--- title: "Centra Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Centra Software - reviews, pricing plans, popular comparisons to other eCommerce products and more." source_url: "https://www.capterra.com/p/180966/Centra/" page_type: "product" language: "en" --- # Centra Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Centra ## What is Centra? Centra is the only e-commerce platform built specifically for global fashion and lifestyle brands. Centra comes with built-in core functionality for brands including, DTC and wholesale modules.Technically, Centra is an API-first, composable SaaS platform promoting a best-of-breed approach with full flexibility for integrations. Ultimately, Centra enables brands to create the best local shopping experience on a global level while keeping total-cost-of ownership and time-to-market low. ## What is Centra used for? [eCommerce](https://www.capterra.com/ecommerce-software/)[Headless eCommerce](https://www.capterra.com/headless-ecommerce-platform-software/)[Multi-Channel eCommerce](https://www.capterra.com/multi-channel-ecommerce-software/) Top alternative Featured Overall rating Based on 46 user reviews Reviews sentiment Positive 98% Neutral 2% Negative 0% ### Starting price Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Centra?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.centra.com/&name=Centra) ## Centra Overview Updated August 2026 AI summary Centra delivers cloud-based eCommerce capabilities for small businesses, midsize companies, and enterprises seeking to manage online storefronts and sales operations. Covering headless and multi-channel eCommerce, it includes catalog, order, and inventory management, website management, data security, and reporting, with options for API integration, multi-store handling, customizable branding, and multi-currency support. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Centra 4.8 (46) VS. [4.7 (267)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price Contact vendor Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (46) Ease Of Use 4.6 (267) Value For Money 4.8 (38) Value For Money 4.6 (231) Customer Service 4.8 (44) Customer Service 4.7 (217) ## Centra alternatives [4.3 (661)](https://www.capterra.com/p/227129/Magento-Commerce/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars Highest Rated [4.9 (16)](https://www.capterra.com/p/268142/Kentro/reviews/) Starting price $225.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Lightspeed Retail](https://www.capterra.com/p/120491/Lightspeed-Retail/) [4.0 (975)](https://www.capterra.com/p/120491/Lightspeed-Retail/reviews/) Starting price $109.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 76% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/120491/Lightspeed-Retail/) [Algolia](https://www.capterra.com/p/148915/Algolia-Search/) [4.7 (74)](https://www.capterra.com/p/148915/Algolia-Search/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/148915/Algolia-Search/) ## FAQs about Centra Overview ### Which roles and teams benefit most from Centra? Centra is most used by e-commerce managers, digital commerce leaders, and retail operations teams that need to run online storefronts, manage product and order workflows, and optimize customer buying experiences. CEOs, founders, and other executives benefit from visibility into sales performance, business growth, and cross-channel commerce operations. Answer based on 46 reviews Overview ### What company size and industries is Centra built for? Centra is built primarily for small businesses in Apparel & Fashion, which account for 83% of reviewers and 48% of industry share. It also serves midsize companies at 13% and enterprises at 4%, with additional use in Computer Software and Retail, each at 9%, mainly for eCommerce. Answer based on 46 reviews Features and Usability ### What are the key features of Centra? Centra offers eCommerce management, product catalog and catalog management, and order management for handling sales workflows. It also includes inventory management, inventory tracking, multi-store and multi-location support, payment options, shipping management, returns management, reporting & statistics, API access, and third-party integrations. Integrations ### Which third-party tools and platforms does Centra integrate with? Centra integrates with Fortnox for accounting and invoicing, Ongoing Warehouse for inventory control and shipping, and Voyado for promotions and email workflows. Official integrations also include Adyen and Klarna for payments, plus Klaviyo and Storyblok for marketing and content, covering ecommerce, operations, and customer communication. Answer based on 15 reviews Getting Started and Support ### What training and onboarding options does Centra offer? Centra provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided remote setup, webinars present structured group learning, and documentation offers written reference material for self-paced review. Getting Started and Support ### What customer support options does Centra offer? Centra offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. Users describe customer service as solution oriented and helpful for finding ways to get more value from the platform and implement new solutions across daily operations. Answer based on 1 reviews User interface ### Is Centra easy to use and navigate? Centra feels easy to use for many commerce teams, with clear navigation across sales, orders, and products. Internal sales teams and B2B users often adopt it quickly, while some admins find parts of the back office dated, less intuitive, and in need of a visual refresh, especially for images and localization. Answer based on 11 reviews ## Features AI summary Based on 8,654 eCommerce reviews Capterra data shows that buyers of eCommerce software rank the following features as their top priorities: - **Website Management** (**48%** of reviewers rated this feature as critical) - **Data Security** (**55%**) - **Order Management** (**47%**) Centra supports all three of the features reviewers rate most important: **Website Management**, **Data Security**, and **Order Management**. Together, these capabilities help businesses manage online storefronts, protect customer and transaction data, and handle orders efficiently, allowing teams to maintain day-to-day operations with greater accuracy and consistency. Data Security 4.8 (8) 50.00% of 8 reviewers that rated this feature as important or highly important Protect sensitive data for digital privacy Order Management 4.8 (10) 40.00% of 10 reviewers that rated this feature as important or highly important Manage and track customer orders for goods, investments, or any other purchases Mobile Access 4.6 (7) 28.57% of 7 reviewers that rated this feature as important or highly important Access software remotely via mobile devices Shopping Cart 4.9 (8) 50.00% of 8 reviewers that rated this feature as important or highly important Checkout of online store Inventory Management 4.7 (6) 50.00% of 6 reviewers that rated this feature as important or highly important Track and manage inventory levels to maintain proper supply Multi-Store 4.8 (11) 72.73% of 11 reviewers that rated this feature as important or highly important Manage multiple teams and operations from a central location Centra 36 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Branding: Add customized logos and colors to align with company branding - Data Security: Protect sensitive data for digital privacy - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products - Email Marketing: Create and send email blasts/campaigns - Inventory Management: Track and manage inventory levels to maintain proper supply - Inventory Tracking: Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items - Kitting: Group and package individual but related items as one package set - Mobile Access: Access software remotely via mobile devices - Multi-Channel Management: Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Currency: Manage and handle various international currencies - Multi-Location: Manage and support multiple locations - Multi-Store: Manage multiple teams and operations from a central location - Order Management: Manage and track customer orders for goods, investments, or any other purchases - Order Processing: Send / receive, process, and execute orders - Order Tracking: Track orders throughout the fulfillment process - Payment Options: Offers multiple online payment options such as credit card, Paypal, gift cards, mobile payments, and more - Product Catalog: Present a catalog of inventory that customers can view - Product Data Management: Capture, organize and track product-specific data and information in a centralized location - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Purchase Order Management: Create, send, and track purchase orders and their statuses - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Retail Inventory Management: Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process - Returns Management: Track and facilitate returns of products sold - Reviews Management: Track and monitor reviews of products or services - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - Shipping Management: Manage and track orders being shipped to customers - Shopping Cart: Checkout of online store - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Templates: Sample files or documents that could be customized as needed or used as is - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Website Management: Built-in website builder or integration with third-party site --- Get Advice We can help you find the software with the features you need. Features 4.7 (46) 4.7 Based on 46 reviews ## Pricing Value for money 4.8 (38) ### Starting price Free trial not available Value for money 4.8 (38) 4.8 Based on 38 reviews ## Integrations [ Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[ Adyen](https://www.capterra.com/p/165680/Adyen/)[ Storyblok](https://www.capterra.com/p/213991/Storyblok/)[ Voyado](https://www.capterra.com/p/215541/Voyado/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (44) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (44) 4.8 Based on 44 reviews ## User reviews Overall rating 4.8 Based on 46 reviews Filter by rating 5(38) 4(7) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent SG Sujata G. Sales Rep Financial Services ### "Global Fashion Platform " 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 7, 2024 Pros It gives a really good shopping experience and makes wholesale much easier. Cons The UI can be a bit neater sometime it has many options. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. HB Hugo B. Tech Lead Apparel & Fashion ### "ICIW Implementation" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 October 13, 2023 Very good, a necessary step forward for our brand to be able to adapt and stay up to date with trends. I also believe this new flexibility and time-to-market of design changes will help us communicate our brand more effectively on site. Pros The base features of the app - products, orders, vouchers make alot of sense and provide a lot of flexibility that we have lacked using our last platform.I really appreciate the GraphQL-APIs which allow us to inhouse more tasks and become more efficient without the need for consultancies to assist!Ease of plugin integration is also a very welcome change for us!Being able to separate B2B and B2C logic is something that helps us very much. Cons Some features:Gift CardsIt's hard for our ERP to distinguish between normal vouchers and a gift card - currently BrightCom, our ERP consultancy, have the same issue with all Centra customers.We are also unable to create Gift Cards through KCO, which was not communicated / raised in the discovery phase. This has forced us to create a sub-par solution to be able to sell Gift Cards.Feeds:This was probably the biggest hurdle for us - migrating from an existing feed structure to the Centra one proved to be almost impossible. The biggest issue is not being able to set the formatting and as we choose. I think the ability to use a delimiter between Product Number and Variant Number would help a lot.Another big hurdle, which I hope we will be able to solve using Depict, sorting by bestsellers and news. Reasons for choosing Centra More experience than Brink, Shopify because we preferred the idea of headless Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. EC Erik C. Head of Wholesale Apparel & Fashion ### "Stockholm Surfboard Club" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 22, 2023 Really very amazing so far! Pros The ability to streamline the whole workflow as a small brand from the product creation, to the B2B sales stage up until delivery and invoicing and syncing everything to Fortnox. It's our brain and heart and body. Cons Sometimes Centra has too much functionality for a small brand like us. Hopefully we grow into the platform in no time :) Alternatives considered [Traede](https://www.capterra.com/p/155385/Traede/) Reasons for choosing Centra Front-end aesthetics and general user experience for our B2B customers. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CR caroline R. Site Manager Apparel & Fashion ### "Smart system & Proffessional employees" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 4, 2022 A plus for our Customer Success Manager! Very helpful, friendly and proffessional Pros The system itself is quite flexible if you want to implement or change features etc. It is also easy to learn and understand, user friendly. Easy also to implement into other systems or platforms. Cons I would say it's a little bit dated. But I heard that this will be updated this spring! They could work on a smarter solution for mass changes, rather than an Excel sheet. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MA Melina A. Digital Manager Glass, Ceramics & Concrete ### "Centra x Mateus" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 January 25, 2022 Pros Easy to learn and use and covers all i need. Cons Voucher system is a bit har to get overview of. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AP Anton P. ceo Apparel & Fashion ### "Centra set up for client " 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 10, 2022 We belive that the Centra team is really helpful and customer focused, when we needed they did support us during the whole project. Pros The pros are the pricelists for several markets, standard plugins and set ups that are easy to use. We belive this is a strong of the shelf product that have most of the e-com functionality that is needed to run your everyday business. Cons The interface is not super intuitive, but we belive Centra has a roadmap for their own interface. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DM Dinn M. Head of Supply Chain Apparel & Fashion ### "Good and reliable instrument for a successful online retail business " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 30, 2021 Great! Pros All the features and easy management. And the fact that you can have several tabs/windows open at the same time, and work with them simultaneously. And the constant development of new features to ease the costumers work. Cons The communication about new updates and how that can/will effect our platform/work Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JH jenni H. Sales Director Apparel & Fashion ### "We are happy with Centra" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 30, 2021 We wanted to provide a great buying option to our resellers to buy new collections. Centra works perfectly for this. Pros Layout is great, it is easy to use for the reseller. Cons Orders to the factory are little bit difficult Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SB Sebastian B. CCO Internet ### "Truely Composable" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 December 20, 2021 Pros One of the few real headless / Composable systems that are API first for brands. Cons As with all plattforms there are aspects that you cannot alter/modify yourself. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Madelene T. CEO Sports ### "Optimal platform for upscaling D2C brands!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 15, 2021 Our first months with Centra as our e-com platform we have had a super positive experience. We can already se a better conversion rate and a significantly lower bounce rate in our checkout. Pros Super easy to work with, good possibilities to scale up and add new markets / currencies. One of the most important things for us when we was looking for a new e-com platform. Cons The design is a bit old-school. Think it should be even more easy to work in the software if the design was a bit more up to date! Switched from [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) Hard to customize and scale up with. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reasons for choosing Centra The focus on D2C brands. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/180966/Centra/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.