# Aura Salonware Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Aura Salonware Software - reviews, pricing plans, popular comparisons to other Salon products and more. Source: https://www.capterra.com/p/181855/SalonOS --- # Aura Salonware Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Aura Salonware ## What is Aura Salonware? At Aura Salonware, we are committed to empowering beauty businesses with more than just great technology—we’re here to help you grow. Our all-in-one software helps you simplify operations with a user-friendly interface and intelligent automation. Say goodbye to complicated, cluttered tools and hello to a beautifully simple design that lets you focus on what truly matters— your clients. Whether you manage one or multiple locations, Aura offers powerful features that streamline your operations, enhance your clients’ experience, and maximize your revenue. Features include online booking, personalized KPI dashboards, robust reporting including payroll, inventory management, point-of-sale with embedded payments, a comprehensive marketing suite with email, text marketing, two-way texting, and more. Plus, you’ll have a dedicated Account Success Manager who understands your business and works alongside you to make sure you’re getting the most out of our tools. ## What is Aura Salonware used for? [Salon](https://www.capterra.com/salon-software/) Top alternative Featured Overall rating Based on 83 user reviews Reviews sentiment Positive 92% Neutral 7% Negative 1% Starting price $149 Flat Rate, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Aura Salonware?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://aurasalonware.com&name=Aura Salonware) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Aura Salonware 4.6 (83) VS. [4.4 (406)](https://www.capterra.com/p/9167/DaySmart-Salon/reviews/) Starting Price $149 Flat Rate, Per Month Starting Price $69 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (83) Ease Of Use 4.4 (405) Value For Money 4.5 (81) Value For Money 4.2 (338) Customer Service 4.5 (81) Customer Service 4.3 (387) ## Aura Salonware alternatives Highest Rated [4.9 (306)](https://www.capterra.com/p/187593/Mangomint/reviews/) Starting price $165.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.8 (348)](https://www.capterra.com/p/174830/GlossGenius/reviews/) Starting price $28.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [4.7 (3,623)](https://www.capterra.com/p/153752/Vagaro/reviews/) Starting price $23.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.8 (1,130)](https://www.capterra.com/p/268055/Goldie/reviews/) Starting price $19.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/181855/SalonOS/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Appointment Scheduling 4.6 (59) 93.22% of 59 reviewers that rated this feature as important or highly important Schedule appointments via a calendar Confirmations/Reminders 4.6 (57) 87.72% of 57 reviewers that rated this feature as important or highly important Automated reminders and confirmations for booked appointments and events via text or email Online Booking 4.3 (55) 85.45% of 55 reviewers that rated this feature as important or highly important Book meetings and appointments through a website or digital platform Point of Sale (POS) 4.5 (54) 88.89% of 54 reviewers that rated this feature as important or highly important Accept and process customer payments for products or services using hardware and software Client Database 4.4 (48) 95.83% of 48 reviewers that rated this feature as important or highly important Electronic storage of stakeholder contact information Payroll Management 4.6 (34) 97.06% of 34 reviewers that rated this feature as important or highly important Manage employee salary processes, data, taxes, and records administration efficiently Aura Salonware 38 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Application programming interface that allows for integration with other systems/databases Schedule appointments via a calendar Automatically create schedules based on business needs or employee availability and qualifications Offer to rent a booth to freelance professionals Track and manage schedules and meetings via an integrated calendar Electronic storage of stakeholder contact information Manage contact details and communication with clients Private online space that lets businesses securely share documents and provide information access to clients Tracking, calculating, and paying commissions and earnings to employees Automated reminders and confirmations for booked appointments and events via text or email Accept and process credit card transactions Platform for customers to directly manage their appointments and profile Tool to send questionnaires to customers to gauge feedback Add customized logos and colors to align with company branding Track products that are for sale at a reduced price or part of coupon promotions Assemble applications and processes by dragging over and arranging pre-built components Digital forms that are shared and accessed online Electronically collect payments for goods or services Create and send email blasts/campaigns Track employee schedules, availability, and performance across projects and tasks Specific for use in spas and salons Track and manage inventory levels to maintain proper supply Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Plan, track, and evaluate marketing activities including promotions, customer outreach, and branding Access software remotely via mobile devices Manage and support multiple locations Book meetings and appointments through a website or digital platform Website through which businesses can sell goods or services over the internet Manage employee salary processes, data, taxes, and records administration efficiently Accept and process customer payments for products or services using hardware and software Schedule repeating appointments based on a duration of time Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Monitor and manage customers' perceptions about a business, product, or service Track and monitor reviews of products or services Send promotional campaigns or transactional messages via text messages Set up connections to third-party platforms to improve business processes Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period Get Advice We can help you find the software with the features you need. Features 4.4 (83) 4.4 Based on 83 reviews ## Pricing Value for money 4.5 (81) Basic $149.00 Flat Rate,Per Month Value for money 4.5 (81) 4.5 Based on 81 reviews ## Integrations [ Vish](https://www.capterra.com/p/179327/Vish/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (81) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (81) 4.5 Based on 81 reviews ## User reviews Overall rating 4.6 Based on 83 reviews Filter by rating 5(58) 4(18) 3(6) 2(0) 1(1) Mentioned topic Sorted by most recent AU Anonymous User Hairstylist Cosmetics ### "Simple and effective!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 October 5, 2025 I really like this salon software overall it’s clean, easy to navigate, and makes managing appointments so much more organized. It definitely helps the salon run more efficiently and professionally. The only thing I wish it had is a feature that automatically notifies stylists when there are changes to their schedules or books. Sometimes appointments are moved or updated, and it would be super helpful for everyone to get an instant alert. Otherwise, it’s a great system! Pros I like how the software is set up modern, simple, and easy to get the hang of! The client booking system is smooth, and I love how it keeps track of formulas, notes, and purchase history all in one place. Cons I wish when new appointments were added to a hairstylists book that a notification would be sent to their phone. There have been times where walk ins are added last minute and it would be nice to be notified. Otherwise stylist are constantly having to check the site and worry is about potentially being unaware of having a client if it is added last minute Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RT Rebekah T. Hair Stylist Cosmetics ### "Not Just A Scheduling System, Wrap Around Business Tools For Success" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 September 11, 2025 I've been using Aura Salonware for over a year now and I am very happy with the system. Integrating Fullsteam payments helps streamline my financial record keeping and the data driven marketing options are genius. In my experience the customer service was wonderful and very patient in helping onboard me onto the software to help set my business up for success. Pros Aura has fantastic and responsive customer service and wrap around business management tools, from reports to payment processing and marketing features, etc. Cons The Help Center videos could be a but more intuitive and comprehensive from a search perspective, I couldn't always find the answers to needed questions, but customer support has been very responsive. Switched from [Rosy](https://www.capterra.com/p/68391/Rosy-Salon-and-Spa/) I wanted something that could balance multiple stylist schedules well and competitive payment processing rates. Alternatives considered [GlossGenius](https://www.capterra.com/p/174830/GlossGenius/) Reasons for choosing Aura Salonware It was highly recommended by Destroy the Hairdresser and seemed like and innovative product I could grow with. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RL Randi L. Hair Stylist Cosmetics ### "Aura Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 2, 2025 I enjoy the accessibility and simplicity of Aura Salonware. It is easy to understand and book my clients on the computer and cellphone. Pros I like how easy Aura Salonware is to use and understand. I almost immediately understood the different colors and meanings of the features. Cons I cannot think of anything i dislike about Aura Salonware. The only thing i could think of is when it goes down but that is just a normal technical difficulty. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Guest Care Associate Cosmetics ### "aura review" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 August 29, 2025 I don't have any problems with aura. it is overall easy to use and it keeps things relatively organized. Pros I like how it looks aesthetically because it makes it easy to differentiate between appointments and there status. Cons i dont like that there is no feature that allow me to bypass adding a client if it is a walk in that is just buying product. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AT Adeline T. Cosmetologist Health, Wellness and Fitness ### "Addie Mae's Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 23, 2025 Our experience with Aura has been amazing. It has been the best system that we have used and clients have loved the simplicity of it Pros If I have a question or issue it is handled the same day. Love the automatic text messages that clients receive. Very easy for clients to understand and use. Definitely worth the money for everything that you receive with Aura. By far the best booking system that I have used. Cons There really isn't anything that we don't like. Sometimes there is small hiccups but like I said it is normally resolved the same day. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. JP Julia P. Stylist Cosmetics ### "From a Stylist point of view " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 23, 2025 Overall very happy with the software, and would recommend it to other salon professionals. very easy to use. Pros As a stylist I love that I can book my own appointments on my phone in out out of the salon, and I can run my own reports to make sure I'm hitting my numbers / goals. Cons Sometimes its runs slow and takes a few minuets to check clients in or out. I wish when you left notes in clients files they would pop up asap when they call to move their appointment or to book an appointment . Switched from [SalonBiz](https://www.capterra.com/p/9175/SalonBiz/) not intuitive and didn't have the options to run as many reports for tracking numbers, and I dont think we could book appointments on our phones or put in formulas Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Owner Health, Wellness and Fitness ### "Current Aura user" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 2.0 2.0 Customer Service 1.0 1.0 Likelihood to Recommend 3/10 August 21, 2025 The software is ok but you have to go in out of so many windows to find what you are looking for. Reports are hard to understand. Pros I love working with \[sensitive content hidden\] but it is really hard to connect with her in an emergency. Always have to schedule an appointment that could be several days out which does not help in the moment. Cons The onboarding process was very weak and could never get a hold of support to help in the moment. Hardly any training is done hands on before you start operating. Switched from [SalonBiz](https://www.capterra.com/p/9175/SalonBiz/) Aura had more features at the time we made the switch Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Megan R. Salon Owner Retail ### "Aura Review" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 5/10 August 21, 2025 Overall my experience has been pretty good. I have seen Aura grow since we have been with them in 2021. Pros The software itself is pretty easy to use. I like that they are integrated with Aveda and help us to track benchmarks we use right at our fingertips. Cons Customer support and the marketing capabilities. The support is not quick. If you are in a bind during a work day it isn't always easy to get help. The email and text capabilities could be more with the times. Switched from [SalonBiz](https://www.capterra.com/p/9175/SalonBiz/) At the time Aura was more with the times. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. BH Beth H. Stylist Cosmetics ### "Easy peezy " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 20, 2025 I work in a salon so it is very helpful to use. I have never used it before coming into this salon but it was so easy to learn and I caught on real quick ! Pros It’s very easy to use and it looks very professional. I love how organized everything looks !!!!!!!! Cons I have never used this software before and when I came to the salon I started using it and it was really easy to use. There is nothing I don’t like about it ! Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. KP Kelsey P. Cosmetologist Cosmetics ### "Easy to use Aura" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 3/10 August 20, 2025 It’s been really easy to use and I appreciate the simplicity, from booking to searching for clientele and viewing total sales and etc. Pros It’s easy to use, appointment management is great, it’s nice to see my total in the morning for EOD. Cons I don’t have any complaints, it was extremely easy to use and everything was very simple and manageable. Switched from [SalonBiz](https://www.capterra.com/p/9175/SalonBiz/) I’m not really sure why ownership swapped. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/181855/SalonOS/reviews/) Popular comparisons [DaySmart Salon vs Aura Salonware](https://www.capterra.com/compare/9167-181855/DaySmart-Salon-vs-SalonOS)[Mangomint vs Aura Salonware](https://www.capterra.com/compare/181855-187593/SalonOS-vs-Mangomint) [GlossGenius vs Aura Salonware](https://www.capterra.com/compare/174830-181855/GlossGenius-vs-SalonOS)[Vagaro vs Aura Salonware](https://www.capterra.com/compare/153752-181855/Vagaro-vs-SalonOS)  Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)