# Linkly Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Linkly the right Link Management Tools solution for you? Explore 38 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/187554/Linkly/reviews

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Linkly

4.8 (38)

[View alternatives](https://www.capterra.com/p/187554/Linkly/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 10th, 2026

# Reviews of Linkly

Ease of use

4.8

Customer Service

4.9

## Pros and Cons in Reviews

Supratik K

Product Marketing ManagerE-Learning, 11 - 50 employeesUsed the software for: I used a free trial.

“The easyness and the google sheet integration with the add-on - it just helped me and my team reduce a lot of effort in the whole duration of data tracking analysis.“

July 8, 2020

## Showing most helpful reviews

Showing 1-25 of 38 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Mohamed F.  
Product Manager  
Computer Software  
Used the software for: I used a free trial

### "I love how simple Linkly is"

February 27, 2020

5.0

Pros

It's pretty accurate and easy to use! I like how it's focused on 1 simple mission, and it gets the job done as easily as possible, as fast as possible.

Cons

I loved how easy it is to start creating links, and how even easier it is to track everything, nothing more than I need for the task I am aiming to complete.

Review Source

VR

Verified Reviewer  
President  
Telecommunications  
Used the software for: Less than 6 months

### "Powerful, Easy to use, and Best Customer Support of all the Link Trackers"

January 14, 2020

5.0

Linkly tracks our email marketing campaigns, and influencer reach outs on social media. With the information that linkly reports we are able to see which links are being clicked, which links have the highest conversions, along with beautiful charts.

Pros

The onboarding process is super intuitive. Setting up DNS was also very clear. I was able to start using the service immediately virually within minutes. I have tested other link tracking, and shortners that were way to complicated. Linkly does everything we need it to do, plus its easy to setup, and manage. The reporting is also very clear. The support team is the most responsive out of any of the providers that we use. We contacted a bunch of other companies, and most didn't even respond. Linkly support is always support helpful, and follows up to make sure you are satisfied. The personal attention is amazing.

Cons

Initial it didn't have the conversion tracking built into the reporting screen. However, after contact customer support they were able to revise the report to accomodate what I needed. It took them until the next day, I have never seen a company act so quickly as Linkly did to accomodate our needs.

Alternatives considered

[Bitly](https://www.capterra.com/p/172575/Bitly/)

Reason for choosing Linkly

Linkly has everything we need, it's easy to use out of the box. The customer support is top notch. We can count on it. Other services did not have conversion tracking at all. They also were not nearly as helpful or responsive, or their pricing was also too high. Linkly charges very reasonable pricing, and is the best valuable based on the feature set.

Review Source

AD

Alon D.  
CTO  
Internet  
Used the software for: I used a free trial

### "Easy to use, quite powerful, responsive developers"

November 23, 2019

4.0

Very nice product, was our favorite among several we tried. The developer/owner of Linkly is very responsive and developed helpful features quickly, following our request. Very cool.

Pros

Simple, sane defaults, easy to use web app.

Cons

Not all data easily visible in-app in list mode, no rule enforcement or defaults for new link configuration.

Review Source

VR

Verified Reviewer  
Marketing Manager  
Newspapers  
Used the software for: I used a free trial

### "Great tool for tracking every link with free-for-life minimum option"

March 19, 2020

5.0

So far it's been great. It meets all my expectations from tool of this kind. Robust, powerful, with a lot of features that, to my surprise, I didn't think of but found most useful. Highly recommend

Pros

I like the most how comprehensive it is. When you look at it you know that creators really know online tracking. There is not a single feature that make you think "what would I need it for?". Cloaking, setting referrers, UTMs, blocking bots and spiders, protection from fraud, conversion tracking, tracking pixels (e.g. FB, Google). It's a bonafide tracking powerhorse. Love the tool.

Cons

Seasoned marketers would find their way about this tool pretty quickly but for beginners configuration may be a bit overwhelming. Some initial tutorials or interactive guides that show most important features would be highly beneficial.

Alternatives considered

[RocketLink](https://www.capterra.com/p/178436/RocketLink/)

Reason for choosing Linkly

It offered free option with no strings attached

Review Source

PSW

Paul S W.  
Founder  
Hospital & Health Care  
Used the software for: I used a free trial

### "Simple and effective"

February 12, 2020

5.0

Great - simple and smooth!

Pros

Ease of use, ability to add simple peramiters to URL's, clear and clean dashboard

Cons

Having to click to create a new link - maybe a quick link creator field on main page so enter URL and gives you a pastboarded tinkly link - you can then go and do more if you want.

Switched from

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

Wanted a really basic, immediate and simple way to track link clicks

Review Source

AW

Anthony W.  
Web Developer  
Information Technology and Services  
Used the software for: I used a free trial

### "Great solution for link shortening, especially for "mail:to" events"

April 2, 2020

5.0

I am able to link to customers a "mailto:" link that pre-populates an email message for them to send to their friends to forward our deals and sweepstakes. This is a feature that works very well in Linkly, that doesn't work on platforms elsewhere.

Pros

To be completely honest, there are a lot of these services, bit.ly, etc. But, Linkly provides some amazing tracking and analytics in a very well packaged dashboard. I believe that for the price you pay, this sets them apart. In addition, I am specifically using them for their ability to shorten and enable "mailto:" links. Many other URL shorteners don't work like that. This way I can enable my customers to be able to forward my messaging in a pre-packaged email.

Cons

I wish that the views on the free plan were extended a little bit bas 1,000/month, to get a good feel for the software, but it's understandable.

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

See above, re: "mailto"

Review Source

TS

Thomi S.  
Consultant  
Management Consulting  
Used the software for: I used a free trial

### "Super Intuitive - User-friendly"

March 28, 2020

5.0

I am tracking clicks to links on my website without having to get a headache figuring out Google Analytics.

Pros

Very easy to use and intuitive interface and features. I use it to track traffic/clicks on different links on my website. It gives me the ability to exclude all IPs of my team so I can count customer clicks only. Also their customer service connected my product to godaddy and now I have really nice subdomain vanity urls for all my products which I am tracking.

Cons

I am looking forward to more integrations by Linkly. I would like to see an integration between Linkly and Capsule CRM.

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

recommended by Google.

Review Source

VR

Verified Reviewer  
Product Marketing Manager  
E-Learning  
Used the software for: I used a free trial

### "I am so Happy I Found Linkly!"

July 8, 2020

5.0

Pros

The easyness and the google sheet integration with the add-on - it just helped me and my team reduce a lot of effort in the whole duration of data tracking analysis.

Cons

The Free Trial only allows 1000 clicks. Only if it was a better number I would have been able to make a much more informed decision as to which subscription to buy.

Review Source

SE

Shanda E.  
Freelancer  
Consumer Services  
Used the software for: 2+ years

### "Great for tracking"

June 30, 2021

5.0

This software it remarkably easy to use and would be a great choice for any marketer who wants to be able to track link metrics without losing brand integrity.

Pros

The metrics that this software provides is excellent for most users, I would imagine. It's also great that your links are fully branded.

Cons

Though this is no fault of the software itself, I think it's worth mentioning that plenty of people are still sceptical of clicking on shortlinks.

Review Source

Jeffrey Ty M.  
Lead Engineer/Owner  
Farming  
Used the software for: Less than 6 months

### "Must Have Software"

March 29, 2020

5.0

Anonymous email forwarding.

Pros

I like being able to mask my domain from internet trolls, spiders and bots.

Cons

Still trying to find a con. So far i have been unable to find any drawback whatsoever.

Reason for choosing Linkly

Their Worldclass support is second to none.

Review Source

KT

Kenneth T.  
President  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Much better than tiny URL"

March 23, 2020

5.0

Everything went swimmingly

Pros

What attracted us to Linkly is the ability to use a short URL for a mailto: situation, which the competitors do not allow or have functionality for.

Cons

None that come to mind at this point in time

Review Source

DL

Daniel L.  
CEO  
Health, Wellness and Fitness  
Used the software for: Less than 6 months

### "Linkly helps fill a gap that bit.ly left"

March 31, 2020

5.0

Pros

We can use mailto: links, something that bit.ly doesn't support!

Cons

The UI is a little bit dated and harder to use compared to bit.ly

Review Source

MD

Michelle D.  
\-  
Computer Software  
Used the software for: I used a free trial

### "amazing for mailto links :) !"

February 2, 2020

5.0

Pros

I love that it works with mailto links.

Cons

Nothing really! It's perfect! It easily let me create shorter links for mailto links.

Review Source

AK

Aryan K.  
CEO  
Media Production  
Used the software for: 1-2 years

### "Great product, great service 4.9/5 "

April 24, 2026

5.0

4.9/5. Product improvement is continuous. The pricing is slightly on the higher side, but the good customer service kind of makes up for it.

Pros

Exceptionally good service. \[sensitive content hidden\] from the support team will respond quickly and solve whatever problem you have, however arcane it is.

Cons

There is no provision to track the individual person who clicked on a link. Clicks should be carried forward if unused.

Review Source

Response from Linkly

April 27, 2026

Thank you for the kind words!

DG

Dylan G.  
Owner  
Business Supplies and Equipment  
Used the software for: I used a free trial

### "Why I chose (and stuck with) Linkly"

March 24, 2020

5.0

I'm loving the link rotator feature personally. This allows me to split test and get the maximum return on my clicks!

Pros

I really like how simple it is to get started (custom domain, pricepoint). I was able to get my initial setup in less than 30 minutes! Additionally, I like how you can see all of the clicks in one central dashboard - makes it super easy to track!

Cons

I haven't come across anything yet that I didn't like. I'm a newer member but I'm completely setup and have had zero issues thus far!

Review Source

JD

Jesse D.  
Writer  
Writing and Editing  
Used the software for: Less than 6 months

### "Best link service I could find."

February 14, 2020

5.0

All I've done is set up a few links, but that was very easy, and everything has gone smoothly. Based on this I'd be confident to try other services if/when I need them.

Pros

I like how simple and intuitive it is. All I require is a handful of links to track, which should be a simple task in 2020! But despite spending most of my day online solving problems, I spent a surprising and frustrating amount of time with other systems. With Linkly it took me only a few minutes to set up everything I need, and monitoring the links is also very easy. That's all I need at this stage, but there is clearly a lot of other functionality there for businesses who need it.

Cons

I haven't found anything to dislike. It does everything I need, for free.

Review Source

RW

Robert W.  
Producer  
Entertainment  
Used the software for: 2+ years

### "Solves a core problem cheaply and efficiently"

August 29, 2021

5.0

For any marketer on a budget look no further, Linkly solves the key link tracking needs.

Pros

Linkly is an awesome service that allows for easy centralization of link tracking and cookie-ing. Makes monitoring and optimizing digital marketing easy.

Cons

It's not the most fully featured software but it covers all the basics and at a very reasonable price

Review Source

JR

James R.  
Head of Digital Marketing  
Marketing and Advertising  
Used the software for: 6-12 months

### "Very intuitive, with lots of nifty features"

October 1, 2019

5.0

We're using it to manage the various types of affiliate links we promote on WikiJob – where those links redirect to, how we monitor and report on them, etc.

Pros

It's simple to use, and the in-built reports on platform, destination, referrer etc make it easy to see what's working and what isn't it. Plus it's good value for what you get.

Cons

As yet, there's no means to do bulk edits.

Review Source

NL

Nick L.  
founder  
Computer Software  
Used the software for: I used a free trial

### "Great for mailto links"

December 6, 2019

5.0

I used automated emails generated by Stripe in my business. They only allow us to use web links in these emails, even though some of the buttons they use would work best for us with mailto links. Unfortunately, the link shortener I was previously using is not compatible with mailto links. Fortunately, Linkly is!

Pros

Found this because I was searching for a link shortener that works with mailto links. This one does, and it's really easy to use. I'm looking at shifting over all of my link shortening to Linkly.

Cons

So far, I've not found anything I didn't like.

Review Source

RG

Ramprasad G.  
Manager, Advanced Analytics  
Hospital & Health Care  
Used the software for: Less than 6 months

### "Short link to email"

March 22, 2020

5.0

Pros

Allows creating short link for e-mail addresses, which isn't available with bit.ly. Similarly, allows modifying actual URL which again isn't available on bit.ly.

Cons

Cannot create custom url-link-extension, like in bit.ly

Review Source

FM

Fernando M.  
manager  
Transportation/Trucking/Railroad  
Used the software for: Less than 6 months

### "Linkly best solution for shorten links"

February 27, 2020

5.0

See you click on the link I send, it has help me also to easy the Url by shorten it and is easy to send and track

Pros

the fact that I can track how many people chick on the link and I can use to promote my business

Cons

so far none! Linkly has surpassed all my expectations.

Review Source

mB

michael B.  
Affiliate Marketer  
Marketing and Advertising  
Used the software for: Less than 6 months

### "The best link shortener I,ve tried."

April 1, 2020

4.0

Linkly is the best custom link shortener I tried. Add your retargeting pixels then the advanced Redirects Redirect the users based on their country, device, languages.. Another feature that is usefull for marketer is the link rotator to split your traffic. With the integrations like zapier and google sheet it give you everything you need and even more.

Pros

The ability to redirect users by country, device or by using a link rotator.

Cons

Maybe the apparence of the dashboard can be improve, but it really didnt change anything when you use it.

Reason for choosing Linkly

Most of the other tools missed some of the key features or integration I was looking for.

Review Source

LU

Leif U.  
Business Development  
Computer Software  
Used the software for: Less than 6 months

### "Useful Application - Wish I Knew of Earlier"

March 31, 2020

4.0

We are using this to simplify our user experience tracking and account access. We used to have to delegate someone to go to each application one by one. Now it all comes to one place and allows us to retask our time to other things.

Pros

Simplicity. It does not require training or demonstration to use. It also does not require constant updating or use, you set it and then it runs until you need to change anything at your discretion. Making it very easy to leave run in the background.

Cons

No complaints thus far. I need to use it more often before I would be able to adequately communicate any complaints.

Review Source

SJ

Sagar J.  
Senior digital marketing lead  
Automotive  
Used the software for: I used a free trial

### "Feature rich URL shortener geo targeting and mailto links"

February 6, 2020

5.0

Pros

Love the geo targeting feature whereby it auto detects user's location and redirects to appropriate local URL, also happy with the mailto link shortening which isn't offered by most link shortners

Cons

the shortened URLs are longer than those from bitly and goo.gl and using them on linkedin ends up getting re-shortened

Switched from

[Bitly](https://www.capterra.com/p/172575/Bitly/)

mailto links and geo detect

Review Source

MT

Marcus T.  
Head of Web Development  
Design  
Used the software for: Less than 6 months

### "Good option for creating shortlinks for mailto: links"

February 3, 2020

4.0

Pros

Possibility to create shortlink from a mailto: link

Cons

Not really any hickups, pretty happy at the moment.

Reason for choosing Linkly

Possibility to create mailto: shortlinks.

Review Source

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