# MediaMath Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is MediaMath the right Demand Side Platform (DSP) solution for you? Explore 11 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/180462/MediaMath/reviews --- MediaMath 4.6 (11) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of MediaMath Ease of use 4.5 Customer Service 4.7 ## Showing most helpful reviews Showing 1-11 of 11 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Francis P. Sales Specialist Internet Used the software for: 2+ years ### "Great DSP for agencies" February 12, 2019 4.0 Mediamath has been great for us. Its a must have DSP because of their tremendous reach and the exclusive deals they have. However, I recommend complemeting the use of Mediamath with more DSPs as well. Pros Mediamath is very easy to use. The product keeps evolving. They have great integrations with exchanges, SSPs and DMPs. Campaign management and workflow is really simple and the results are good, meaning their algorithm is pretty skilled at valuing how much to pay for each impression Cons Creative integration is a pain. Should be easier. The reporting feature is not very good. Seems like to get real insights you need to download the data and analyze on Excel. Its not easy to do it directly from the platfrom. Review Source VR Verified Reviewer Customer Success Manager Internet Used the software for: 2+ years ### "User-friendly DSP with a lot of great features" February 11, 2019 4.0 We use MediaMath to buy programmatic ad space in a smart, efficient, and cost-effective way. Instead of buying with publishers directly, we but through MediaMath in an automated way to increase our ROI and have more detailed targeting and therefore reach exactly the people we want to reach. It gives us the opportunity to eliminate wast impressions significantly and focus our RTB efforts to the right audiences. Pros In comparison to other DSPs, MediaMath is especially user-friendly and makes it easy to navigate through for both new and experienced users. It makes it possible to scale business up easily and is especially interesting for companies working on a global scale as MediaMath has great international representation. If I had to decide to use 1 DSP moving forward, it would definitely be MediaMath as it combines very easy and efficient work flows with all features you need in a DSP. Cons Integrating 3rd party data can be challenging, especially when coming for different data sources. Fixing this challenge would allow MediaMath to stand out even more compared to competitors. Review Source JP Johnna P. Senior Analyst Legal Services Used the software for: 6-12 months ### "MediaMath Review" August 13, 2021 4.0 I have had a positive experience with MediaMath and would recommend to others Pros MediaMath has a lot of audience targeting capabilities and the billing/invoice process is seamless - this is actually why we switched from DV360 to MediaMath. Cons Integrating third party data can be challenging and is the only callout i have against other DSP platforms Review Source HC Hannah C. assistant media planner Marketing and Advertising Used the software for: 6-12 months ### "Hannah's Review" September 16, 2021 5.0 I like it and the training was useful. Pros I like that this software has so many areas and items to watch analytics. Cons It can be seen as a little confusing to new users. Reason for choosing MediaMath Because of the many amenities Switched from [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) Media Math had better support teams Review Source KL Kay L. Senior Media Planner Legal Services Used the software for: 2+ years ### "Incredible platform with great support and wonderful training tools" August 20, 2021 5.0 overall we used this awhile ago and then had to switch for self-management restrictions. this has since been fixed and we implemented immediately Pros the best thing about this platform is the customer support and the training materials provided for everyone on the team. Cons nothing that we have noticed so far. 10/10 recommend. Review Source AD Alexander D. Media Planner Marketing and Advertising Used the software for: 1-2 years ### "Solid DSP Option" February 11, 2022 5.0 It is a lot more user-friendly than something like DV360 and their customer service is amazing! Pros Our MediaMath Rep \[Sensitive Content \] is so responsive and helpful. There have been times where we encountered an issue and he was able to schedule a call that day to help troubleshoot the issue. Cons I'm unsure if this is the same across other DSP's but I have noticed that when we select audiences from multiple audience providers the CPM's go up considerably. So expect to spend more if you need to utilize multiple audience providers Review Source Mohamed E. customer service representative Transportation/Trucking/Railroad Used the software for: Less than 6 months ### "Very nice DSP" August 13, 2021 5.0 Pros Its integrated with a lot exchanges so flexible and easy to use , so good . the management and workflow is very good there and having so much satisfying results for the programmatic market Cons Integrating 3rd party data is tough to manage, especially when we need to deal with many different data sources but it's good for branding Review Source Kimberly S. Director digital Internet Used the software for: Less than 6 months ### "Best Self serve DSP on the market" November 5, 2018 4.0 With Mediamath I am increasing the reach of my programmatic campaigns and I am able to get unique inventory not available on other DSPs. Pros Its integrated with a lot exchanges. Its easy to use. Set up and reporting are easy to use. Cons Reporting lacks granularity. Not recommended for performance, only good for branding. Not a lot of DMP options. Review Source AL Alec L. Media Director Marketing and Advertising Used the software for: 6-12 months ### "Solid DSP For Programmatic Display Advertising" February 10, 2022 5.0 Pros Simple, easy to use, and has a much easier process for uploading creatives. Cons Reporting opportunities can always improve. Review Source BN Brandon N. Digial Marketing Specialist Health, Wellness and Fitness Used the software for: 6-12 months ### "Makes Placing Display Ads A Breeze" May 17, 2019 5.0 Pros Recently used MediaMath via a 3rd party vendor. Placing Display ads has never been so easy Cons Placing pixels on the site can be confusing, but overall love this product Review Source HT Hayley T. Assistant Media Planner Marketing and Advertising Used the software for: Less than 6 months ### "Easy to learn" February 10, 2022 5.0 Pros It's really easy to use. I had never used a DSP before but learning how to use MediaMath was very easy through the training process. Cons I haven't used it long enough to have any recommendations on improving the platform Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.