# Influence Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Influence the right Marketing Automation solution for you? Explore 66 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/180629/Influence/reviews

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Influence

4.2 (66)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Influence

Ease of use

4.1

Customer Service

4.4

## Pros and Cons in Reviews

Charles A

MarketingHealth, Wellness and Fitness, 2 - 10 employeesUsed the software for: Less than 6 months.

“Price. If you are looking to build trust and credibility this can help with that.“

March 11, 2021

Daniel T

Principal TrainerEducation Management, 2 - 10 employeesUsed the software for: 6-12 months.

“Support comes usually within a day.“

September 8, 2020

## Showing most helpful reviews

Showing 1-25 of 66 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Naomi N.  
Freelance Writing Coach  
Writing and Editing  
Used the software for: Less than 6 months

### "Excellent plugin"

October 17, 2019

5.0

Overall, my experience has been wonderful. I had Influence up and running within minutes of purchasing, and the analytics have been very insightful. It was also easy to go in and adjust my campaigns by adding in more information and conversion settings as I continue to grow.

Pros

I like the level of customization available for this service. It's also very light and doesn't weigh down my site with a lot of extra code.

Cons

I haven't had any real problems or issues come up. I do wish I could move the CTA button away from the Close button, but that's not really major.

Alternatives considered

[ProveSource](https://www.capterra.com/p/178762/ProveSource/)[Proof Pulse](https://www.capterra.com/p/177433/Proof/)

Reason for choosing Influence

It was new and I like to test out newer tools first (they usually have the best customer service).

Review Source

KG

Kejda G.  
Founder  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Easy to set up social proof for web properties"

October 17, 2019

4.0

Pretty good, support is always responsive

Pros

ease of use, generous plan allowance, and really good cost compared to alternatives

Cons

some of the off-the-shelf formatting doesn't have all the little corner cases figured out. For example, the "city, country" format doesn't work for US / Canada, where we want "city, state / province" and north america is the biggest market.

Alternatives considered

[Proof Pulse](https://www.capterra.com/p/177433/Proof/)

Reason for choosing Influence

LTD on Appsumo, I love supporting the underdog

Review Source

VR

Verified Reviewer  
Principal Trainer  
Education Management  
Used the software for: 6-12 months

### "Bottom 3 SAAS I used."

September 8, 2020

1.0

Save your time and skip this software

Pros

It works with WooCommerce with a plugin integration. Support comes usually within a day.

Cons

30 percent of the time it is not working. WooCommerce is not working. Using direct code on another site is not work. Contacted support countless time.

Review Source

Ramon M.  
Founder  
Marketing and Advertising  
Used the software for: 6-12 months

### "Influence is the use proof tool you need on your site."

April 20, 2019

5.0

The overall experience has been great! The team behind Influence will do great things and the fact that they take on any suggestions that can make the SaaS better, makes it even stronger.

Pros

The founders are very responsive and always willing to take on ideas and requests for features or integrations. The support is amazing and responsive beyond belief! Setting up on your account is too easy! They even create easy to follow instructions for you to easily set up your account and website. Getting details from analytics is amazing! Last but not least the design and user experience is on point! They really have put some thought to this and you will not be disappointed.

Cons

There were some issues for me with the checklist at the beginning. I had cleared some of the steps to set up but it was not checking them off. Not a deal breaker for me though as I could see it working on the site.

Review Source

Response from Influence

April 25, 2019

Thanks Ramon! We try our best to clear issues as soon as we have them reported. :D

Raaj M.  
Managing Director  
Computer Software  
Used the software for: Less than 6 months

### "Influence Review"

April 27, 2019

5.0

Overall, a fantastic app and well worth it. The highlight is the support offered. Live chat is very quick and they are very courteous and they have the time and patience to walk you through. I highly recommend this app to anyone looking to boost social proof as it has helped my site quite a bit.

Pros

This is a great social proof app and I like the ease of use and the functionality. It was very easy to install. Basically install a pixel and the app shows a green dot to show you are live. From there you just setup the different popups like visitors, someone bought your product etc. Here you can set this in many ways, setup when you want this to kick in etc. Once these are set, you are off and running. Overall a good experience.

Cons

The interface could use some freshen up and the developer are aware of it and will be working on that. Other than that I have no other issues, it just works

Review Source

VR

Verified Reviewer  
Marketing  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "I wanted to like it more, but the truth is, there's better out there."

March 11, 2021

3.0

Increasing social proof to get more people to buy

Pros

Customer support. Features. Price. If you are looking to build trust and credibility this can help with that.

Cons

It didn't work as easily as some of the other similar tools out there. There was a lot more work to try and get it to work.

Alternatives considered

[ProveSource](https://www.capterra.com/p/178762/ProveSource/)[Fomo](https://www.capterra.com/p/154138/Fomo/)

Reason for choosing Influence

I got a good deal, but I wasn't happy with the product. So I switched to a rival.

Review Source

JG

Janice G.  
director  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Could be lots better"

October 17, 2019

1.0

not happy

Pros

It could be good if I could get it to say what I want, not what is keeps deferring back to

Cons

The Inflexibility of the messages shown

Reason for choosing Influence

Because I thought it was similar to Beeketing

Switched from

[Beeketing](https://www.capterra.com/p/153109/Beeketing/)

Only because Shopify stopped integrating with them

Review Source

Eduardo C.  
President EMEA & LATAM  
Marketing and Advertising  
Used the software for: 6-12 months

### "Believe in the power of social proof"

October 22, 2019

5.0

Pros

Increased conversion rates Easy to setup

Cons

If used in same domain but for multiple pages, it won't separate conversions per page.

Review Source

Ramon K.  
Online Marketing Director | Business Develoment  
Consumer Goods  
Used the software for: 6-12 months

### "Show off your stats! "

October 20, 2019

5.0

Overall our experience has been very positive and their support team is very helpful!

Pros

Fairly easy to implement with the Zapier integration. more functionality than its competitors and pretty competitive pricing.

Cons

Being picky I think they could add even more functionality and features like fields that you are able to map for custom notifications. Says they will be adding it soon though to looking forward to that.

Review Source

Niko J.  
Founder  
E-Learning  
Used the software for: 6-12 months

### "Great social proof software!"

October 19, 2019

4.0

Pros

I love the easy integration useinfluence with wordpress. All features is working well.

Cons

The analytical somehow miss calculated in my site. Which is too big impression, totally different with my analytics.

Review Source

JD

Justin D.  
Ceo  
E-Learning  
Used the software for: 6-12 months

### "Simple and affordable "

October 22, 2019

4.0

Influence helps us hype up our events and products and shows real data to customers so they can make a better decision when buying.

Pros

It works well and was relatively easy to setup.

Cons

The UI is a little clunky but not a deal breaker.

Review Source

GS

Giacomo S.  
Founder  
E-Learning  
Used the software for: Less than 6 months

### "Social Proof Needed in Todays World"

October 28, 2019

5.0

I was hesitant at first but the social proof software Influence has already already paid for itself. I like the fact that it helps others off the fence as to whether or not they should enroll in my course.

Pros

Easy to setup and use. Really like the dashboard and tracking.

Cons

Cant say anything I liked least. Its been a truly positive experience and I am glad I purchased it.

Review Source

PS

Pravin S.  
Data scientist  
Automotive  
Used the software for: Less than 6 months

### "Great product! "

April 14, 2019

5.0

 Great experience. Support was great and the product worked flawlessly

Pros

I have been working and consulting lot of other b2b startups for conversion rate optimisation and have found that using Influence has helped my clients in instantly boosting conversion rates.

Cons

They need to start providing consulting and content marketing help & educate as well to brands who are looking to learn more in increasing conversions.  

Review Source

Response from Influence

April 16, 2019

Thanks Pravin for our kind words. Moving forward we will be writing a lot of content on conversion and traffic related topics so that our readers can enjoy and learn more our blogs. For the consulting part we are yet to make up our mind on it. We will let you know when we plan that. :D

SC

Sebastien C.  
CEO  
E-Learning  
Used the software for: Less than 6 months

### "A powerful marketing tool"

April 29, 2019

4.0

Increase my credibility and sales

Pros

As a Thrivecart user, I appreciate being able to connect this service to Influence in order to increase my sales.

Cons

Compared to other services, Influence lacks fluidity, but is improving.

Review Source

II

Ivan I.  
Web Designer  
Online Media  
Used the software for: Less than 6 months

### "Simple, easy to use, effective"

October 22, 2019

5.0

Pros

Thoughts on app. It's very easy to setup and configure (in my opinion) using Google Tag Manager. I would love more styling control on the widgets. Otherwise I have no complaints.

Cons

I'll be honest there are some minor issues with items like the limited styling options for the pop up.

Switched from

[Proof Pulse](https://www.capterra.com/p/177433/Proof/)

Deal appsumo

Review Source

PB

Prakash B.  
CEO  
Computer & Network Security  
Used the software for: Less than 6 months

### "See your conversions skyrocket"

April 13, 2019

5.0

Its a great product for those who are looking to increase their conversions. They have a lot of integrations ready and many more on the roadmap.

Pros

It does not affect the page load speed so better seo and even better conversions

Cons

Can reduce the price of the product a bit but understandable that such a good product wont come heap.

Review Source

Response from Influence

April 23, 2019

Thanks Prakash for your kind words. About the prices, yes our goal is to bring down the prices to make it easy and accessible for everyone to buy social proof and conversions products at an affordable price.

DH

Danial H.  
Ceo  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great product!"

October 18, 2019

4.0

On a whole I am pleased with the package I purchased.

Pros

The ease of uploading content to the platform is great. There are some useful templates to get you started.

Cons

The editor can be difficult to work with. Sometimes the content doesn’t quite move to the template as you would expect. The templates are limited with my package. Working in the template can also be difficult. The training videos make things look easier than they are.

Review Source

Tengku H.  
Software Engineer  
Computer Software  
Used the software for: Less than 6 months

### "Simply works-"

October 22, 2019

4.0

The support is amazing. Requested some features, and they listened honestly and actually implemented the update.

Pros

It's easy to implement and setup. The social notification shows on my landing page as expected

Cons

It takes awhile for the changes in settings to take effect. Had to wait quite awhile to ensure that what I did/changed in the settings is working well.

Review Source

Matt S.  
CEO  
Information Technology and Services  
Used the software for: Less than 6 months

### "Powerful Software, however needs to Work out Kinks..."

October 17, 2019

4.0

It has been good, other than the frustration with getting it yo work after correctly installing on my websites...

Pros

The software works as it should once installed properly...

Cons

Tge ease of install is good, however You need to contact support almost every new website i stall to work out the bugs...

Review Source

MS

Mani S.  
Freelancer  
Internet  
Used the software for: Less than 6 months

### "Use of the influence"

November 4, 2019

5.0

I am satisfied with the app and support is very good.

Pros

It’s a non-invasive app that can create brand awareness and also potentials for leads for your business. It can be white labelled to suit your industry.

Cons

Nothing contrary to pros. The app is useful

Review Source

KP

Kristian P.  
Proprietor  
Entertainment  
Used the software for: Less than 6 months

### "Influence is the king of social proof"

October 17, 2019

5.0

Pros

\-Easy to set up -Many ways to show social proof (email signups, product purchases, page views etc) -Raises conversions

Cons

\-Deeper customization options are still being built

Review Source

HJ

Harsh J.  
Senior Associate  
Legal Services  
Used the software for: Less than 6 months

### "Incredible support and high quality popups"

March 4, 2019

5.0

Great Experience

Pros

These guys have incredible support with this software. Also I really love the quality of their popup design. I have used most of the products in the market. They look really bad. Their notifications look really HQ, and that's the best part about it.

Cons

They need to build Magento integration for their product

Review Source

Response from Influence

March 20, 2019

Yes, We are building a Magento integration. You should check with us in 1 week's time.

MG

Mina G.  
Founder/Owner  
Design  
Used the software for: Less than 6 months

### "The best social proof app for my needs"

October 29, 2019

5.0

I use it to show the most recent sales on my website to encourage other customers to place an order based on that social sale proof.

Pros

I will let you show social proof with soo many customizations that other apps simply won't allow. Including changing the name of the person to "Someone" or even changing the format they display the social proof card.

Cons

We need more campaign types. While influence gives me so many customizations in regards to simple social proof (purchase social proof), competitors give many other different types of social proof that Influence does not support at the moment such as full screen take over, triggered notification, notification bar .. etc

Reason for choosing Influence

I tried Notification X and didn't have what I wanted also.

Review Source

VR

Verified Reviewer  
Editor In Chief  
E-Learning  
Used the software for: Less than 6 months

### "Use Influence for Social Proof."

October 17, 2019

5.0

Social Proof will increase your traffic and sales. Influence helps with that.

Pros

Does what it says right out of the box without any extra work. Roadmap is very interesting with some game-changing features that will make this a top tier social proof saas. Works on pretty all platforms, so it's a one size fits all.

Cons

New features take too long to comeout. Installation could be easier.

Reason for choosing Influence

The roadmap of future features.

Review Source

David N.  
Owner  
Sports  
Used the software for: Less than 6 months

### "Great tool to show social proof"

October 22, 2019

5.0

The fitness industry is crowded and Influence helps me show the visitors that other people are actually hiring me, encouraging them to hire me too.

Pros

It´s really easy to configure and use. I´m no programmer or tech geek but I need no help to get the most of this amazing tool.

Cons

I would love to be able to change colors to match my website, but that´s a personal whim.

Review Source

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