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MediaMath combines audience, media and intelligence in a single efficient platform to help marketers execute at scale.
Best Self serve DSP on the market
Pros: Its integrated with a lot exchanges.
Its easy to use.
Set up and reporting are easy to use.
Cons: Reporting lacks granularity.
Not recommended for performance, only good for branding.
Not a lot of DMP options.
Overall: With Mediamath I am increasing the reach of my programmatic campaigns and I am able to get unique inventory not available on other DSPs.