# Twilio Pricing 2026 | Capterra

> Learn more about Twilio pricing plans including starting price, free versions and trials.

Source: https://www.capterra.com/p/180158/Twilio-Communications-Platform/pricing

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# Pricing for Twilio

[4.4 (505)](https://www.capterra.com/p/180158/Twilio-Communications-Platform/reviews/)

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## [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) has **6** pricing plans

-   Yes, has free trial
-   Yes, has free version

**Credit Card Required:** No

### SMS

$0.0079

**Pricing Model:** Usage Based

SMS plan includes:

-   Long Codes
-   Toll-Free
-   Short Codes

### Twilio SendGrid Marketing Campaigns

$15

**Pricing Model:** Usage Based

**Payment Frequency:** Per Month

Twilio SendGrid Marketing Campaigns plan includes:

-   SMTP and API
-   Interactive API Docs
-   Setup Guide
-   Comprehensive Client Libraries
-   Knowledge Center

### WhatsApp Business API

$0.005

**Pricing Model:** Usage Based

WhatsApp Business API plan includes:

-   Utility Conversion
-   Authentication Conversation
-   Marketing Conversation
-   Service Conversation

### Voice APIs

$0.0085

**Pricing Model:** Usage Based

Voice APIs plan includes:

-   Local Calls
-   Toll-Free Calls
-   Browser/App Calling
-   SIP Interface
-   Secure Media

### Twilio SendGrid Email API

$19.95

**Pricing Model:** Usage Based

**Payment Frequency:** Per Month

Twilio SendGrid Email API plan includes:

-   1 Teammate Permission
-   APIs SMTP Relay
-   2 Event Webhooks
-   Delivery Optimization
-   Dynamic Template Editor

### Lookup

$0.01

**Pricing Model:** Usage Based

Lookup plan includes:

-   Formatting and Validation
-   Inbound Caller Identifaction
-   Identity Match
-   Reassigned Number Risk
-   Phone Number Routing

## Popular alternatives to [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

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[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

by Klaviyo

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by Intuit

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## What do others say about [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) pricing?

Value For Money[4.2(505)](https://www.capterra.com/p/180158/Twilio-Communications-Platform/reviews/)

Pros

Cons

[Read All 505 Reviews](https://www.capterra.com/p/180158/Twilio-Communications-Platform/reviews/)

Read Full Reviews Below

Verified Reviewer

Backend Developer

Information Services, 11-50 employees

Used the software for: Less than 6 months

**

Overall Rating

4.0

**

Ease of Use

4.0

Customer Service

4.0

Features

4.0

Value for Money

4.0

Likelihood to Recommend

80%

8/10

Reviewer Source

Source: Capterra

May 8, 2026

"Good Option for Communication APIs"

**Overall:** Overall, the experience has been good for handling messaging and communication features without building everything from scratch. It saved development time and was flexible enough for different requirements. Once we got familiar with the platform, managing things became much easier.

**Pros:** We used Twilio for OTP and notification messages in one of our project , and the message delievery was quite consistent. The integration process was manageable with the help of the documentation. After the initial setup , it worked reliably for our need.

**Cons:** A few parts of the setup were confusing at first, especially while configuring some API settings. Pricing also started feeling a bit high as usage increased. It look some testing before everything worked the way we wanted.

Eric T.

Director, DX

Automotive, 501-1,000 employees

Used the software for: 2+ years

**

Overall Rating

3.0

**

Ease of Use

3.0

Features

3.0

Value for Money

3.0

Likelihood to Recommend

70%

7/10

Reviewer Source

Source: Capterra

January 27, 2026

"Powerful Tool but Could be Better"

**Overall:** I integrated Twilio with a number of different products including Lightspeed EVO, Appsheets, Hubspot CRM and Ultra by Ulgebra. Twilio as I understand it now integrates directly with Hubspot.

**Pros:** Twilio has pretty broad integrations across a variety of platforms. Ubiquity is one of the great features of Twilio.

**Cons:** When Twilio goes down or there are issues with a number, it is on the "user" to figure out what is broken. There is very little proactive communication.

**Switched From:** [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) and [HubSpot Sales Hub](https://www.capterra.com/p/214215/HubSpot-SalesHub/)

**Reasons for Switching to Twilio:** Hubspot has similar capabilities for messaging and call management. However, Twilio allowed us to tie multiple applications to a single number, depending on what the need was.

[Read All 505 Reviews](https://www.capterra.com/p/180158/Twilio-Communications-Platform/reviews/)

## How should I be thinking about software pricing?

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