--- title: "Profit.co Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is Profit.co the right Strategic Planning solution for you? Explore 229 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/182965/Profit/reviews/" page_type: "reviews" language: "en" --- Profit.co 4.8 (229) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated September 17th, 2026 # Reviews of Profit.co Ease of use 4.4 Customer Service 4.9 ## Pros and Cons in Reviews MD Mauricio D Processes and innovation internBiotechnology, 51 - 200 employeesUsed the software for: Less than 6 months. “The platform has been particularly impactful in the Innovation & Processes area, where it supports the standardization of processes, tracking of KPIs, and execution of strategic initiatives through clearly defined OKRs.“ April 10, 2026 UF Uthpala F HR ManagerInformation Technology and Services, 11 - 50 employeesUsed the software for: Less than 6 months. “However, one functional limitation we identified relates to system capability rather than support performance.“ February 17, 2026 MD Mauricio D Processes and innovation internBiotechnology, 51 - 200 employeesUsed the software for: Less than 6 months. “What stood out the most was the strong integration between OKRs, KPIs, and task management, which allowed us to align strategic objectives with daily operations in a very structured and measurable way.“ April 10, 2026 AB Alyssa B Support ManagerE-Learning, 51 - 200 employeesUsed the software for: Less than 6 months. “Unable to connect multiple users via the slack integration.“ June 23, 2025 MD Mauricio D Processes and innovation internBiotechnology, 51 - 200 employeesUsed the software for: Less than 6 months. “Additionally, integrations with other tools streamline workflows, and the customer support team has been highly responsive, providing quick and effective guidance whenever needed.“ April 10, 2026 ER Edson R Head of Corporate StrategyInformation Technology and Services, 51 - 200 employeesUsed the software for: 6-12 months. “It lacks bulk import feature for OKRs.“ May 12, 2025 AW April D W administrationRetail, 11 - 50 employeesUsed the software for: I used a free trial. “i like im able to customize and specifics such as dates, topics, meetings, etc all in one place. and they had a free trial for thirty days.“ January 13, 2025 LW Larissa W HR ManagerFinancial Services, 11 - 50 employeesUsed the software for: More than 2 years. “Sometimes it's hard to understand the correct settings.“ December 23, 2024 ## Showing most helpful reviews Showing 1-25 of 229 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Liana A. Operations Manager Electrical/Electronic Manufacturing Used the software for: 6-12 months ### "Great software with super responsive support" August 3, 2020 5.0 Before using the software we were practicing OKR in excel sheets,now everything is easy to track measure,everything at hand any time,no need to ask employees to show their progress or the work already done to achieve our giolas,unnecessary hassle and communication already in the past,you just need to login into dashboard to see your team and the company progress. Pros The software is user friendly,easy to set up.and adjust. The team is constantly working on customizing the soft to meet our expectations. Cons Some features did not met our expectations,but the product team adjusted them accordingly. Alternatives considered [Perdoo](https://www.capterra.com/p/158539/Perdoo/) Reason for choosing Profit.co The tool seemed very user friendly, the price was affordable,the support very helpful. Review Source Response from Profit Apps March 8, 2021 Dear Liana, Thank you for your support and feedback! Appreciate you taking the time to share a review of your experiences with us. We hope to hear more about your experience in the future! BC Bart C. Strategic advisor Computer Networking Used the software for: Less than 6 months ### "Top tooling, excellent support" May 6, 2025 5.0 Very happy with the product and the excellent and fast support! Pros The specific features needed for thorough OKR tracking and tracing Cons On screen feedback regarding errors or user mistakes Alternatives considered [ClickUp](https://www.capterra.com/p/158833/ClickUp/) Reason for choosing Profit.co More specialised in OKR tracking and tracing Switched from [Copilot for Sales](https://www.capterra.com/p/248310/Microsoft-Viva/) Viva Goals will be phased out by the end of the year Review Source ET ELSA T. VP of Sales Financial Services Used the software for: Less than 6 months ### "\[sensitive content hidden\] helped" October 12, 2025 2.0 Difficult to use, I don't find it easy to use; it is hard to handle. Difficult to fill, to see options. Pros Have my OKRs and my Team in one place. Also other's...Don't have more things to say about Profit CO. Cons It is challenging to manage, as I can't see the option to copy an OKR from Q3 to Q3. \[sensitive content hidden\] helped me. I don't have the option to do it, as I'm not a power user Review Source UF Uthpala F. HR Manager Information Technology and Services Used the software for: Less than 6 months ### "Responsive and Solution-Oriented Live Support Experience" February 17, 2026 5.0 The overall support experience was very positive. \[sensitive content hidden\] was attentive, patient, and solution-driven while assisting us with OKR progress check-in related challenges and other system-related queries. She ensured that our understanding was clear, validated the fixes in real time, and followed through until resolution. For a company managing structured OKR governance across distributed teams, this level of responsive technical support is critical. The interaction strengthened our confidence in the platform’s support framework and its ability to sustain operational continuity. Pros The live support received from the Profit.co team was highly professional and efficient. \[sensitive content hidden\] demonstrated strong product knowledge and quickly understood the root cause of our OKR and Tasks progress check-in issues. She provided clear, step-by-step guidance and ensured the problems were fully resolved rather than offering temporary workarounds. Her responsiveness and structured troubleshooting approach minimized operational disruption for our remote teams. The support experience reflected accountability, ownership, and genuine customer care. Cons The support process itself was smooth and effective, with no concerns regarding the quality of assistance provided. However, one functional limitation we identified relates to system capability rather than support performance. Currently, there is no available feature that allows super users or management to filter task progress strictly on a department-wise basis under Kanban. This limits executive-level visibility and cross-functional oversight, particularly in a structured OKR governance environment. That said, \[sensitive content hidden\] acknowledged the gap proactively and committed to escalating our request to the product development team. We appreciate the transparency and follow-through, and we look forward to potential enhancements that strengthen managerial reporting and strategic visibility. Review Source SG Saumya G. Jr. HR Executive Retail Used the software for: Less than 6 months ### "Exceptional Support and User-Friendly Platform" March 10, 2026 5.0 Overall, my experience has been highly positive. The platform simplifies OKR tracking, and the support team - especially \[sensitive content hidden\] - made it even easier to get started and resolve any issues quickly. Pros The platform is intuitive and user-friendly, making it easy to manage OKRs effectively. What stood out the most was the excellent support - \[sensitive content hidden\] in particular was incredibly helpful, responsive, and guided me step by step whenever I had questions. Cons I didn’t encounter any issues at all; the platform worked smoothly, and support was always very helpful. Review Source KM Kate M. Analyst, Business Integration Non-Profit Organization Management Used the software for: Less than 6 months ### " intuitive tool" November 3, 2025 5.0 I really appreciate how structured and intuitive Profit.co makes the OKR process. It helps our teams align objectives, track measurable progress, and connect day-to-day work with strategic priorities. Pros I appreciate how seamlessly Profit.co integrates with analytics and reporting tools. The data visualization and performance dashboards make it easy to monitor progress, identify risks, and make informed decisions. It’s a great tool for connecting strategic objectives with measurable outcomes. Another standout feature is their 24-hour customer support — I’ve never experienced such a high level of responsiveness and professionalism before. Cons While Profit.co is a powerful OKR management tool, some features can feel a bit complex at firsIt requires time to fully understand how to set it up. Review Source BM Boipelo M. Enterprise Agile Coach Financial Services Used the software for: 2+ years ### "Service request response time" March 31, 2025 4.0 Pros I like the top and bottom up functionality and the continuous system enhancements. The support team investigated and responded in a timely manner and provided us with a solution. Today I would like to appreciate \[sensitive content hidden\] for his commitment to resolving our issue in record time. Cons Ability to align individual goals to department OKRs Review Source MM Miguel M. CEO Education Management Used the software for: 1-2 years ### "Thanks Profit.co! " June 24, 2025 5.0 It's great and easy to use. I can control every aspect of the business, I can upload evidences and I can asign tasks to everyone. Pros The control on the execution of my business strategy. It's easy to use and all the members of my team are aligned. Cons Some of the KPIs or metrics you have to do the math outside the platform. Some functions are not very intuitive. Review Source AB Alyssa B. Support Manager E-Learning Used the software for: Less than 6 months ### "Incredible Support Experience! " June 23, 2025 4.0 Connected via live chat today with \[sensitive content hidden\]. \[sensitive content hidden\] shared with me what they were able too via chat but within a few minutes asked if we could jump on a call to troubleshoot. I was so happy to receive this request! \[sensitive content hidden\] and a colleague, were able to meet with me and met with SUCH PATIENCE! \[sensitive content hidden\] took the initiative to bring assistance and follow up with confirmation for the resolution! Great initiative! Appreciate the help, \[sensitive content hidden\]!!! Pros The details they allow within the platform. it helps us remain organized and up to date on our follow ups for OKRs. Cons Unable to connect multiple users via the slack integration. Advised they were working on a system for multiple users. Review Source SD Sachin D. Regional Sales Manager Retail Used the software for: Less than 6 months ### "Excellent support given by \[sensitive content hidden\]" October 9, 2025 5.0 Fabulous experience, Its a wow experience using the chat option, The executives were couteous and cleared my doubts Pros Chat Support given by the team, 24/7 connectivity is great, Live support option really helps us and enables us to use Profit.co Cons Nothing as of now, as i have just started using the platform haven't found anything which is least in liking about profit.co Review Source DM David M. Operations Manager Information Services Used the software for: Less than 6 months ### "Springboard Your OKR Tracking to the Next Level" May 27, 2020 4.0 Excellent experience so far. We were previously tracking OKRs in Excel and Confluence which made regular updates, accountability, and visibility far more difficult and manual. Profit offers solutions to so many of our previous pain points and more importantly helps us increase visibility to our most important objectives across the entire team so we can really drive improvements and align our efforts across the organization. Being able to add and assign Tasks tied to specific OKRs in the same system has been extremely helpful as well. Pros There are many advantages to using Profit's OKR tool but the primary drivers are that it is simple to use, users can quickly and easily see all relevant information in a single view (Objective, Key Result, Timeframe, Owner, Type of KPI, & Progress at each level plus how their own/other OKRs align with the Department and overall company OKRs), updates are quick & easy from multiple screens, owners receive automated email reminders to ensure they are checking in regularly, and Profit offers hundreds of useful KPIs you can leverage out of the box. Beyond the product itself, the entire Profit team is quick and eager to help you get set up and to improve the product based on actual user feedback with very quick turnaround times for enhancements (not your typical "it's on the roadmap" answer you get from most vendors). Profit takes the time to understand your business needs and then offer solutions on how to best leverage the product to drive your OKRs. Cons Any issues we have faced have been quickly addressed by the Profit team, however, it would be nice to be able to create a new KPI while creating a new Key Result directly vs. having to setup all KPIs prior to setting up your Key Results. Alternatives considered [Workboard](https://www.capterra.com/p/137274/Workboard/)[Weekdone](https://www.capterra.com/p/165423/Weekdone/)[Betterworks](https://www.capterra.com/p/157070/BetterWorks/)[Paycor](https://www.capterra.com/p/133745/Paycor-Perform/) Reason for choosing Profit.co We were looking for a dedicated OKR tool with a quick implementation. The other products we evaluated had more comprehensive performance management (reviews, 1:1 tracking, recognition, etc.) in addition to OKRs but came with an increased cost and heavier implementation. Profit is an incredible value, easy to implement and use, and has great customer service before, during, and after the initial sale. All of these helped us land on Profit as a great fit for our business needs. Review Source Response from Profit Apps March 8, 2021 Dear David, Thank you for your support and feedback! Appreciate you taking the time to share a review of your experiences with us. We hope to hear more about your experience in the future! WL Won L. IT Director Non-Profit Organization Management Used the software for: I used a free trial ### "Great OKR, Listing to Customers' needs, Keep improving along with responsive teams (sales&support)" March 1, 2021 5.0 Again, Profit will be the best OKR system in my opinion with a relatively low price tag instead of using Excel and Emails. It could facilitate all teams(small to a large group, fully customizable and scalable features). Profit OKR included all - full and always with new features, great price along with dependable teams Pros Before I used Profit, I had used another OKR platform which was a limited, non-supportive team, and no solution to represent OKR results the way our team wants. Since this first company sold their service, I had to look for a new one. After several attempts few OKR platforms, Profit was the easiest interface with lots of options to customize how our team wanted. Profit teams were always available and responded promptly. The engineering team always open to listen and added my requested inquiry as new features to the platform. Even after the initial setup, all contacts were available minor questions and issues and even supported extended advise on OKR core structures, methodology and understandings. Cons Since it offers lots of features, there were several methods you could make your desired solutions. It is not hard but it could have some learning curves and overwhelming till you get used to it. The main difficulties are caused by too many customizable features. Alternatives considered [Lattice](https://www.capterra.com/p/151676/Lattice/)[Perdoo](https://www.capterra.com/p/158539/Perdoo/)[Quantive StrategyAI](https://www.capterra.com/p/156365/Gtmhub/)[Ally](https://www.capterra.com/p/189997/Ally/)[Wrike](https://www.capterra.com/p/76113/Wrike/) Reason for choosing Profit.co After using several platform free trials, PROFIT was the one that I could set up the specific OKR how our team wants. In addition, PROFIT teams were the most responsive to provide supports for all my questions with answers. Review Source Response from Profit Apps March 8, 2021 Dear Won, Thank you for your support and feedback! Appreciate you taking the time to share a review of your experiences with us. We hope to hear more about your experience in the future! LT Lena T. Operations Director Non-Profit Organization Management Used the software for: 6-12 months ### "The best goal setting and performance evaluation solution " October 14, 2021 5.0 Our planning and progress tracking have been considerably improved and our performance measurement is now centralized and more streamlined. Pros Goal setting and tracking where all levels of the organization can connect their activities to the overall goals of the organization and where performance management can be done while looking at the KPIs for all objectives Cons there are a lot of options to choose from so one needs to be trained in order to use it properly. This can be considered a good thing as the possibilities are endless in how you can use this software Alternatives considered [Trackstar](https://www.capterra.com/p/72389/Track-Star-AVLS/)[PerformYard](https://www.capterra.com/p/155747/PerformYard-Talent/)[Sprigg](https://www.capterra.com/p/128360/Sprigg/) Reason for choosing Profit.co combination of OKRs and performance management Review Source Response from Profit Apps November 2, 2021 Hi Lena, Thank you for your support and feedback! Appreciate you taking the time to share a review with us. We hope to hear more about your experience in the future! Thanks again. BC Barbara C. Chief People Officer Telecommunications Used the software for: 1-2 years ### "Thankful for great help" January 17, 2025 5.0 Found the experience with Mithun to be hugely helpful in navigating issues around expanding the review templates. Pros Easy to use. Able to show nested activity cleanly. Has a strong set of performance templates Cons I did not see any significant cons with the product Review Source CJ Caleb J. Associate Manager HR Computer Software Used the software for: 1-2 years ### "Review for Profit.co Customer Support" December 2, 2024 5.0 Good Pros User Friendly Product and easy to navigate Cons NA. Review Source ES Estela S. Devops Engineer Financial Services Used the software for: 2+ years ### "Aligning objectives with Profit" September 24, 2024 5.0 1\. Structuring, planning and alignment of objectives. 2. Metrics to identify areas of opportunity. 3. Follow-up and monitoring of progress of objectives and results. Pros Better control, monitoring and visibility of the organization's objectives Cons Sometimes the integration with Jira breaks and it is necessary to reintegrate it Review Source JEP John Epok P. Regional Platforms Lead Telecommunications Used the software for: 1-2 years ### "OKR and Performance Tracking done fashionably!" December 24, 2023 4.0 Overall above average, great tool but there are minor improvements needed. Pros Transparency - shows who is the owner of the task and to which specific track it belongs to. Ton of features on tracking and task visualization. Reminder - never missed a check in! Collaboration - i can add sub owners on tasks. Cons Interface can be a bit cluttered which leads spending time just to check in. Review Source Response from Profit Apps April 25, 2024 Hi John, Thank you for sharing your feedback with us. Thrilled to hear you're enjoying our platform! Thanks for highlighting its transparency, rich tracking features, and seamless collaboration. We hope to hear more about your experience in the future! Cheers, Profit.co Ayman E. Partner, Consultancy Division Management Consulting Used the software for: 6-12 months ### "Smart Business Management Tool" December 10, 2020 5.0 The choice of Profit proved to be a wise decision; from conceptualizing the business need, setting up the system, and enabling users to it is a smooth process due to a very well designed application from one end and dedicated, smart support 24/7 from another. Even for the most complex issues, opening a support chat gets things guided or resolved in minutes, or otherwise different layers of support leaders reach out by other communication means to assist. This is both availability and reliability. Pros Very well thought of application/program with a lot of flexibility to use it and customize it to business need, internal processes and tendencies as well as provides a further dimension of bettering the business alignment and management. It is a genuine platform for deploying OKR as a smart tool to manage the business. Cons Nothing. Its setup and implementation, the use of the application, etc. All is sufficiently good. Reason for choosing Profit.co Thorough comparison between 9 different alternatives including Profit, with comparison elements including technical features, business features, system flexibility, implementation, support, clients list and their feedback. Review Source Response from Profit Apps December 22, 2020 Dear Ayman, Thank you for your support and feedback! Appreciate you taking the time to share a review of your experiences with us. We hope to hear more about your experience in the future! JR Jessica R. VP of Operations, Client Services Computer Software Used the software for: 1-2 years ### "Profit Makes it Easy" January 18, 2023 5.0 Profit allows us to align our goals to OKRs and has made our quarterly review process easy. It aggregates the weighted measure of our review for final scoring. Pros Profit has successfully streamlined our OKR process while marrying it to our performance incentive program. It is intuitive and so easy to use. Cons Sometimes Profit does not meet our ambitions for the tool, but the team is responsive and has made specific changes and updates to help us meet those ambitions. Reason for choosing Profit.co Easy implementation and cost. Review Source Response from Profit Apps April 4, 2023 Hi Jessica, Thank you for your positive review. Appreciate you taking the time to share your experiences with us. We are happy to learn our OKR software is helping you align your goals to OKRs, and making your quarterly review process easier. Hoping to know more about your experience with us in the future. YN Yousof N. CEO Consumer Services Used the software for: 6-12 months ### "Great OKRs Software!" December 14, 2021 5.0 Proft.co has created an excellent structure for our startup to measure what matters most and enforced a culture of accountability based on OKRs. Pros Profit.co provides you with all features you need to run an organization based on OKRs. It is a comprehensive suite with excellent customer support that truly demonstrates listening and caring for the customer's success. Additionally, we have benefited from the amazing OKRs training service they have provided to us. Cons The tasks management module could be improved in terms of ease of use. Review Source Response from Profit Apps December 16, 2021 Hi Yousof, Thank you for sharing your feedback with us. Appreciate your time. It's good to know that you love our support and will assure you continue the same. Looking forward to knowing more about your experiences in the future. Thanks Again. Shyam S. UX Engineer Computer Software Used the software for: Less than 6 months ### "One of the Best OKR Products in the Market" November 21, 2023 4.0 Pros Profit.co is very easy to use and integrate into your workspace. It is very intuitive and properly accommodates all the core principles of OKR at a very cost-effective price. Profit.co makes it very easy to align the organizations objective and initiate cross-functional teamwork on a single platform. Cons I haven't faced any issues up until now with Profit.co. Overall it seems very great. Review Source Response from Profit Apps April 25, 2024 Hi Shyam, Thank you for your positive feedback. We appreciate you taking the time to share a review of your experiences with us. We hope to hear more about your experience in the future! Cheers, Profit.co RM Rudy M. CEO Telecommunications Used the software for: 1-2 years ### "Objective Key Results ( OKRs) - All the workflow under 1 app but starts with.." February 9, 2020 5.0 The main business problem we are solving is the fact the profit.co offers the ability to quickly create a task and can easily dictate if the task is been assigned in a timely manner or not by providing status "check ins" for any team member from any device, any where in the world - In reality now the CEO has true visibility and control of the company's heart-pulse thanks to profit.co Pros Having to digitally assign task, responsibilities while allowing the team to participate, Staff-Check in from anywhere any device, score and employee recognition, adjust KPIs"on-Demand" tool , all as a one community, all under one platform its simply amazing. In my opinion when it comes to improving the efficiency of your team and managing your teams Objective Key Results ( OKRs) Profit.co is the solution. Cons The software satisfy the need of managing a simple-team/staff or task its now made easy due to profit.co. Review Source Response from Profit Apps March 8, 2021 Dear Rudy, Thank you for your support and feedback! Appreciate you taking the time to share a review of your experiences with us. We hope to hear more about your experience in the future! YA Yamell A. HR Coordinator Financial Services Used the software for: 6-12 months ### "Nice and easy OKR Software " December 11, 2023 5.0 Pros It always reminds me when I have to do the check-ins. Super easy to see graphics and metrics. Cons I don't see it as a cons but u need to take your time to undestand the software. When I started working with Profit I thought I would never understand it until I dedicated time to it and started using it for longer. Review Source Response from Profit Apps April 25, 2024 Hi Yamell, Thanks for sharing your experience! We're thrilled you find our OKR software nice and easy to use, with handy reminders for check-ins. Looking forward to knowing more about your experiences in the future. Cheers, Profit.co Ulisses R. OKR Leader Information Technology and Services Used the software for: 1-2 years ### "Profit.co Overview" November 12, 2021 5.0 The Profit tool is complete and has made it easier for ArcelorMittal Sistemas to execute its strategy and has supported and provided a good experience for our OKR journey. Pros Easy to use and customize the tool for your needs. Cons chat support in the Portuguese language. Reason for choosing Profit.co Most complete tool Review Source Response from Profit Apps November 19, 2021 Hi Ulisses, We appreciate you taking the time to leave us your feedback. It's good to know Profit.co is the right fitment for your business needs. Looking forward to hearing more about your experience in the feature. Thank You Kristen C. Talent Manager Medical Devices Used the software for: 6-12 months ### "Excellent Tool and Great Service" November 3, 2021 5.0 Pros Easily accessible data. Makes tracking super easy. Allows for personal tracking of OKRs, and also lets the user see where their teams are at in achieving their goals. Cons The initial setup can be challenging, but worth every effort. The customer service is stellar. Review Source Response from Profit Apps November 9, 2021 Hi Kristen, We appreciate you taking the time to leave us your feedback. It's good to know Profit.co is the right fitment for your business needs. Looking forward to hearing more about your experience in the feature. Thank you. ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Talk to a Capterra advisor for free and get results within 15 minutes.