# LianaAutomation Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about LianaAutomation Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more.

Source: https://www.capterra.com/p/187739/LianaCEM

---

# 

 LianaAutomation Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

LianaAutomation

## What is LianaAutomation?

Discover limitless personalization with LianaAutomation, an exclusive WordPress automation tool. LianaAutomation, a data-driven marketing platform, empowers revenue growth through customer-based actions. Seamlessly connect and leverage data for multichannel marketing, automating tasks and delivering tailored experiences.

## What is LianaAutomation used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)

Top alternative

Featured

Overall rating

Based on 10 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$500

Usage Based, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for LianaAutomation?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.lianatech.com&name=LianaAutomation)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### LianaAutomation

4.4 (10)

VS.

[4.5 (6,226)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

$500

Usage Based, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (10)

Ease Of Use

4.3 (6,107)

Value For Money

4.4 (10)

Value For Money

4.2 (5,068)

Customer Service

4.8 (10)

Customer Service

4.4 (5,235)

## LianaAutomation alternatives

[4.3 (6,972)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting price

$14.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[4.3 (2,919)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[4.6 (3,431)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/187739/LianaAutomation/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Marketing Automation

5.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Sales Analytics

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)

Segmentation

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Group leads or contacts based on their specific characteristics

Website Visitor Tracking

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Monitor activity of individuals who visit your website using cookies

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

LianaAutomation 36 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Add customized logos and colors to align with company branding

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Customize contracts and forms to collect specific information

Import and export data to and from software applications

Assemble applications and processes by dragging over and arranging pre-built components

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Create and send email blasts/campaigns

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Create landing pages or online forms designed to capture new leads and prospects

Automatically identify and save contact information of potential customers

Manage the process of attracting and converting business prospects into leads

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Score a lead on their quality or likelihood to buy based on certain behaviors

Automate workflows and trigger campaigns based on customer actions

Manage multiple campaigns in one system

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Receive data and information in real time

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)

Track visibility and traffic from search engines

Group leads or contacts based on their specific characteristics

Send promotional campaigns or transactional messages via text messages

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Monitor activity of individuals who visit your website using cookies

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

4.0 (10)

4.0

Based on 10 reviews

## Pricing

Value for money

4.4 (10)

Basic

$500.00

Usage Based,Per Month

Value for money

4.4 (10)

4.4

Based on 10 reviews

## Integrations

[

Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[

NetSuite](https://www.capterra.com/p/135757/NetSuite/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

Zendesk Sell](https://www.capterra.com/p/199865/Zendesk-Sell/)[

Lime CRM](https://www.capterra.com/p/129925/Lime/)[

Lyyti](https://www.capterra.com/p/132211/Lyyti/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (10)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (10)

4.8

Based on 10 reviews

## User reviews

Overall rating

4.4

Based on 10 reviews

Filter by rating

5(4)

4(6)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

VA

Vilma A.

Marketing Specialist

Information Technology and Services

### "A great marketing automation tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

December 15, 2022

Pros

LianaAutomation is easy to use and building new automations is quick. Also there are many possibilities for integrations, so for example I can build automations based on survey answers or such.

Cons

Maybe the UI could be prettier, but I have heard that there are upgrades coming soon to that.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Pekka H.

CEO

Computer Software

### "Tools to make automations reality"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 30, 2021

Good service, reasonable pricing without surprises and good service. A no brainer to try

Pros

It is well suitable for our martech stack and data flows nicely. We use the tools ourself and do not use outsourced consultants so the tool has to really be easy to use and provide constant value, which is does. The ability to do also more complicated stuff ourself saves also a ton of money

Cons

When using a lot of integrated systems you need to filter the data through dynamic segments to make the automations easy to maintain (this has to be done with new integrations)

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing LianaAutomation

Ease to use, overall pricing especially considering the lack of need of outside consultants

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Sales Manager

Publishing

### "A solid software"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 14, 2021

Pros

Great drag and drop editor, the software can be used in my native language (Finnish), great customer service.

Cons

Integration with our CRM could be better.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Product manager

Media Production

### "Easy to use margeting automation software"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

April 3, 2021

Pros

Very good and easy to use marketig automation tool. There very good drag and drop editor for email. Customer service is very good and helpful and its free. You can use it many language, like finnish.

Cons

If you need cms you need a buy a different tool, but Liana have it also.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JR

Johanna R.

Senior Customs Inspector

Government Administration

### "Makes daily life easier"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 29, 2020

Pros

Automating weekly routines has given our staff time for more demanding duties. Liana automation is easy to use and when it works as desired, we don't even have to think about it. Automation does the work for us!

Cons

It took a while to learn some of the features, but thanks to the easy-access help chat problems were solved and questions answered.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

PA

Petteri A.

Communications Manager

Education Management

### "Great value for money"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 29, 2020

We have done trial projects for converting potential applicants to make the decision and apply in our university. The software has been easy to use and it fits our purpose at the moment.

Pros

Easy to use, basic functions are there waiting for you.

Cons

There could be some more functions how to reach our customers, eg. social media channels etc.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Lauriane C.

Digital Content Manager

Education Management

### "Simple and efficient"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 4, 2020

Pros

Liana Mailer is so easy to use that even a newbie can built an efficient emailing. But the thing that really got us was the Automation. This is a huge time saver, and although a few features require explanation from Liana's team, the rest are very pleasant to set up and very easy to use.

Cons

The integration process wasn't easy but due to some complications in our side. Liana's team was very patient and educator, attentive to needs both for the technical and marketing aspects.

Switched from

[Splio](https://www.capterra.com/p/176050/Splio/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AC

Assaad C.

marketing manager

Automotive

### "Great Tool for marketing "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

July 19, 2020

Pros

it is an easy and cost effective tool to use once you set it up

Cons

setting up the journey is time consuming, which is similar to all similar platforms

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MP

Mia-Iris P.

Key Account Manager

Construction

### "Our use experiences of Liana Cloud Marketing Automation"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

June 15, 2020

We have taken the system in use last autumn and it lasted a while, when we had the system totally in use. Liana´s contact person didn´t take so much role about developing our process and I had to took my own marketing specialists to produce determination about marketing automation. Now they are producing guidelines for our marketing and it will be ready until next autumn.

Pros

Reports. Leads, which come to my email address. Easy to contact potential customers.

Cons

The system is quite challenging to follow, a lot of functions and client score determination quite hard to build up.

Reasons for choosing LianaAutomation

We had already in use Postiviidakko product, which is integrated in Liana product.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Founder & CEO

Consumer Services

### "Great tool for startups"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 4, 2020

Pros

The software is very easy to use and can be configured easily without a $1M project management cost. Lianatech marketing automation tool provides one of the best analytics in the market. Easy to read, easy to optimize, and real-time updates that we need. As we are a subscription-based startup, it is very important that our marketing tool works with synchronization with our CRM tool, and this what Liana Marketing Automation manages to do for us with ease. We have a full automation funnel mapped from customer's care to lead generation, so we really use the tool to the maximum. What sold us the tool eventually was their great support. We did not have to be "big player" or payer to get sales support, implementation support, or any kind of support, they supported us from day one and they really made us feel valuable.

Cons

Easier steps to link API's together and I would to have plug and play options as to what to add or what connects with Lianatech.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing LianaAutomation

\- Price - Functionality - Easy to use - Ability to scale and implement bigger and more complex funnels

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/187739/LianaAutomation/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)