---
title: "IFTTT Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about IFTTT Software - reviews, pricing plans, popular comparisons to other Integration products and more."
source_url: "https://www.capterra.com/p/186695/IFTTT/"
page_type: "product"
language: "en"
---

# 

 IFTTT Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

IFTTT

## What is IFTTT?

IFTTT (aka IF This Then That) automates your business and home so that you can save time and get more done. Over 25 million individuals have used IFTTT to automate workflows that save multiple hours out of a typical day. IFTTT’s simple, no-code interface, combined with 800+ of the most popular business, productivity, and smart home apps, allows you to quickly create powerful business and home automations. Save time and achieve more with IFTTT.

## What is IFTTT used for?

[Integration](https://www.capterra.com/integration-software/)[IoT](https://www.capterra.com/iot-software/)[iPaaS](https://www.capterra.com/ipaas-software/)

Overall rating

Based on 220 user reviews

Reviews sentiment

Positive

91%

Neutral

7%

Negative

2%

Starting price

$20000

Per Year

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for IFTTT?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://ifttt.com/&name=IFTTT)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### IFTTT

4.6 (220)

VS.

[### Zapier](https://www.capterra.com/p/130182/Zapier/)

[4.7 (3,061)](https://www.capterra.com/p/130182/Zapier/reviews/)

Starting Price

$20000

Per Year

Starting Price

$29.99

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (212)

Ease Of Use

4.3 (3,022)

Value For Money

4.6 (130)

Value For Money

4.3 (2,333)

Customer Service

4.1 (95)

Customer Service

4.3 (1,994)

## IFTTT alternatives

Highest Rated

[Albato](https://www.capterra.com/p/228273/Albato/)

[4.8 (405)](https://www.capterra.com/p/228273/Albato/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/228273/Albato/)

[APPSeCONNECT](https://www.capterra.com/p/106290/APPSeCONNECT/)

[4.7 (180)](https://www.capterra.com/p/106290/APPSeCONNECT/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/106290/APPSeCONNECT/)

[ZappySys SSIS PowerPack](https://www.capterra.com/p/170286/SSIS-PowerPack/)

[4.8 (107)](https://www.capterra.com/p/170286/SSIS-PowerPack/reviews/)

Starting price

$1499.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/170286/SSIS-PowerPack/)

[eZintegrations](https://www.capterra.com/p/185812/eZintegrations/)

[4.7 (41)](https://www.capterra.com/p/185812/eZintegrations/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/185812/eZintegrations/)

[View all alternatives](https://www.capterra.com/p/186695/IFTTT/alternatives/)

## FAQs about IFTTT

Overview

### What problems does IFTTT solve?

IFTTT solves repetitive manual work and disconnected apps or devices by turning triggers into automatic actions, such as cross-posting social content, logging data to spreadsheets, sending alerts, and syncing smart-home routines. Marketers, small business owners, office teams, and home or IoT users benefit most from faster workflows and fewer missed updates.

Answer based on 133 reviews

Overview

### Which roles and teams benefit most from IFTTT?

IFTTT is most used by business owners, founders, and executives who want simple automation without engineering effort. Marketing teams use it to connect social, content, and communication tools, while IT support staff and technical users automate alerts, device actions, and routine workflows. Educators and freelancers benefit from streamlining repetitive daily tasks.

Answer based on 195 reviews

Overview

### What company size and industries is IFTTT built for?

IFTTT is built for businesses of all sizes, with the strongest fit among small businesses at 76% of reviewers and the highest concentration in computer software at 12%. It also serves enterprise and midsize teams, with frequent use in marketing and advertising at 11% and information technology and services at 8%.

Answer based on 220 reviews

Features and Usability

### What are the key features of IFTTT?

IFTTT includes core automation features built around applets and trigger-based recipes, plus a large library of integrations and pre-built connectors for apps, social media, and smart home devices. Differentiating features include webhook API support, alerts and notifications, data synchronization, and simple setup for cross-platform connections.

Answer based on 78 reviews

Overview

### Is IFTTT good for social media automation?

IFTTT handles simple social media automation well, especially cross-posting, reposting, notifications, and content backups. Small business owners, creators, and marketers like the easy setup and single-step workflows, but some run into limits with custom scripting, time zone handling, webhook mapping, and more advanced multi-step campaign needs.

Answer based on 29 reviews

Integrations

### What apps and devices can I connect with IFTTT?

IFTTT connects a wide range of apps, devices, and online services through simple trigger-and-action rules. Many individuals, small businesses, and smart home users like the broad integration library and ready-made applets, though some note gaps with certain platforms, account limits, reauthorization issues, and occasional setup complexity.

Answer based on 40 reviews

Integrations

### Which third-party tools and platforms does IFTTT integrate with?

IFTTT integrates with Twitter/X, Instagram, Gmail, Slack, YouTube, Google Drive, and Trello, with reviewer-confirmed use across social media, messaging, and file storage. It also connects to Box, Dropbox, LinkedIn for Business, and Meta for Business. Official catalog data shows support for over 20 integrations.

Answer based on 98 reviews

Getting Started and Support

### What training and onboarding options does IFTTT offer?

IFTTT provides live online sessions, documentation, and videos for training. Live online sessions support guided setup with an instructor, documentation offers written reference material for self-paced learning, and videos provide visual walkthroughs of key features and steps.

Answer based on 3 reviews

Getting Started and Support

### What customer support options does IFTTT offer?

IFTTT provides Email/Help Desk, FAQ/Forum, and Chat support. Users often describe the help resources as easy to navigate, with tutorials and community guidance useful for setup, though some note that complex automation questions can take extra effort to resolve.

Answer based on 9 reviews

## Features

AI summary

Based on 3,048 Integration reviews

Capterra reviewers highlight these as the features buyers value most when choosing integration software:

-   **Third-Party Integrations** (**63%** of reviewers rated this feature as critical)
-   **Integrations Management** (**59%**)
-   **Workflow Management** (**48%**)

IFTTT includes **Third-Party Integrations** and **Integrations Management**, so teams can connect apps and control how those integrations are set up and maintained. However, it does not include **Workflow Management**. Instead, it offers **API** (**52%**), which gives businesses another way to connect systems and build custom automations. Together, these features help businesses reduce manual work, connect tools more efficiently, and keep data moving between platforms.

Third-Party Integrations

4.1 (21)

90.48% of 21 reviewers that rated this feature as important or highly important

Set up connections to third-party platforms to improve business processes

Integrations Management

4.5 (28)

71.43% of 28 reviewers that rated this feature as important or highly important

Identify which applications need to exchange data and enable these data connections

API

4.5 (13)

61.54% of 13 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

Dashboard

4.4 (25)

64.00% of 25 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Data Management

4.3 (21)

61.90% of 21 reviewers that rated this feature as important or highly important

Ability to handle large datasets

Reporting/Analytics

3.9 (12)

58.33% of 12 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

IFTTT 28 features

### All Features
- Accounting: Built-in accounting to manage ledger, accounts payable/receivable, financial reports, etc.
- Accounting Integration: Integrate with a third-party accounting system
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Cloud Data Integration: Integrating data specifically through the cloud
- Connectivity Management: Critical link between devices, network, and reliable delivery of IoT data.
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Management: Ability to handle large datasets
- Data Security: Protect sensitive data for digital privacy
- Data Synchronization: Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency
- Database Support: Supports common databases such as MySQL and Oracle
- Device Management: Maintenance and upkeep of physical and/or virtual devices
- eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products
- Email Management: Manage, store and organize emails within the system or via third-party apps
- ERP integration: Integrate with existing ERP systems
- Help Desk Management: Managing service requests, incidents, IT issues & support with a ticketing system
- Integration Management: Identify which applications need to exchange data and enable these data connections
- Integrations Management: Identify which applications need to exchange data and enable these data connections
- Point of Sale (POS): Accept and process customer payments for products or services using hardware and software
- Pre-built Connectors: Reusable integration workflow templates
- QuickBooks Integration: Integrates with QuickBooks
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- SMS Messaging: Send messages via SMS
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Website Integration: Seamlessly integrates with 3rd party websites

---

Features

4.4 (202)

4.4

Based on 202 reviews

## Pricing

Value for money

4.6 (130)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/186695/IFTTT/pricing/)

Basic

$20,000

Per Year

Value for money

4.6 (130)

4.6

Based on 130 reviews

## Integrations

[

Google Drive](https://www.capterra.com/p/161425/Drive/)[

Slack](https://www.capterra.com/p/135003/Slack/)[

Dropbox](https://www.capterra.com/p/143068/Dropbox-Business/)[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)[

Gmail](https://www.capterra.com/p/202338/Gmail/)

## Support, customer service and training options

Customer Service

4.1 (95)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.1 (95)

4.1

Based on 95 reviews

## User reviews

Overall rating

4.6

Based on 220 reviews

Filter by rating

5(148)

4(53)

3(15)

2(3)

1(1)

Mentioned topic

Sorted by most recent

Milton A.

Founder

Information Technology and Services

### "Productivity and agility in my tasks."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 18, 2025

Pros

I love being able to connect all my online services and be able to execute automated tasks between them. It is quite practical and productive.

Cons

At the moment I have no doubts or discomfort with IFTTT, it is really good and has many services to connect.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SC

Sean C.

Real Estate Agent

Real Estate

### "Love this product!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

June 30, 2025

Still enjoying I FTTT and will continue to use it going forward. If you were looking for a simple integration tool, the free version works very well. Paid versions have even more and perform extremely well.

Pros

Continues to be one of the most diverse and robust integrations apps. I have used for social media. Also the automations for emails text messaging and personal needs has been great.

Cons

Still a little quirky for creating an integration, but once it is set up, it works very well. Had a challenge when I switched phones to create a profile.

Switched from

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Price and ease of use.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AS

Aaron S.

Owner

Design

### "Good Company"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

5/10

June 12, 2025

The company is very good, but they could use a little better customer outreach and better oversight of the add ons or widgets that they offer.

Pros

This website helped me to automate an RSS feed for years and I was very pleased with the results that were given.

Cons

The add ons that I used did not work well after time, which was very disappointing because I came to depend on them.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DO

Daniel O.

Post Doctoral researcher

Research

### "IFTTT review"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

9/10

May 12, 2025

IFTTT is an amazing product that allows for a lot of automation of daily tasks.

Pros

The ability to customize a lot of commands in a easy web interface.

Cons

The free tier should have more free commands in order to be able to try the service properly.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

KM

Kelly M.

Social Media Manager

Marketing and Advertising

### "Create Simple Automations With IFTTT"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

April 23, 2025

Overall is good. Sometimes I get a little frustrated because the applets don't work and I have to create them again. But when it works it's seamless.

Pros

Easy to use and there are many apps you can connect it to. There are many applets or what they used to call them recipes you can create. If you're not sure what to create, they have ready made applets.

Cons

There's a free version but it's very limited. Creating the applets may be kind of intimidating to someone not familiar. There's sometimes a lag time and there are still bugs in some of the applets.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CM

Coralie M.

Manager HR-Personalwesen

Information Technology and Services

### "Automatisierungen leicht gemacht"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

March 23, 2025

Ich habe gute Erfahrungen gemacht, insbesondere mit den Integrationen mit API

Pros

Es ist einfach zu bedienen, insbesondere die Integrationen mit externen Tools

Cons

Im Gegensatz zu anderen Automatisierungstools bietet es nicht genügend Automatisierungen

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SB

Stephan B.

Digital Marketing Manager

Sporting Goods

### "Very Easy to Use, But You Will Need the Pro Plan"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

5/10

January 14, 2025

I used to love IFTTT but over time as my needs have changed and their plans changed, I've started looking for alternatives.

Pros

The UI is incredibly simple and easy to understand.

Cons

Every year they removes features, such as reducing free plans from 5 applets to 2 applets and making X posting a pro only feature.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

GM

Gilberto M.

TPM

E-Learning

### "Great for simple automation solutions"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

December 18, 2023

Pros

I like the wealth of out of the box solutions for automations without much thought, just select, configure and start using.

Cons

More in detail customization for automations are clunky and unintuitive.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Sergio D.

Freelance consultant

Education Management

### "Easy to use and powerful"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

December 17, 2023

Pros

Ease of use, integration with external tools and platforms

Cons

Some integrations are missing and need to be used through API

Alternatives considered

[Make](https://www.capterra.com/p/154278/Integromat/)

[Zapier](https://www.capterra.com/p/130182/Zapier/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

DS

Davide S.

Ceo

Media Production

### "I could not do without it for task and role management"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 3, 2023

To date, for me, it is an indispensable programme for my work routine that allows me to manage and not lose anything during the working week, integrating various reminders and being able to better manage my working time according to tasks and work in progress

Pros

I really like the possibility of integration and management of various platforms by connecting everything, I use it for loading and unloading management by integrating everything on trello and it allows me to always have everything under control

Cons

Perhaps among all that I find it a bit more difficult and the integration with some dokers not exactly straightforward which often leads me to a lot of online research to find the right way

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/186695/IFTTT/reviews/)

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Popular comparisons

[Zapier vs IFTTT](https://www.capterra.com/compare/130182-186695/Zapier-vs-IFTTT)[Albato vs IFTTT](https://www.capterra.com/compare/186695-228273/IFTTT-vs-Albato)[APPSeCONNECT vs IFTTT](https://www.capterra.com/compare/106290-186695/APPSeCONNECT-vs-IFTTT)[ZappySys SSIS PowerPack vs IFTTT](https://www.capterra.com/compare/170286-186695/SSIS-PowerPack-vs-IFTTT)

[Skyvia vs IFTTT](https://www.capterra.com/compare/146167-186695/Skyvia-vs-IFTTT)[Make vs IFTTT](https://www.capterra.com/compare/154278-186695/Integromat-vs-IFTTT)[Domo vs IFTTT](https://www.capterra.com/compare/119119-186695/Domo-vs-IFTTT)