# Page 4 | Later Influence Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 4 - Is Later Influence the right Influencer Marketing solution for you? Explore 135 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/186912/Mavrck/reviews

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Later Influence

4.6 (135)

[View alternatives](https://www.capterra.com/p/186912/Mavrck/alternatives/)

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Last updated March 13th, 2026

# Page 4 - Reviews of Later Influence

## Showing most helpful reviews

Showing 76-100 of 135 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

JC

Jerry C.  
Sr. Manager Social Media  
Retail  
Used the software for: 1-2 years

### "Sr. Manager Social Media"

May 23, 2022

5.0

It has been great. The team is quick to implement changes and its in constant communication with us proactively on various campaigns.

Pros

Clear dashboard and great team that working with us on our account.

Cons

Needs more range of athlete talent. We are targeting NIL talent, and need to regularly provide MAVRCK team a list of names to build upon their database.

Review Source

DH

Dawnya H.  
Assistant Marketing Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Great tool for sourcing new influencers, navigation could be cleaner "

August 30, 2022

4.0

Mavrck has been great to work with and has been very supportive in our onboarding and ongoing campaign management.

Pros

Ease of sourcing new influencers and scaling campaigns

Cons

\- The navigation is clunky (there are multiple tabs that say content hat take you to different areas) - you can't keep influencers in an ongoing campaign (they must apply each time

Review Source

VR

Verified Reviewer  
Social Media Coordinator  
Consumer Goods  
Used the software for: Less than 6 months

### "Supportive Team and Convenient "

August 29, 2022

4.0

The overall experience with Mavrck has been pretty good. The team is very supportive and maintains constant contact to make sure everything is going okay.

Pros

This software makes the influencer sourcing process much easier and convenient. It takes time to find the right influencers who fit with the brand and Mavrck helps at making that selection quicker. This system also allows you to have seamless communication with the influencer.

Cons

I don't like how the software is unable to source from platforms like TikTok. It is crucial that we have influencers from Instagram as well as TikTok.

Review Source

KG

Katlyn G.  
Social Media Manager  
Restaurants  
Used the software for: 6-12 months

### "Mavrck Review"

February 27, 2022

4.0

Pros

Our Mavrck customer support throughout campaigns has been great. The software itself is easy to learn & use. We like all the new influencer demographics Mavrck gives us.

Cons

We would love to see integration at some point with Instagram Reels & TikTok as they continue to grow. The message inbox & message notifications could use some work. It is a little clunky. I also wish you could completely delete Message Templates.

Review Source

RH

Ryan H.  
Social Media Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Dorel Juvenile - Mavrck Review "

May 11, 2022

5.0

Great!

Pros

The ease of use when it comes to finding influencers and creating brand awareness.

Cons

Need more filters to find a more niche group of influencers

Review Source

AM

Alyssa M.  
Account Supervisor  
Marketing and Advertising  
Used the software for: 6-12 months

### "Great Product!"

February 28, 2022

5.0

Pros

This product is so easy to use as someone who gets full access and being able to share additional information with my clients. It's been easy to provide feedback and approve influencer posts. I also love that the platform keeps all of the content in one easy location.

Cons

It would be great to find a way if there are multiple phases of a campaign to easily keep track of those phases without creating multiple areas.

Review Source

AA

Ashley A.  
Social Media Assistant  
Retail  
Used the software for: Less than 6 months

### "Mavrck 5 Star Review"

August 30, 2022

5.0

The team we work with at Mavrck is very helpful, knowledgable and accomodating.

Pros

As a social media assistant, I love so many features about Mavrck. The process of setting up the campaign is super intuitive and I really love the flow of how the campaigns are set up. There are so many ways you can tailor your campaign to your brand and I love that about Mavrck!

Cons

Personally, this is my first time using Mavrck for business and building the campaign so far has been very smooth.

Review Source

VR

Verified Reviewer  
Marketing Coordinator  
Food & Beverages  
Used the software for: Less than 6 months

### "Great Platform"

February 22, 2022

5.0

Pros

I love that all the influencer information is right on the platform. No middle man. Also love the thumbs up and thumbs down feature. Makes it easier for the team to go in and see who has liked who.

Cons

It was a lot to learn right away. A few more training meetings in the beginning would have been helpful. Still learning the platform but getting used to it.

Review Source

SS

Suhani S.  
Marketing Coordinator  
Apparel & Fashion  
Used the software for: 1-2 years

### "Mavrck is a great tool!"

May 16, 2022

5.0

Influencer program management has become extremely easy and internally streamlined for overall experience. Influencer discovery and community management has been one of the biggest pros of Mavrck.

Pros

Influencer discovery and campaign management and outreach.

Cons

it is a little difficult to use in the beginning but Mavrck provides on boarding training which is great.

Review Source

HD

Heather D.  
Social Media Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Mavrck is a fantastic all-in-one software"

February 25, 2022

5.0

As someone who is always recruiting and looking to find the best influencers to represent our clients, I love that Mavrck makes the job easier on me. I can't count the number of hours saved, and although there are a few small tweaks I would make I would still highly recommend this for anyone looking to work in the influencer marketing space.

Pros

I love how easy it is to use, to verify information on, to use as a team, collect media and drafts, and communicate with influencers.

Cons

I do feel like there are a number of spammy accounts that slip through the cracks, but as a seasoned professional it's easy to spot (and Mavrck's Fraud Risk function helps filter more).

Review Source

KF

Kayla F.  
Social Account Coordinator  
Food & Beverages  
Used the software for: Less than 6 months

### "Just Started, but Loving It!"

May 22, 2022

5.0

Consolidating our influencers down into one platform has been incredibly useful and has eliminated the need for prior spreadsheets. The folks that we work with at Mavrck are capable, smart, and know the software inside and out, which has been paramount when we've had issues pop up. They're responsive, knowledgeable, and have your best interest in mind. So far I'm very pleased with my experience.

Pros

Mavrck makes it easy to group all of our influencers in one place. They provide tracking, analytics, and the campaign portal is super user friendly! I only just started using it, but I'm loving how easy it is so far.

Cons

Since I only just began using Mavrck I have not yet run a full campaign with them. The influencer sourcing process has been a bit difficult for us so far, but our reps have been nothing but helpful in aiding us with best practices in order to help source more people for our campaigns.

Review Source

CR

Christopher R.  
manager  
Entertainment  
Used the software for: 2+ years

### "Mavrck terms of service are hostile to Influencers"

January 11, 2023

2.0

Pros

It functions similarly to every other platform like it.

Cons

From an influencer and content creator standpoint, the terms of service and contract terms are exploitative. There is no negotiation allowed. On many deals, you have pre-agree to terms before you see the product and pay. They pre-set bad deal terms and expect influencers to just go along with it. There is no option for payments outside of PayPal. Brands and influencers can't communicate directly.

Review Source

AV

Alie V.  
Digital Marketing Manager  
Consumer Goods  
Used the software for: 6-12 months

### "Collaborative and Creative Team"

May 13, 2022

4.0

Streamlining our influencer program. The team has been incredibly accommodating and creative with us as we find new ways of managing our workflow.

Pros

That multiple team members can easily work together and communicate within the platform

Cons

Building a campaign is a time intensive process since each platform needs its own campaign

Review Source

MD

Mary D.  
Digital Marketing Communications Manager  
Consumer Goods  
Used the software for: 1-2 years

### "Useful Tool for Influencer Marketing "

May 16, 2022

5.0

Pros

My favorite feature of Mavrck is that you can filter per region. This helps when producing seasonal campaigns.

Cons

Newness in influencers. I sometimes feel I have the same people applying too often for different campaigns, but maybe I need to filter results better to avoid this.

Review Source

MH

Megan H.  
Manager, Partner Marketing  
Marketing and Advertising  
Used the software for: 6-12 months

### "Meh, indifferent about this"

August 4, 2022

2.0

Lackluster experience, difficult-to-use, wish it was more effective.

Pros

It sounded prestigious which is what my clients expected.

Cons

It was NOT prestigious. I lost clients because of this.

Switched from

[Grin](https://www.capterra.com/p/173654/GRIN/)

Wanted to do transactions.

Review Source

BD

Becky D.  
Social Media Manager  
Consumer Goods  
Used the software for: 2+ years

### "Useful for influencer marketing"

May 27, 2022

4.0

Overall this has been very positive, we didn't have a solution in place before and were managing things manually, so the platform has been a big help

Pros

Keeps everything campaign-wise together in one location, allowing the process to be streamlined and for multiple team members to work on a campaign together

Cons

Content isn't always automatically pulled through, so there's some level of automation required if it appears that you've not received content from someone

Review Source

kO

krystal O.  
Social media manager  
Retail  
Used the software for: Less than 6 months

### "Influencer solutions made easy! "

May 26, 2022

5.0

Overall we are very satisfied with this software.

Pros

Mavrck contains features we have not been able to find in other software.

Cons

We have not experienced anything negative other than finding a better solution for out company to pay influencers this is more of an internal problem.

Review Source

CB

Ceredwyn B.  
Copywriter  
Cosmetics  
Used the software for: Less than 6 months

### "Mavrck is a great tool for streamlining your social media efforts"

May 23, 2022

5.0

So far I really enjoy it. I'm looking forward to becoming more proficient in it.

Pros

I like that Mavrck makes sifting through tagged posts, etc. easier, that it helps us track our influencers and their impact, and that if there's a problem, the customer support team is there to help.

Cons

So far I haven't run into anything to complain about when using Mavrck.

Review Source

TP

Tara P.  
Media Analyst  
Marketing and Advertising  
Used the software for: 1-2 years

### "General Review "

August 15, 2022

3.0

Pros

The capabilities for sourcing and payment.

Cons

The features for reviewing drafts such as not being able to remove drafts or edit internal comments.

Review Source

NR

Natalia R.  
Insights Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Good program, still needs updates"

February 28, 2022

5.0

Pros

It is easy to use, easy to access and provides good metrics

Cons

It needs to be updated more often to stay up to date with new trends

Review Source

VR

Verified Reviewer  
Digital Communications Content Coordinator  
Apparel & Fashion  
Used the software for: Less than 6 months

### "Great Platform for Influencer Marketing Campaigns"

May 24, 2022

5.0

Great! creating influencer campaigns has become easier

Pros

I really like how easy it is to navigate through the platform. Additionally, each step of the campaign is laid out accordingly.

Cons

None, the platform comes with great technical support and in case we have questions or issues, there is always someone available to provide support.

Review Source

ZZQ

Zsa Zsa Q.  
Media Planner Analyst  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great, highly recommend!"

August 26, 2022

5.0

Pros

Mavrck is super easy to use, very user friendly.

Cons

I don't think there is anything that I don't like about Mavrck

Review Source

NK

Noelle K.  
Sales & Marketing Specialist  
Food Production  
Used the software for: 6-12 months

### "Mavrck "

May 27, 2022

5.0

They work very well with our team, they are efficient and organized, keeping us to our schedule as well as our influencers.

Pros

It has been easy to use and helpful in the selection process of influencers for our campaigns.

Cons

No real negatives, when I wanted more details added, they made it work.

Review Source

SJ

Sarah J.  
Senior Manager Partnerships & Social  
Financial Services  
Used the software for: 6-12 months

### "Happy Mavrck Customer"

May 19, 2022

5.0

Pros

Ease of use and great managed service team to help facilitate influencer surveys, vetting and contracting.

Cons

Only down side I have found is the lack of celebrity status influencers on the platform, but this is to be expected on any influencer platform.

Review Source

SB

Susie B.  
Digital Content Producer  
Food Production  
Used the software for: 2+ years

### "Mavrck Influencer Partnership"

February 23, 2022

5.0

Mavrck is an outstanding company. They have elevated our influencer program and have been a great partner.

Pros

The platform is easy to use and we are able to communicate with our team in the platform with ease.

Cons

No cons here, I am very pleased with Mavrck.

Review Source

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