# Ocean.io Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Ocean.io the right Artificial Intelligence solution for you? Explore 16 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/181991/Ocean-io/reviews --- Ocean.io 4.4 (16) [View alternatives](https://www.capterra.com/p/181991/Ocean-io/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Ocean.io Ease of use 4.7 Customer Service 4.9 ## Showing most helpful reviews Showing 1-16 of 16 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use 💬 Paul S. Founder & Chief Revenue Strategist Marketing and Advertising Used the software for: 2+ years ### "Ocean creates waves for us and our clients" April 18, 2023 4.0 We sue it in our business and I use it as part of the ABM toolkit for our clients, its essential to the success we deliver Pros I like that ocean is a dedicated B2B list builder but moreso the opportunities it provides for both a sales enablement tool and an ABM tool. Cons Whilst no platform is perfect, Ocean also doesn't do everything - it's not a Swiss Army knife. It's a dedicated tool for list building that is also building out functionality that suits its purpose. Would I choose it for contacts over ZoomInfo no, but would I choose ZoomInfo over Ocean for list building, no? Review Source Response from Ocean.io May 3, 2023 Hey Paul, Thank you so much for your review - we are thrilled to hear we are an essential part of your success! Some great news - we are currently in the process of improving our contact details, with over 200M contacts added. Check it out and let us know if you have any other feedback. The Ocean Team OK Onur K. Head of Sales - IoT Telecommunications Used the software for: 1-2 years ### "Tele2 IoT Review" October 18, 2021 5.0 Great so far. Pros The most impactful feature for us is sibling search. Without Ocean, it is very hard to find relevant companies in different countries since IoT is a very abstract industry. Moreover, ease of use and intuitive GUI makes it very easy for us to enable new users. Cons On my level, there are only positives. Nevertheless, if there is an area that we can focus on, LinkedIn sales navigator interoperability can be the area. Alternatives considered [Vainu](https://www.capterra.com/p/166112/Vainu/)[Qualifier.ai](https://www.capterra.com/p/237853/Qualifierai/) Reason for choosing Ocean.io \- Ocean provides the most efficient solution for us to ramp up sales pipeline in the shortest time possible. - It is the most user-friendly tool among the ones we have assessed in the market. Our sales personnel didn’t need any hefty trainings to start using the tool - Ocean’s sibling search capability is the best among the tools we have assessed. Our sales personnel can easily identify high performers among our existing customers and search their siblings globally. - The roadmap Ocean provided was sufficiently fine-tuned to our needs while keeping requirements for integration to our CRM system at a balanced minimum which was especially important for us. Review Source Response from Ocean.io October 21, 2021 Hello Onur, Thank you ever so much for your kind words! We're happy to be of service to you and your team. We are certainly looking at fine-tuning the flow from Ocean.io to LinkedIn Sales Navigator. We'll keep you up to date on any changes. Have a lovely day, Lianne VS Vilmer S. CMO Information Technology and Services Used the software for: 6-12 months ### "Not a good fit for us to do B2B ABM prospecting" June 23, 2023 1.0 Not worth the investment, quality needs to be improved significantly. We have tested other tools that perform significantly better for us. Pros It is easy to use Ocean and fast to onboard. Great integration to our CRM. If hit rate on ideal customer profiles were higher it would be a super cool tool. Cons Ocean falls short as a recommended choice due to its low hit rate. Despite our collaborative efforts with Ocean's support team to enhance performance, the quality of companies and the contact list remain unsatisfactory. When using matched audience lists, we have observed a mere 5% success rate in identifying our desired customer profiles. As a result, we decided to explore alternative prospecting tools that consistently deliver 40-50% of ideal customer profiles. This significant disparity has a profound impact on the time invested in prospecting activities. Furthermore, Ocean lacks vital company information, such as company structure, which has forced us to allocate considerable time toward determining whether a given company is a parent or subsidiary. Alternatives considered [D&B Hoovers](https://www.capterra.com/p/231372/DB-Hoovers/)[Cognism](https://www.capterra.com/p/169083/Cognism/) Reason for choosing Ocean.io Simplicity Review Source MF Martin F. Head of Sales Telecommunications Used the software for: 1-2 years ### "Review by Netmore M2M" September 28, 2021 5.0 Great support and communication. Pros Integration to sales CRM works smoothly. It's easily used. Quantity of information/ prospects Cons We like the system as a whole. A 'nice to have' would of course having contact details to key personal at each prospect. Alternatives considered [Apollo.io](https://www.capterra.com/p/158696/Apollo/) Reason for choosing Ocean.io Better price, more suitable for our markets, better communication. Review Source Response from Ocean.io September 30, 2021 Hej Martin, Thank you for taking the time to review Ocean.io - it is much appreciated. Contact details are in progress! If there's anything else we can do, let us know. Have a great day, Lianne DS Dave S. Director Marketing and Advertising Used the software for: 6-12 months ### "Powerful and fast prospecting data resource" September 24, 2021 5.0 Fast, reliable and great support Pros Lookalike facility to find data otherwise near impossible to source elsewhere. Ability to look-up contacts in LinkedIn with boolean support. Cons The cost per record of exporting prospect data straight out of the system Alternatives considered [Cognism](https://www.capterra.com/p/169083/Cognism/) Reason for choosing Ocean.io Price, accessibility and ease of use Switched from [LeadIQ](https://www.capterra.com/p/155935/LeadIQ/)[Creditsafe](https://www.capterra.com/p/234173/Creditsafe/) Poor database and inability to find specific lookalike audiences. Review Source Response from Ocean.io September 30, 2021 Hello Dave, Thank you for taking the time to review Ocean.io and the kind words it is much appreciated. We are looking forward to continuing to support you as a customer. Ocean.io at your service! MS Mylene S. Head of Business Develop,emt Information Technology and Services Used the software for: 1-2 years ### "Easy to use software with a superb customer support" September 30, 2021 5.0 I have awesome experience using ocean.io, it's not only easy to navigate but the customer support is excellent, our account manager timely assisted us with all our inquries and updated us with new developments too, thank you and great work Lianne! Pros ocean.io is easy to use and provided us with the right leads in our target markets. I like that it has an integration with Hubspot and exporting the list is so convenient. Cons Some companies don't have the people's contact details. Review Source Response from Ocean.io October 4, 2021 Hello Mylene, Thank you for taking the time to review Ocean.io, and thank you for those compliments! Ocean.io's magic happens on the company level, but it is always good to have more contact details on top of this. We're working on those details. As soon as we've made another significant addition, I shall let you know. Have a great day, Lianne Khallyl A. Data Specialist Marketing and Advertising Used the software for: Less than 6 months ### "Software that is simple to use and has excellent customer service" March 9, 2023 4.0 Pros We found Ocean.io straightforward to navigate, and it helped us discover appropriate leads in our desired markets. The fact that it integrates with Hubspot and exporting the list is hassle-free is a plus for me. Cons In the European region, certain companies may not possess individuals' contact information. Review Source Reunaldo P. Senior Data Analyst Marketing and Advertising Used the software for: 6-12 months ### "Ocean.io: Pros and Cons Complete Review" February 20, 2023 5.0 Pros I loved the wide variety of tools that Ocean.io provides, from industry reports and insights to market research and data. The platform offers a variety of data to support your decision-making and keep you one step ahead of the competition. The user-friendly layout also makes it simple to navigate and locate the necessary information fast. Cons The fact that Ocean.io's free version has few features and capabilities bothered me. Also, the premium version's price is a little too high for a small firm. Review Source Response from Ocean.io April 14, 2023 Hello Reunaldo, Thank you for taking the time to review Ocean.io and the kind words it is much appreciated. We are looking forward to continuing to support you as a customer. Ocean.io at your service! TV Thijs V. Marketing Manager Information Technology and Services Used the software for: 1-2 years ### "Ocean made it easy to quickly detect entire verticals for a targeted ABM strategy" April 17, 2023 5.0 Pros Using a small number of key accounts and find entire verticals of close lookalikes. Cons Sometimes tags were slightly off on our input accounts which affected the export accounts. That has been improved since. Review Source MM Mylvio M. Head of Innovation and Customer Engagement Telecommunications Used the software for: Less than 6 months ### "Very Insightful Product" October 25, 2019 5.0 It's been a great experience in using the product and dealing with the after-sales team when needed. Very insightful data. Pros Great UI. Fast Implementation of new features. Insightful data. Great Customer Service Experience Sales Rep. Cons As a relatively new software in the market, they are still implementing new filters per technology. But they already have 200+ filters, so I should not say this is a weakness, as it is just a matter of time. And they are implementing new ones very fast. Reason for choosing Ocean.io Easy to use, better value for money, experienced Sales Executive, flexible payment. Review Source JB Jens B. Geschäftsführer Marketing and Advertising Used the software for: 6-12 months ### "Tolles Recherchetool mit permanenter Weiterentwicklung" October 21, 2021 4.0 In einem Satz zusammengefasst: Bestes Tool zum Recherchieren von Adressen mit enormen Potenzial für die Zukunft. Schwächen noch im Bereich des automatisierten Exports, absolute Stärke im Kundensupport. Für mich im Gesamtpaket das beste Tool um zu Adressen im B2B-Bereich zu kommen. Pros \- Endlich kauft man nicht die Katze im Sack bei den Adressen, sondern kann gezielt recherchieren - Die Eingrenzung nach Ort, Mitarbeiter und die Bildung von Lookalikes verbessern die Ergebnisse enorm - Die Möglichkeit zur Teamübergreifenden Bildung von Suchlisten macht das gemeinsame Recherchieren einfacher - Der Support ist wirklich der Hammer. Selten bei einer Software so eine Unterstützung bekommen - Neue Features werden ständig eingesetzt - Verknüpfung zwischen Website und Social Media um Ansprechpartner zu identifizieren Cons \- Die Beschränkung auf die Anzahl der Exports pro Monat ist für uns aktuell zu niedrig. Auf der anderen Seite lohnt es sich finanziell nicht diese zu erhöhen, denn im Vergleich zu anderen Adressanbietern, kann man sich hier nicht automatisiert einen Ansprechpartner mit korrekten Adressdaten exportieren lassen. Es ist eine manuelle Nachrecherche notwendig. Und so nutzt man Ocean dann lieber als Recherchetool und ergänzt die fehlenden Informationen von Hand. - Ebenfalls ist die Möglichkeit direkt Listen in LinkedIn für MatchedAudiences zu exportieren, prinzipiell genial. Ich kann diese aber leider nicht nutzen, da hier 1 Unternehmen als 1 Export zählt. Möchte man also eine Liste mit zum Beispiel 500 Unternehmen erstellen, so ist unser monatliches Kontinggent bereits voll aufgebraucht. Schade, denn hier könnte man sonst genial die Targetierung von LinkedIn optimieren. - Man merkt dass die Software noch jung ist, deshalb hat es noch den ein oder anderen "Schlitzer" in der Bedienung. Allerdings sehe ich das nicht unbedingt als Nachteil, denn man kann aktuell Teil von etwas neuem innovativen sein. Review Source Response from Ocean.io November 16, 2021 Hello Jens, Thank you so much for your kind words! We're happy to be of service to you and your team. I will reach out to you to discuss your points of improvement. Let's also talk about Ocean.io next steps with our Contact Details. I look forward to working successfully with you in the future, it is a pleasure. Anne CK Clarissa K. Head of Outbound Sales Logistics and Supply Chain Used the software for: 6-12 months ### "Das beste Tool, das wir aktuell nutzen" November 15, 2021 5.0 Wir haben das Tool im Sales-Team ausgerollt und jede/r MitarbeiterIn ist davon überzeugt, dass wir dieses Tool nicht mehr wegdenken können. Sehr Hilfreich für unsere Salesprozesse, wir bekommen unfassbar schnellen Support, wenn es fragen gibt und jederzeit Unterstützung durch unsere Account Managerin Lianne. Pros Wir haben die Möglichkeit für unsere unterschiedlichen Märkte Leads zu recherchieren und dabei nach Ländern, Produkten, Technologien und anderen Kriterien zu unterscheiden. Zudem bekommen wir weitere nützliche Informationen, sodass wir unseren Sales individuell auf die Firmen anpassen können. Was mich absolut überzeugt hat? Die Integration zu Hubspot, die uns zeigt, welche Leads sich bereits in unserem CRM befinden. Cons gewünschte Features: - Welche Firmen versenden ihr Produkte in welche Länder? - Welche Firmen bieten einen Subscription-Service an? Review Source Response from Ocean.io November 16, 2021 Hello Clarissa, Thank you so much for taking the time to review us and for leaving us such kind words! Your suggested features are quite interesting. I will get them to Development for you. It is pleasure working with you and your team, and I look forward to doing it for a long time. Schöne Grüsse, Lianne BS Brian S. SVP Sales Internet Used the software for: Less than 6 months ### "Our default to find new leads" April 14, 2023 5.0 Super easy implementation & improved output from the sales team straight away. Pros Easy of use to find new leads. Beats similarweb any day Cons At the moment we get all we need and the reps are excited Review Source PF Philipp F. CEO Information Technology and Services Used the software for: 6-12 months ### "Look a Like Power" September 24, 2021 4.0 Für das junge Produkt ein sehr guter Eindruck. Pros Am für uns interessantesten war es Unternehmen zu identifizieren, die ähnliche Herausforderungen besitzen wie unsere bereits bestehenden Kunden. Dadurch haben wir bei der Kontaktherstellung die Möglichkeit passender anzusprechen und bereits Erfahrungen vorweisen zu können. Cons Wir exportieren derzeit in ein CRM. Weitere Integrationen und Schnittstellen sind wünschenswert. Review Source Response from Ocean.io September 30, 2021 Hallo Philipp, vielen Dank, dass du dir die Zeit genommen hast, Ocean.io zu bewerten und für dein Feedback. Wir schätzen dich als Kunden sehr und freuen uns auf die weitere Zusammenarbeit. Weiter Möglichkeiten für zusätzliche Integrationen und Schnittstellen sollten wir auf jeden Fall besprechen. Ocean.io at your service! BH Benjamin H. Head of Growth Online Media Used the software for: 6-12 months ### "Excellent lead gen. tool " September 22, 2021 3.0 Great experience all the way through from the sales pitch, to the onboarding and finally with the customer success team. Pros Super easy to use and within a few clicks, I can generate a very focused list of companies to target Cons The UX is a little clunky but from what I hear from the teams they are working on improving this daily Review Source Response from Ocean.io September 27, 2021 Hey Ben, thanks for your review and the feedback. We do indeed plan to release an updated UI before the end of the year. Stay tuned! MK Mohammed K. CEO Marketing and Advertising Used the software for: Less than 6 months ### "Sehr nützlich zum recherchieren von potenziellen Interessenten" September 24, 2021 5.0 Der Support ist auch sehr bemüht, wenn man mal etwas Hilfe benötigt. Pros Wir nutzen Ocean.io um Unternehmen zu finden, die in unsere Zielgruppe passen. Durch die genauen Eingaben und die wirklich gute KI ist dies sehr leicht geworden. Cons Eigentlich gibt es kaum Nachteile. Einzig der Preis könnte günstiger sein, aber ist völlig in Ordnung. Reason for choosing Ocean.io Empfehlung Review Source Response from Ocean.io September 30, 2021 Hallo Mohammed, vielen Dank, dass du dir die Zeit genommen hast, Ocean.io zu bewerten und für dein Feedback. Wir schätzen dich als Kunden sehr und freuen uns auf die weitere Zusammenarbeit. Ocean.io at your service! Similar Products Featured ## Related categories [Lead Generation](https://www.capterra.com/lead-generation-software/)[Predictive Lead Scoring](https://www.capterra.com/predictive-lead-scoring-software/)[Lead Management](https://www.capterra.com/lead-management-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.