# Sellpoints Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Sellpoints Software - reviews, pricing plans, popular comparisons to other Content Management products and more.

Source: https://www.capterra.com/p/180318/Sellpoints/pricing

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# 

 Sellpoints Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Sellpoints

## What is Sellpoints?

SellPoints is an e-commerce optimization platform that enables brands to share their product stories on retail websites through interactive content experiences that engage, inform, and inspire shoppers, resulting in a measurable incremental lift in add-to-cart rates and time on page. In addition, SellPoints provides robust data and insights to help our clients make informed business decisions on how to optimize their product pages.

## What is Sellpoints used for?

[Content Marketing](https://www.capterra.com/content-marketing-software/)[Content Management](https://www.capterra.com/content-management-software/)

Overall rating

Based on 79 user reviews

Reviews sentiment

Positive

82%

Neutral

18%

Negative

0%

Contact vendor  
for pricing

Free trial  
not available

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Do you work for Sellpoints?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.sellpoints.com&name=Sellpoints)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Sellpoints

4.3 (79)

VS.

[### Content Harmony](https://www.capterra.com/p/208203/Content-Harmony/)

[4.9 (16)](https://www.capterra.com/p/208203/Content-Harmony/reviews/)

Starting Price

Contact vendor

Starting Price

$99

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.0 (79)

Ease Of Use

4.9 (16)

Value For Money

4.0 (70)

Value For Money

4.9 (14)

Customer Service

4.4 (74)

Customer Service

4.9 (14)

## Sellpoints alternatives

[Cascade CMS](https://www.capterra.com/p/145533/Cascade-Server/)

[4.0 (8)](https://www.capterra.com/p/145533/Cascade-Server/reviews/)

Starting price

Contact vendor for pricing

[Learn More](https://www.capterra.com/p/145533/Cascade-Server/)

[Craft](https://www.capterra.com/p/161664/Craft/)

[4.5 (19)](https://www.capterra.com/p/161664/Craft/reviews/)

Starting price

$299.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/161664/Craft/)

[Headline Analyzer Studio](https://www.capterra.com/p/215696/Headline-Analyzer-Studio/)

[4.8 (11)](https://www.capterra.com/p/215696/Headline-Analyzer-Studio/reviews/)

Starting price

$4.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/215696/Headline-Analyzer-Studio/)

[contentbird](https://www.capterra.com/p/150638/linkbird/)

[4.4 (10)](https://www.capterra.com/p/150638/linkbird/reviews/)

Starting price

$623.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/150638/linkbird/)

## Pricing

Value for money

4.0 (70)

### Starting price

Contact vendor  
for pricing

Free trial  
not available

Value for money

4.0 (70)

4.0

Based on 70 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.4 (74)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (74)

4.4

Based on 74 reviews

## User reviews

Overall rating

4.3

Based on 79 reviews

Filter by rating

5(34)

4(31)

3(14)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Ena A.

Sales Manager

Import and Export

### "Good option and easy to use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 29, 2021

At first I thought I was not going to like Sellpoints, but after a few hours of diving into it, I loved it! And we promote our products in a great way,I recommend it for companies/independent sellers!

Pros

As I mention in the title, it's easy to use and helps us to promote our products or containers in a great way.

Cons

I had no problem using this software, it's a 10/10 for me!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Ecommerce Business Analyst

Sporting Goods

### "Huge Improvement on our Product Pages"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

March 5, 2020

Overall SellPoints has been great for us. It is easy to use and has allowed us to grow our business natively on our store as well as across other stores.

Pros

One of the best things about it is how easy it is to pick up and learn on your own. Our operations team sees a decent amount of turnover and new hires are proficient with SellPoints in a matter of days without intense training. We love the additions to our product pages and the listings we have on other sites. SellPoints has made this very easy to manage.

Cons

The initial implementation was not quite as smooth as we would have liked. It wasn't an overly painful process, but we hit some snags and ended up working with their customer service team much more than we had hoped.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

awogor m.

Editor In Chief

Marketing and Advertising

### "Increase Sales for your eCommerce Store by SellPoint"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 9, 2019

This is the best place to optimize your eCommerce web pages and conversion for your advertising fees and investment.

Pros

Sellpoints service as a middle - man between our store and the customers by providing the basic tools to make tools that enhance conversion rates for your business. This is the best company to meet your sales needs and content optimization for the best conversion.

Cons

I seriously love every idea of this site. It's helped in educating how to create content that converts with many resources on their platform to make sales possible.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

PP

Peter P.

Marketing Mgr

Electrical/Electronic Manufacturing

### "Great customer service!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 30, 2019

We have been with Sellpoints for many years mainly because one of our customers has requested that we use Sellpoints. It was kind of pricey for the service at first, but now that Sellpoints is under new management, the cost has come down.

Pros

It makes it easy to upload control content which syncs with our customer's website. Modifying contents is relatively easy and turnaround is fast. Customer service is very good and very responsive to requests. The cost has come down after the new program implemented by the new management.

Cons

The syndication is limited to how many retail websites it synchronizes to. Some of our customer's website do not display "above the fold" content and only shows images and/or videos. It would be nice if other retailers' websites could also display the full content which we worked hard on. Currently, only one of our customers' website is set up for full content.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JL

Jason L.

Vice President

Consumer Electronics

### "Excellent"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 30, 2019

Sellpoint has helped us to maximize our .com presence and page design.

Pros

Easy to use and implement and a good cost

Cons

Customer service could be a little better

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MS

Matthew S.

Marketing Manager

Sporting Goods

### "Great Product"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

July 30, 2019

So far so good. Any issues I have or areas I see for improvement are usually countered by having fantastic reps to help me.

Pros

The software is easy to understand and navigate and is really effective in adding value to your listings

Cons

I am not a fan of the fact that I cant make easy changes on the platform. I still need to submit changes through support.

Reasons for choosing Sellpoints

Best value and highest rated

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JW

Jessica W.

Key Account Manager

Furniture

### "Poor customer service and value of price"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

1.0

1.0

Likelihood to Recommend

2/10

July 29, 2019

Our client required us to use SellPoints for their online posting, it was us to input the product information and create the layout, SellPoints just help to output the link for my client to approve, I don't see the added value that SellPoints provided. Though they provide clicking history which is nice to have for us, charge is not valuable and customer service is poor as they always link the wrong materials for my client, not once or twice but many times. No discount even you have more than 15 items.

Pros

Call-out icons. Just find out it has viewer click ratio/history in the software which is added benefits.

Cons

Editing is nuts, not user friendly and take so many steps to edit text for call out and the icons are sometimes meaningless.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CS

Christopher S.

Creative Director

Consumer Goods

### "It does the job, but I would love to see improvements "

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

July 23, 2019

It gets the job done if you can figure out the software, however the actual content displayed on the listings goes a bit wonky, it usually takes a reload of the entire listing to make the sellpoints content display properly.

Pros

The fact that you are able to add additional content to your online listings.

Cons

A little clunky and slow, building the content is not intuitive, there is a learning curve, especially when trying to make the content responsive. A service like webflow, which you can use to build html/css pages does a much better job and UI that is intuitive and easy to use.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JM

Joe M.

Product Content Specialist

Marketing and Advertising

### "Very Effective"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

July 23, 2019

Pros

The dashboard's ease of use, and the back end support provided by Sellpoints' service team and account managers.

Cons

It's sometime difficult to tell which pages are live and active, and which are in production.

Alternatives considered

[WebCollect](https://www.capterra.com/p/127666/WebCollect/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DH

David H.

Business Development Manager

Import and Export

### "Good Stuff"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 23, 2019

Pros

Customer service Builder Worksheet simplicity

Cons

Only one layout option

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/180318/Sellpoints/reviews/)

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