# ThinkAutomation Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about ThinkAutomation Software - reviews, pricing plans, popular comparisons to other Business Process Management products and more.

Source: https://www.capterra.com/p/182574/ThinkAutomation/alternatives

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# 

 ThinkAutomation Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

ThinkAutomation

## What is ThinkAutomation?

ThinkAutomation is an on-prem automation system designed for open-ended scale – without volume limitations, and without paying per process, licence, or 'robot'. The product comprises: • A drag-and-drop automation studio for workflow orchestration • A fully featured code editor for custom dev work • A hybrid automation gateway to connect into any API This setup provides truly unlimited scope. You can automate any process, in any application, on any scale required. All under a single licence.

## What is ThinkAutomation used for?

[Business Process Management](https://www.capterra.com/business-process-management-software/)

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

£740

Flat Rate, Per Year

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### ThinkAutomation

5.0 (4)

VS.

[4.5 (2,246)](https://www.capterra.com/p/146136/Lucidchart/reviews/)

Starting Price

£740

Flat Rate, Per Year

Starting Price

$9

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (4)

Ease Of Use

4.4 (3,004)

Value For Money

5.0 (4)

Value For Money

4.4 (2,317)

Customer Service

5.0 (4)

Customer Service

4.3 (1,978)

## ThinkAutomation alternatives

[4.5 (13,544)](https://www.capterra.com/p/184581/Asana-PM/reviews/)

Starting price

$10.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.4 (80)](https://www.capterra.com/p/181735/BIC-Platform/reviews/)

Starting price

$125.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[4.5 (3,661)](https://www.capterra.com/p/136446/Confluence/reviews/)

Starting price

$5.42

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

Highest Rated

[Zapier](https://www.capterra.com/p/130182/Zapier/)

[4.7 (3,043)](https://www.capterra.com/p/130182/Zapier/reviews/)

Starting price

$29.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/130182/Zapier/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Access Controls/Permissions

4.7 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Define levels of authorization for access to specific files or systems

Business Process Automation

4.7 (3)

133.33% of 3 reviewers that rated this feature as important or highly important

Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes

Business Process Control

4.7 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Define and maintain business rules that determine workflow capabilities and criteria

Process Modeling & Designing

5.0 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Visually identify, define, and map all details and relationships surrounding business process models and elements

Alerts/Notifications

5.0 (2)

0.00% of 2 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

API

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

ThinkAutomation 32 features

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

A record of all activities within the system, including user access, changes made, etc.

Helps automate and manage information, tasks, and procedures by establishing routines and patterns associated with processes

Define and maintain business rules that determine workflow capabilities and criteria

Configure existing workflows to meet your organization's needs

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Alter the layout and content of reports

Import and export data to and from software applications

Graphical representation of data

Store, manage, and track all electronic documents in a centralized location

Store and organize documents in a centralized system

Assemble applications and processes by dragging over and arranging pre-built components

Manage, store and organize emails within the system or via third-party apps

Store, manage and track all forms in a centralized location

Create, design and modify the flow and processes of tasks in a project

Observe and track the demand, usage, progress or quality of a system, product, or user

Drag and drop/visual interfaces that allow non-tech users to build without writing code

Visually identify, define, and map all details and relationships surrounding business process models and elements

Receive data and information in real time

Active reporting of data and metrics

Receive system updates as soon as any changes are made

View and track pertinent metrics to find patterns and gain insights from data

Automates and streamlines business processes by creating a sequence of predefined rules and actions that govern the flow of work

Create, manage and track all task activities and progression

Set up connections to third-party platforms to improve business processes

Track revisions and updates made to files and navigate between different versions

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

5.0 (4)

5.0

Based on 4 reviews

## Pricing

Value for money

5.0 (4)

Free Trial

Free Version

Basic

£740.00

Flat Rate,Per Year

Value for money

5.0 (4)

5.0

Based on 4 reviews

## Integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Slack](https://www.capterra.com/p/135003/Slack/)[

Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/)[

Microsoft Excel](https://www.capterra.com/p/176574/Excel/)[

OneDrive](https://www.capterra.com/p/161304/OneDrive/)[

Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

monday.com](https://www.capterra.com/p/147657/monday-com/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (4)

5.0

Based on 4 reviews

## User reviews

Overall rating

5.0

Based on 4 reviews

Filter by rating

5(4)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AJ

Andrew J.

Business Analyst

Utilities

### "Long term users for Email/File processing"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 21, 2023

We process all incoming customer emails using TA.

Pros

We've used Thinkautomation for over 10 years to process emails and webforms. Easy to configure and setup multiple triggers on different mailboxes. Overall we process 50 mailboxes and have a couple of hundred triggers setup over the years. Great monitoring tools to check processing and resolve errors.

Cons

Only downside is the lack of an automated migration path for v4 to v5 but that could also be seen as a positive as no legacy code carried over

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PK

Phil K.

President/CEO

Public Safety

### "This is a great Process Automation/Workflow product. No, really great!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 22, 2021

We are able to perform complex workflow on inbound data from a variety of sources and in a variety of formats, allowing us to provide customers with much more flexibility. Since TA doesn't require a genius programmer, we save a huge amount of cost and get things done for clients quicker. If we have a problem, TA support has always been great. Even suggestions for feature improvements receive a response. our experience has been great.

Pros

ThinkAutomation allows our staff that do not have in-depth programming experience to build very complex workflows on inbound data from customers. The ability to stack actions on actions, and the incredible range of actions, allow us to perform extremely challenging processes that would typically require a tremendous amount of programming time from engineers that can now be directed to other system work.

Cons

There are a few times when the user interface can seem a little clunky and unrefined when compared to the tremendous capability of the product. But, I'll take capability over "pretty" every single time.

Reasons for choosing ThinkAutomation

Cost, flexibility, and speed that allow us to be more responsive to client needs, more flexible in our product offerings, and more effective in delivery of our time-sensitive services.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

WH

William H.

Operations Manager

Retail

### "The glue that binds our core systems together"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 16, 2021

ThinkAutomation keeps our systems up to date and in sync with each other. Stick it behind your various systems and it will monitor data, parse it and then run the right action against it. Really useful for triggering action sequences across multiple programs and automating time-intensive data processes.

Pros

• Major systems already integrate, but if you’ve got coding know-how you can also hook it into your legacy systems and bespoke software • An absolute boatload of options provided you’re comfortable with conditional processing. It can do so much based on hundreds of ‘if’ rules and custom trigger combos • On-prem, we run it behind our own DMZ • V reliable. Does its job without you noticing • Also v reasonably priced as no caps on integrations, data volume or actions etc • In-house tech support team available via live chat and telephone – found the guys to be knowledgeable and helpful

Cons

• Don’t expect a quick set-up. Everything you do inside ThinkAutomation will be custom, so you’ll need to learn how to use it – can’t rely on inbuilt templates • Also don’t expect to use all the features, though they’re handy there’s A LOT of them which adds complexity

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DT

David T.

Managing Director

Information Technology and Services

### "All I Can Say Is That Its The Best Software Product I Have Used in 30 Years As An IT Pro"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 14, 2021

Two things make TA special, firstly is a brilliantly well designed and innately reliable product secondly it is backed up by a team who know their product, are massively enthusiastic about it and who are always willing to help.

Pros

I have used the software for many years to automate business critical processes. The breadth of automation available is highly impressive. The software is incredibly robust and reliable. Once a process has been designed and implemented the system just gets on with doing its job with minimum interaction required.

Cons

Without being picky there is not much to say here.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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