--- title: "Launch Cart Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Launch Cart Software - reviews, pricing plans, popular comparisons to other Small Business eCommerce products and more." source_url: "https://www.capterra.com/p/181129/Launch-Cart/" page_type: "product" language: "en" --- # Launch Cart Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Launch Cart ## What is Launch Cart? E-commerce solution that helps businesses set up e-commerce stores with features such as print-on-demand & dropshipping technology. ## What is Launch Cart used for? [eCommerce](https://www.capterra.com/ecommerce-software/)[Small Business eCommerce](https://www.capterra.com/small-business-ecommerce-software/) Top alternative Featured Overall rating Based on 12 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $27 Flat Rate, Per Month Free trial not available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Launch Cart?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://launchcart.com&name=Launch Cart) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Launch Cart 4.8 (12) VS. [4.3 (662)](https://www.capterra.com/p/227129/Magento-Commerce/reviews/) Starting Price $27 Flat Rate, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (12) Ease Of Use 3.8 (6,197) Value For Money 4.7 (12) Value For Money 4.1 (5,117) Customer Service 4.6 (11) Customer Service 4.0 (4,897) ## Launch Cart alternatives [4.0 (117)](https://www.capterra.com/p/195774/JouwWeb/reviews/) Starting price $1.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 76% of reviewers rated it above 4 stars [Shopify](https://www.capterra.com/p/83891/Shopify/) [4.5 (6,715)](https://www.capterra.com/p/83891/Shopify/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/83891/Shopify/) [Wix](https://www.capterra.com/p/169007/Wix/) [4.4 (10,782)](https://www.capterra.com/p/169007/Wix/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169007/Wix/) Highest Rated [Squarespace](https://www.capterra.com/p/143461/Squarespace/) [4.6 (3,421)](https://www.capterra.com/p/143461/Squarespace/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143461/Squarespace/) [View all alternatives](https://www.capterra.com/p/181129/Launch-Cart/alternatives/) ## FAQs about Launch Cart Overview ### Which roles and teams benefit most from Launch Cart? Launch Cart is most used by business owners, founders, and executives who need to launch online stores quickly, manage branding, and oversee sales performance. Designers and web developers benefit from customizing storefronts and user experience, while marketing leaders use it to support promotions, product visibility, and ecommerce growth. Answer based on 12 reviews Overview ### What company size and specific industries is Launch Cart built for? Launch Cart is designed for e-commerce businesses, as well as celebrities, influencers, and brands that sell online. It fits companies of various sizes that need a cloud-based platform to manage online stores, sales, and payments in one place. Features and Usability ### What are the key features of Launch Cart? Launch Cart offers shopping cart and eCommerce management features such as catalog management, order management, order tracking, and payment options. It also includes abandoned cart saver, discount and promotions management, inventory tracking, shipping management, reporting & statistics, CRM, email marketing, and third-party integrations. Integrations ### Which third-party tools and platforms does Launch Cart integrate with? Launch Cart integrates with 8 third-party tools for email marketing, payments, printing, shipping, and tax management, including Mailchimp, NMI Payments, OpenNode, PayPal Commerce Platform, Printful, ShipStation, Stripe, and TaxJar. Getting Started and Support ### What training and onboarding options does Launch Cart offer? Launch Cart provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer self-paced reference materials for learning features and reviewing setup steps as needed. Getting Started and Support ### What customer support options does Launch Cart offer? Launch Cart provides email/help desk, FAQ/forum, knowledge base, and chat support. These channels give users written help and self-service guidance through common setup and usage questions. No reviewer feedback about support experience is available to describe response speed, helpfulness, or recurring frustrations. ## Features AI summary Based on 2,002 Small Business eCommerce reviews Capterra data shows that buyers of small business eCommerce rank the following features as their top priorities: - **Website Management** (**46%** of reviewers rated this feature as critical) - **Order Management** (**44%**) - **Shopping Cart** (**43%**) Launch Cart supports all three features that reviewers rate highest: **Website Management**, **Order Management**, and **Shopping Cart**. Together, these capabilities help businesses manage their online storefront, process and track customer orders, and provide a reliable checkout experience, allowing teams to run day-to-day eCommerce operations more efficiently. Order Management 4.7 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Manage and track customer orders for goods, investments, or any other purchases Shopping Cart 4.7 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Checkout of online store Mobile Access 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Access software remotely via mobile devices Data Security 4.5 (2) 50.00% of 2 reviewers that rated this feature as important or highly important Protect sensitive data for digital privacy Inventory Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track and manage inventory levels to maintain proper supply Website Management 4.3 (3) 33.33% of 3 reviewers that rated this feature as important or highly important Built-in website builder or integration with third-party site Launch Cart 35 features ### All Features - Abandoned Cart Saver: Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Catalog Management: Create and manage digital catalog of products/services with their details, specifications, and price - Credit Card Processing: Accept and process credit card transactions - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Security: Protect sensitive data for digital privacy - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Electronic Payments: Electronically collect payments for goods or services - Email Marketing: Create and send email blasts/campaigns - For Small Businesses: Designed for small businesses - Inventory Management: Track and manage inventory levels to maintain proper supply - Inventory Tracking: Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items - Mobile Access: Access software remotely via mobile devices - Multi-Currency: Manage and handle various international currencies - Multi-Store: Manage multiple teams and operations from a central location - Order Management: Manage and track customer orders for goods, investments, or any other purchases - Order Tracking: Track orders throughout the fulfillment process - Payment Options: Offers multiple online payment options such as credit card, Paypal, gift cards, mobile payments, and more - Promotions Management: Design, communicate, and distribute incentives to perform a specific action - Purchase Order Management: Create, send, and track purchase orders and their statuses - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reviews Management: Track and monitor reviews of products or services - Sales Order Management: An order generated by a seller to a customer, containing details about products or services - Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers. - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - Shipping Management: Manage and track orders being shipped to customers - Shopping Cart: Checkout of online store - Templates: Sample files or documents that could be customized as needed or used as is - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Website Management: Built-in website builder or integration with third-party site --- Get Advice We can help you find the software with the features you need. Features 4.5 (12) 4.5 Based on 12 reviews ## Pricing Value for money 4.7 (12) Free Version Basic $27.00 Flat Rate,Per Month Value for money 4.7 (12) 4.7 Based on 12 reviews ## Integrations [ Stripe](https://www.capterra.com/p/123889/Stripe/)[ ShipStation](https://www.capterra.com/p/155621/ShipStation/)[ PayPal Commerce Platform](https://www.capterra.com/p/179252/PayPal-Checkout/)[ Printful](https://www.capterra.com/p/209769/Printful/)[ TaxJar](https://www.capterra.com/p/163419/TaxJar/)[ NMI Payments](https://www.capterra.com/p/197203/NMI/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (11) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (11) 4.6 Based on 11 reviews ## User reviews Overall rating 4.8 Based on 12 reviews Filter by rating 5(10) 4(1) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent Ray M. Founder and CEO Animation ### "Your one stop shop for POD ecommerce" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 27, 2023 Friendly support who have been very helpful. It's just easy to setup. I had a new store connected to Printify with it's fist product available within half an hour and its also easy to setup your domain with it too. Pros Native integration with Print on Demand services like Printify and Printful. This is what set Launch Cart apart for me. It is via API, but the fact that it's ready to go is great. Even the lower plans come with no limits on the number of products you can sell (compared to other ecommerce platforms). Even the free plan allows for 50 products! Cons There's only one small things I've noticed, I'd like the ability to allow customers to upload images when ordering (for personalised POD prducts). They do allow for text input which is great, but for my specific use case it would be great to allow image upload also. The support team have been great and I expect them to have this feature soon! Ive requested a blog writing feature also which hopefully will be added soon too. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify is amazing, but it is expensive. Launch Cart gives me everything I need to setup and run stores without the large bills, this way I can experiment a bit more without having to invest much upfront. Alternatives considered [Ecwid](https://www.capterra.com/p/143648/Ecwid/) [BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/) [Shopify](https://www.capterra.com/p/83891/Shopify/) Reasons for choosing Launch Cart I wanted POD integration and to have the ability to sell multiple products. Each other the competitor products cost a lot more once you start adding these things to the mix. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. EV Eugene V. Owner Marketing and Advertising ### "Growing with Launch Cart!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 25, 2022 Hands down the Best support and training I have ever come across with any software and the availability of the \[SENSITIVE CONTENT\] and support group that listens and helps. There's nothing out there today like Launch Cart. Pros Software easy to learn and tons of features Cons Have not come across any Cons , software and company growing everyday! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor November 2, 2022 Thanks for the great feedback! Much Appreciated! AN Alicia N. President Retail ### "Easy to use" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 June 18, 2021 I had a great experience this far. Pros This service is easy to use and I love that about the product. Cons I wish it had the PayPal option. This method would improve Launch Cart . Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor September 20, 2021 Thank you Alicia for your review. As for PayPal, we actually will be launching that SOON! Within the next 7-14 days as of this review response :) UPDATED: Just wanted to let you know that PayPal is now live, in case you weren't yet aware! KO Kevin O. Owner/Designer Apparel & Fashion ### "The Future is Here" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 28, 2021 I began with some questions I couldn't seem to answer on my own and \[SENSITIVE CONTENT HIDDEN\] man helped me out in a chat session and it was a breeze. Absolutely everything is a breeze. It is streamlined to be sites created with ease so we can work on our designs, products, etc, and not worry about all that backend stuff like Shopify. There are certain things we have to do but so much is just ready and waiting. Love it! Pros Launch Cart has given me the opportunity to begin my own brand site instead of having to use Etsy, Amazon, and eBay. I am in control, design the overall look of my site and what it does or what way everything is offered and I could not be more pleased. I have integration with Printful print-on-demand and can also use other POD platforms when I set it up to be able to relay new orders to a different provider. It's free. I use my own domain name. They have a Facebook group that's wonderful and an owner or administrator that listens, cares, and helps. There's nothing to not like about Launch Cart. Cons I would like a larger home banner area but it really isn't that important. That's really it! They are always listening to us, adding new things, and empowering us...there are no cons in that. Reasons for choosing Launch Cart Free, use my domain name free, did I mention free? It's easy and I need the time to design! I have a lot of work still to do and I have over 1000 designs I will use and more in the works and I don't feel pressured to scurry through it in error because I pay a huge monthly fee, because I do not. I can take my time, grow, and get there! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor August 11, 2022 Hi Kevin, thanks for your review! If at any point there's a certain feature you'd like to see on the platform, please leave your feedback at https://feedback.launchcart.com TM Tadd M. CEO Online Media ### "It's not perfect, but has potential to be." 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 May 28, 2021 I've been in e-commerce in one form or the other for over twenty years, building my first shop in a now-defunct PHP store. I have seen the ins and outs, and have learned and grown and learned some more. LC has a ways to go before they're competing with the likes of Shopify or Woocommerce. But they're well on their way. Particularly if they keep their system free, and build it to encourage entrepreneurs to sell more. I think they have a solid start, at the very least, and if they start implementing changes I mentioned in Cons (RSS, SEO, PayPal, Security), I think it would help a lot of people and alleviate fears. I'm a fan of Launch Cart. I already have two stores I'm building, and helping my son build one for himself. When they implement PayPal, that will blow open doors. It's not perfect. But it's expanding exponentially and will change the way I grow my business. Pros First off, it's free. Which I'm a fan of. Well, they take 3% of each sale. BUT there are no out-of-pocket costs. Which is huge for a start-up. I love that they integrate with Printful really quickly and easily. You can add new products right from the Launch Cart dashboard, which is aces. I love that. Makes it 10x easier to build my storefronts. I like that they have some SEO fields that you can customize your SEO per product. Which, can be tedious. But I like the OPTIONS to do so. Their stores are mobile-friendly out of the gate. In this mobile-first webciety that's a pretty big deal. They're evolving, which is also pretty awesome. Shows that they're looking to grow. You can have multiple stores from the same dashboard, so you don't need to log into multiple storefronts to edit or add product. That's very awesome for someone who will probably build out 10 different niche sites. I don't want a separate login for each one. Cons Lack of security: While I love you can log into multiple stores from one login, I feel they need to implement some better security. 2FA/MFA at the very least should be implemented to protect the stores. Do NOT implement "are you a human" checkers as that's just annoying. But MFA, do it. The lack of PayPal has really halted me from going full bore. They integrate with Printful, which only uses PayPal. BUT LC only implements with Stripe. That's not very helpful for me! I'm told May 30, 2021 they should have this feature implemented to chose PayPal. If that's the case, then the sky is the limit on what I can do. SEO is still kind of limited. You can't really update too much of the store's SEO. Alt tags, meta headers, etc. Themes are limited. You have 7 basic-looking themes. I mean, it's an e-commerce shop, I get it. But would be nice to have a few more options. RSS is missing. Which, kind of nerfs some of the indexing of the site. Would be great to see an RSS feed of your products so you can push it to search engines for proper indexing, stick it in Google Search Console, and do some forward-thinking marketing and content tweaking. After all, for some people, the e-commerce world is their bread and butter. And, as I mentioned, I would love to build many niche stores. But, it gets hard when you've not really ranked well. RSS feed opens a huge extra door. And, in theory, should be easy to implement. No WordPress, Facebook Business, or Instagram Shops integration Alternatives considered [WooCommerce](https://www.capterra.com/p/225601/WooCommerce/) [Shopify](https://www.capterra.com/p/83891/Shopify/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor August 12, 2022 PayPal has been integrated with Launch Cart as well as many other payment providers like NMI, OpenNode, and more coming soon. We've also added upsells, bump offers, drag n' drop funnel builders and more. CW Cynthia W. owner Apparel & Fashion ### "Great Platform!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 28, 2021 If you have a POD business or make and sell your own products this is a great platform! You will have to put the work in to get your shop out there and get your own customers but the fact that there is just one small fee per sale it's worth it. Pros I love Launchcart! It's fairly user friendly interface. They only take one small fee per sale, there are no limits to what/how much you can have in your store. You can have as many stores as you wish and be able to switch between shops is awesome! They have an easy integration with POD as well. Cons Since this platform is still being improved I don't have any complaints. They have a great communication with shop owners about upcoming new features etc. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Those platforms will nickel and dime you to the poor house. Launchcart will not. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor June 30, 2021 Hi Cynthia, thank you for your kind words! We are always working hard to ensure our users' SUCCESS! Thank you for supporting us so we can continue supporting fellow entrepreneurs using Launch Cart :) LS Lane S. CMO Automotive ### "Great Platform for Small Business Print on Demand Products!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 2, 2021 Customized shirts and products to promote our small business Pros it's integration with Printful, Stripe, MailChimp - makes it a complete ECommerce platform for selling a wide variety of product and making personalized products for businesses and consumers. Cons wish it integrated with more print on demand providers of different products Reasons for choosing Launch Cart funtionality & integration Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor June 30, 2021 Hi Lane, thanks for your review! We're working hard here to bring about the best features we can onto our platform in order to best support our users' success on Launch Cart. The best is yet to come and the sky is the limit for Launch Cart and our users! KB Kevin B. VP Computer Software ### "Scaled in a short amount of time" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 18, 2020 It's ready if you are! Pros I took this platform and worked from zero to 250k in 90 days during the Presidential campaign with no monthly cost. With self taught tips from youtube and facebook, it wasn't hard at all. Compared to @amazon.com this is a great way to develop and scale your model with little upfront money commitment. I've also seen Launch Cart grow with me. It's powerful! Cons Need an email integration platform, which I hear is coming??? Mailchimp maybe? Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reasons for choosing Launch Cart More automation and less conflict with plug-ins. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor June 30, 2021 Hi Kevin, thanks for your review! We do have MailChimp integration available! We're working hard here to bring about the best features we can onto our platform in order to best support our users' success on Launch Cart. The best is yet to come and the sky is the limit for Launch Cart and our users! RM Rio Michael M. Web Developer Information Technology and Services ### "Fantastic Platform." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 18, 2020 Pros You do not need to pay for apps integration and the platform is completely free. Cons It maybe a Pros too, they continue to add features. Reasons for choosing Launch Cart It is free, for starters like me and want to try POD, I need a free E-commerce platform like LaunchCart. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor June 30, 2021 Hi Rio, thanks for your review! We're working hard here to bring about the best features we can onto our platform in order to best support our users' success on Launch Cart. The best is yet to come and the sky is the limit for Launch Cart and our users! AN Anonymous User President Marketing and Advertising ### "Simple easy ecom platform that got us launched in hours...not days!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 17, 2020 The overall experience was a breeze to other platforms I have tried. Actually after using launch Cart I don see how a few other competitors can compete. Their platform is so simple and easy to use. Pros I really liked the integration with print on demand and the product mock up builder. It allowed us to create a complete store with branded merch in hours not days! Their customer support is quick to respond and the Facebook support group is also active and helpful. But most importantly I LOVED the "design marketplace" where I could buy designs for a few dollars and have them for sale on my store in minutes! Cons I was able to create my own custom products but I need some inventory management and some better reporting for tax purposes, which I was told are both being developed and are on their way. Reasons for choosing Launch Cart Ease of use, SaaS hosting so I could add to my own domain and cost, the FREEmium model was perfect for us. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor June 30, 2021 Thank you for your review! We're working hard here to bring about the best features we can onto our platform in order to best support our users' success on Launch Cart. If at any point there's a certain feature you'd like to see on the platform, you can click here https://launchcart.canny.io/feature-requests to vote on current suggestions you agree with or create a suggestion for a feature request that others can vote on! [View all Reviews](https://www.capterra.com/p/181129/Launch-Cart/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Shopify vs Launch Cart](https://www.capterra.com/compare/83891-181129/Shopify-vs-Launch-Cart)