---
title: "DataForSEO  Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about DataForSEO  Software - reviews, pricing plans, popular comparisons to other SEO products and more."
source_url: "https://www.capterra.com/p/182690/API-for-SEO-software-companies/"
page_type: "product"
language: "en"
---

# 

 DataForSEO Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

DataForSEO

## What is DataForSEO ?

DataForSEO provides a comprehensive suite of API solutions, specializing in SEO data and marketing automation. It supports a wide range of use cases from rank tracking, keyword research, and backlinks to SERP analysis, business data reports, and more. DataForSEO’s API stack is designed to scale for both high-volume usage and no-code integrations, making it suitable for large enterprises and individual users alike. The pay-as-you-go pricing model ensures flexibility and cost-effectiveness for projects of any size.

## What is DataForSEO used for?

[SEO](https://www.capterra.com/seo-software/)

Top alternative

Featured

Overall rating

Based on 15 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$50

Usage Based, One Time

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for DataForSEO ?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://dataforseo.com&name=DataForSEO )

## DataForSEO Overview

Updated August 2026

AI summary

DataForSEO provides cloud-based SEO tools and APIs for businesses of all sizes needing keyword research, rank tracking, backlink monitoring, and competitive analysis. It supports audit management, performance metrics, and reporting, with options like generative AI and mobile keyword tracking. Teams can access real-time analytics and integrate with popular platforms to inform optimization and digital marketing decisions.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### DataForSEO

4.8 (15)

VS.

[4.6 (2,325)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting Price

$50

Usage Based, One Time

Starting Price

$139.95

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (15)

Ease Of Use

4.3 (2,322)

Value For Money

4.6 (12)

Value For Money

4.2 (1,897)

Customer Service

4.5 (13)

Customer Service

4.4 (1,703)

## DataForSEO alternatives

[4.5 (6,251)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Wix](https://www.capterra.com/p/169007/Wix/)

[4.4 (10,760)](https://www.capterra.com/p/169007/Wix/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/169007/Wix/)

[Sitechecker](https://www.capterra.com/p/166377/Sitechecker/)

[4.6 (365)](https://www.capterra.com/p/166377/Sitechecker/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/166377/Sitechecker/)

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)

[4.0 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/)

Starting price

$18.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

79%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/184916/Rank-Tracker/)

[View all alternatives](https://www.capterra.com/p/182690/API-for-SEO-software-companies/alternatives/)

## FAQs about DataForSEO

Overview

### Which roles and teams benefit most from DataForSEO ?

DataForSEO is most used by SEO managers, marketing consultants, and broader marketing leaders who need reliable search data for keyword research, rank tracking, and competitive analysis. Developers, system engineers, and product teams benefit from its APIs for building data-driven tools, while founders and executives use insights to guide growth strategy and performance decisions.

Answer based on 15 reviews

Overview

### What company size and specific industries is DataForSEO built for?

DataForSEO is designed for SEO software companies, digital marketing agencies, media companies, ecommerce businesses, marketing technology firms, and AI developers. It fits organizations of any size that need SEO data and tools, especially teams building search-focused products or managing digital marketing and content operations.

Features and Usability

### What are the key features of DataForSEO ?

DataForSEO offers an API for SEO data access, keyword research tools, keyword rank tracking, backlink monitoring, and competitive analysis. It also includes real-time analytics, customizable reports, data visualization, and dashboards, plus audit management, click tracking, and website analytics for reporting and performance monitoring.

Integrations

### Which third-party tools and platforms does DataForSEO integrate with?

DataForSEO integrates with 8 third-party tools and platforms, including ChatGPT, Cursor, Gemini, Google Sheets, Google Data Studio, Make, Postman, and n8n.io. These integrations cover AI assistants, analytics, automation, spreadsheets, and API testing workflows.

Getting Started and Support

### What training and onboarding options does DataForSEO offer?

DataForSEO offers live online sessions, documentation, and videos to help teams get started. Live online sessions support guided setup and Q&A, documentation provides written reference material for self-paced review, and videos offer visual walkthroughs of product features and common tasks.

Getting Started and Support

### What customer support options does DataForSEO offer?

DataForSEO provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, 24/7 Live Rep, and Chat. With no reviewer feedback available here, support quality, response speed, and helpfulness cannot be assessed from user sentiment, and no common frustrations can be confirmed.

## Features

AI summary

Based on 4,928 SEO reviews

Capterra reviewers say these are the SEO features buyers care about most:

-   **SEO Management** (**52%** of reviewers rated this feature as critical)
-   **Performance Metrics** (**39%**)
-   **Keyword Tracking** (**48%**)

DataForSEO supports all three top-priority features: **SEO Management**, **Performance Metrics**, and **Keyword Tracking**. This coverage gives businesses one solution for managing SEO work, monitoring search performance, and tracking keyword positions over time, helping teams make informed optimization decisions and improve search visibility more efficiently.

SEO Management

5.0 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Optimize and manage the search engine optimization efforts for a website or digital content

Keyword Rank Tracking

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Track positioning in search engines over time

Competitive Analysis

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Evaluating strengths and weaknesses of companies with the same target audience

Dashboard

4.8 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Keyword Research Tools

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Audit Management

5.0 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws

DataForSEO 30 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- API: Application programming interface that allows for integration with other systems/databases
- Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws
- Backlink Monitoring: Discover the total number of backlinks, referring domains, and referring IPs going to a domain
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Customizable Reports: Alter the layout and content of reports
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Visualization: Graphical representation of data
- Generative AI: Use AI to generate content in the form of text, images, videos, etc.
- Keyword Rank Tracking: Track positioning in search engines over time
- Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Mobile Keywords: Unique word that contains letters or numbers that identifies specific campaigns
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Language: Manage and support multiple languages
- Multi-Location: Manage and support multiple locations
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Real-Time Data: Receive data and information in real time
- Real-Time Updates: Receive system updates as soon as any changes are made
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data
- Web Traffic Reporting: Collect and analyze traffic data about website visitors
- Website Analytics: Track and analyze information regarding website visitors
- Website Management: Built-in website builder or integration with third-party site

---

Get Advice

We can help you find the software with the features you need.

Features

4.6 (15)

4.6

Based on 15 reviews

## Pricing

Value for money

4.6 (12)

Free Trial

Pay-as-you-go

$50.00

Usage Based,One Time

Value for money

4.6 (12)

4.6

Based on 12 reviews

## Integrations

[

Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)[

Postman](https://www.capterra.com/p/188497/Postman/)[

Make](https://www.capterra.com/p/154278/Integromat/)[

ChatGPT](https://www.capterra.com/p/10009334/ChatGPT/)[

Google Data Studio](https://www.capterra.com/p/190616/Data-Studio/)[

Gemini](https://www.capterra.com/p/10020130/Gemini/)[

n8n.io](https://www.capterra.com/p/198028/n8n-io/)[

Cursor](https://www.capterra.com/p/10033962/Cursor/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (13)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (13)

4.5

Based on 13 reviews

## User reviews

Overall rating

4.8

Based on 15 reviews

Filter by rating

5(13)

4(1)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Eudys Rafael M.

Salesclerk

Entertainment

### "Optimizing SEO Strategies with Accurate and Updated Data."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

November 15, 2023

My overall experience with the platform is very positive. It has become a key piece for my company's marketing and SEO analysis strategy. It is great.

Pros

I like it because I can adjust consultations as needed which is crucial to adapt to specific projects and the changing needs of clients in different market niches.

Cons

In certain cases, data accuracy may vary depending on geographic location, which could be a challenge for campaigns.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Software developer

Computer Software

### "data seo"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

6/10

March 8, 2023

Limited customization

Pros

\- User-friendly interface- Large database- Excellent customer support

Cons

\- Limited free plan- Expensive pricing- Limited customization- Limited integrations

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

vijay B.

Manager

Textiles

### "SEO Must-Have!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

February 25, 2023

Working with DataForSEO has been an awesome experience. It's easy to set up and the data it provides is always accurate and reliable. In addition, the customer service is top-notch with quick responses and helpful troubleshooting tips whenever we had any issues. All in all, I would highly recommend using DataForSEO if you're looking for an API suite to help with your SEO projects.

Pros

I was impressed by how quickly DataForSEO was able to deliver the SEO data I needed. With just a few clicks, I was able to get access to the Rank tracking API, SERP API, Google keyword planner API and On-page APIs. This saved me a lot of time and stress as I could focus my efforts on other aspects of my SEO project. Overall, it's an incredibly useful software that makes collecting SEO data much easier and more efficient.

Cons

The most difficult thing about DataForSEO is finding the right documents and tutorials to help you get started. Although the software has all of the features one might need, it can be quite challenging to figure out how they all work together. Also, the price can be hefty depending on your needs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Sarfaraz K.

SEO Manager

E-Learning

### "Stay Ahead of Your Competition in SEO performance with DataForSEO"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

January 15, 2023

My experience with DataForSEO's products and services has been overwhelmingly positive. Their web-based reporting tools allow us to organize and distribute our SEO data in both a visually appealing and intuitive manner. We've found their pricing for services to be fair as well, which is something that any business can appreciate. In short, it's hard to beat the reliable performance of DataForSEO!

Pros

As a professional marketer, I found DataForSEO to be invaluable. The software allowed me to access incredibly detailed, real-time data with ease and quickly make decisions that drove my business in the right direction. Its user-friendlyInterface kept me engaged while I worked, which made my job easier and more efficient. Additionally, its affordability gave me the flexibility to get greater insights at a lower cost than other very expensive alternatives. In conclusion, DataForSEO 's accuracy, ease of use and reasonable pricing are some of the reasons why I enjoyed using the software.

Cons

Overall, DataForSEO software provided satisfactory results for my needs. However, what I liked least was the lack of customer service and technical support. There were several occasions where I had difficulty navigating the system or executing a specific task, but there was no means of having an expert answer any questions I had about the features or how to use them. Additionally, customer service was not great when it came to resolving issues from past usage; in these cases I had to manually seek out the solution online rather than interrogate trained professionals in the field.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

alexandra A.

Maeketing

Graphic Design

### "DataForSeo la mejor solución API para el SEO"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 7, 2022

Tener datos precisos y exactos es un factor importante para la creación de proyectos SEO, en ese sentido, DataForSEO nos ha ayudado a mejorar y escalar nuestro negocio a un precio más accesible.

Pros

Me gusta mucho DataForSEO es una solución confiable y segura, cuenta con una API bien documentada y fácil de implementar, Además, su soporte técnico es muy bueno, te ayudan al máximo.

Cons

Hasta el momento no he tenido problemas con DataForSEO.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Carla M.

Ingeniera de Sistemas

Design

### "DataForSEO: La mejor herramienta SEO"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 31, 2022

La utilizo para la gestión SEO de mis proyectos de ecommerce. Simplemente estoy encantada por todo lo que me ofrece para mejorar mi posicionamiento SEO y para las campañas publicitarias.

Pros

DataForSEO ofrece una serie de herramientas de calidad enfocados a mejorar la estrategia SEO. Su API es 100% confiable, cuenta con un soporte proactivo y a un precio que considero justo para todo lo que ofrece. Sin duda DataForSEO me ha sorprendido.

Cons

Hasta el momento no he encontrado ninguna dificultad al usar DataForSEO.

Alternatives considered

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Reasons for choosing DataForSEO

He probado otras herramientas como Semrush, pero la API de DataForSeo me devuelve resultados mucho más completos y confiables.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Natalie K.

Chief Marketing Officer

Computer Software

### "The most comprehensive of SEO data solutions in the market"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

July 30, 2021

DataForSEO helped us reduce operational costs of software and allocate more funds to building new features

Pros

Superior accuracy of data, affordability, truly helpful and caring support - these are the main points which make DataForSEO stand out and why the service appeals to me. They also have nice and complete documentation which is very helpful on the testing and integration stages.

Cons

Sometimes their website is too slowly which is a bit annoying. But DataForSEO guys said they are gonna fix it soon, because it's annoying them too :D

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SH

Sven H.

Power Engineer

Electrical/Electronic Manufacturing

### "The greatest data API on the market"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

March 24, 2021

I use DataForSeo for analyzing and getting my keywords, researching and tracking. It was a great experience, easy to use and I'm not at all disappointed.

Pros

DataForSEO has a great analysis tool, an easy on the eyes dashboard. The keyword research tools have a great deal in part of my business and are very helpful. The software also has keyword rank tracking which is also a great feature.

Cons

The website might be a bit slow at times because of the large amount of data on it but other than that all is good.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Yigit K.

Passionate Founder

Marketing and Advertising

### "Flexibility, performance and cost-effectiveness with a fantastic support team."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

December 14, 2020

We are using DataForSEO in our many analysis. Mostly, we are happy with the performance - but the most likable part of DataForSEO is their amazing support. As the API deployment is a case where you need to work with the creators of API to understand the logic, you need to have an agile support. Their support agent are not just the people who redirects issues to product team, they also inivites devs to Intercom chats to fix your problem in a faster way.

Pros

As a creator of SEO software, we are using DataForSEO in our daily routine for different cases. To make it more cost effective, they have different types of services (live/queue/slow queue) - they are adding new services every quarter. I'm very excited for backlink index.

Cons

Their pricing module was quite complex in the previous API version (v2) but they have fixed the problem by following v3 API. The only parameter is the credit that we pay for.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Product Design Manager

Internet

### "Good corporate"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 18, 2019

The system operation and customer service are great.

Pros

SERP, ranking checking function is very useful for us. Good corporation, we will use more APIs from DataForSEO.

Cons

Nothing, everything is great，we will continue use it .

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

[View all Reviews](https://www.capterra.com/p/182690/API-for-SEO-software-companies/reviews/)

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