# Goflow Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Goflow the right Multi-Channel eCommerce solution for you? Explore 33 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/182932/goflow/reviews

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Goflow

4.9 (33)

[View alternatives](https://www.capterra.com/p/182932/goflow/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of Goflow

Ease of use

4.9

Customer Service

4.8

## Pros and Cons in Reviews

EL

Esther L

Executive AssistantRetail, 11 - 50 employeesUsed the software for: More than 2 years.

“The userface is extremely intuitive, and every tool or feature displays clear instructions, so there's no need to read through long manuals to figure out how to do things.“

November 15, 2024

EL

Esther L

Executive AssistantRetail, 11 - 50 employeesUsed the software for: More than 2 years.

“Customer support is not always immediately available to chat.“

November 15, 2024

JC

Joseph C

E-Commerce ManagerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years.

“GoFlows software is the key to our profitability, enabling us to sell across multiple platforms by maintaining accurate inventory levels and securing the most cost-effective carrier rates.“

December 13, 2023

BS

Bryan S

E-Commerce CoordinatorConsumer Goods, 11 - 50 employeesUsed the software for: 1-2 years.

“Great service, the Customer Support is excellent and makes up for any issues that you may run into since they will fix them promptly“

November 15, 2024

CB

Comfort B

Sec.Retail, 11 - 50 employeesUsed the software for: More than 2 years.

“we used to write labels with our hands until goflow came up with this idea, such as ease of use., and user-friendly.“

November 19, 2024

## Showing most helpful reviews

Showing 1-25 of 33 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Kathryn M.  
CEO  
Consumer Goods  
Used the software for: 2+ years

### "Goflow is a lifesaver"

November 30, 2023

5.0

My team uses Goflow all day, every day and they love it. If my team is happy, I am happy.

Pros

We've been using Goflow for a while, and it's made a big difference in how we handle everything. I love how easy it is to get around, even if you're not super techy. Overall, it's a solid tool that's been helping our team a lot.

Cons

It took them some time to release a few critical features, but now we have almost everything we need.

Reason for choosing Goflow

Friendly user interface and big range of integrations.

Review Source

JB

Jessie B.  
Bookkeeper  
Cosmetics  
Used the software for: 2+ years

### "User freindly"

November 16, 2024

5.0

Pros

This platform is a lot more user-friendly and customisable than other software we have used in the past. It incorporates many useful tools and features to make our operations run smoothly.

Cons

It took some time when we started using this software for it to be where it is now, but we are pleased with what they have to offer now.

Review Source

EL

Emily L.  
Data Entry Clerk  
Apparel & Fashion  
Used the software for: 6-12 months

### "Easy for First Timers"

November 15, 2024

5.0

Pros

how easy it is, the overall simplicity of it all makes it easy to understand and use.

Cons

Its hard to deal with the inventory aspects of it. If something is out of stock, orders still come through sometimes.

Review Source

DL

Dane L.  
Owner  
Retail  
Used the software for: 6-12 months

### "Great Market Place Facilitator""

November 15, 2024

5.0

Pros

We use the platform for sending order and inventory data from AMZ MCF to shopify and other market places. Onboarding was easy, data migration is quick and accurate, and we replaced a much more expensive provider in the process.

Cons

We have not had any issues yet. I will update my review if any issues arrise.

Alternatives considered

[Channel Authority Builder](https://www.capterra.com/p/237371/Channel-Authority-Builder/)

Reason for choosing Goflow

Better pricing and better support. Ease of use

Switched from

[BytePro](https://www.capterra.com/p/9297/BytePro/)

Byte Pro was awful. Too expensive and too many errors.

Review Source

CP

Cedric P.  
Founder  
Consumer Goods  
Used the software for: Less than 6 months

### "Goflow's Active Development Makes the Difference"

November 18, 2024

5.0

I will definitely recommend it. Worth the price, good support staff.

Pros

Goflow stays competitive by continually supporting new sales channels and adapting to evolving marketplace requirements

Cons

some smaller features, such as restock notifications or low inventory alerts, may be temporarily missing or placed in a queue for future development.

Alternatives considered

[Rithum](https://www.capterra.com/p/32810/ChannelAdvisor-Enterprise/)

Reason for choosing Goflow

Better price and less complicated to integrate

Switched from

[Microsoft Excel](https://www.capterra.com/p/176574/Excel/)

We switched because our previous system was no longer keeping up with the demands of a dynamic e-commerce environment. Development had stagnated, and it was clear the platform wasn’t evolving to meet new challenges, making it time to transition.

Review Source

NM

Neal M.  
Sales Director  
Retail  
Used the software for: 1-2 years

### "Great product, support and team"

November 15, 2024

5.0

Great product, support and team. I would recommend them to anyone signing up for marketplaces

Pros

Very easy to use, works very well. They helped me reach out to additional marketplaces as well.

Cons

Took about 5 minutes to figure out how to set up items/variations, but support was great

Alternatives considered

[Glew](https://www.capterra.com/p/160516/Glew/)

Reason for choosing Goflow

Cost and ease of set up were the main reasons.

Review Source

CW

Chaim W.  
Manager  
Furniture  
Used the software for: 1-2 years

### "Awesome Awesome "

November 15, 2024

5.0

GoFlow is your go-to solution for simplifying e-commerce management. It centralizes all your orders from different sales channels, saving you time and reducing errors. With its easy-to-use listings management, you can update product info in one place, ensuring consistency and boosting visibility. Plus, its purchase order management keeps your inventory organized and up-to-date. GoFlow streamlines your operations, so you can focus on growing your business without the usual headaches.

Pros

I've been using GoFlow for a while now, and it's been a total lifesaver for my e-commerce business. This software makes managing everything so much easier! First off, the order management is fantastic. It pulls in orders from all my sales channels into one spot, which saves me a ton of time and hassle. No more jumping between different platforms! The listings feature is super handy too. I can update all my product info in one place, and it automatically syncs everywhere. This has really helped boost my sales because my listings are always up-to-date and looking good. I also love the purchase order management. It keeps track of everything from creating orders to tracking deliveries, so I always know what's going on with my inventory. The software is really easy to use, and if I ever have a question, their support team is awesome. They're quick to help and super friendly. Overall, GoFlow has made running my business so much smoother. I definitely recommend it to anyone who wants to simplify their e-commerce operations!

Cons

I think the main downside is that there's simply no downside!

Review Source

VR

Verified Reviewer  
Account manager  
Retail  
Used the software for: 1-2 years

### "Good overall"

November 15, 2024

5.0

Goflow is solving the problem of managing manual orders by making the process quick and easy. It streamlines order creation, saving us time and reducing errors. This benefits us by improving efficiency and allowing us to focus on other important tasks.

Pros

What I like best about Goflow is how easy it is to use and how it creates clear, visual reports. It makes tracking inventory simple and helps us make quick, informed decisions.

Cons

What I dislike about Goflow is that it could use some additional marketplace integrations to make it even more versatile.

Review Source

BS

Bryan S.  
E-Commerce Coordinator  
Consumer Goods  
Used the software for: 1-2 years

### "Superb option for OmniChannel Fulfillment and Target Plus"

November 15, 2024

4.0

Great service, the Customer Support is excellent and makes up for any issues that you may run into since they will fix them promptly

Pros

GoFlow excels at Customer support, data accuracy, and the UI features are plentiful. You can easily control nearly every aspect of your catalog, orders, and inventory. My only real complaint is that the bulk editing features are limited and doing things in bulk can sometimes frequently require you to wait or depend on a team member to assist but otherwise the service and team are excellent, they are very responsive and typically resolve issues within 24 hrs or less, sometimes we can get issues resolved within an hour or less as well.

Cons

Bulk editing features are weak Integration in Sellercloud specifically can feel clunky and there is a lack of transparency for making edits in SC

Review Source

AF

Andy F.  
Manager  
Retail  
Used the software for: 1-2 years

### "Robust and Powerful"

November 15, 2024

5.0

GoFlow makes everything from tracking inventory to handling orders feel easy and organized. The platform is simple to use, even if you’re dealing with a lot of products or orders, and it really helps keep things running smoothly. It’s easy to stay on top of things and save time, which is a huge plus. Definitely recommend it!

Pros

GoFlow makes everything from tracking inventory to handling orders feel easy and organized. The platform is simple to use, even if you’re dealing with a lot of products or orders, and it really helps keep things running smoothly. It’s easy to stay on top of things and save time, which is a huge plus. Definitely recommend it!

Cons

Integrations with other tools are somewhat limited, so if your workflow relies heavily on external apps, it may require some workarounds.

Review Source

LW

Lipa W.  
Buying  
Import and Export  
Used the software for: 1-2 years

### "Easy setup, User friendly"

December 13, 2023

5.0

Pros

smooth user interface, fast website, and almost no issues.

Cons

edit items via import export not easy to use

Review Source

HK

Hadassah K.  
Shipping coordinator  
Import and Export  
Used the software for: 2+ years

### "Love using GoFlow its a lifesaver"

November 15, 2024

4.0

Our company has been using Goflow for over three years. It is easy to learn user-friendly. Friendly and patient customer service.

Pros

Order integration - it combines everything from different platforms all together in one software. The simplicity of processing an Amazon order and getting labels without touching seller central.

Cons

the fact we need to switch to box or each for an item

Review Source

JK

Josh K.  
Director of Marketplaces  
Furniture  
Used the software for: 1-2 years

### "The best OMS tool out there!"

November 15, 2024

5.0

One of the best OMS solutions for ecommerce marketplaces that is out there. Would highly recommend you take a look if you are expanding into omni-channel.

Pros

Ease of use with mapping channels and products. Documentation is well thought out and easy to implement. There is a large catalog of existing connections to marketplaces. Low cost is a major plus.

Cons

Missing more complex PIM and DAM features to manage the catalog.

Alternatives considered

[Descartes Sellercloud](https://www.capterra.com/p/160953/SellerCloud/)[Brightpearl](https://www.capterra.com/p/124180/Brightpearl/)[Sellbrite](https://www.capterra.com/p/149384/Sellbrite/)[Rithum](https://www.capterra.com/p/32810/ChannelAdvisor-Enterprise/)

Reason for choosing Goflow

The cost and available channel connections

Review Source

CB

Comfort B.  
Sec.  
Retail  
Used the software for: 2+ years

### "It pays off!"

November 19, 2024

5.0

Overall, I highly recommend \[Product Name\] to anyone looking for a reliable and high-quality solution. It's worth every penny, and I can't imagine going back to not using it. If you're on the fence about trying it, just do it—you won't regret it!

Pros

What I love most about Goflow is how effective it is. we used to write labels with our hands until goflow came up with this idea, such as ease of use., and user-friendly.

Cons

Initially, it did not have so many features, but as the weeks went by, they kept adding.

Review Source

MR

Moshe R.  
Operations manager  
Retail  
Used the software for: 2+ years

### "Another happy customer"

November 18, 2024

5.0

As I wrote before, I'm having a great experience with Goflow and I would definitely recommend it for everyone that is selling online on multi channels.

Pros

It's simple, easy, and clean, you can do everything in one place. It just makes your work much easier.

Cons

Can't think of anything at the moment, but whenever I had an issue, it was easily solved when I opened a case.

Review Source

EL

Esther L.  
Executive Assistant  
Retail  
Used the software for: 2+ years

### "A common sense platform"

November 15, 2024

5.0

An intuitive, responsive, and easy to use platform.

Pros

Goflow is the only platform that works with common sense. The userface is extremely intuitive, and every tool or feature displays clear instructions, so there's no need to read through long manuals to figure out how to do things. The import and export tools work very fast, no waiting 10 minutes for an export to finish downloading.

Cons

Customer support is not always immediately available to chat.

Review Source

SB

Sergio B.  
Supply Chain Manager  
Luxury Goods & Jewelry  
Used the software for: 6-12 months

### "Working with GoFlow so far"

November 15, 2024

4.0

We had a very good and smooth experience switching from another provider due to issues with information synchronization. GoFlow provided us with exactly what we needed.

Pros

The interface is user-friendly and intuitive, and they continually enhance their integrations, features, and overall solutions to assist customers.

Cons

Integrating new popular e-commerce marketplaces may take some time, but this is understandable.

Switched from

[Fulfil.IO](https://www.capterra.com/p/146858/Fulfil-IO/)

We encountered numerous issues with information not syncing, and they continuously blamed Amazon's API without ever resolving the problems.

Review Source

EB

Ely B.  
Manager  
Retail  
Used the software for: 2+ years

### "Your best chose for your ecommerce store"

November 19, 2024

5.0

Im very happy to use them and i cant thank enough my freidn who referred me to them, things are much more eaiser in business once we signed up.

Pros

They are constantly adding new features, new markeplaces etc..

Cons

No cons, everything is perfect and works well

Review Source

JB

Jason B.  
E-Commerce Coordinator  
Retail  
Used the software for: 2+ years

### "Great Software"

November 15, 2024

5.0

We are daily users of GoFlow and we all find it extremely easy to use for all of our ecommerce needs.

Pros

GoFlow is extremely easy to use with a great support team.

Cons

I havent found much to dislike about GoFlow.

Review Source

JH

Jessica H.  
Operations manager  
Consumer Electronics  
Used the software for: 6-12 months

### "Their brand name is the perfect explanation of how their software works!"

November 15, 2024

5.0

Overall experience has been very stress free once our database was created. The process is smooth and easy to use.

Pros

I love how their brand name perfectly describes their software. The flow of the software just goes so easily and it’s a pleasure to use such great software.

Cons

The printing window for labels is something I have figured out yet. There are strange options.

Review Source

JN

Jeffrey N.  
Warehouse Manager  
Packaging and Containers  
Used the software for: 6-12 months

### "Goflow for the win!!!!"

November 15, 2024

5.0

Pros

Easy to use and packed full of different options. Goflow is a one stop shop when it comes to inventory management and all my Shipping needs. Customer support is top notch when it comes to any issues that I may have. Goflow is a life saver!!

Cons

it takes a little while to learn all the aspects of Goflow. Sometimes seems a bit laggy.

Review Source

YH

Yanky H.  
CEO  
Consumer Goods  
Used the software for: Less than 6 months

### "Goflow is crucial for our business and success!"

November 17, 2024

5.0

Pros

GoFlow offers amazing five star customer support. The software is easy to use, with clear navigation and features that make it easy to list and manage products. We love that we can have all our listings in one place and stay on top of our inventory.

Cons

Some features may feel a bit overwhelming if you're a smaller business and don't use pick lists. Overall, it’s an excellent solution for companies looking to streamline and manage product integrations.

Alternatives considered

[Shopify](https://www.capterra.com/p/83891/Shopify/)

Reason for choosing Goflow

They helped me getting approved in Target

Review Source

TF

Toby F.  
Account Manager  
Retail  
Used the software for: 6-12 months

### "User friendly and easy to use"

November 15, 2024

5.0

Great way to manage all on one platform.

Pros

Extremely user-friendly and easy to use.

Cons

So far I have not bumped into anything negative

Switched from

[Rithum](https://www.capterra.com/p/32810/ChannelAdvisor-Enterprise/)

Workes better for us for our needs as of now

Review Source

KF

Kevin F.  
Retail Sales Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Goflow in the consumer goods world"

November 15, 2024

4.0

I was given a login and told to just play around with the site. Once I got on there and realized I could not screw things up by moving around, I was able to find all needed functions for my role.

Pros

Once you learn the system, very easy to use and user friendly

Cons

Dashboard is not the friendly to visit when logging in

Review Source

DL

David L.  
COO  
Photography  
Used the software for: 1-2 years

### "Great product & Great people"

December 18, 2023

5.0

Great experience overall. super happy with their attention and support and developers work hard to make a great product.

Pros

GoFlow is on their game and works hard to deliver the tools users need. they listen, and changes and updates are constantly being implemented. You can submit your feedback and offer advice to the developers so they understand users' needs better, or vote on an idea posted by another user in their roadmap. GoFlow is constantly improving and has great customer service.

Cons

No restock notifications/low inventory alerts. This would be very helpful to get mssgs when stock of any product is low. Its in the roadmap for future development, but the change hasn't been released as of this review. Slightly complicated order fulfillment flow and auto-sizing issues for multi-piece order fullmilment, but it works.

Switched from

[ShipStation](https://www.capterra.com/p/155621/ShipStation/)

ShipStation could not offer inventory production to handle raw materials and final products as they are manufactured. GoFlow handles this effortlessly and has been a pleasure to use.

Review Source

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