---
title: "PressArea Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about PressArea Software - reviews, pricing plans, popular comparisons to other Brand Management products and more."
source_url: "https://www.capterra.com/p/186974/PressArea/"
page_type: "product"
language: "en"
---

# 

 PressArea Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

PressArea

## What is PressArea?

Cloud-based solution that lets PR and communication professionals manage their brand story across digital platforms. PressArea is a specialist online newsroom and cloud-based press office software platform. We work with some of the leading UK retail and aviation brands to help their communications teams manage their story. As former journalists, PRs and content creators, we instinctively understand your challenges and work with you to ensure that your solution is completely customised to meet your own unique requirements. PressArea Clients include British Airways, John Lewis Partnership, Heathrow Airport, Luton Airport, Iberia, Aer Lingus, Marriott Hotels, TKMaxx and DFS PressArea has won the Best Online Newsroom award at the Digital Impact Awards Europe in 2023, 2021 and 2020. PressArea is part of the PRShots group of companies, a specialist image library that has been helping high street retailers to maximise their media coverage since 1999.

## What is PressArea used for?

[Public Relations](https://www.capterra.com/public-relations-software/)[Digital Asset Management](https://www.capterra.com/digital-asset-management-software/)[Brand Management](https://www.capterra.com/brand-management-software/)

Top alternative

Featured

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

£399

Flat Rate, Per Month

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for PressArea?[Manage this product listing](https://www.g2.com/products/pressarea/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### PressArea

5.0 (1)

VS.

[4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting Price

£399

Flat Rate, Per Month

Starting Price

$9

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (1)

Ease Of Use

4.5 (6,068)

Value For Money

4.0 (1)

Value For Money

4.3 (4,685)

Customer Service

5.0 (1)

Customer Service

4.4 (4,478)

## PressArea alternatives

[4.6 (310)](https://www.capterra.com/p/176854/Flipsnack/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.6 (37)](https://www.capterra.com/p/132576/Screendragon/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Airtable](https://www.capterra.com/p/146652/Airtable/)

[4.6 (2,244)](https://www.capterra.com/p/146652/Airtable/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/146652/Airtable/)

Highest Rated

[Brand24](https://www.capterra.com/p/149054/Brand24/)

[4.7 (255)](https://www.capterra.com/p/149054/Brand24/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/149054/Brand24/)

## FAQs about PressArea

Features and Usability

### What are the key features of PressArea?

PressArea offers press release builder and customizable templates for content creation, plus editorial calendar, publish scheduling, and workflow management for planning. It also includes digital asset management with asset library, file management, tagging, and version control, along with access controls, reporting, campaign analytics, and multi-channel distribution.

Getting Started and Support

### What training and onboarding options does PressArea offer?

PressArea provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer self-paced reference materials for learning features and reviewing setup steps as needed.

Getting Started and Support

### What customer support options does PressArea offer?

PressArea offers email/help desk, phone support, and chat. Customer support is described only by its available channels here, with no reviewer feedback to assess response times, helpfulness, or common frustrations.

## Features

AI summary

Based on 3,155 Brand Management reviews

Capterra reviewers point to these as the top priorities when choosing digital asset management software:

-   **File Management** (**57%** of reviewers rated this feature as critical)
-   **Asset Library** (**47%**)
-   **Document Storage** (**51%**)

PressArea supports all three features buyers rate most highly: **File Management**, **Asset Library**, and **Document Storage**. Together, these capabilities help businesses keep assets organized, store important documents in one place, and make content easier to find and manage, allowing teams to work more efficiently with their digital files.

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Asset Categorization

Organize assets into folders and subfolders or tag assets based on a custom file hierarchy

Asset Library

Storage, organization, sharing with tagging/metadata

Asset Sharing

Share access to files and assets with individuals

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

PressArea 46 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Asset Categorization: Organize assets into folders and subfolders or tag assets based on a custom file hierarchy
- Asset Library: Storage, organization, sharing with tagging/metadata
- Asset Sharing: Share access to files and assets with individuals
- Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- CMS Integration: Integration with content management software
- Commenting/Notes: Leave comments and notes on documents for others to view
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Contact Management: Manage, organize, and store contact information
- Content Library: Centralized repository to store content and assets
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Import/Export: Import and export data to and from software applications
- Digital Asset Management: Manage digital assets
- Document Management: Store, manage, and track all electronic documents in a centralized location
- Document Storage: Store and organize documents in a centralized system
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Email Marketing: Create and send email blasts/campaigns
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- File Management: Create, save, and store files
- File Transfer: Move files across different systems or networks
- Filtering: Find & retrieve relevant data or documents
- Full Text Search: Search for specific words or phrases within a document or database
- Image Library: Store and manage images
- Media Monitoring: Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts.
- Multi-Channel Campaigns: Allows for businesses to run a variety of different campaigns across different channels
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Publish Scheduling: Control and schedule the publication of content across various channels
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Rights Management: Manage and enforce usage rights and permissions for digital assets
- Scheduling: Plan availability and assign specific time slots for tasks and resources
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc.
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks
- Version Control: Track revisions and updates made to files and navigate between different versions
- Video Management: Store and manage online video content
- Video Support: Supports various video file formats
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

Get Advice

We can help you find the software with the features you need.

Features

4.0 (1)

4.0

Based on 1 reviews

## Pricing

Value for money

4.0 (1)

PressArea Standard DAM (PS-DAM)

£399.00

Flat Rate,Per Month

PressArea Advanced DAM (PA-DAM)

£750.00

Flat Rate,Per Month

PressArea Unlimited DAM (PU-DAM)

£1,200

Flat Rate,Per Month

Value for money

4.0 (1)

4.0

Based on 1 reviews

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## Support, customer service and training options

Customer Service

5.0 (1)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (1)

5.0

Based on 1 reviews

## User reviews

Overall rating

5.0

Based on 1 reviews

Filter by rating

5(1)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Jake C.

Business Analyst

Airlines/Aviation

### "Iberia corporate website and newsroom development"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 17, 2020

As a business analyst developing Iberia's corporate website, it was such a great experience having PressArea's IT director and developer to provide their feedback on how to improve the visibility of the site. Giving the fact that they have also got journalists background, they surely know how to attract others to visit the site and help Iberia to build a closer relationship with the media, as well as promoting widely on different social media channels by linking their corporate website to them, such as LinkedIn for instance.

Pros

PressArea's newsroom features are so easy to use and adapt, mainly focusing on how journalists can find press releases more efficiently. Also providing tools to create a customised layout to fit our needs and allowing us to showcase our upcoming events, latest images, videos and latest feeds from all social media channels.

Cons

There's not much comments on the "cons" side, it was an easy development and PressArea's staff were really hands on with all of our requests and ideas. This has given us a lot of freedom to design our ideal corporate website. Perhaps adding in new features such as a chatbot to help navigating newsrooms and other area of the site, this could be a great way for visitors to go straight to what they are looking for as soon as they access to the site.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

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