---
title: "OnAudience Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about OnAudience Software - reviews, pricing plans, popular comparisons to other Data Management products and more."
source_url: "https://www.capterra.com/p/184406/Data-Management-Platform/"
page_type: "product"
language: "en"
---

# 

 OnAudience Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

OnAudience

## What is OnAudience?

OnAudience is a global provider of audience intelligence and data solutions, operating across 200+ markets and enabling multi-device targeting across desktop, mobile, and CTV/OTT. The company helps agencies, advertisers, brands, and marketers reach high-intent audiences at scale using privacy-compliant data built for programmatic activation. OnAudience delivers broad global market coverage with advanced data capabilities, including 3,900+ audience segments, data enrichment, AI Audiences, OnAudience Curate, and raw data signals. These solutions help sharpen targeting precision and improve programmatic campaign efficiency across North America, Europe, APAC, and MENA.

## What is OnAudience used for?

[Data Management Platforms](https://www.capterra.com/data-management-platforms-software/)[Digital Asset Management](https://www.capterra.com/digital-asset-management-software/)[Data Management](https://www.capterra.com/data-management-software/)

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$1

Per User, Per Month

Free trial  
available

Free version not included

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Our "Best of" badge program showcases products with the highest ratings...

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Do you work for OnAudience?[Manage this product listing](https://www.g2.com/products/xinet/claim_requests/new?auto=true)

## OnAudience Overview

Updated September 2026

AI summary

OnAudience provides businesses of all sizes with a cloud-based platform for managing and optimizing their data assets. It covers key data management functions such as customer databases, data capture, and information governance, while also offering capabilities for compliance management, integration, migration, quality control, security, and visualization. Its suite supports organizations seeking to centralize and enhance their data processes.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### OnAudience

5.0 (1)

VS.

[### BlueConic](https://www.capterra.com/p/148284/BlueConic/)

[4.2 (17)](https://www.capterra.com/p/148284/BlueConic/reviews/)

Starting Price

$1

Per User, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (1)

Ease Of Use

3.9 (17)

Value For Money

0.0 (0)

Value For Money

3.9 (17)

Customer Service

5.0 (1)

Customer Service

4.3 (17)

## OnAudience alternatives

[BEEM](https://www.capterra.com/p/61077/BEEM/)

[0.0](https://www.capterra.com/p/61077/BEEM/#reviews)

Starting price

$899.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

0%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/61077/BEEM/)

[Salesforce Data Cloud](https://www.capterra.com/p/10013117/Salesforce-Data-Cloud/)

[4.1 (10)](https://www.capterra.com/p/10013117/Salesforce-Data-Cloud/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

80%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10013117/Salesforce-Data-Cloud/)

Highest Rated

[Lotame](https://www.capterra.com/p/168536/Lotame/)

[4.5 (30)](https://www.capterra.com/p/168536/Lotame/reviews/)

Starting price

$1.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/168536/Lotame/)

[Adobe Audience Manager](https://www.capterra.com/p/168311/Adobe-Audience-Manager/)

[4.4 (31)](https://www.capterra.com/p/168311/Adobe-Audience-Manager/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/168311/Adobe-Audience-Manager/)

## FAQs about OnAudience

Overview

### What company size and specific industries is OnAudience built for?

OnAudience is designed for agencies, brands, advertisers, and marketers of various company sizes that need privacy-compliant audience data for programmatic activation and multi-device targeting. It fits organizations in digital advertising, media buying, and marketing teams focused on reaching high-intent consumers.

Features and Usability

### What are the key features of OnAudience?

OnAudience offers compliance management, advertising management, and audience targeting for campaign planning. It also includes behavior tracking, behavioral analytics, campaign segmentation, CRM, and customer segmentation. Additional features cover data integration, data import/export, data quality control, data security, data visualization, and ROI tracking.

Getting Started and Support

### What training and onboarding options does OnAudience offer?

OnAudience offers in person training, live online sessions, and webinars. In person training supports direct, face-to-face instruction, live online sessions provide guided remote setup, and webinars offer scheduled presentations for learning product features and basic use.

Getting Started and Support

### What customer support options does OnAudience offer?

OnAudience provides email/help desk and chat support. No reviewer feedback about support quality is available, so user experience details such as response speed, helpfulness, or common frustrations cannot be confirmed from the catalog data.

## Features

AI summary

Based on 1,869 Data Management reviews

Capterra reviewers highlight these features as the top priorities when selecting data management software:

-   **Data Security** (**63%** of reviewers rated this feature as critical)
-   **Data Synchronization** (**52%**)
-   **Data Import/Export** (**46%**)

OnAudience includes **Data Security** and **Data Import/Export**, covering two of the most important capabilities buyers look for in this category. However, it does not offer **Data Synchronization**. Instead, it provides **Data Capture and Transfer** (**45%**), which can still support the movement of information between systems. Together, these features help businesses protect sensitive data and move datasets in and out of the platform more efficiently, giving teams better control over how information is collected and shared.

Advertising Management

Manage advertising space and its sales within your network or publication

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Behavioral Analytics

Track and analyse user behavior within a system or network

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Campaign Analytics

Track and interpret campaign performance metrics

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

OnAudience 23 features

### All Features
- Advertising Management: Manage advertising space and its sales within your network or publication
- Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
- Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content
- Behavioral Analytics: Track and analyse user behavior within a system or network
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software
- Data Capture and Transfer: Import, collect, and capture data from multiple sources
- Data Import/Export: Import and export data to and from software applications
- Data Integration: Combining data from different sources and providing a unified view
- Data Migration: Move from one database to another, or upgrade the version of database software being used
- Data Quality Control: Establish guidelines about how much and what kind of data can be stored in the repository
- Data Security: Protect sensitive data for digital privacy
- Data Visualization: Graphical representation of data
- Information Governance: Accountability over info/data that ensures appropriate behavior in the valuation, creation, storage, use, archiving & deletion of info.
- Master Data Management: Verify, organize, manage & store enterprise data assets in a centralized repository
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

---

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Features

4.0 (1)

4.0

Based on 1 reviews

## Pricing

Free Trial

Basic

$1.00

Per User,Per Month

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## Support, customer service and training options

Customer Service

5.0 (1)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (1)

5.0

Based on 1 reviews

## User reviews

Overall rating

5.0

Based on 1 reviews

Filter by rating

5(1)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AK

Adam K.

Account Manager

Marketing and Advertising

### "OnAudience DMP review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 2, 2019

I reach to new audiences.

Pros

1\. Free lookalikes 2. Audience Report (in real time) 3. Quality of customer support

Cons

1\. It takes time to create segments but after it its working fine

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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