---
title: "Squirrly SEO Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Squirrly SEO Software - reviews, pricing plans, popular comparisons to other SEO products and more."
source_url: "https://www.capterra.com/p/186713/Squirrly-SEO/"
page_type: "product"
language: "en"
publication_date: "2026-11-05"
---

# 

 Squirrly SEO Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 5, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Squirrly SEO

## What is Squirrly SEO?

Squirrly SEO is the complete SEO solution built to help your website rank higher in Google. From keyword research and on-page optimization to technical SEO, site audits, and performance tracking—Squirrly covers the full SEO funnel in one platform. With AI-powered guidance, you’ll know exactly what to fix and improve on every page to reach the top 10 of Google. Optimize content in real time, discover profitable keywords in 140+ languages, and monitor your rankings with accurate, actionable insights. Trusted by over 25,000 Premium Paid Clients in 90 countries, Squirrly SEO packs 650+ features into a single tool, replacing multiple plugins and apps. Whether you’re a beginner or a pro, Squirrly makes SEO simple, step-by-step, so you can focus on results: more traffic, better visibility, and higher search engine rankings.

## What is Squirrly SEO used for?

[SEO](https://www.capterra.com/seo-software/)[Content Marketing](https://www.capterra.com/content-marketing-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Top alternative

Featured

Overall rating

Based on 168 user reviews

Reviews sentiment

Positive

96%

Neutral

2%

Negative

2%

Starting price

$9.99

Flat Rate, Per Month

Free trial  
not available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Squirrly SEO?[Manage this product listing](https://www.g2.com/products/squirrly-seo-by-aisq/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Squirrly SEO

4.7 (168)

VS.

[4.5 (203)](https://www.capterra.com/p/118128/New-Relic/reviews/)

Starting Price

$9.99

Flat Rate, Per Month

Starting Price

$10

per user, per month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (168)

Ease Of Use

4.2 (1,135)

Value For Money

4.7 (148)

Value For Money

4.0 (893)

Customer Service

4.6 (132)

Customer Service

4.2 (1,068)

## Squirrly SEO alternatives

[Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)

[4.5 (1,160)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148516/Marketing-360/)

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

[4.6 (2,330)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/151962/SEMrush/)

[Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/)

[4.6 (261)](https://www.capterra.com/p/148472/SimilarWeb-Pro/reviews/)

Starting price

$125.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148472/SimilarWeb-Pro/)

Highest Rated

[Bloomreach](https://www.capterra.com/p/173203/Bloomreach/)

[4.8 (56)](https://www.capterra.com/p/173203/Bloomreach/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/173203/Bloomreach/)

## FAQs about Squirrly SEO

Overview

### What problems does Squirrly SEO solve?

Squirrly SEO solves the challenge of turning SEO work into clear, repeatable actions by guiding keyword research, on-page content edits, metadata, technical checks, and rank monitoring from one dashboard. WordPress site owners, small businesses, content teams, and agencies benefit by prioritizing high-value pages, tracking traffic and rankings, and reducing manual SEO audits.

Answer based on 121 reviews

Overview

### Which roles and teams benefit most from Squirrly SEO?

Squirrly SEO is most used by business owners, founders, and executives who oversee website visibility and content priorities. Marketing and SEO managers use it to plan keywords, optimize pages, and track search performance. Web developers, freelancers, consultants, and bloggers rely on its guidance when building, updating, or publishing search-focused content.

Answer based on 167 reviews

Overview

### What company size and industries is Squirrly SEO built for?

Squirrly SEO is built for small businesses, which represent 84% of reviewers, especially Marketing and Advertising organizations at 16%. It targets business owners, marketers, personal brands, agencies, freelancers, affiliate marketers, and content marketers. Reviewers also include Information Technology and Services (11%) and E-Learning (6%), primarily using it for SEO.

Answer based on 168 reviews

Features and Usability

### What are the key features of Squirrly SEO?

Squirrly SEO includes an activity dashboard, keyword rank tracking, and keyword research tools for monitoring search terms and rankings. Its content management features provide on-page analysis and content recommendations, while audit management reviews site performance. Google Analytics integration and competitive analysis support traffic measurement and keyword strategy.

Answer based on 46 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Squirrly SEO offers a free plan for one website, while Pro costs $9.99 per month for up to five sites. Web Dev Kit costs 51.20 monthly for 10 sites, and Business costs 71.99 for seven. Reviewers often cite value, although some find paid plans expensive or limited for advanced needs.

Answer based on 22 reviews

Integrations

### Which third-party tools and platforms does Squirrly SEO integrate with?

Squirrly SEO integrates with WordPress through its plugin, supporting SEO tasks directly in the WordPress dashboard. Reviewer feedback also confirms Google Analytics integration for reporting and tracking keyword performance. It is primarily designed for WordPress environments, with reviewers noting limited compatibility with non-WordPress platforms.

Answer based on 54 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Squirrly SEO?

Squirrly SEO is approachable for beginners and nontechnical users, with step-by-step guidance, in-editor checklists, and clear instructions that reviewers say help users learn quickly. Live online training, webinars, and documentation are available. New users and teams exploring advanced features may need more time, and some reviewers want video tutorials and stronger training manuals.

Answer based on 13 reviews

Getting Started and Support

### What customer support options does Squirrly SEO offer, and how do users rate the experience?

Squirrly SEO offers chat support. Users frequently describe the support team as helpful, responsive, and willing to investigate complex issues, including plugin conflicts. Some users report clear answers and strong technical guidance, while a smaller number say support can be limited or request improvements to service and updates.

Answer based on 44 reviews

User interface

### Is Squirrly SEO easy to use for beginners?

Squirrly SEO provides extensive SEO guidance and feature access, but its interface can feel dated and confusing at first. Beginners and small business teams may need time to understand the dashboard, settings, and workflows. Many users find navigation clearer after following the built-in instructions and using the platform regularly.

Answer based on 32 reviews

## Who uses Squirrly SEO?

Based on Capterra reviews from the past 6 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 5,024 SEO reviews

Capterra data shows that buyers of SEO software rank the following features as their top priorities:

-   **SEO Management** (**52%** of reviewers rated this feature as critical)
-   **Website Management** (**56%**)
-   **Keyword Tracking** (**47%**)

Squirrly SEO supports **SEO Management** and **Keyword Tracking**, giving teams the tools to manage optimization work and monitor keyword performance over time. However, it does not include **Website Management**. Instead, it offers other highly rated capabilities, such as **Keyword Rank Tracking** (**49%**) and **Keyword Research Tools** (**45%**), helping businesses track search visibility, find new ranking opportunities, and make better SEO decisions.

SEO Management

4.6 (31)

32.26% of 31 reviewers that rated this feature as important or highly important

Optimize and manage the search engine optimization efforts for a website or digital content

Keyword Tracking

4.7 (12)

16.67% of 12 reviewers that rated this feature as important or highly important

Track and monitor a specific set of keywords

Keyword Rank Tracking

4.7 (58)

56.90% of 58 reviewers that rated this feature as important or highly important

With this capability, you can easily monitor keyword rankings and track changes over time. Reviewers appreciate how it helps identify high-performing keywords, provides actionable insights for SEO improvement, and is intuitive to use for both agencies and clients.

Keyword Research Tools

4.8 (53)

50.94% of 53 reviewers that rated this feature as important or highly important

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Dashboard

4.5 (54)

50.00% of 54 reviewers that rated this feature as important or highly important

The dashboard gives you a clear, actionable overview of your SEO progress and next steps. Users think it is user-friendly, simple to navigate, and provides helpful cues, though some mention the interface could be even more intuitive.

Competitive Analysis

4.6 (47)

34.04% of 47 reviewers that rated this feature as important or highly important

Evaluating strengths and weaknesses of companies with the same target audience

Squirrly SEO 27 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws
- Backlink Monitoring: Discover the total number of backlinks, referring domains, and referring IPs going to a domain
- Campaign Analytics: Track and interpret campaign performance metrics
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels
- Dashboard: The dashboard gives you a clear, actionable overview of your SEO progress and next steps. Users think it is user-friendly, simple to navigate, and provides helpful cues, though some mention the interface could be even more intuitive.
- Data Import/Export: Import and export data to and from software applications
- Data Visualization: Graphical representation of data
- Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time
- Google Analytics Integration: Integration with Google Analytics to track and report website traffic
- Keyword Rank Tracking: With this capability, you can easily monitor keyword rankings and track changes over time. Reviewers appreciate how it helps identify high-performing keywords, provides actionable insights for SEO improvement, and is intuitive to use for both agencies and clients.
- Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Link Management: Monitoring and organizing references from a webpage to external sites and internal pages
- Machine Learning: Enable businesses to implement machine learning algorithms on business data such as sales and revenue
- Multi-Channel Campaigns: Allows for businesses to run a variety of different campaigns across different channels
- Natural Language Processing: Process and analyze human language in text or audio form
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Time on Site Tracking: Track the amount of time users spend on websites
- Virtual Personal Assistant (VPA): Program systems that assist users with their daily administrative responsibilities
- Web Traffic Reporting: Collect and analyze traffic data about website visitors
- Website Analytics: Track and analyze information regarding website visitors

---

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Features

4.6 (168)

4.6

Based on 168 reviews

## Pricing

Value for money

4.7 (148)

Free Version

[View pricing plan details](https://www.capterra.com/p/186713/Squirrly-SEO/pricing/)

FREE

$0.00

It includes:

-   2 Types of AI (limited)
-   Focus Pages per account: 1
-   Focus Pages per site: 1
-   Keyword Researches / Month with AI: 5
-   New Keyword Ideas: 75
-   Audit Suite Pages / Month: 1
-   SERP Checker Credits / Month: Not included
-   SaaS (Cloud App) + SEO Plugin: Included
-   Advanced Analytics: Not included
-   Professional Rank Tracking for Keywords on Google: Not included
-   TOP Ranking Pages Leaderboard: Not included
-   Control Features, Limits, Credits / client: Not included
-   Co-Branding Capabilities: Not included
-   Check Google Ranking On-Demand: Not included
-   Deep Keyword Research: Not included
-   SERP Checker Cloud by Squirrly: Not included
-   SERP System Used: GSC
-   Custom Website Credit Limits: Not included
-   Audit Suite Version: Lite
-   SEO Live Assistant: Lite
-   Complete SEO Live Assistant: Not included
-   Content Marketing Analytics: Limited
-   Ranking Vision AI: Included
-   Full AI Guidance with Next SEO Goals: Included
-   See Google Analytics Traffic: Included
-   See Social Media Signals: Included
-   Tracks Ranking Changes: Not included
-   SEO strategy (Briefcase Keyword Portfolio): Included
-   Blogging Assistant and Blogging Audit: Not included
-   Audit Duplicate Metas and On-demand SEO Audits: Not included
-   Auto-Find Keywords You Can Rank for: Included
-   SEO Training: Free Level (Four Hour SEO)
-   One-Of-A-Kind Support for Video Schemas Across Entire WP Site: Included
-   Schema Builder With Full Control, Various Schemas, FAQ Blocks: Included
-   Schema Templates in Bulk SEO and Automations for SEO: Included
-   Instant Indexing With Google Indexing API and Index Now (For Bing and Others): Included
-   One-Click Import Everything From Other WP Plugins: Included
-   404 Monitor: Included
-   Inner Link Building Inside Focus Pages Details: Included
-   Inner Links Research Assistant, Inside Keyword Research by Squirrly: Included
-   Auto-Inner Links Building: Included
-   Redirect Manager With Advanced Redirects Module: Included
-   SEO Live Assistant Works in Front-End of All Major WP Page Builders: Included
-   GDPR compliant: Included
-   Customer Service: available via WP Directory

PRO

$9.99

Flat Rate,Per Month

It includes:

-   SEO Live Assistant: Premium
-   Complete SEO Live Assistant: Included
-   Content Marketing Analytics: Limited
-   Ranking Vision AI: Included
-   Full AI Guidance with Next SEO Goals: Included
-   See Google Analytics Traffic: Included
-   See Social Media Signals: Included
-   Tracks Ranking Changes: Not included
-   SEO strategy (Briefcase Keyword Portfolio): Included
-   Blogging Assistant and Blogging Audit: Included
-   Audit Duplicate Metas and On-demand SEO Audits: Included
-   Auto-Find Keywords You Can Rank for: Included
-   SEO Training: PRO Level (Four Hour SEO)
-   One-Of-A-Kind Support for Video Schemas Across Entire WP Site: Included
-   Schema Builder With Full Control, Various Schemas, FAQ Blocks: Included
-   Schema Templates in Bulk SEO and Automations for SEO: Included
-   Instant Indexing With Google Indexing API and Index Now (For Bing and Others): Included
-   One-Click Import Everything From Other WP Plugins: Included
-   404 Monitor: Included
-   Inner Link Building Inside Focus Pages Details: Included
-   Inner Links Research Assistant, Inside Keyword Research by Squirrly: Included
-   Auto-Inner Links Building: Included
-   Redirect Manager With Advanced Redirects Module: Included
-   SEO Live Assistant Works in Front-End of All Major WP Page Builders: Included
-   GDPR compliant: Included
-   Customer Service: available via Email, Social Media, WhatsApp
-   2 Types of AI
-   Focus Pages per account: 25
-   Focus Pages per site: 5
-   Keyword Researches / Month with AI: 50
-   New Keyword Ideas: 750
-   Audit Suite Pages / Month: 100
-   SERP Checker Credits / Month: Not included
-   SaaS (Cloud App) + SEO Plugin: Included
-   Advanced Analytics: Not included
-   Professional Rank Tracking for Keywords on Google: Not included
-   TOP Ranking Pages Leaderboard: Not included
-   Control Features, Limits, Credits / client: Not included
-   Co-Branding Capabilities: Not included
-   Check Google Ranking On-Demand: Not included
-   Deep Keyword Research: Not included
-   SERP Checker Cloud by Squirrly: Not included
-   SERP System Used: GSC
-   Custom Website Credit Limits: Not included
-   Audit Suite Version: Premium

Business

$71.99

Flat Rate,Per Month

It includes:

-   One-Click Import Everything From Other WP Plugins: Included
-   2 Types of AI
-   Focus Pages per account: 70
-   Focus Pages per site: 10
-   Keyword Researches / Month with AI: 300
-   New Keyword Ideas: 15000
-   Audit Suite Pages / Month: 300
-   SERP Checker Credits / Month: 3000
-   SaaS (Cloud App) + SEO Plugin: Included
-   Advanced Analytics: Included
-   Professional Rank Tracking for Keywords on Google: Included
-   TOP Ranking Pages Leaderboard: Included
-   Control Features, Limits, Credits / client: Included
-   Co-Branding Capabilities: Included
-   Check Google Ranking On-Demand: Included
-   Deep Keyword Research: Included
-   SERP Checker Cloud by Squirrly: Included
-   SERP System Used: Squirrly
-   Custom Website Credit Limits: Included
-   Audit Suite Version: Premium
-   SEO Live Assistant: Premium
-   Complete SEO Live Assistant: Included
-   Content Marketing Analytics: Full
-   Ranking Vision AI: Included
-   Full AI Guidance with Next SEO Goals: Included
-   See Google Analytics Traffic: Included
-   See Social Media Signals: Included
-   Tracks Ranking Changes: Included
-   SEO strategy (Briefcase Keyword Portfolio): Included
-   Blogging Assistant and Blogging Audit: Included
-   Audit Duplicate Metas and On-demand SEO Audits: Included
-   Auto-Find Keywords You Can Rank for: Included
-   SEO Training: Business Level (Four Hour SEO)
-   One-Of-A-Kind Support for Video Schemas Across Entire WP Site: Included
-   Schema Builder With Full Control, Various Schemas, FAQ Blocks: Included
-   Schema Templates in Bulk SEO and Automations for SEO: Included
-   Instant Indexing With Google Indexing API and Index Now (For Bing and Others): Included
-   404 Monitor: Included
-   Inner Link Building Inside Focus Pages Details: Included
-   Inner Links Research Assistant, Inside Keyword Research by Squirrly: Included
-   Auto-Inner Links Building: Included
-   Redirect Manager With Advanced Redirects Module: Included
-   SEO Live Assistant Works in Front-End of All Major WP Page Builders: Included
-   GDPR compliant: Included
-   Customer Service: available via Email, Social Media, WhatsApp

Web Dev Kit

$51.20

Flat Rate,Per Month

It includes:

-   Audit Suite Pages / Month: 300
-   Complete SEO Live Assistant: Included
-   Content Marketing Analytics: Full
-   Ranking Vision AI: Included
-   Full AI Guidance with Next SEO Goals: Included
-   See Google Analytics Traffic: Included
-   See Social Media Signals: Included
-   Tracks Ranking Changes: Included
-   SEO strategy (Briefcase Keyword Portfolio): Included
-   Blogging Assistant and Blogging Audit: Included
-   Audit Duplicate Metas and On-demand SEO Audits: Included
-   Auto-Find Keywords You Can Rank for: Included
-   SEO Training: Business Level (Four Hour SEO)
-   One-Of-A-Kind Support for Video Schemas Across Entire WP Site: Included
-   Schema Builder With Full Control, Various Schemas, FAQ Blocks: Included
-   Schema Templates in Bulk SEO and Automations for SEO: Included
-   Instant Indexing With Google Indexing API and Index Now (For Bing and Others): Included
-   One-Click Import Everything From Other WP Plugins: Included
-   404 Monitor: Included
-   Inner Link Building Inside Focus Pages Details: Included
-   Inner Links Research Assistant, Inside Keyword Research by Squirrly: Included
-   Auto-Inner Links Building: Included
-   Redirect Manager With Advanced Redirects Module: Included
-   SEO Live Assistant Works in Front-End of All Major WP Page Builders: Included
-   GDPR compliant: Included
-   Customer Service: available via Email, Social Media, WhatsApp
-   New Keyword Ideas: 15000
-   Keyword Researches / Month with AI: 300
-   Focus Pages per site: 10
-   Focus Pages per account: 70
-   2 Types of AI
-   Audit Suite Version: Premium
-   Custom Website Credit Limits: Included
-   SERP System Used: Squirrly
-   SERP Checker Cloud by Squirrly: Included
-   Deep Keyword Research: Included
-   Check Google Ranking On-Demand: Included
-   Co-Branding Capabilities: Included
-   Control Features, Limits, Credits / client: Included
-   TOP Ranking Pages Leaderboard: Included
-   Professional Rank Tracking for Keywords on Google: Included
-   Advanced Analytics: Not included
-   SEO Live Assistant: Premium
-   SaaS (Cloud App) + SEO Plugin: Included
-   SERP Checker Credits / Month: 2000

Value for money

4.7 (148)

4.7

Based on 148 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.6 (132)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (132)

4.6

Based on 132 reviews

## User reviews

Overall rating

4.7

Based on 168 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(120)

4(41)

3(4)

2(3)

1(0)

Mentioned topic

Recent reviews first, then most helpful

CD

Content Director and Email Marketing Specialist

Content Director and Email Marketing Specialist

Used the software for: 3-5 years

### "Less and Less Useful. "

2.0

Overall Rating

2.0

2.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

1/10

April 10, 2026

Since I wrote the first review in 2023, I've found that I trust Squirrly less and less reliable. The scoring system is ridiculous, with it often telling you everything is hunky-dory on the backside and super broken on the front. So I can’t trust this tool to give me relevant information. The SERP feature remains somewhat useful as a starting place, but Squirrly is extremely literal. The reality is, Google sees GEO terms and good and services in the same copy and understands that the copy is discussing goods or services that are available in that area. Ex. If I need a geo word like "St. Louis" and a product or service like "roofing company," to get a strong SEO score, according to Squirrly, it should be something like "roofing company in St. Louis" in order to rate. But Google isn’t that literal. And when you do a search for those words, it also won't give you a potential score for how well it will do on your site until after you've downloaded the word or phrase. So you can wind up with a database full of words that may or may not work for your client, many of which have a searchability index of "0 to 10," meaning that zero to ten people might use those words, which is pretty useless. So even if you have a long-tailed search phrase that promises to get your client to the top of the page, almost no one is using it. Support is shaky on the best days. When I asked what "not indexed" meant in the context of SEO phrases, tech support gave a vague reply that didn't apply at all. "Not indexed" actually seems to mean "We can't tell you how well this word will do on your site, so use it at your own risk." I can do that all by myself. The list of glitches continues to grow. Presently, I have two "focus pages" (pages that should contain the most relevant information about the client's business) with red symbols all over the rating system, even though every single item has been addressed multiple times—the words are all there the right amount of times, title and subheadings are the right length with the right seo term, the featured image is named properly, and the snippets are addressed. But it isn’t seeing them. The lags continue to be an issue. When I need to see whether the changes I made to a focus page will help, I don't have 10 minutes to wait on Squirly. My advice to Users who are considering using this tool is to look elsewhere. It is rapidly becoming a virtual paperweight with very little value as a tool for Content creators.

Pros

It has a decent database, and it can be used as a checklist to make sure all bases are covered. In that regard, it remains handy.

Cons

It's grown increasingly glitchy over the last year. There are sometimes large differences between the "scores" when working on the front and backside of Wordpress. It often doesn't recognize featured images, despite downloading and renaming them and reuploading them. It is extremely literal and encourages key-word stuffing copy, whether it's a blog or a page.

Vijeta C.

Senior Manager - Digital Marketing & Communications

Used the software for: Less than 1 year

### "Helps Ranking Higher on Google with Right Keyword Research & Search Engine Optimized Content"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

February 14, 2022

The experience is good, it shares valuable insights about user behavior. It has helped us a lot to improve our website experience for our key business stakeholders and rank higher through both organic and paid campaigns.

Pros

Helped us to improve our lead generation process by improving our ranking on search engines. It also improved our ROI for both Paid Campaigns as well as getting higher organic traffic.

Cons

Slow Results unlike paid campaigns. It needs a lot of efforts to improve SEO of our website.

OS

Olga S.

Community Manager

Used the software for: 3-5 years

### "Squirrly, Way beyond a good SEO tool "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 19, 2025

Easy, quick, very clear. It's efficient and fast. And as friendly as can be.

Pros

Squirrly, for me, is indispensable! I tried several options before them. Their customer service, their efficiency, and especially, the plugin WORKS! It raises the traffic effectively and fast. I absolutely love it. And recommend it to anyone who wants their SEO to work and succeed.

Cons

I cannot find a con...honestly. I need 40 characters... ok, got them.

Shawn P.

Owner

Used the software for: Less than 1 year

### "Supposed to be "easy" but it's anything but"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

2.0

2.0

Likelihood to Recommend

3/10

July 20, 2022

Since installing this and uninstalling yoast, immediately Google has de-indexed every single page except /categories/ and /tags/ I think it's doing this because of the focus feature, which is supposed to make things easy, but if you want to do anything manual, it's just not doable.

Pros

I like how they break things into manageable tasks. You set focus pages, and the software gives you actionable items to make those come to life.

Cons

It's really confusing. It's supposed to be easy, but I just can't wrap my head around it. I have been using other SEO software for many years, so I'm not new to this. And I'm confident that this software has de-indexed all of my blog posts, but has left only categories on google. I can't seem to figure it out.

Neal B.

King of All Cosmos

Used the software for: Less than 1 year

### "Recovering Yoast addict on the path to recovery thanks to Squirrly"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 7, 2021

It's been overwhelmingly positive to date. Since putting the first site in place at the start of 2021, we're now adding more and more sites each week to our plan. It feels liberating to have a tool that works in the way we need it to without having to fight with a frustrating plugin (I'm looking at you, Yoast).

Pros

There are plenty of reasons to like this software including: UI, ease of integration into WordPress, and the ability to add and sync keywords. However, our favorite item has got to be the Live Assistant that provides copy suggestions and edit in real time. This was something that used to be up to "debate" in client meetings. When a client feels they know how to write effective copy, any critique is met with frustration. With the Live Assistant, the AI lets the client know in real time what will work and what sounds "clunky" which has freed up a great deal of time in weekly meetings.

Cons

We're still working to figure a few items out on the backend but being able to white label the admin and provide individual logins for each user would be a big win.

Chandra R K.

Freelancer

Used the software for: Less than 1 year

### "Squirrly SEO is a Game Changer"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 1, 2021

It is not often that I leave a review, but Squirrly SEO is very well deserving of this. I am a WP-heavy user, and I have been using Yoast SEO since a couple of years ago. I went with it because it got excellent reviews and seemed like the SEO package that everyone is using. But I never really knew how well I was doing when using Yoast SEO. I could search on my keywords and see where I ranked, but Yoast SEO never gave me any insight on how I could actually improve. Since using Squirrly, I am able to see precisely where my pages need to be polished, and I can address them immediately. Now I have a whole lot of new understanding about how to go through to try to rank, so it might take me some time before getting through them all. However, thanks to Squirrly, I have client's several pages ranking in the top 10 of Google! I am a newbie when it comes to SEO, but I am continuously learning. And Squirrly has honestly given me all the tools I need to make my site rank better. If you are on the fence about purchasing Squirrely, just do it. You will not be disappointed.

Pros

Squirrly offers the Complete SEO Funnel and it offers Cloud Services + Wordpress Plugin, meaning that Squirrly SEO will work both for optimizing either WordPress-based websites and non-WordPress websites.

Cons

Keyword research feature Squirrly SEO offered is pretty basic and need a bit of upgrading.

Angus A.

Director

Used the software for: Less than 1 year

### "Best seo plugin for wordpress sites in 2024"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 30, 2024

This has been a game changer for us. We started off years ago with our WordPress site using AIOSEO, we then moved to RankMath and finally decided to try Squirrly SEO after seeing some solid reviews and an impressive price point that offered true value for money. We are not looking back at all and will definately continue using the platform for its ease of use and features that more than rival the big names.

Pros

Very in depth though not overcomplicated, helpful support team, great roadmap, well designed user interface. Amazing value for money

Cons

Some features such as the focus keywords section still needs a bit of work. Some of the UI is a little clunky.

VM

VP marketing

VP marketing

Used the software for: Less than 1 year

### "Great SEO product and replacement of SEO Yoast"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

July 8, 2021

I like it so far, I'm going to implement on my other sites soon so excited to do that and get my SEO up.

Pros

SEO Yoast is great and a nice product BUT I feel some of their features are basic - Squirrly SEO has a lot more features and optimization power I feel then Yoast premium. I've used both for a while now. Yoast was giving me issues updating too and messed up my SEO that I had built up for months so not happy with them.

Cons

The User interface could be more intuitive and easy for users.

DM

Digital Marketing Specialist

Digital Marketing Specialist

Used the software for: Less than 1 year

### "Hidden gem among popular WordPress SEO tools"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 2, 2021

Squirrly SEO helps me with my websites' SEO routine greatly. It has a lot of features that are useful for any website whether it is powered by WordPress or not. I have already seen some improvements in my website rankings but I know proper SEO will take many months before considerable results can be seen. So far, I am happy with Squirrly SEO.

Pros

Squirrly SEO is a powerful WordPress SEO plugin coupled with a cloud-based service that allows non-WordPress sites to improve their SEO rankings as well. What's really great about this plugin is that if you have been using its competitors like RankMath or Yoast, you can import all settings and data from these plugins into Squirrly. Actually, the developers claim one can use Squirrly SEO alongside RankMath or Yoast simultaneously with some exceptions in mind. At first, it may look overwhelming when you just start using the plugin as there are numerous settings that you are offered to tweak. However, you should not expect an easy SEO journey if you take it seriously. Basically, you will have to tweak the setting only once and then you just turn things on or off, adjust them and see what works best for your website. You can also follow the suggestions the plugin gives regarding the improvements you should make to your website.

Cons

I don't see any significant cons. The only thing I would love to see improved is their UI. It looks outdated and a good UI revamp would be a nice thing to have.

Cherarajan K.

Program Analyst Trainee

Used the software for: Less than 1 year

### "Awesome SEO Plugin"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 13, 2021

It's ideal for those who aren't experts in SEO but want to provide a little something more to their clientele.

Pros

UI nearly turns SEO into a game, making it simple to optimise each website and post individually or in bulk. Deep Keyword Research is a nifty feature.

Cons

UI needs to be updated and there are some bugs here and there.

[View all Reviews](https://www.capterra.com/p/186713/Squirrly-SEO/reviews/)

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