--- title: "Capillary Loyalty+ Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Capillary Loyalty+ Software - reviews, pricing plans, popular comparisons to other Customer Loyalty products and more." source_url: "https://www.capterra.com/p/184175/Loyalty/" page_type: "product" language: "en" --- # Capillary Loyalty+ Software Review 2026: Features, Integrations, Pros & Cons Last updated on July 21, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Capillary Loyalty+ ## What is Capillary Loyalty+? Capillary Loyalty+ redefines loyalty management with AI-driven nudges, omnichannel communication, & behavior-based rules. It offers diverse incentivization methods, flexible tier management, and advanced analytics to boost engagement and retention. Loyalty+ enhances interactions through referral programs, gamification, social engagement, user-generated content, and surveys. Its Fraud Engine ensures secure transactions by analyzing behavior and assigning fraud scores. Its AI/ML-driven personalization enhances customer interactions by leveraging data insights, segmentation, & audience targeting. With seamless integration capabilities, Loyalty+ connects easily with third-party tools such as marketing automation & commerce platforms. The proprietary Nudge framework uses AI/ML to recommend optimal campaign timings, while aiRA predicts customer behavior, reducing churn and personalizing experiences at scale. ## What is Capillary Loyalty+ used for? [Referral](https://www.capterra.com/referral-software/)[Customer Advocacy](https://www.capterra.com/customer-advocacy-software/)[Customer Loyalty](https://www.capterra.com/customer-loyalty-software/) Top alternative Featured Overall rating Based on 20 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $30000 Per User, Per Year Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Capillary Loyalty+?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.capillarytech.com&name=Capillary Loyalty+) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Capillary Loyalty+ 4.4 (20) VS. [4.9 (3,789)](https://www.capterra.com/p/186209/Guusto/reviews/) Starting Price $30000 Per User, Per Year Starting Price $4.8 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (20) Ease Of Use 4.9 (3,789) Value For Money 4.2 (18) Value For Money 4.9 (3,413) Customer Service 4.3 (20) Customer Service 4.9 (3,473) ## Capillary Loyalty+ alternatives [4.9 (255)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.8 (517)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [RepeatMD](https://www.capterra.com/p/10009042/RepeatMD/) [4.4 (190)](https://www.capterra.com/p/10009042/RepeatMD/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10009042/RepeatMD/) [Smile.io](https://www.capterra.com/p/169446/Smile-io/) [4.9 (67)](https://www.capterra.com/p/169446/Smile-io/reviews/) Starting price $199.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169446/Smile-io/) [View all alternatives](https://www.capterra.com/p/184175/Loyalty/alternatives/) ## FAQs about Capillary Loyalty+ Overview ### Which roles and teams benefit most from Capillary Loyalty+? Capillary Loyalty+ is most used by marketing, CRM, and loyalty teams that run customer engagement programs, personalized campaigns, and retention initiatives. Analytics and operations leaders use it to track member behavior, measure program performance, and optimize offers, while IT and project managers support implementation, integrations, and cross-functional rollout. Answer based on 20 reviews Overview ### What company size and specific industries is Capillary Loyalty+ built for? Capillary Loyalty+ is designed for conglomerates and businesses in fuel retail, CPG, consumer durables and consumer electronics, aviation and hospitality, CD&IT, pharmacy and wellness, automotive, apparel, footwear and accessories, fine dining and QSR, and beauty. Features and Usability ### What are the key features of Capillary Loyalty+? Capillary Loyalty+ offers loyalty program management, rewards management, and membership management, along with loyalty cards and a no-card loyalty system. It includes customer segmentation, campaign management, CRM, and multi-channel marketing, plus reporting and analytics, real-time data, referral tracking, surveys and feedback, and a member portal. Getting Started and Support ### What training and onboarding options does Capillary Loyalty+ offer? Capillary Loyalty+ provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars provide scheduled group learning, documentation offers written reference, and videos support self-paced review. Getting Started and Support ### What customer support options does Capillary Loyalty+ offer? Capillary Loyalty+ provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Users describe support as generally useful, but one reviewer noted that technical support can be slow to respond on weekends or holidays, which may affect urgent issues outside standard support times. Answer based on 1 reviews ## Features AI summary Based on 1,802 Customer Loyalty reviews Not all customer loyalty software covers every feature buyers care about most. Here is what Capterra reviewers highlight as essential when choosing a solution: - **Loyalty Program** (**43%** of reviewers rated this feature as critical) - **Rewards Management** (**39%**) - **Third-Party Integrations** (**50%**) Capillary Loyalty+ includes **Loyalty Program** and **Rewards Management**, so businesses can run structured loyalty initiatives and manage incentives that keep customers coming back. However, it does not offer **Third-Party Integrations**. Instead, it provides other features that reviewers also consider important, including **Gift Card Management** (**38%**), **Loyalty Cards** (**34%**), and **Member Portal** (**31%**). These features help businesses support repeat purchases, give customers easy access to loyalty benefits, and manage stored-value programs, helping teams build stronger customer relationships and improve retention. Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems API Application programming interface that allows for integration with other systems/databases Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Customer Activity Tracking A report showing what actions customers perform Capillary Loyalty+ 25 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - API: Application programming interface that allows for integration with other systems/databases - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Activity Tracking: A report showing what actions customers perform - Customer Engagement: Initiate interactions with customers by proactively starting conversations or providing informational content - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customer Surveys: Tool to send questionnaires to customers to gauge feedback - Customizable Reports: Alter the layout and content of reports - Discount Management: Track products that are for sale at a reduced price or part of coupon promotions - Gamification: Games or game-like elements to track progress and reward accomplishments - Gift Card Management: Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus - Loyalty Cards: Manage loyalty cards that hold rewards and promotions to incentivize customers to return - Loyalty Program: Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases - Member Portal: Online gateway through which members can access/update personal information - Membership Management: Database of members to track personal information of individuals and families - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Referral Tracking: Log and store the source of contacts/leads - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Rewards Management: Strategize and implement rewards for returning customers, employees and other members - Social Engagement: Process of communicating with an online community and measuring the effectiveness of activity - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success --- Features 4.3 (20) 4.3 Based on 20 reviews ## Pricing Value for money 4.2 (18) Basic $30,000 Per User,Per Year Value for money 4.2 (18) 4.2 Based on 18 reviews ## Support, customer service and training options Customer Service 4.3 (20) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (20) 4.3 Based on 20 reviews ## User reviews Overall rating 4.4 Based on 20 reviews Filter by rating 5(8) 4(12) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent SA Susanna A. Sr Marketing Executive Consumer Goods ### "Great Software for Business" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 March 18, 2021 Pros Allows me to see the impact of Marketing activities and helps generate reports Cons Reports do take time load, especially when selecting multiple filters Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AT Amit T. Project Manager Oil & Energy ### "Easy Platform to use" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 January 19, 2021 Providing Loyalty benefits to customer to retain them and increase the expense in our sites Pros the ease of deploying it and platform having good capabilities built in Cons the issues we faced like sync not happening in time Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AM abhishek M. Head - Marketing Retail ### "A CRM that works for you" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 8, 2021 In our category our focus is more on driving multiple visits and thus continuous engagement with all buyers. Pros The most important thing is that the software is flexible and thus works at multiple levels for the organisation. At store level and at headquarters for different asks. The ability to manage campaigns and deliver attribution is very important and Capillary has that. Cons Cross referencing multiple filters is not possible and requires the Capillary team to step in which is a bit of a letdown. Also would love if they built it to be having a lead management to CRM flow. Alternatives considered [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/) Reasons for choosing Capillary Loyalty+ Value for money and comfort with the team Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. GS Gaurav S. Marketing Retail ### "Great solution product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 24, 2020 Pros The best part about this product is its user friendly domain and their loyalty product ... Cons In our case there is no such cons but for small organization there must be customized and pocket friendly solutions also needs to be provided. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. IU Ilham U. Data analsyt Retail ### "Dashboard Report" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 18, 2020 Pros Capilary system analytics tools give me an insight for reporting to management, we can create the dashboard in a few minutes. Cons The capilary report doesn't have a near-real-time dashboard, the report dashboard just H+1 Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MA Meta A. Data Analytic & Loyalty Planner Retail ### "Report Ready In One Click" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 December 18, 2020 Since we can get the report by grouing on concept level, store level, date level, etc. It can help to describe our company performance and it will help to take decision for next step. Pros We can get the report super easily, more over we can add the other variables what we needed. Cons In the last 3 months, data not sync on time so it by the time I need to create the report, I need to wait long time. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RK Reefatul K. Assistant Manager Apparel & Fashion ### "Reliable and smooth experience" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 November 30, 2020 Pros Insights is the most used part of the software and i love the way all information is graphically placed. Moreover, all these data can be compared with time periods of our liking Cons Campaign deployment is the toughest and we have faced a number of issues at past to deploy even the simplest campaign by ourself. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VS Vinay S. Sr. Mgr Retail ### "Product Review" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 5/10 November 26, 2020 Pros Easy to be adopted by the Stores as it is per customized level of their interest. Cons Complex system from backend reporting point view Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DB Deepansh B. Marketing Head - Unlimited Fashion stores Marketing and Advertising ### "Team Capillary & \[SENSITIVE CONTENT HIDDEN\] has always been helpful " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 November 13, 2020 It’s very good Pros Customer friendly it is and yes it’s nice Cons I am not sure what I don’t like or least Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Head CRM Retail ### "Capillary CRM and Loyalty Software" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 October 28, 2020 The software has great features and is highly customizable and fit into any POS systems. The project and account teams are great. Sales teams keep changing, preferably these people need to product experts to avoid and manage expectations Pros Ease of use, customizable, good support from the team Cons Support is across time-zones and has to be managed properly Reasons for choosing Capillary Loyalty+ Wish not to specify Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/184175/Loyalty/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.