
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Jorge Edel A.
CEO Veeme Media
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
3.0
Customer Service
4.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
October 29, 2019
“Powerful marketing app”
ProsFirst, let's start with it being so complete. I haven't seen other email marketing app with so many tools in one. You have tracking, automation, forms, url shortener and mucho more!
ConsIt's kinda hard to get around at first with so many tools available
Switched FromMailchimp
Reviewer Source 
Source: Capterra
October 29, 2019
Rich B.
Owner
Information Technology and Services, Self-employed
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Features
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
December 10, 2019
“Right tool for me”
OverallEasy to use, easy to set up.
ProsOne-stop shop for everything I need to manage my lists. All at an affordable price.
ConsAs of Dec 2019 I don't have anything to mention on the least liked feature.
Switched FromGetResponse
Reasons for Switching to PlatformlyMore affordable for my style of marketing.
Reviewer Source 
Source: Capterra
December 10, 2019
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Alban T.
General Manager
Computer & Network Security, 11-50 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
4.0
Features
5.0
Value for Money
4.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 1, 2019
“A complete marketing automation solution”
OverallWe use platform.ly to collect and follow-up on leads, acquired from the opt-in forms and landing pages or other tools that integrate with it (such as ConvertBox).
ProsPlatform.ly has just about all you need for marketing automation in a simple package. Mail automation, opt-in forms, landing page builder... All is integrated, including the different stats, so you can see the results of your efforts across the different modules.
ConsThere is a slight learning curve, and you need to put some effort to get all started. It pays in the long run to take the time to do that.
Alternatives ConsideredMoosend and Mautic
Reasons for Choosing PlatformlyMore integrated solution
Reviewer Source 
Source: Capterra
November 1, 2019
Ricky S.
Manager
Real Estate, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 10, 2019
“Simple CRM with automation ”
OverallOverall my experience was great their support has been very responsive and helpful should I need help
ProsI like how simple this is and how it fits well for my real estate business - I don't need something complicated and it has all features that I needed
ConsThe UI can have some more love to look more modern
Reviewer Source 
Source: Capterra
November 10, 2019
Ryan K.
Director
Marketing and Advertising, Self-employed
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 11, 2019
“Platformly has been very helpful”
ProsAll the features and the price point. I am interested in many software to help ease the burden of work, but not all software is budget friendly.
ConsAnother software to get acquainted with is never fun. Hopefully will be around for a long time.
Reviewer Source 
Source: Capterra
November 11, 2019
Paul L.
MD
Information Technology and Services, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 11, 2019
“Great All Rounder”
ProsEasy to navigate and understand. The learning curve on this is very shallow and there are guides to get you going in no time at all.
ConsA few integrations are missing that we use like piesync but there is zapier, webhooks and their own api.
Reviewer Source 
Source: Capterra
November 11, 2019
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Michal M.
Marketing manager
Marketing and Advertising, 11-50 employees
Used the software for: Less than 6 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
January 7, 2019
“My reason to leave Mailchimp”
OverallI was trying to find an alternative to Mailchimp. Platform.ly has so far exceeded my expectation and I am porting my whole business. When all the planned features will be delivered, Platform.ly will be THE killer marketing tool. For now, it is a great mailer/autoresponder that I am more than happy with.
Pros- customer support and responsiveness - flawless integration with Amazon SES - marketing automation - logical layout of the platform
ConsNote: the product is evolving fast and the issues might be not applicable in a short time - integrations with other marketing tools - the functionality of the landing page designer - no detailed text knowledge base, only video tutorials - not possible to search for answers
Reviewer Source 
Source: Capterra
January 7, 2019
Matt M.
CEO
Marketing and Advertising, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
3.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 29, 2019
“Excellent automation tool with lots of advanced marketing features”
OverallWith Pplatform.ly, we can save several hours of work each week, and use this valuable time to focus on spending time with our clients and further growing our agency.
ProsPlatform.ly is an excellent automation tool with lots of advanced marketing features. We use it to get real-time dashboard data, growth management, and user interaction tracking. With Pplatform.ly, we can save several hours of work each week, and use this valuable time to focus on spending time with our clients and further growing our agency.
Consno direct phone number only import support
Reasons for Choosing PlatformlyEmail marketing platform.
Reviewer Source 
Source: Capterra
October 29, 2019
dan i.
owner
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
October 29, 2019
“perfect automation solution for a CRM”
Overallexcellent
Prosease of use, intuitive UI, rich integrations
Conscomplicated offer with many options to choose from
Alternatives ConsideredPipedrive
Reasons for Choosing Platformlyease of use
Reviewer Source 
Source: Capterra
October 29, 2019
Joshua R.
Chief FUN Officer
E-Learning, Self-employed
Used the software for: 6-12 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
December 4, 2019
“My Platform.ly review”
Pros1-Customer service is super helpful and fast to respond! 2-The system does EVERYTHING I NEED and integrates with so many cool other tools that I use and even choose to use because it integrates with Platform.ly. 3-Built in templates are very useful and so far I haven't had to create anything from scratch. 4 - It's easy to navigate and find your way around.
Cons1 - it would be cool if it had a chat feature that connected to it as Gist does. 2 - The UI could be a bit slicker, but it doesn't affect productivity or functionality, just an opinion.
Reviewer Source 
Source: Capterra
December 4, 2019
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Fred V.
Owner
Marketing and Advertising, Self-employed
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 10, 2019
“Email Automation On The Level Of Active Campaign”
OverallI'm really looking forward to the potential of this platform. Their roadmap looks promising and if they can add a pipeline to their platform it would make this hard to resist for alot of marketing and business owners.
ProsI love that I'm able to track the amount of sales each customer has made from me. It also integrates with alot of marketing tools that I use such as Upviral and Convertbox and a few others.
ConsThe UI can use some improvements. Other than that there's not much to not like about this platform.
Reasons for Switching to PlatformlyIt's more flexible and AC and you're able to send emails through SMTP.
Reviewer Source 
Source: Capterra
November 10, 2019
Stefano L.
Mr.
Arts and Crafts, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Very complete platform”
ProsThe most features compared with other platforms. I use it regularly to grow my business, get information to my clients, and to launch new products campaign. It's all on one platform. Amazing!
ConsSometimes, some features are too difficult to set up but the team is ever ready in a little time to resolve any question. Need to improve formatting and need to create a Woocommerce plugin
Switched FromMailchimp
Reasons for Switching to PlatformlyBecause i have more features.
Reviewer Source 
Source: Capterra
October 28, 2019
Amit P.
Marketer
Online Media, Self-employed
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Fantastic all-in-one Marketing Platform”
OverallOne of the best decisions I've made for my email marketing has been to subscribe to Platformly. The breadth of features and top customer support never fail to amaze me. I look forward to enjoying all the future updates on the horizon. There are some mind-blowing things on the way!
ProsI am currently using Plaformly mainly for email marketing and it is a joy to use. The amount of simple to complex automatons one can create is mind blowing. I can't wait to dive further into all their other marketing features!
ConsSometimes the email builder can have glitches but a fix for this is available shortly.
Reviewer Source 
Source: Capterra
October 28, 2019
Ye J.
Growth Lead
Information Technology and Services, 1-10 employees
Used the software for: 6-12 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
4.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
January 16, 2019
“Email Marketing Automation on Steroids :)”
OverallSatisfied
ProsPlatformly is my goto only tool for email campaigns. Native link tracks to event tracking for logged-in users to tagging them for inclusion/exclusion of specific post campaigns. For the non-technical, visualizing and plotting the funnels is straightforward in their visual builder where important aspects like (eg. delay, tag) can be controlled. It also takes care of the SMTP posting. Keeps things organized
ConsEmail delivery can be better but can't fault them as depends on several outside factors too.
Reviewer Source 
Source: Capterra
January 16, 2019
Verified Reviewer
Computer Software, Self-employed
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
October 28, 2019
“All in all platform for customer marketing and communication”
ProsThe speed at how easy it is to setup and use the software, the builders make it quick to send out e-mails and landing pages.
ConsIt's missing live-communication, like chat or messaging. It would also be great to have a customer panel, where clients can login and see their previous communication and marketing e-mails.
Reviewer Source 
Source: Capterra
October 28, 2019
Serena L.
Designer
Design, 1-10 employees
Used the software for: 6-12 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
4.0
Features
4.0
Value for Money
4.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
April 13, 2019
“Improve Your ROI with Marketing Automation”
ProsIf you need to start improving your ecom store (not necessarily physical items) with some reporting stats (from tracking) and configured marketing automation, Platformly may be the sales crm for that growth, without the big price like infusionsoft. We especially like the new and improved email builder w/ 100+ templates. Intuitive.
ConsToo many saas have their own tracking links and we honestly wish for a deeper direct integration with a more advance link tracker like Joturl.
Reviewer Source 
Source: Capterra
April 13, 2019
Sotiris B.
Digital Marketing Consultant
Information Technology and Services, 1-10 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 11, 2019
“Great Autoresponder with automations that blew me away”
OverallPlatform.ly makes it much easier to create emails and send them to the right person on every occasion due to all the automation features it offers.
ProsI liked all the automation features that it has that my previous autoresponder did not have
ConsI would have added more lead capture pages in the backoffice
Reviewer Source 
Source: Capterra
November 11, 2019
Daniel R.
CEO
Health, Wellness and Fitness, 11-50 employees
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
November 9, 2019
“It's everything you need for your small business”
ProsIt has everything we need to run our business, set up sales lead systems and manage the sales process. I don't need any other platform, so that makes it super simple to access one site, one platform and manage everything in one place. Support is top notch.
ConsThere is always a learning curve, but the videos are helpful and the support is prompt and direct. Super appreciate that compared to other systems I've used.
Reviewer Source 
Source: Capterra
November 9, 2019
Edward I.
Web Developer
Design, 1-10 employees
Used the software for: 6-12 months
Overall Rating
4.0
Ease of Use
4.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 28, 2019
“What a nice surprise”
OverallMy overall experience as a newbie in this field is fairly good. Platformly has an intuitive UI /UX that onboarding makes it a walk in the park.
ProsWhat I like about the software is that it makes marketing automation easy and doable for newbies like me.
ConsThere were a few bugs and issues in the landing page builder but most of them are easily resolved by support.
Reasons for Choosing PlatformlyThe breadth of features and functions all in one software.
Reviewer Source 
Source: Capterra
October 28, 2019
Mark W.
Founder
Online Media, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
4.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
8/10
Reviewer Source 
Source: Capterra
January 3, 2019
“Very happy after migration from ActiveCampaign”
OverallI run a membership/course and integrate with WP Fusion, which includes integration with Platformly. Since the change, Platformly is the focal point of my business.
ProsThe overall administrative experience is intuitive and clean. The team has been responsive in resolving issues as they have been suggested.
ConsMy only concern is the fact that the service is relatively new and, as such, I hope it establishes a firm foothold in 2019 (as I expect it will).
Reviewer Source 
Source: Capterra
January 3, 2019
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Jason Y.
Account Manager
Marketing and Advertising, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
4.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 29, 2019
“Marketing Automations All Under One Roof”
ProsI like how you can do multiple different things all in one software so you don't have to have multiple software's to accomplish what you can do in Platformly.
ConsIt would be nice to have a couple more direct integrations with other software.
Alternatives ConsideredCustomerly
Reviewer Source 
Source: Capterra
October 29, 2019
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Jeff B.
Maintenance Technician II
Consumer Goods, 1-10 employees
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
3.0
Customer Service
3.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
9/10
Reviewer Source 
Source: Capterra
October 28, 2018
“Great New CRM”
OverallGreat tool and I'm using it for email marketing and so much more. This looking to be a great software.
ProsDoes pretty much all I needed in a CRM at a fraction of the cost. I really like the fact the Dev is very active and they have a lot of great features planned. Automation is amazing.
ConsSo basically features such as importing contacts has to many steps. Would like to see this simplified to make it easier.
Reviewer Source 
Source: Capterra
October 28, 2018
Chris C.
Director
Retail, Self-employed
Used the software for: Less than 6 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Great email marketing platform”
OverallGreat, looking forward to integrating with more of my sites once woocommerce integration is ready.
ProsThere is a lot to like here and compared to other email marketing platforms there is a lot you can do. From marketing automations to landing pages to business dashboards. But what really stands out are the marketing automations applied to email marketing which are really helpful for creating drip sequences and complex email campaigns.
ConsMore integrations would be great, especially with woocommerce without the need for 3rd party services.
Switched FromAmazon SES
Reasons for Switching to PlatformlyBetter support and environment
Reviewer Source 
Source: Capterra
October 28, 2019
Verified Reviewer
Internet, 1-10 employees
Used the software for: 1-2 years
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
4.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
October 28, 2019
“Great for a small startup in the digital/ecommerce space”
ProsEasy to setup, not expensive, very reasonable pricing.
Cons3rd Party sender emails (like SES) have issues somtimes but platform.ly's support was always great so far to help.
Reviewer Source 
Source: Capterra
October 28, 2019
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Tusa M.
Consultants
Marketing and Advertising, Self-employed
Used the software for: 6-12 months
Overall Rating
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0
Likelihood to Recommend
10/10
Reviewer Source 
Source: Capterra
November 1, 2019
“Great Marketing Automation”
OverallI love that I dont need anything else to run my online business.
ProsIt's a one stop shop it has all your key business functions under one roof crm email automations landing pages tags & segments key integrations its a top tier platform,
ConsNeeds more templates, and also more case studies
Reviewer Source 
Source: Capterra
November 1, 2019