---
title: "Best Kartra Alternatives 2026 | Capterra"
description: "Looking for alternatives to Kartra? Find out how Kartra stacks up against its competitors with real user reviews, pricing information, and what features they offer."
source_url: "https://www.capterra.com/p/184946/Kartra/alternatives/"
page_type: "alternatives"
language: "en"
---

# Kartra alternatives

Last updated on August 26th, 2026

The best Kartra alternatives are Systeme.io (best overall), Omnisend (best free plan), Brevo Marketing Platform (best budget option), and HubSpot Marketing Hub (most reviewed). Together they hold 12,736 verified Capterra reviews, with overall ratings from 4.5 to 4.8 out of 5. Kartra itself holds 4.5 out of 5 across 168 reviews.

### Kartra
- Rating: 4.5 out of 5 (168 reviews)
- Ease of use: 4.0 out of 5
- Starting price: $119.00 /mo
- Key features: 11 of 11 top category features

---

## Top alternatives

Kartra alternatives compared

| Product | Rating difference | Ease of use | Starting price | Key features |
| --- | --- | --- | --- | --- |
| [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 (539 reviews) | Rated 0.1 higher than this product | 4.5 out of 5 | $20.00 /usage/mo | 11 of 11 top category features |
| [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,254 reviews) | Rated the same as this product | 4.3 out of 5 | $15.00 /user/mo | 11 of 11 top category features |
| [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) — 4.3 out of 5 (716 reviews) | Rated 0.2 lower than this product | 3.8 out of 5 | Not available | 11 of 11 top category features |
| [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) — 4.2 out of 5 (531 reviews) | Rated 0.3 lower than this product | 3.8 out of 5 | $25.00 /user/mo | 11 of 11 top category features |
| [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) — 4.6 out of 5 (910 reviews) | Rated 0.1 higher than this product | 4.5 out of 5 | $14.99 /user/mo | 9 of 11 top category features |
| [Omnisend](https://www.capterra.com/p/153508/Omnisend/) — 4.7 out of 5 (836 reviews) | Rated 0.2 higher than this product | 4.6 out of 5 | $16.00 /usage/mo | 11 of 11 top category features |
| [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) — 4.3 out of 5 (2,947 reviews) | Rated 0.2 lower than this product | 4.3 out of 5 | $12.00 /usage/mo | 11 of 11 top category features |
| [Systeme.io](https://www.capterra.com/p/198994/Systeme/) — 4.8 out of 5 (2,129 reviews) | Rated 0.3 higher than this product | 4.6 out of 5 | $17.00 /mo | 8 of 11 top category features |
| [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) — 4.6 out of 5 (3,517 reviews) | Rated 0.1 higher than this product | 4.6 out of 5 | $9.00 /usage/mo | 11 of 11 top category features |
| [Keap](https://www.capterra.com/p/76390/Infusionsoft/) — 4.1 out of 5 (1,298 reviews) | Rated 0.4 lower than this product | 3.6 out of 5 | $299.00 /usage/mo | 11 of 11 top category features |

---

## Top alternatives with AI capabilities

The Kartra alternatives with the strongest AI features are Klaviyo, Marketo Engage, and Salesforce Marketing Cloud, based on verified feature data and Capterra reviews.

### [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 (539 reviews)
- AI features: AI Copilot, Generative AI

### [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) — 4.3 out of 5 (716 reviews)
- AI features: AI/Machine Learning, Generative AI

### [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) — 4.2 out of 5 (531 reviews)
- AI features: AI Copilot, AI/Machine Learning, Generative AI

---

## Top Free alternatives to Kartra

The best free alternatives to Kartra are Klaviyo, HubSpot Marketing Hub, and Marketo Engage — all three offer a free plan alongside paid tiers.

### [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 (539 reviews)
- Free options: Free trial, Free version
- Starting price: $20.00 /usage/mo

### [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,254 reviews)
- Free options: Free trial, Free version
- Starting price: $15.00 /user/mo

### [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) — 4.3 out of 5 (716 reviews)
- Free options: Free trial
- Starting price: Not available

---

## Top alternatives for SMBs

Among reviewers from companies with 1-200 employees, the highest-rated Kartra alternatives are Omnisend (4.7), EngageBay CRM (4.6), and Brevo Marketing Platform (4.6).

### [Omnisend](https://www.capterra.com/p/153508/Omnisend/)
- 537 SMB reviewers say
- Overall rating: 4.7 out of 5 across 537 SMB reviews
- Ease of use: 4.6 out of 5 across 537 SMB reviews

> "Omnisend delivers a lot of capability for the price, especially since billing is based on active subscribers only." — Frank A., Head of Digital (March 29, 2026)

### [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)
- 700 SMB reviewers say
- Overall rating: 4.6 out of 5 across 700 SMB reviews
- Ease of use: 4.5 out of 5 across 700 SMB reviews

> "Many users also appreciate the free plan option for small businesses or startups." — Kuma W., Marketing (February 25, 2025)

### [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)
- 2,387 SMB reviewers say
- Overall rating: 4.6 out of 5 across 2,387 SMB reviews
- Ease of use: 4.6 out of 5 across 2,385 SMB reviews

> "Marketing campaigns allow me to send my most important messages for the donors of my organisation." — Konrad B., Fundraiser (February 23, 2026)

---

## Find software for your specific use case

### Email Marketing
- [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.2 out of 5 (104 reviews)
- [Mailgun](https://www.capterra.com/p/159630/Mailgun/) — 4.3 out of 5 (197 reviews)
- [Mailjet](https://www.capterra.com/p/130105/Mailjet/) — 4.2 out of 5 (456 reviews)

### Shopping Cart
- [WP EasyCart](https://www.capterra.com/p/74194/WP-EasyCart/) — 4.6 out of 5 (14 reviews)
- [PayPal](https://www.capterra.com/p/207944/PayPal/) — 4.6 out of 5 (26,629 reviews)
- [WordPress](https://www.capterra.com/p/131687/WordPress/) — 4.6 out of 5 (14,996 reviews)

### Email Management
- [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) — 4.2 out of 5 (531 reviews)
- [Mailgun](https://www.capterra.com/p/159630/Mailgun/) — 4.3 out of 5 (197 reviews)
- [InboxAlly](https://www.capterra.com/p/237293/InboxAlly/) — 4.8 out of 5 (6 reviews)

### Marketing Automation
- [Klaviyo](https://www.capterra.com/p/156699/Klaviyo/) — 4.6 out of 5 (539 reviews)
- [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) — 4.3 out of 5 (716 reviews)
- [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) — 4.2 out of 5 (531 reviews)

### Content Marketing
- [Adobe GenStudio](https://www.capterra.com/p/10022340/GenStudio/)
- [Dot.vu](https://www.capterra.com/p/246559/Dotvu/) — 4.3 out of 5 (3 reviews)
- [PostMonster](https://www.capterra.com/p/267522/PostMonster/)

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