--- title: "AppFollow Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about AppFollow Software - reviews, pricing plans, popular comparisons to other Review Management products and more." source_url: "https://www.capterra.com/p/181039/AppFollow/" page_type: "product" language: "en" --- # AppFollow Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) AppFollow ## What is AppFollow? Receive user reviews and reply to them from Slack, Zendesk, Helpshift, Discord, and 30 more other services. Analyze user issues, assign them to the right teams, and increase user satisfaction and app rating. AppFollow is a must for teams working and improving the apps (including the desktop ones) and support agents who are constantly in contact with the users. Loyal users use apps more often and stay on longer, keeping up the retention and high positions in search results. ## What is AppFollow used for? [Mobile Analytics](https://www.capterra.com/mobile-analytics-software/)[App Store Optimization Tools](https://www.capterra.com/app-store-optimization-tools-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/) Top alternative Featured Overall rating Based on 13 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $29 Per User, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for AppFollow?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://appfollow.io&name=AppFollow) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### AppFollow 4.6 (13) VS. [4.6 (99)](https://www.capterra.com/p/132914/Survicate/reviews/) Starting Price $29 Per User, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (13) Ease Of Use 4.7 (1) Value For Money 4.4 (13) Value For Money 4.3 (1) Customer Service 5.0 (9) Customer Service 4.8 (1) ## AppFollow alternatives [4.6 (6,108)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.5 (393)](https://www.capterra.com/p/72549/Alchemer/reviews/) Starting price $55.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars Highest Rated [4.7 (1,788)](https://www.capterra.com/p/102188/LiveAgent/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.7 (707)](https://www.capterra.com/p/152997/BirdEye/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars ## FAQs about AppFollow Overview ### Which roles and teams benefit most from AppFollow? AppFollow is most used by app marketing, ASO, and growth teams that need to monitor store performance, optimize visibility, and respond to reviews. Product and project managers use it to track feedback and prioritize improvements, while customer experience leaders and executives rely on reporting to oversee reputation and acquisition outcomes. Answer based on 13 reviews Overview ### What company size and specific industries is AppFollow built for? AppFollow is designed for businesses of all sizes that need mobile analytics, keyword translation, and review management. It fits companies that handle app store feedback, customer complaints, and support routing, including software, mobile app, and consumer-facing digital businesses, rather than a single industry or size segment. Features and Usability ### What are the key features of AppFollow? AppFollow offers review monitoring and reviews management, plus alerts and review notification for tracking feedback. It also includes ASO Reporting, keyword rank tracking, keyword research tools, benchmarking, and competitor monitoring. Reporting features include customizable reports, dashboards, real-time data, sentiment analysis, and workflow automation. Integrations ### Which third-party tools and platforms does AppFollow integrate with? AppFollow connects natively to 10 third-party tools and platforms, including support and CRM systems such as Zendesk Suite, Freshdesk, Help Scout, Intercom, Front, and Salesforce Sales Cloud, plus collaboration tools like Slack and Microsoft Teams. It also integrates with Trello, Telegram, Basecamp, and Twitter/X. Getting Started and Support ### What training and onboarding options does AppFollow offer? AppFollow provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars offer scheduled group learning, documentation serves as written reference material, and videos provide on-demand walkthroughs. Getting Started and Support ### What customer support options does AppFollow offer? AppFollow provides email/help desk, FAQ/forum, a knowledge base, phone support, 24/7 live rep, and chat. No reviewer feedback about support quality is available, so user experience details such as response speed, helpfulness, or common frustrations cannot be confirmed. ## Features AI summary Based on 2,178 Review Management reviews Not all review management tools cover every top buyer priority. Here is what Capterra reviewers identify as most important when choosing a solution: - **Review Request** (**56%** of reviewers rated this feature as critical) - **Feedback Management** (**48%**) - **Review Monitoring** (**47%**) AppFollow includes **Feedback Management** and **Review Monitoring**, giving teams a way to track incoming reviews and respond to customer input across channels. However, it does not offer **Review Request**. Instead, it provides **Negative Feedback Management** (**53%**), which helps businesses identify and address poor customer experiences quickly, allowing teams to protect brand reputation and improve response times. Review Monitoring 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Automatically monitor and receive alerts for any new online reviews Negative Feedback Management 4.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Identify, track, and respond to negative feedback ASO Reporting 5.0 (4) 50.00% of 4 reviewers that rated this feature as important or highly important View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. Benchmarking 3.3 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Compare key metrics for the business against prominent players in the industry Competitor Monitoring 4.0 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Track activity of your competitors Keyword Rank Tracking 4.0 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Track positioning in search engines over time AppFollow 35 features ### All Features - Alerts/Escalation: System alerts about the need to escalate an issue or request - API: Application programming interface that allows for integration with other systems/databases - ASO Reporting: View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. - Benchmarking: Compare key metrics for the business against prominent players in the industry - Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Competitor Monitoring: Track activity of your competitors - Complaint Monitoring: Obtain, monitor, and review customer feedback/complaints relating to products and services to improve customer satisfaction - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Engagement: Initiate interactions with customers by proactively starting conversations or providing informational content - Customizable Reports: Alter the layout and content of reports - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Import/Export: Import and export data to and from software applications - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - Keyword Rank Tracking: Track positioning in search engines over time - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Negative Feedback Management: Identify, track, and respond to negative feedback - Ratings/Reviews: Ratings/Reviews - Real-Time Data: Receive data and information in real time - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Review Monitoring: Automatically monitor and receive alerts for any new online reviews - Review Notification: Notifies a business when a review is left - Reviews Management: Track and monitor reviews of products or services - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Single Sign On: Allow users to access multiple services after entering their login credentials once - SMS Messaging: Send messages via SMS - Social Sharing: Allows businesses to share their videos on social media. - Survey/Poll Management: Create and administer polls and surveys - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Usage Tracking/Analytics: Track and interpret metrics on the usage of company resources - Workflow Automation: Streamlining repetitive tasks and activities through automated and predefined workflows --- Get Advice We can help you find the software with the features you need. Features 4.3 (13) 4.3 Based on 13 reviews ## Pricing Value for money 4.4 (13) Free Trial Free Version Basic $29.00 Per User,Per Month Value for money 4.4 (13) 4.4 Based on 13 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Trello](https://www.capterra.com/p/211559/Trello/)[ Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[ Basecamp](https://www.capterra.com/p/56808/Basecamp/)[ Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[ Telegram](https://www.capterra.com/p/180347/Telegram/)[ Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/)[ Freshdesk](https://www.capterra.com/p/124981/Freshdesk/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (9) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (9) 5.0 Based on 9 reviews ## User reviews Overall rating 4.6 Based on 13 reviews Filter by rating 5(9) 4(3) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent CP Charlie P. Director Financial Services ### "Good App Store tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 November 20, 2024 Pros Really great way to track our App Store listing progress, reply to user reviews and track the performance of keywords and user searches. Cons It was difficult to connect our Android app, and some of the filtering mechanisms aren't obvious how to use. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AD Anastasia D. SMM Public Relations and Communications ### "AppFollow best service to work with ASO" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 12, 2023 Pros Hey there, as a mobile app developer, it's super important to stay connected with your users to keep your app growing and improving. That's where AppFollow comes in - it's been a total game-changer for me when it comes to keeping an eye on and responding to app reviews.AppFollow comes with cool ASO (App Store Optimization) tools, which help me work with keywords and check out what my competitors are up to. These tools have seriously boosted my apps' performance and made them stand out in the crowded app world.AppFollow makes it really easy to keep track of what people are saying about your app. The app's interface is super user-friendly, and it's made checking out customer feedback a breeze. It's like getting a sneak peek into what users really think about my apps.All in all, AppFollow has become my go-to tool for managing reviews and fine-tuning my apps to make them even better. If you're a fellow app developer, I totally recommend giving it a shot - it's been a game-changer for me! Cons A little demo version, but otherwise stable work Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Ali Y. Project Manager Education Management ### "One of the friends of the mobile growth teams" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 September 2, 2021 We communicate with users faster with the appfollow reviews feature. We create ready-made messages and send them instantly. We develop features using their insights. Appfollow reviews feature is really cool. Pros Mobile growth teams know they need to use multiple app intelligence tools. Best tool to use for appfollow review management. It still has areas to improve on for core ASO features. I would like to see it with a more user friendly design. Cons The UI is really tricky. Connecting your app from google play for analytics is not easy. Alternatives considered [data.ai Intelligence](https://www.capterra.com/p/149005/Advertising-Analytics/) [Sensor Tower](https://www.capterra.com/p/200383/Sensor-Tower/) [MobileAction](https://www.capterra.com/p/200378/MobileAction/) Reasons for choosing AppFollow Review management was a priority for us. Makes this the best Appfollow. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JA Jason A. CX Manager Telecommunications ### "We boosted reply rate from 60% to 90% and saved many hours of work per month with auto-tags in App" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 23, 2021 AppFollow is an excellent tool that can be used to complement your existing CX or NPS program. For teams who are operating in an Agile way, AppFollow allows us to deliver feedback to the squads, developers, and product designers who need it the most and can act upon the feedback Pros Consolidated view of reviews across all stores Ability to reply to reviews in real time Ability to create custom auto tags to track trends and issues in real-time Easy and attractive dashboards and reporting Cons Integrating to the app stores can be a slight pain, but probably this is to be expected and app follow makes it as easy as possible and provide good support. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AN Anonymous User ASO MKT Outsourcing/Offshoring ### "Highly recommend to track all your apps in one place" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 23, 2021 Overall this is really helpful for my business and nothing to regret about this purchase monthly Pros I love how easy you can find all the information in this platform. Its good for beginners as also for experts. Cons Its expensive and not all the developers can afford to pay it monthly Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Luigi F. Chef de Projet Transportation/Trucking/Railroad ### "For small and large companies" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 June 14, 2021 Pros I liked the features to connect to different CRMs Cons Samsung and Huawei Stores are not available Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. NP Nikita P. Head of Acquisition Food & Beverages ### "Best value for the money" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 9, 2021 Pros Intuitive dashboards, good filters, ease of use, great support and price Cons Difficulty in analyzing competitors (you need to add them separately and there is a limit on the number). Switched from [App Radar](https://www.capterra.com/p/152262/App-Radar/) Better price, functionality Alternatives considered [Asodesk](https://www.capterra.com/p/191136/ASOdesk/) [data.ai Intelligence](https://www.capterra.com/p/149005/Advertising-Analytics/) [App Radar](https://www.capterra.com/p/152262/App-Radar/) Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AN Anonymous User Marketing Director E-Learning ### "All in one dashboard" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 November 28, 2019 Pros Very nice to be able to see your metrics all in one place. What gets measured gets improved and the insights are valuable. Cons I wish you got more keywords for the essential plan. Other than that a very useful tool and look forward to using it more. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Evan L. Senior Growth Marketing Manager Marketing and Advertising ### "Good Service For Convenience But Not Necessary" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 6/10 August 2, 2019 Pros It's got a great UI/UX that's very easy to use. On top of that, it makes it convenient to see all your data in one place in easy reports. Cons Its service is something your app should already be doing by itself with more robust software such as Appsee, Mixpanel, Appsflyer, or Branch and all the ASO work can be done by yourself with a little bit of knowledge. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Sam L. Head of Digital Marketing Leisure, Travel & Tourism ### "Awesome free tool... Wouldn't pay for it though" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 6/10 May 2, 2019 AppFollow is used by our mobile app company evaluating our app store metadata and keyword positions in both the Android and iOS app stores. We also have AppFollow integrated with Slack therefore we are able to get real-time app reviews on our product. Currently, only our marketing department uses AppFollow ASO research and tests. AppFollow for us addresses our all our app store needs from benchmarking against competitors to viewing our rankings in international markets, and integrating with other business apps and sending email detailed reports. Pros We don't check AppFollow every day. With that said, it's important for us to get daily and weekly reports from AppFollow about our ASO performance. You can easily check which reports you would like, how often, and where to in a matter of seconds. Another key feature to AppFollow is their integrations. Being able to integrate AppFollow with Slack has been extremely helpful. With this integration, we are able to see reviews in real-time and respond to them right from Slack. One of AppFollow's core features is their keyword rankings. With both our Android and iOS app I'm able to view the keyword and position of our app for that keyword. I'm also able to toggle the dates and see the history positioning. Not only is this available for US app stores but global app stores. This is extremely helpful when A/B testing. Cons I'm not sure if this is a feature or not, but it would be extremely helpful to be notified if one of our apps becomes featured in the app store. Essentially an alert to let us know to expect a ton of volume or a heads up not to send out a new build. Even with the paid plans, you don't get many keywords. We were on the Essential plan for a few months but began to realize that we weren't getting that many keywords, only 3x more than the free plan. We decided to look into higher volume keyword tools because of this restriction. Reasons for choosing AppFollow While App Annie is extremely robust and pulls in data from acquisition channels, app stores, and elsewhere, it can be quite overwhelming at times. If you are looking for more simple and just keyword positioning then definitely look at AppFollow. Apart from the two platforms themselves, I've had numerous contact experiences with both AppFollow and App Annie. The winner is definitely AppFollow with a less aggressive approach and a higher willingness to go above and beyond to make sure all questions are answered. With App Annie I was bombarded with a ton of sleazy, sales emails to purchase their product. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor May 3, 2019 Hi Sam, thanks for your feedback, happy to be helpful to your marketing team. 1. We do have alerts when your (or any) app is featured in the App Store. It is sent to your Slack or email one day before it happens. 2. All the plans are customisable, so you can request any number of keywords you'd like to track. If you could drop a message to our support team, they would be happy to show you options. Regards, Olga [View all Reviews](https://www.capterra.com/p/181039/AppFollow/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.