# Page 2 | BrightLocal Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 2 - Is BrightLocal the right SEO solution for you? Explore 281 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/182621/BrightLocal/reviews --- BrightLocal 4.8 (281) [View alternatives](https://www.capterra.com/p/182621/BrightLocal/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 14th, 2026 # Page 2 - Reviews of BrightLocal ## Showing most helpful reviews Showing 26-50 of 281 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use HG Helena G. Managing Director Marketing and Advertising Used the software for: 6-12 months ### "Review - June 24" June 24, 2024 5.0 Very good. thank you for the great platform and the excellent support Pros Ranking features. Especially local SEO features Cons Reporting and reputation management is not ideal for us Reason for choosing BrightLocal I use them all. Brightlocal is especially good for ranking monitoring Review Source Response from BrightLocal July 3, 2024 Dear Helena Thank you for your review on June 24th. We’re thrilled you’re pleased with our ranking features, especially our local SEO tools. Your positive feedback is greatly appreciated. We understand that our reporting and reputation management features may not fully meet your needs. We're continuously working to improve, and your input is invaluable. Please feel free to share any specific suggestions with our support team. We're also delighted to hear that our platform and support team have met your expectations. Knowing our ranking monitoring stands out among the tools you’ve used is rewarding for us. Once again, thank you for choosing BrightLocal. We look forward to continuing to support your business and helping you achieve your goals. Harry Customer Support Team Leader AJ Arlen J. Owner Marketing and Advertising Used the software for: Less than 6 months ### "Great Local SEO Tool" June 13, 2024 5.0 So far it's been great. Very nice people to deal with. Pros They make importing and setting up new locations a breeze. Great customer support as well. The customer reports and portal are really great as well. Cons I can only track keywords in 1 location, a lot of my clients have small businesses in small towns so they need to have a wide service area. It would be nice to be able to track and produce keyword reports for neighboring towns as well. Reason for choosing BrightLocal Price and features were the main reasons Switched from [Hike SEO](https://www.capterra.com/p/10004632/Hike-SEO/) They to expensive when you start adding more locations Review Source Response from BrightLocal June 19, 2024 Hello Arlen Thank you so much for taking the time to leave us this review. It means the world to us that you are getting the most out of the platform and the support team. We do offer the Local Search Grid report as a way to track over multiple gridpoints, if you'd like to know more, please do email us at support@brightlocal.com. If you need any assistance at all, please do reach out. Thanks again Harry ZP Zach P. Director Internet Used the software for: 2+ years ### "Great software, great support, great company" June 25, 2024 5.0 Pros Easy of use and after sales support. Theres every tool that you need in one place Cons Notning Review Source Response from BrightLocal July 3, 2024 Thank you so much for your glowing review! We're thrilled to hear that you find our software easy to use and that our after-sales support has met your expectations. At BrightLocal, we strive to provide a seamless experience by ensuring all the tools you need are conveniently located in one place. If you have any suggestions or further feedback on how we can continue to improve, please don't hesitate to reach out to us. We're committed to delivering excellence and look forward to serving you again. Harry Customer Support Team Leader BS Brad S. Owner Marketing and Advertising Used the software for: 1-2 years ### "Bright Local's Reputation manager Software is a True Bargain" June 24, 2021 5.0 Reputation Manager has allowed me to offer a first class Reputation and Review Marketing platform to my clients at a price that is affordable to the smaller, independent businesses. Pros The price is easily the biggest attraction for this powerful software. There are many similar softwares in the marketplace that charge substantially more. Bright Local's Reputation Manager stands toe-to-toe with them as far as features and functionality while crushing them on price. I also have to add that their customer service is far and away the best in the industry. Knowledgeable and readily available to help with any issues to keep you on track and looking like a pro to your clients. Cons Email notification of new reviews is limited to Google and Facebook and only if those accounts are connected to the software. Reason for choosing BrightLocal My prior experience with Bright Local has always been positive. They are an excellent company with great products and excellent support. I believed from the start that their Reputation manager software would not disappoint. It's another homerun in the line of products and services. Review Source Response from BrightLocal July 2, 2021 Hi Brad, Thank you for taking the time to write this comprehensive review of BrightLocal's Reputation Manager tool. I'm thrilled to hear you've found us such excellent value! Thank you also for your marvelous comments about our support team, we strive to provide an excellent service and it's great this hasn't gone unnoticed. I appreciate the comments and feedback regarding our notification functionality. At the moment we do alert you to new reviews every time the report is re-run but if you have Facebook & Google connected, the tool will alert you of new reviews daily. Don't hesitate to get in touch with the support team should you need any assistance, It's great to be working with you. Best Wishes, Myles - BrightLocal CEO Arjunsinh C. SEO Manager Marketing and Advertising Used the software for: 2+ years ### "Robin Hood for The Local SEO" January 18, 2022 5.0 Bright local is all in one Local SEO tool which everyone should use, especially those agencies which mostly deals in local SEO. Pros Birds eye-view of all the important local data under one roof. Including GBM, Reviews, Analytics data to the precise location rankings. Two most other important features which most of the the people are missing or ignoring is the lead generation, this is specially for Agency owners who are looking for local clients and Reputation manager, this will help you generate more reviews. Cons There are no such features which I don't like about this tool. Review Source Response from BrightLocal February 3, 2022 Thank you for taking the time to review BrightLocal! Firstly, I'm really glad you've been enjoying the tools - particularly the Lead Generation Widget! Thank you for recommending us too! Kind Regards, Myles - BrightLocal CEO Johnny B. Business Development Advisor Information Technology and Services Used the software for: 2+ years ### "Audit GMB & Reputation like a Pro!" December 29, 2021 5.0 With BrightLocal I'm able to provide a customer-facing report that is branded and proves the quality of my work. Accountability is everything in my industry. Actionable decisions for reputation and brand management with monthly updates on effectiveness, to put it simply, makes me look like a boss. Pros I love the Rank Tracker (Geo Grid) and the GMB report for keyword rank tracking. This software provides a full picture of the pros and cons of my digital footprint and my competitors. With that I'm able to take make smart decisions on marketing and SEO. - The customer support is hands down the best. I had an issue with finding the CID for a service area business and \[SENSITIVE CONTENT\], (their Senior Customer Success Executive) not only assisted me by correcting my error but she also recorded her screen and sent me a video that I can reference. "Teach a man to fish!" as they say. You can't ask for more than that. I really appreciate BrightLocal...and \[SENSITIVE CONTENT\]! Cons I've used BrightLocal for many years now and they have evolved with the ever change landscape of SEO and kept up with the needs of the industry. Google doesn't make it easy...but BrightLocal is a stable part of my monthly workflow. No complaints here. Review Source Response from BrightLocal January 13, 2022 Wow!! Thanks for the awesome review Johnny, it's absolutely lovely to read! It's amazing that the team has gone above and beyond to resolve any potential issues. They're always on hand should you need any further assistance. It's great to be working with you, Myles - BrightLocal CEO JP James P. CEO Marketing and Advertising Used the software for: Less than 6 months ### "Best Local Search Platform" July 23, 2021 5.0 So far they have invested a ton of time in the success of my business and helped me get everything set up and optimized to how I wanted it. The employees I have been lucky enough to engage with are great and truly enjoyable to talk to. Definitely, people, I wouldn't mind getting a drink with. It is cool to see how much they put into you to make sure you know their platform and succeed with it. Pros Ease of use and the amount of stacked features they offer. Cons I haven't found anything I don't like. There are things they can add in the future I am sure but the service is awesome. Alternatives considered [Moz Local](https://www.capterra.com/p/116352/Moz-Pro/)[Yext](https://www.capterra.com/p/140176/Yext/)[Semrush](https://www.capterra.com/p/151962/SEMrush/) Reason for choosing BrightLocal Better platform and customer experience. Nothing out there like them for the price. Switched from [Moz Local](https://www.capterra.com/p/116352/Moz-Pro/)[Yext](https://www.capterra.com/p/140176/Yext/)[Semrush](https://www.capterra.com/p/151962/SEMrush/) Most cost-effective and focused on local. Way better local features as well. Review Source Response from BrightLocal August 13, 2021 Hi James, Thanks for writing your review of BrightLocal. It's great to read your comments, and I'm particularly thrilled you've found the tools easy to use. I'm glad the team has been able to help too! These are exactly the comments we strive for, so it's very much appreciated. Don't hesitate to get in touch if you need anything else! Best Wishes, Myles - BrightLocal CEO Bashir S. Marketing Manager Marketing and Advertising Used the software for: 2+ years ### "Best Customer Service & Auditing Reporting System" March 10, 2023 5.0 I recently had the pleasure of interacting with the customer service team at Bright Local, and I must say that I am thoroughly impressed by their professionalism, promptness, and knowledge. From start to finish, the experience was nothing short of amazing.The team at Bright Local went above and beyond to assist me with my queries and concerns, providing timely and accurate responses to my questions. They were patient and understanding, listening to my issues and working diligently to resolve them.What impressed me the most was their level of expertise and knowledge. The agents were well-informed about the products and services that Bright Local offers, and they could easily answer all of my questions. I felt confident in their ability to provide accurate information and advice.The customer service team truly exceeded my expectations. Their professionalism, attentiveness and dedication to providing excellent service were commendable. I am grateful for their help and highly recommend them to anyone seeking outstanding customer service.In summary, I would like to express my sincere appreciation to the entire team at Bright Local for their exceptional customer service. Keep up the excellent work!write Pros I have several reasons why I love BrightLocal, but the top two would have to be their ability to order local citations and complete them professionally, and their auditing tool. The auditing tool is an invaluable resource that can help attract new clients to your business. Cons One area of improvement I have noticed is the availability of phone calls. In my experience, getting a callback can take a week or two, which suggests that their agents may be stretched thin due to high demand. Reason for choosing BrightLocal After conducting extensive research, including reading online reviews and asking questions on Facebook, I decided to try BrightLocal with their 15-day trial. Upon completing the trial period, I was convinced that it was the best and most affordable option for our needs, offering both quality and competitive pricing. Review Source VR Verified Reviewer CEO Internet Used the software for: 1-2 years ### "BrightLocal for Quality and Price" November 19, 2021 5.0 Overall experience is satisfactory. Pros Citation Management, Rankings, GBP, Reputation Management - affordable and accurate all in one place SEO management software Cons No backlink monitoring system yet available for managing / getting backlinks Alternatives considered [SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/) Reason for choosing BrightLocal Cost Switched from [SEOprofiler](https://www.capterra.com/p/179612/SEOprofiler/) I made the switch because SEOProfiler does not have Citations, but they do have backlinks management. I still use them until BL has a backlink management system in place. Review Source Response from BrightLocal December 2, 2021 Thank you for taking the time to review BrightLocal. As I'm sure you're aware, we're always looking for ways to improve, so your feedback is appreciated. Kind Regards, Myles - BrightLocal CEO CL Casey L. CEO Marketing and Advertising Used the software for: Less than 6 months ### "Bright Local for Agencies" July 29, 2021 5.0 So far so good, we are a new user switching over from SEMrush and have had an initial onboarding discussion with a soon follow up call. We had inadvertently used up all of our credits by not setting things up properly and they credited those to us so that we could start over. Will know more in a month or so after the data accumulates. Pros Easy to set up multiple clients and the reports seem to be good so far. Cons Limitations on reputation piece and extra cost to use the keyword grid Alternatives considered [Moz Local](https://www.capterra.com/p/116352/Moz-Pro/) Reason for choosing BrightLocal It appears to be the best solution to train some of our team members to be able to provide a one-product solution for the main things that we want to review with clients each month or quarter. Switched from [Semrush](https://www.capterra.com/p/151962/SEMrush/) Semrush is too expensive and the reports are weak. Every time you try to use the tool for a client they have extra add-ons. It's very deceptive. Review Source Response from BrightLocal August 13, 2021 Hey Casey, Thank you for taking the time to write this wonderful review. It's great to read your comments and I'm glad you've found the tools easy to use. You'll be pleased to hear we include credits for our Local Search Grid tool in each of the plans, and additional credits are available at a reasonable cost should you ever need more. If you do have any further feedback about the limitations discovered on the Reputation Manager tool please do get in touch with our support team. We always appreciate feedback and ultimately it's our customers that help us in plotting our next features. Kind Regards, Myles - BrightLocal CEO ZF Zack F. CEO Marketing and Advertising Used the software for: 2+ years ### "BrightLocal is my favorite Local Search tool. " November 19, 2021 5.0 BrightLocal is my favorite local search tool. It compiles most of the important data I'm looking for when it comes to search in one location and is relatively inexpensive when it comes to local search tools. Pros BrightLocal search ranking features are clean and easy to use. Really makes it easy to show clients how they are doing. Cons You can't have more than one search location attached to a report, you have to create a separate "Location" and run another report. Can get taxing on search credits after a while. Alternatives considered [Moz Local](https://www.capterra.com/p/116352/Moz-Pro/)[Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/) Reason for choosing BrightLocal We use both, but Moz doesn't offer exactly what BrightLocal brings to the table. Review Source Response from BrightLocal December 2, 2021 Thank you for taking the time to write this awesome review Zack! It's lovely to read your wonderful praise. I appreciate the feedback, you are able to run multiple reports across different locations. I'd also recommend the Local Search Grid tool if you were looking for ranking information from multiple spots. If you do need a bit of help, just get in touch with the team! Kind Regards, Myles - BrightLocal CEO Mark V. Director Marketing and Advertising Used the software for: 6-12 months ### "An Utter Scam" January 12, 2022 1.0 An utter nightmare! Thanks to them my business is at the verge of collapse! I wish I'd never came across these utter incompetents! Pros Absolutely Nothing! I wish they would never exist as they have only ruined my business!!!! I was flourishing before meeting these cowboys! Cons They have shut down my account while 7 campaigns were running, and this was due to a fact where they could not understand my basic business need and kept making their point! At Brightlocal is either their way, or your account get shut! No signs of refund at all! The utter shame of the tech industry in 2022. The exact meaning of Scam! Reason for choosing BrightLocal Because I've been fooled by the false positive reviews they have. They very clearly don't even stand close to the rating they have in reality. Their customer support barely understands english and they would pinball you between 8 of them, all which have very little clues about what they are doing! Review Source Response from BrightLocal January 13, 2022 Hi Mark, I'm sorry that you have had a bad experience; this is never the outcome that we want for any of our customers. During a Citation Builder campaign we flagged a potential issue, offering several options for how to proceed. You were not happy with these options & made several requests to close your account & to receive refunds for all campaigns. We granted this as a gesture of goodwill and provided receipts. We hoped this would resolve the issue, however, it is clear that you are still unhappy. We asked what further actions you would like us to take and have received no further suggestions from you, only threats. Please note you have not lost account access; we turned off your automatic subscription renewal, believing this to be what you wanted. You still have full access to your account and all data for the remainder of this billing cycle & if you wish to, you may reactivate it from within your account, which will mean that there is no disruption in service. Thank you CA Carlos A. Owner Marketing and Advertising Used the software for: 2+ years ### "Simple yet robust. An excellent investment for any digital agency supporting local SEO." December 11, 2020 5.0 When we first started with Brightlocal we worked directly with \[SENSITIVE CONTENT HIDDEN\]. I always appreciated his genuine character and hard work in supporting his clients. Today, they have a good support team, people like \[SENSITIVE CONTENT HIDDEN\] (customer success team) who are always timely and detailed in responding to our support requests. Pros While there are many pros, overall - for me, the Whitelabel features equip an agency like ours to utilize the tools/reporting to the benefit of the clients we serve. We have used many tools since our inception, and we are confident BrightLocal remains at the top. They are always working hard at improving their toolset, and I get excited every time they launch a new feature, like a kid going into the candy store. Cons No cons, per say. Requesting more white-label tools to increase lead gen, over and about the site audit would be great. They are growing quickly, and in that come some issues here and there, but that is to be expected. I know they have the best interest of their clients in mind, so we roll through the issues together. Switched from [Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/) At the time, we liked the white-label feature of BrightLocal. Also, the fact Brightlocal offers tons more citations. Review Source Response from BrightLocal December 16, 2020 Hey Carlos, Thanks for taking the time to leave us such a fantastic review. It's great to hear you've noticed we've been working hard to improve the tools. We really do value all customer feedback, it's incredibly important to us! I'm glad you've been making use of the Whitelabel feature and thank you also for the feedback regarding the ability to add more customizability to the Lead Generation Widget, this is certainly something for us to consider for future changes. Don't hesitate to get back in touch with the team if you need any further help at all. Best Wishes, Myles- BrightLocal CEO Jonny C. SEO Executive Financial Services Used the software for: 6-12 months ### "Good option for start-up Agencies or Freelancers" November 20, 2020 4.0 Whilst it may not be perfect, for those of us starting out on our own this is a very inexpensive way of collating and tracking all the data we need to report to clients on a monthly basis. Pros BrightLocal is inexpensive for the features it provides, which allows you to track a lot of SEO metrics in once place. This makes it really handy for tracking and reporting purposes. Their local citations also allow quick link building options when required. White-label reporting options also gives you quick access to download user friendly and well displayed ranking and brand data to send to your clients, branded with your own logo. This is a real time-saver if you cannot afford some of the more expensive SEO products. Cons The reporting options could do with some additional customisation. Whilst you can white-label and add your own branding, the actual data that is presented is fairly linear. For example, you can only compare rankings to one point in time, and can't compare both starting rankings and month-on-month in the same report. If you opt to use their lead-generator audit tool be aware it uses a credits system. This runs out fast depending on how you set it up, so I don't personally believe it's a viable source of generating leads. Alternatives considered [Semrush](https://www.capterra.com/p/151962/SEMrush/) Reason for choosing BrightLocal Huge difference in price which meant BrightLocal was far more viable for my position as a start-up. Review Source Response from BrightLocal November 26, 2020 Thank you so much for sharing your feedback with us Jonny. It's great to hear you've had a positive experience, especially the fact we've been able to save you time! I appreciate the comments regarding our reporting options and the ability to do more report comparisons, this is something for us to consider for future improvements. I'm sorry you've not found the Agency Lead Widget suitable for your needs though, additional credits are available and we do try and keep these at a low price to ensure they're cost-effective for our customers. Best Wishes, Myles - BrightLocal CEO John M. Ownner Marketing and Advertising Used the software for: 2+ years ### "Great Service & products at a fair price" December 1, 2021 5.0 Great Pros I have always used BrightLocal for citation creation and also citation tracking as their prices are extremely good value. However, what sets BrightLocal apart from other citation providers s their great support team. I have sometimes made mistakes in my submissions and Bright Local have always picked these up and paused the project until I could make changes. In effect insurance against costly mistakes. The new Local Grid Search is a tool I have recently been working with and again a great price for the service. Cons keeping p with improvements can be hard. Review Source Response from BrightLocal December 9, 2021 Thanks for the lovely review John, I really appreciate you taking the time to write this! I'm sorry to hear you've found keeping up with improvements hard, our marketing team will always mail out to customers when we make updates to the tools. I'd recommend joining our newsletter if you haven't already. If you need any assistance, just get in touch. Kind Regards, Myles - BrightLocal CEO VR Verified Reviewer Owner Marketing and Advertising Used the software for: Less than 6 months ### "I would recommend BrightLocal." June 2, 2021 5.0 The support team is terrific; big shout out to \[SENSITIVE CONTENT HIDDEN\]. I would recommend BrightLocal to anyone in this field. Pros Quality is often overlooked for quantity and mistakenly viewed as expensive. Yet BrightLocal is not expensive but definitely delivers on quality. Before BrightLocal, Local Search Audit and Reputation Manager tools were buried within vast, expensive toolboxes of their competitors. Now, my team can deliver precisely what information my clients need with easy-to-use tools developed for the specific purpose. Cons I think they could expand their services laterally and boost Lead Gen tools, and I would like to see a better account dashboard. Reason for choosing BrightLocal It's a more focused tool, it has quality, it has a great team behind it. Switched from [Semrush](https://www.capterra.com/p/151962/SEMrush/) SEMRush is confusing too many tools crammed into a bad interface and way too expensive. Review Source Response from BrightLocal June 17, 2021 Thank you for taking the time to write this brilliant review! I'm thrilled to hear you've enjoyed using the tools and that you've found them easy to use and of good value. Thank you also for your feedback regarding the account dashboard and Lead Generation tool. We appreciate all customer feedback and comments, and it's something we'll work to improve in the future. It's great to be working with you, Kind Regards, Myles - BrightLocal CEO LC Lance C. Marketing Strategist Marketing and Advertising Used the software for: 1-2 years ### "Bright Local gives me the tools I need to succeed as a digital marketing agency" June 18, 2021 5.0 Their systems are good. Their pricing is good. They provide a lot of information on using their system and building your business—10 out of 10 on that one. A SAAS company these days needs to provide strong and quick support. I use other SAAS providers, and they have an awesome phone and screen-sharing support. Recently Bright Local has really improved their phone support. Keep it up. Pros The features I use the most are 1) Their review management system gives me a great tool to use with my clients 2) Their citations program is the best I have seen. (and I have reviewed them all) 3) I'm looking forward to working with their local marketing system. My clients are Canadian Real Estate Agents and they all work in their local market. Cons They have had some issues with their access to support. I used to take 7-14 days to book a 1 on1 call, now I can book them in 1-2 days. The support on these calls is very good. Their "live chat" feature is usually inaccessible as they turn it off during non-office hours and when their staff are busy. I recommended that they get more staff to monitor and serve their clients through chat. These days SAAS providers need to provide quick/instant service. As business owners, we are very busy and need answers and help quickly. Review Source Response from BrightLocal June 24, 2021 Hi Lance, Thanks for taking the time to write this review of BrightLocal. It's lovely to hear you've been enjoying the software and found the pricing to be good. I'm glad you've made the most of our phone support and that you can see we've been working hard to improve this. I am sorry to hear you've had to wait for a call in the past, during our busier times the wait may be slightly longer, however over the past few months we've been working on this. In regards to our Live Chat, although we try to make this available to all customers, you're right that during the busier hours availability depends on our individual agents. You can always leave us a message we'll follow up with you promptly. This feedback is very important to us though and we very much appreciate your comments. If you need anything else, please don't hesitate to get in touch. Best Wishes, Myles - BrightLocal CEO Steven J. Marketing Manager Marketing and Advertising Used the software for: 6-12 months ### "Excellent Product for SEO" July 25, 2019 5.0 It's been very pleasant. Their team is very receptive. They are in the UK so timing has been a challenge, but not too bad! Pros It's a one stop shop for our agency's SEO needs. We can track the local listings and technical on-site SEO. Cons Setting up an account as an agency has been a bit convoluted and difficult to navigate. It's been months and we're still working through set up. Alternatives considered [Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/) Switched from [Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/) Cost Review Source Response from BrightLocal July 29, 2019 Thank you for taking the time to review us, Steven! It's great to hear that you've had such a positive experience with the team so far and that our tools are so useful for your agency. We'd like to help you to finish getting set up so your account manager is going to contact you directly as you're on a custom plan. We appreciate it can sometimes be difficult for multilocation clients to be set up, so to help with this we offer Agency Discovery Calls, Enterprise Discovery Calls and Live Group Demos which can all be booked here: https://www.brightlocal.com/free-online-demo/ We do appreciate that timing is important and we strive to provide as much cover across as many timezones as possible. Our Support team currently operates across 5 countries, and over 95% of our inquiries are responded to on the same day. Please don't hesitate to contact us if you need help with anything at all. Many thanks Heather - BrightLocal Customer Success team IS Ian S. Co Founder Management Consulting Used the software for: 6-12 months ### "Agency use" August 1, 2023 5.0 Very good and the support are saviours Pros Easy to use and ability to learn at the speed you are engaging either through the course or support team Cons Still uncovering and evolving uses so to early to comment …. And it’s neatly a year !! Reason for choosing BrightLocal Local and easily intetactive Switched from [Semrush](https://www.capterra.com/p/151962/SEMrush/) Needed local small professional business focus Review Source Response from BrightLocal August 17, 2023 Wow, it's like a galaxy of 5 stars there, thank you so much! We're pleased to learn that our tools and features offered the business focus you needed to help make your business fly! It's heartening to hear that our support team has been able to assist you effectively. We believe in delivering excellent support and your positive feedback reinforces our commitment to providing timely and helpful assistance. If you ever have any suggestions or if there's anything specific you'd like to see improved or added, please don't hesitate to share your thoughts with us. Joseph J. Director of SEO Marketing and Advertising Used the software for: 1-2 years ### "A Wonderful Local SEO Platform for the Cost" December 24, 2021 4.0 We've been using BrightLocal for about 1 year now and I don't plan on stopping anytime soon. Pros BrightLocal offers incredible details at the base account level. Having additional credits provides further great insights that allow us to see rank changes easier. Primarily, the Citation Builder and management tools are key to our campaigns. They save us a lot of time when it comes to building and cleaning up NAP information. Cons It can be a bit tricky to navigate the dashboard. You get lost since there are so many features and tools at your disposal. Along with this, the system can be slow or inaccurate in findings when it comes to sourcing citations. Switched from [ReviewTrackers](https://www.capterra.com/p/140801/ReviewTrackers/) Not enough data and too many problems with their API. Review Source Response from BrightLocal January 13, 2022 Thank you for reviewing BrightLocal! It's lovely to read your comments. I am sorry to hear you've found the dashboard a little tricky to navigate, we have some great resources to help (such as our academy and help centre) so I'd recommend taking a look at those. Having said that, we're working on some awesome improvements we hope to launch soon so watch this space :) Kind Regards, Myles - BrightLocal CEO NC Noah C. IMS Online Media Used the software for: 2+ years ### "Great Value, Great Service" June 16, 2021 5.0 I have tried a couple other citation building companies and BrightLocal is by far superior. The customer service truly is great. If I need help finding more citations or if I have an issue with a campaign Bright Local support is always kind and helpful. Very kind to me indeed and never makes me feel stupid or such for not knowing something. Pros I like how the backend submission of a new client and campaign are made easy. All the fields are self explanatory and allow for filling in the information. Choosing citations is laid out great. You know what you are buying and what will be needed after you get the citation submission submitted. Some require phone follow up and Bright Local lets you know this. You also know the value of each submission before choosing. Cons Sometimes Bright Local has "lost" some of my campaigns and information. This was stressful when it happened, forcing me to fill in clients information again and check over things again and again. However, this has only happened once and once was enough. Reason for choosing BrightLocal I liked the services offered with BrightLocal. The price seems to be the best or absolutely one of the best out there, but it was the customer service that really shined. A friend told me about the customer service and this is why I chose BrightLocal over the others. Also, because I know BrightLocal only gets good citations and doesn't want to find lousy/bad citations for your company. I appreciate this. Review Source Response from BrightLocal June 24, 2021 Hi Noah, Thanks for taking the time to write us this review, it's very much appreciated. I'm thrilled to hear you've had a great experience and enjoy using the services we offer. It's great that you've found it great value too! We do pride ourselves on our customer service, so I'm glad that it's stood out to you. I am very sorry to hear about your campaign information though, this is certainly far from the norm, but I'm glad to see this has been resolved. As always, our team are on hand should you need any further assistance. Don't hesitate to get in touch. Best Wishes, Myles - BrightLocal CEO jS jave S. marketing consultant Marketing and Advertising Used the software for: 6-12 months ### "Great Support and massive timesaver" January 12, 2022 4.0 BrightLocal is an integral part of our business and we believe it offers great value. The support is also very good where we have pretty much had resolution for any support queries raised Pros reporting dashboard and integrations with Google tools and socials is very neat and efficient. The citation builder is robust and effective too. Cons the restrictiveness of business and websites to locations in the UK and US (and parts of Europe) means we can't offer the same level of service to businesses outside these regions i.e. Ireland, South Africa, India - we struggle to manage clients in these regions in Bright Local so have to use a combination of external tools. This impacts our overall efficiency and profitability. Review Source Response from BrightLocal January 17, 2022 Thank you for the review Jave, We're thrilled you've been enjoying the tools. We do also really appreciate the feedback, although we don't actively have plans to roll out to additional countries, it's certainly something on our radar so your comments are very helpful. Should you need any further help, please do get in touch with the team. Kind Regards, Myles - BrightLocal CEO PS Pete S. CEO/OWNER Marketing and Advertising Used the software for: 2+ years ### "Bright Local Stands Above the Rest" July 19, 2023 5.0 Overall its an all in one local seo suite of tools and serve as an extension of my team. They are not the cheapest but they are in my view one of the best local SEO services you can use to aid in your quest to help your own local business or service other businesses in their efforts. Pros What I like the most about BrightLocal is their focus on local SEO more than anything else. They include citation building/and optimization, competitive research and review building to say the least. I really like the whitelabel features and the great support. Cons Once in a while the tools act up and need to get support to address it. But they do very quickly without too much fuss. Review Source Response from BrightLocal August 17, 2023 Thank you for taking the time to share your thoughts on BrightLocal. We greatly appreciate your feedback and are thrilled to hear about your positive experiences with our platform. It's great to hear that our tools including citation building, competitor research and review management have been a valuable asset to you. We understand that technical hiccups can occur from time to time, and we apologize for any inconvenience you may have experienced. We're committed to resolving any issues promptly and efficiently, and we're glad to hear that our support team has been able to address your concerns quickly. Thanks so much again, as such a glowing review and feedback really is appreciated. JN James N. SEO Developer Marketing and Advertising Used the software for: 1-2 years ### "James Nicholas Noonan - PWD Digital Agency" January 13, 2022 5.0 Great for the initial stages of any campaign. Pros Business citations are an important first step in any campaign. Bright local makes the first step easy. Cons Citation cleaning can be hard. Difficult to integrate other citation platforms like Loganix. Reason for choosing BrightLocal More cost-effective with greater results and better white labelling. Review Source Response from BrightLocal January 17, 2022 Thank you for the review James! We appreciate the feedback about the Citation Builder service, if there is anything, in particular, you need assistance with- the team are on hand to help. Many Thanks, Myles - BrightLocal CEO Ricardo P. Founder Marketing and Advertising Used the software for: 1-2 years ### "Palaciobox using BrightLocal" September 23, 2020 5.0 Overall, BrightLocal really helped Palaciobox and helped us manage the SEO campaigns we ran for our clients. We are very happy with being part of BrightLocal and having them as a powerful too which helps us run our business. Pros What we liked best about BrightLocal was all the features that come with the software. There are many things you can do to analyze local SEO for different businesses. There are so many features set in place in order to help rank a business higher in Google. Cons What we liked least about BrightLocal was the set up and understanding how to use the website/software. They offered a demo on how to use the site, but there was still many questions at first that eventually we figured out. Still a great site to use for SEO. Alternatives considered [Yext](https://www.capterra.com/p/140176/Yext/) Review Source Response from BrightLocal October 23, 2020 Thank you very much for reviewing us Ricardo, and for your feedback which we will certainly take on board. You're more than welcome to get in touch if you need any help at all, and the team will be happy to help Many thanks Myles - BrightLocal CEO Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.